Diesel Puppet
Diesel Puppet is a privately held Minsk-based mobile game studio that develops and self-publishes six casual games — including hidden object, merge, card, puzzle, and detective titles — for iOS and Android via the Apple App Store and Google Play, monetized through in-app purchases, advertising, and a Season Pass.
- Company typePrivate
- Founded2010
- HeadquartersMinsk, Belarus
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
Diesel Puppet firmographics
Firmographics- Name
- Diesel Puppet
- Legal name
- Diesel Puppet
- Website
- https://dieselpuppet.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Diesel Puppet is a privately held Minsk-based mobile game studio that develops and self-publishes six casual games — including hidden object, merge, card, puzzle, and detective titles — for iOS and Android via the Apple App Store and Google Play, monetized through in-app purchases, advertising, and a Season Pass.
- Ownership category
- akta.pro rank
Where Diesel Puppet is headquartered
LocationHeadquarters
- HQ city
- Minsk
- HQ country
- Belarus
- HQ region
- Europe
Offices1 record
Markets served
Diesel Puppet business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- In-App Purchases: Mobile game monetization through in-app purchases including ad-skip tickets and virtual items
- Season Pass: Seasonal subscription-style pass offering exclusive content and features to drive recurring revenue
- In-App Advertising: Revenue from in-app advertisements within mobile games
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Diesel Puppet product offering
Product offeringCore offering
Diesel Puppet is a mobile game developer that designs and publishes casual games for iOS and Android platforms. The company offers a portfolio of six distinct game titles spanning hidden object puzzles, merge-and-decorate gameplay, card games, spot-the-difference photo puzzles, and narrative detective games. Games are distributed through the Apple App Store and Google Play Store and monetized via in-app purchases, a Season Pass, and in-app advertising.
Differentiator
Problem solved
Functional benefit
Products and services
- Mergic: Merge & Magic A merge and decorate mobile game in which players help a witch and her cat renovate her house by merging items and decorating rooms. Targeted at casual mobile gamers.
- Preferans A classic intellectual card game where victory depends on the player's skill, featuring classic gameplay mechanics. Targeted at mobile card game enthusiasts.
- Hidden Objects A hidden object puzzle game where players find hidden items, explore pictures, and improve concentration and detective skills. Targeted at casual mobile gamers seeking puzzle entertainment.
- Spot The Difference A brain teaser game where players find differences between two near-identical real photographs. Targeted at casual mobile gamers who enjoy visual puzzle challenges.
- Hidden Journey A hidden object game featuring journey maps and locations, graphics and hidden object art, fun minigames, bonuses, seekers notes, and additional content. Targeted at casual mobile gamers.
- Detective Story: Jack's Case A detective narrative game set in Philadelphia where an unusual package arrives at the protagonist's office, narrating events that occurred several years prior. Targeted at casual mobile gamers who enjoy story-driven experiences.
Quantifiable outcome
- Day 1 retention increased from approximately 30% to over 40% for Hidden Objects 2 on both Android and iOS platforms
- +1 more outcomes
Companies that use Diesel Puppet
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Diesel Puppet technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Diesel Puppet partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Azur GamescoreAzur Games partnered with developer Diesel Puppet to significantly improve performance metrics for their mobile game Hidden Objects 2. The collaboration involved restructuring the game's design by removing time pressure, introducing varied visual styles and gameplay mechanics, and expanding meta features including events, a Season Pass, and ad-skip tickets. These changes drove in-app revenue share to nearly double year-over-year.
Scale indicators3 records
Diesel Puppet competitors and assessment
Company assessmentBroad incumbents
- King Digital Entertainment: King is the mobile game publisher behind Candy Crush Saga. It is comparable to Diesel Puppet as both operate in the casual mobile gaming space with recurring revenue models and broad iOS/Android distribution.
- Gameloft: Gameloft is a large mobile game developer and publisher with a broad casual and mid-core portfolio. It is comparable to Diesel Puppet as both publish casual mobile games for iOS and Android globally.
- Playrix: Playrix is a leading casual mobile game publisher best known for Homescapes and Gardenscapes. It is comparable to Diesel Puppet as both develop and publish casual mobile puzzle/hidden object-style games for global iOS and Android audiences.
- Voodoo: Voodoo is one of the world's largest mobile game publishers with a portfolio of casual hyper-casual games. It is comparable to Diesel Puppet as both focus on casual mobile gaming with broad distribution across iOS and Android app stores.
- Rovio Entertainment: Rovio is the mobile game developer behind Angry Birds. It is comparable to Diesel Puppet as both operate in the casual mobile gaming space with titles distributed globally on iOS and Android, and Rovio serves as a broader incumbent peer.
Regional players
- ZeptoLab: ZeptoLab is a mobile game developer known for Cut the Rope. It is comparable to Diesel Puppet as both develop and publish casual mobile games targeting iOS and Android users globally.
- Belka Games: Belka Games is a Belarus-based casual mobile game developer (Claws & Feathers, Clockmaker). It is directly comparable to Diesel Puppet as a Minsk-based mobile game studio publishing casual games on iOS and Android.
Direct peers
- Azur Games: Azur Games is a mobile game publisher and Diesel Puppet's direct strategic partner on Hidden Objects 2. It is comparable as both publish casual mobile games, with Azur serving as co-developer/publisher on a flagship Diesel Puppet title.
- Wooga: Wooga is a Berlin-based casual mobile game studio known for hidden object and puzzle titles like June's Journey. It is directly comparable to Diesel Puppet as both focus on hidden object and casual puzzle mobile games.
- MobilityWare: MobilityWare develops casual mobile games including card games (Solitaire) and puzzle titles. It is comparable to Diesel Puppet as both develop casual card and puzzle mobile games for iOS and Android using similar monetization models.
Market position
Customer concentration
Diesel Puppet social profiles
Digital presenceDiesel Puppet financial estimates
Financial estimateRevenue estimate
Valuation estimate
Diesel Puppet leadership team
Management profileNumber of profiles
Profiles1 record
Diesel Puppet funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Diesel Puppet M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Diesel Puppet
What does Diesel Puppet do?
Diesel Puppet is a mobile game developer that designs and publishes casual games for iOS and Android platforms. The company offers a portfolio of six distinct game titles spanning hidden object puzzles, merge-and-decorate gameplay, card games, spot-the-difference photo puzzles, and narrative detective games. Games are distributed through the Apple App Store and Google Play Store and monetized via in-app purchases, a Season Pass, and in-app advertising.
Is Diesel Puppet a public or private company?
Diesel Puppet is a private company. It is classified as unknown and is currently operating.
When was Diesel Puppet founded?
Diesel Puppet was founded in 2010. It employs 11 to 50 people.
Where is Diesel Puppet based?
Diesel Puppet is headquartered in Minsk, Belarus, in the Europe region.
How does Diesel Puppet make money?
Three revenue lines are on record. In-App Purchases are the primary driver. The others are season Pass and in-App Advertising.
Who are Diesel Puppet's main competitors?
Broad incumbents on record are King Digital Entertainment, Gameloft, Playrix, Voodoo and Rovio Entertainment. Regional players are ZeptoLab and Belka Games. Direct peers are Azur Games, Wooga and MobilityWare.
Does Diesel Puppet have an API?
No public API is recorded for Diesel Puppet.