Save the rainforest

Name

Save the rainforest

Legal name

Rettet den Regenwald e.V.

Website

https://www.regenwald.org

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Environmental Conservation Advocacy

NAICS

Environment, Conservation and Wildlife Organizations (813312), Social Advocacy Organizations (8133), Human Rights Organizations (813311)

SIC

Services-Membership Organizations (8600)

akta.pro industry

PRIMARYBPAGAGAD

Forestry & Reforestation

Business & Public Services/Nonprofit, NGO & Social Services/Environmental & Conservation Organizations

SECONDARYBPAGAGAL

Environmental Justice & Community Environmental Health

Business & Public Services/Nonprofit, NGO & Social Services/Environmental & Conservation Organizations

SECONDARYBPADALAF

Forestry, Land Use & REDD+ Programs

Business & Public Services/International Organizations & Development/Climate, Environment & Sustainable Development Programs

SECONDARYHLAJAKAO

Global Health Advocacy, Policy & Rights Organizations

Healthcare & Life Sciences/Public Health, Government & Regulators/Global Health & Development Agencies (NGOs/Multilaterals)

Keywords

• Rainforest conservation advocacy
• Environmental nonprofit organization
• Online petition campaigns
• Indigenous rights protection
• Biodiversity preservation

Headquarters

HQ city

Hamburg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Donations and Membership: The organization relies primarily on donations from supporters worldwide. Donation categories include general rainforest protection, animal protection (orangutans, gorillas, jaguars), indigenous defenders, and regional programs for Southeast Asia, Africa, and Latin America. Rainforest certificates (Regenwald-Urkunden) are offered as gift items.
2. Shop Sales: The organization operates a merchandise shop selling items related to rainforest conservation.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels9 records

Core offering

Rettet den Regenwald e.V. operates an advocacy platform that mobilizes public support for rainforest protection through online petitions, donations, and educational content. The organization funds and campaigns for approximately 50 partner projects across Latin America, Africa, and Southeast Asia, providing financial, legal, and strategic support to indigenous communities and Eco-Guard programs defending forests against logging, mining, palm oil expansion, and large-scale agriculture.

Product overview

Save the rainforest (Rettet den Regenwald e.V.) is a non-profit environmental organization founded in 1986, operating primarily as an advocacy platform rather than a traditional software product company. Their core offerings consist of: an online petition platform for grassroots campaigns, the quarterly Regenwald Report magazine providing news and analysis, a donation system with multiple giving options, a projects showcase highlighting partner conservation initiatives worldwide, educational topic pages on environmental issues, and a merchandise shop. The organization supports approximately 50 partner projects across Latin America, Africa, and Southeast Asia, focusing on indigenous communities, Eco-Guards programs, and direct conservation efforts. The platform is available in 7 languages (German, English, Spanish, French, Italian, Portuguese, Indonesian) and reaches millions of supporters globally.

Differentiator

Problem solved

Functional benefit

Products and services

• Online Petitions

Quantifiable outcome

• Successfully stopped mining operations in Intag, Ecuador after 30+ years of campaign support
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core.

• CAD (Centre d'Actions pour le Développement)coreStrategic or Co-development Partner · 1 January 2023CAD fights corruption and environmental crimes in the Republic of Congo, exposes human rights violations, and supports indigenous communities. Rettet den Regenwald partners with CAD on campaigns against oil projects and in addressing conservation-human rights conflicts in national parks.
• AMAN Tano Batak (Alliance of Indigenous Peoples of the Land of Batak)coreStrategic or Co-development Partner · 1 January 2020Regional alliance of AMAN (Alliance of Indigenous Peoples of Indonesia) working on Sumatra. AMAN Tano Batak supports indigenous Batak communities in defending their forests against Toba Pulp Lestari. Rettet den Regenwald provides support for legal recognition processes and campaigns.
• PADIC Africa (formerly Devcon)coreStrategic or Co-development Partner · 1 January 2016Partnership began in 2016 when indigenous Ekuri people warned about a 'Superhighway' threat to Cross River National Park. PADIC Africa implements Eco-Guard training programs and alternative livelihoods projects in Nigeria. Rettet den Regenwald provides financial support and campaign assistance.
• Mother Nature CambodiacoreStrategic or Co-development Partner · 1 January 2012Partnership since 2012 supporting environmental activism in Cambodia. Mother Nature Cambodia campaigns against deforestation and large-scale projects. Rettet den Regenwald supports through petitions, campaign funding, and international advocacy. Mother Nature Cambodia received the Alternative Nobel Prize in 2023.
• DECOIN (Defense of Intag's Environment Through Organization)coreStrategic or Co-development Partner · 1 January 1994Long-standing partnership since 1994 supporting community resistance to mining in Intag, Ecuador. DECOIN, led by activist Carlos Zorrilla, coordinates local resistance. Rettet den Regenwald provides funding, networking, and public relations support.
• Rainforest Resource Development Centre (RRDC)coreStrategic or Co-development PartnerLong-term partner in Nigeria working on forest protection in Cross River State. RRDC focuses on legal action against illegal logging and works with Eco-Guards.
• Ka'apor Tuxa Ta Pame (Indigenous Council)coreStrategic or Co-development PartnerIndigenous council representing the Ka'apor people in Maranhão, Brazil. Rettet den Regenwald supports their efforts to defend 531,000 hectares of rainforest against loggers, land grabbers, and gold miners.
• APEL Green AcehcoreStrategic or Co-development PartnerPartner organization working to protect rainforests and peatlands in the Leuser Ecosystem in Sumatra. Focuses on indigenous-led conservation.
• Agro é Fogo NetworkcoreStrategic or Co-development PartnerNetwork in Brazil working on fire prevention and suppression, supporting communities in protecting forests from burning.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Rainforest Foundation Norway: International rainforest protection NGO with similar mission to protect tropical rainforests and support indigenous land rights. Operates with comparable advocacy, grantmaking, and partner-support model across rainforest countries, making it a close mission and structural peer.
• Rainforest Action Network: US-based nonprofit focused on preserving rainforests and Indigenous rights through corporate campaigns and public pressure. Closely comparable in combining grassroots petitions, corporate accountability campaigns, and support for frontline communities.

Broad incumbents

• World Wildlife Fund (WWF): Global conservation giant with rainforest programs, donor-driven funding, and policy advocacy. Overlaps on rainforest and biodiversity protection but operates at vastly larger scale across many species and ecosystems, not specialized in advocacy-only model.
• Greenpeace: Global environmental campaigning organization that combines donations, petitions, and direct-action advocacy. Directly comparable on grassroots mobilization and corporate accountability tactics, though broader in scope (climate, oceans, nuclear) beyond rainforests.

Regional players

• Friends of the Earth Germany (BUND): Germany-based environmental NGO with grassroots member structure, donation funding, and policy advocacy. Shares the German donor base and advocacy-plus-partnership approach but focuses more broadly on German and European policy rather than tropical rainforests.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/RettetRegenwald
• Facebookfacebook.com/rettetdenregenwald
• Instagraminstagram.com/rettetdenregenwald_org

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Save the rainforest