La Cure Gourmande

What La Cure Gourmande does

La Cure Gourmande is a French artisanal confectionery brand founded in 1989 and operated by La Confiserie du Tech SAS (parent entity established in 1964; share capital €118,800; registered in Perpignan). It manufactures and sells traditional French biscuits (sablés, fourrés, cookies, rousquilles, couronnes), confectioneries (nougat, caramels, calissons, choupettes), handcrafted chocolates (pralinés, ganaches, tablets, chocolate olives), savory aperitif products (terrines, tapenades), and gift boxes (coffrets). Production is vertically integrated across company-owned facilities in Cabestany (headquarters and chocolate production, consolidated in 2025 from the former Narbonne site) and Frontignan (confectionery and biscuit workshop), using traditional methods such as sugar cooking, chocolate tempering, nougat making, and hand-decoration, with French-sourced ingredients.

The company reaches consumers through a hybrid go-to-market: 28 corporate-owned boutiques (succursales) plus 16 franchises (€20,000 entry fee, no royalties) across France and internationally, alongside a direct-to-consumer e-commerce storefront (curegourmande.fr) shipping via DPD with free shipping above €49 and a 10% discount above €60. Customer segments are horizontal and B2C, targeting French consumers and tourists purchasing for personal consumption, gifting, and special occasions. The business model is unit-pricing on retail product sales with seasonal/occasion-driven gift-box demand. Marketing relies on organic social (Facebook, Instagram, YouTube) plus email and Facebook Pixel analytics.

Leadership is family-controlled, with Edouard Hennebert as CEO & Founder and Xavier Danjou as Director of Publication. The company is private with no external investment or private equity involvement disclosed, no subsidiaries, no M&A activity, and no public revenue or funding figures. AI/ML capabilities are not part of the operating model; the technology stack is limited to standard e-commerce, payment, and shipping integrations. Strategic activity in the observed period centers on operational consolidation (the 2025 Cabestany relocation), franchise-driven distribution expansion, product line extensions into savory aperitif offerings, and e-commerce channel buildout.

Name

La Cure Gourmande

Legal name

La Confiserie du Tech SAS

Website

https://curegourmande.fr

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

251–500 employees

Ownership category

akta.pro rank

Product category

Artisan Confectionery & Biscuits

NAICS

Bakeries and Tortilla Manufacturing (3118), Confectionery Manufacturing from Purchased Chocolate (311352), Nonchocolate Confectionery Manufacturing (31134)

SIC

Bakery Products (2050)

akta.pro primary industry

Pastry, Cakes & Tortes Manufacturing (AFAKAAAB)

akta.pro secondary industries

Patisseries & Dessert Boutiques (CRAHAGAB), Cookies, Biscuits & Crackers (CRADABAD)

Keywords

• Artisan confectionery
• Traditional French biscuits
• Handcrafted chocolates
• Gift boxes assortments
• Specialty food retail

Headquarters

HQ city

Frontignan

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Retail Product Sales: Direct sales of artisan biscuits, chocolates, confectionery, nougats, caramels, and gift boxes through e-commerce and physical retail stores. One-time purchase transactions for individual products and gift assortments.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

La Cure Gourmande manufactures and sells artisanal French biscuits (sablés, filled biscuits, cookies, rousquilles), traditional confiseries (nougat, caramels, calissons, choupettes lollipops), handcrafted chocolates (pralinés, ganaches, tablets, chocolate-covered almonds), savory apéritif products (terrines, spreads, tapenades), and gift boxes (coffrets). All products are produced in-house at company-owned workshops in Cabestany and Frontignan in southern France, and sold through corporate boutiques, a franchise network, and a direct e-commerce platform.

Product overview

La Cure Gourmande is a French confectionery and biscuit manufacturer founded in 1989, producing artisan sweets from its workshops in Cabestany and Frontignan in southern France. The company operates under La Confiserie du Tech parent company and offers five main product lines: traditional French biscuits (sablés, filled biscuits, cookies), confiseries (nougat, caramels, calissons, choupettes suckers), chocolates (pralinés, ganaches, tablets, crunchy beads, chocolate-covered almonds), apéritif products (terrines, spreads, tapenades), and gift boxes. All products are manufactured in-house with an emphasis on artisanal quality, local sourcing, and traditional recipes. The company also franchises retail stores throughout France.

Differentiator

Problem solved

Functional benefit

Products and services

• Biscuits Traditional French biscuits including sablés, fourrés (filled biscuits with fruit purees or chocolate), cookies, rousquilles, couronnes, sablés citron, sablés aux graines de chia, and petits croquants. Made in Cabestany workshops with French flour, butter, and fresh eggs. Targeted at individual consumers and gift purchasers.
• Confiseries Traditional French candies including tender nougat with honey, pistachios and almonds; soft caramels in various flavors; calissons made with candied melon and almonds; and choupettes (colorful lollipops with natural fruit flavors). Manufactured in Cabestany workshops. Targeted at individual consumers and gift purchasers.
• Chocolats Handcrafted chocolates with 60% cocoa content, including pralinés, ganaches, chocolate tablets, billes croustillantes (crunchy chocolate-covered candy beads), olives en chocolat (almond-filled chocolate candies), and fine chocolate assortments. Made in Cabestany. Targeted at individual consumers and gift purchasers.
• Tartinables & Apéritif Savory specialties including artisanal terrines (hare with thyme, duck with figs, duck with green pepper, deer with cranberries, poultry liver with Banyuls) and spreads (black olive tapenade, green tapenade, eggplant caviar, artichoke cream with truffle, chickpea cream with cumin). Targeted at individual consumers seeking savory accompaniments to pair with sweet offerings.
• Coffrets & Cadeaux Gift boxes and assortments containing various combinations of chocolates, biscuits, caramels, nougats, and calissons, presented in elegant packaging designed for gifting occasions. Targeted at gift purchasers for special occasions.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Valrhona: Major French premium chocolate producer serving B2B (chefs, pastry professionals) and B2C. Broader incumbent that overlaps on chocolate ingredient sourcing and French confectionery heritage.
• Léonidas: Belgian chocolate retailer with a large franchised boutique network across Europe. Comparable omnichannel franchise-praline model even though Belgian in origin.
• Ladurée: French luxury patisserie and confectionery brand with own boutique network and DTC. Broader premium incumbent operating in adjacent patisserie/confiserie gifting categories.

Direct peers

• Puyricard: Provençal chocolatier/confectioner producing artisanal calissons, nougats, and chocolates sold through own boutiques and DTC. Direct peer along product mix, regional heritage, and retail distribution.
• Roy René: Provençal calissons and confectionery maker with a similar artisanal positioning, own boutique retail, and mail-order business. Directly comparable to La Cure Gourmande as a regional French artisanal sweets brand selling through stores and DTC.
• Monbana: French chocolate and confectionery manufacturer distributing through retail and DTC. Overlaps with La Cure Gourmande on chocolate tablets, pralinés, and gift-boxed assortments.
• Maison Fossier: Historic Reims-based biscuit and confectionery manufacturer with flagship boutique and DTC. Comparable as a heritage French biscuit/confection brand combining artisanal manufacturing with branded retail.
• François Doucet: Provençal artisan confectioner (nougats, calissons, chocolates, spreads) selling through boutique retail and e-commerce. Very similar profile to La Cure Gourmande in product range and customer occasion.
• Jeff de Bruges: French chocolate confectioner with a national network of company-owned and franchised boutiques. Closely mirrors La Cure Gourmande's omnichannel model combining chocolate production with branded retail.
• La Maison du Chocolat: Paris-based premium French chocolate maker with own boutiques and DTC. Comparable as a French artisanal chocolate/confection brand operating premium retail.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCzB5_1XaKpbDH0zW-Xi8R1Q
• Facebookfacebook.com/LaCureGourmande.Avignon
• Instagraminstagram.com/lacuregourmande
• Xx.com/LCGourmandeUAE
• LinkedInlinkedin.com/company/la-cure-gourmande

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about La Cure Gourmande