RossMartin
RossMartin is a UK subscription-based online tax knowledge platform that provides accountants, advisers, and SME owners with plain-English guides, interactive toolkits, tax calculators, weekly news updates, and discounted access to affiliated Virtual Tax Partner advisory services.
- Company typePrivate
- Founded2010
- HeadquartersRyall, United Kingdom
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What RossMartin does
RossMartin, operated by Tiger Dog Media & Publishing Ltd (Company registration 08187601, registered in England and Wales), is a UK subscription-based online tax knowledge platform serving accountants, tax advisers, and SME business owners. The platform provides access to a comprehensive library of plain-English guides, toolkits, client briefings, checklists, and practice notes covering UK tax legislation across categories including self-employment, partnerships, incorporation, directors, companies, employers, capital allowances, private client and estate planning, land and property, VAT, and devolved taxes. The core technology is a Joomla-based web platform supplemented by interactive toolkits (Statutory Residence Test, day-counting, split year treatment) and the Tax Calcs instant tax calculators covering salary vs dividend extraction, self-employment tax, and related computations.
RossMartin firmographics
Firmographics- Name
- RossMartin
- Legal name
- Tiger Dog Media & Publishing Ltd
- Website
- https://rossmartin.co.uk
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- RossMartin is a UK subscription-based online tax knowledge platform that provides accountants, advisers, and SME owners with plain-English guides, interactive toolkits, tax calculators, weekly news updates, and discounted access to affiliated Virtual Tax Partner advisory services.
- Ownership category
- akta.pro rank
RossMartin industry classification
Industry- Product category
- Tax Knowledge Platform
- NAICS
- Accounting, Tax Preparation, Bookkeeping, and Payroll Services (54121), Other Accounting Services (541219)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- Tax Advisory & Compliance (BPAHABAB)
- akta.pro secondary industry
- Tax Planning & Personal Tax Optimization Tools (FSAGADAJ)
Keywords
Where RossMartin is headquartered
LocationHeadquarters
- HQ city
- Ryall
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
RossMartin business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Subscription Access: 12-month subscription providing access to the full tax knowledgebase including guides, checklists, briefings, toolkits, and practice notes. Subscribers receive a 25% discount on Virtual Tax Partner services.
- Virtual Tax Partner Services: Pay-as-you-go tax advisory services at discounted rates for subscribers. Separate service provided by Ross Martin Tax Consultancy Limited.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Monthly subscription starting at £57 + VAT per month for 12-month term |
| Subscription | Annual | Annual subscription at £425 + VAT |
| Other | Pay-as-you-go | Virtual Tax Partner services at discounted rate for subscribers |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
RossMartin product offering
Product offeringCore offering
RossMartin operates rossmartin.co.uk, a subscription-based online tax knowledge platform providing UK accountants, advisers, and tax professionals with instant access to plain-English guides, toolkits, client briefings, checklists, practice notes, and interactive calculators covering UK tax legislation across income tax, corporation tax, VAT, capital allowances, inheritance tax, and more. The platform is complemented by a free weekly SME Tax News newsletter and the sister Virtual Tax Partner® pay-as-you-go advisory service, which offers subscribers a 25% discount.
Product overview
RossMartin operates rossmartin.co.uk, a subscription-based online tax knowledge platform for UK accountants and tax advisers, offering access to thousands of actively maintained tax guides, toolkits, checklists, and client briefings organized across tax categories. The core platform is complemented by the free SME Tax News weekly newsletter and the Virtual Tax Partner® pay-as-you-go tax advisory service (offering 25% discount to subscribers). Additional tools include Tax Calcs for instant tax calculations. Subscriptions are priced from £57 per month for a 12-month term, with pricing based on firm size (number of partners/directors).
Differentiator
Problem solved
Functional benefit
Brands
- Virtual Tax Partner (VtaxP): A 'pay as you go' independent tax advisory service owned and delivered by Ross Martin Tax Consultancy Limited, a separate legal entity from Tiger Dog Media & Publishing Ltd. Subscribers to rossmartin.co.uk receive a 25% discount on VtaxP services.
- SME Tax News
Products and services
- Rossmartin.co.uk Tax Knowledge Platform
Quantifiable outcome
- Saves time in researching tax questions
- +2 more outcomes
Companies that use RossMartin
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
RossMartin technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
RossMartin partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered parent, affiliate and sister_service.
- Carlatton Capital LimitedparentParent company that acquired Tiger Dog Media and Publishing Ltd (trading as rossmartin.co.uk) and Ross Martin Tax Consultancy Limited (trading as Virtual Tax Partner®). Carlatton Capital Limited's trading companies include Ross Martin Tax Consultancy Limited, 20:20 Innovation Training Ltd, and Tiger Dog Media and Publishing Ltd.
- Ross Martin Tax Consultancy LimitedaffiliateSeparate legal entity that owns and delivers Virtual Tax Partner® support services. Provides pay-as-you-go independent tax advisory services. RossMartin subscribers receive 25% discount on VtaxP services.
- 20:20 Innovation Training LtdaffiliatePart of Carlatton Capital Limited group. Organises and delivers webinars and CPD sessions including Monthly Tax Update, Practice Insight, and topical tax planning webinars.
- Virtual Tax Partner®sister_serviceSister support service owned and delivered by Ross Martin Tax Consultancy Limited. Provides 'pay as you go' independent tax advisory service for subscribers with tax queries. Subscribers to rossmartin.co.uk receive 25% discount on VtaxP services.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
RossMartin competitors and assessment
Company assessmentBroad incumbents
- Bloomberg Tax: Bloomberg Tax (formerly Bloomberg BNA) is a subscription tax research and practice resource widely used by tax professionals. It overlaps with RossMartin's subscription research offering but operates at a broader, higher-end level covering US and international tax.
- Croner-i (Wolters Kluwer): Croner-i is a long-established UK subscription tax, HR, and compliance information service from Wolters Kluwer, directly comparable as a tax-knowledge platform sold to UK accountants and advisers. It overlaps with RossMartin's content model but sits inside a much broader portfolio of professional information products.
- CCH (Wolters Kluwer) Tax & Accounting: CCH is a leading global provider of tax research, software, and practice tools for accountants and tax professionals. It is comparable as a higher-end, broader-incumbent research and software platform competing for the same UK tax professional budget.
- Lexis+ Tax (LexisNexis): Lexis+ Tax is a UK legal-and-tax research subscription service from LexisNexis, used by accountants and tax advisers for primary sources, commentary, and practical guidance. Comparable as a premium incumbent alternative to RossMartin's plain-English practical guides.
Direct peers
- TaxCalc: TaxCalc provides UK tax compliance and calculation software used by accountancy practices, alongside practice guides and reference content. It is a direct comparable as a UK-focused subscription product combining tax calculations, reference material, and tools for accountants, much like RossMartin's calculators and toolkits.
- PTX Tax (formerly IRIS Tax): PTX Tax is a UK-focused tax compliance and reference product serving accountancy practices, combining tax engine calculations with practitioner guidance. Comparable to RossMartin as a UK SME/accountancy-focused subscription toolset, though weighted more toward compliance software.
- AccountingWEB: AccountingWEB is a UK-focused news, resource, and community site for accountants and tax professionals. Comparable to RossMartin's SME Tax News and content-marketing motion targeting the same UK practitioner audience with free and subscription content.
Others
- HMRC Manuals and Guidance: HMRC's official manuals, guidance, and consultation papers are the primary source material for UK tax practitioners. While not a commercial competitor, they form the free reference layer that subscription services like RossMartin must add practical, plain-English value on top of.
- Tax Faculty (ICAEW): ICAEW's Tax Faculty provides authoritative UK tax guidance, updates, and technical resources to chartered accountants. It is comparable as an established source of UK tax technical content that competes for the same practitioner attention and CPD budget.
Emerging players
- Xero Tax Help & Resources: Xero bundles UK tax content, calculators, and guides around its cloud accounting platform aimed at small businesses and their accountants. Comparable as a newer, software-anchored alternative to RossMartin's plain-English guidance and tools targeting UK SMEs and advisers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
RossMartin social profiles
Digital presenceRossMartin compliance and trust
Trust signalCompliance1 record
RossMartin financial estimates
Financial estimateRevenue estimate
Valuation estimate
RossMartin leadership team
Management profileNumber of profiles
RossMartin subsidiaries and ownership
Company hierarchySubsidiaries1 record
RossMartin funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RossMartin M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RossMartin
What does RossMartin do?
RossMartin operates rossmartin.co.uk, a subscription-based online tax knowledge platform providing UK accountants, advisers, and tax professionals with instant access to plain-English guides, toolkits, client briefings, checklists, practice notes, and interactive calculators covering UK tax legislation across income tax, corporation tax, VAT, capital allowances, inheritance tax, and more. The platform is complemented by a free weekly SME Tax News newsletter and the sister Virtual Tax Partner® pay-as-you-go advisory service, which offers subscribers a 25% discount.
Is RossMartin a public or private company?
RossMartin is a private company. It is classified as corporate owned and is currently operating.
When was RossMartin founded?
RossMartin was founded in 2010. It employs 1 to 10 people.
Where is RossMartin based?
RossMartin is headquartered in Ryall, United Kingdom, in the Europe region.
How does RossMartin make money?
Two revenue lines are on record. Subscription Access are the primary driver. The others are virtual Tax Partner Services.
Who are RossMartin's main competitors?
Broad incumbents on record are Bloomberg Tax, Croner-i (Wolters Kluwer), CCH (Wolters Kluwer) Tax & Accounting and Lexis+ Tax (LexisNexis). Direct peers are TaxCalc, PTX Tax (formerly IRIS Tax) and AccountingWEB. Others are HMRC Manuals and Guidance and Tax Faculty (ICAEW). Xero Tax Help & Resources is listed as an emerging player.
Does RossMartin have an API?
No public API is recorded for RossMartin.
What industry is RossMartin in?
RossMartin's product category is Tax Knowledge Platform. Its primary akta.pro industry code is BPAHABAB, Tax Advisory & Compliance, with a secondary code of FSAGADAJ, Tax Planning & Personal Tax Optimization Tools. Its NAICS code is 54121 and its SIC code is 6199.