Avery Associates

What Avery Associates does

Avery Associates is a privately held real estate appraisal and consulting firm headquartered in Acton, Massachusetts, founded in October 1979 by Jonathan H. Avery, MAI, SRA, CRE. The firm delivers valuation, marketability, feasibility, and highest-and-best-use analyses across commercial, industrial, retail, multi-family, vacant land, golf, and special-use properties. Its service portfolio also includes conservation easement/restriction valuations (with 100+ completed assignments), arbitration, expert witness and litigation support, and USPAP instruction. The firm holds no proprietary technology product; its capability stack rests on professional credentials (MAI, SRA, CRE, FRICS), state certification in Massachusetts and New Hampshire, and access to standard valuation data resources.

The firm generates revenue exclusively through professional service engagements on a quote-based, project-by-project model with pricing tailored to scope and complexity. Its customer base spans financial institutions (TD Bank, Avidia Bank, Cambridge Savings Bank), Fortune 500 corporates (McDonald's, Exxon Mobil, Genzyme/Sanofi, Zoll Medical, The MathWorks), government agencies (US Department of Interior, US Department of Justice, MassDevelopment), law firms (WilmerHale, Ropes & Gray, Goodwin Procter), and conservation nonprofits (The Nature Conservancy, Mass Audubon). Client acquisition relies on professional reputation, credentialed expertise, published thought leadership (Jonathan Avery's long-running column in the New England Real Estate Journal), and referrals through professional affiliations including the Appraisal Institute, Counselors of Real Estate, RICS, Lambda Alpha International, and the Land Trust Alliance. The firm operates from a single Massachusetts office and primarily serves the Western Metropolitan Boston area and broader Massachusetts market.

Name

Avery Associates

Legal name

Avery Associates

Website

https://averyandassociates.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

11–50 employees

Short description

Avery Associates is a Massachusetts-based real estate appraisal and consulting firm founded in 1979, providing valuation, feasibility, conservation easement, and litigation support services to financial institutions, Fortune 500 corporates, government agencies, law firms, and conservation nonprofits.

Ownership category

akta.pro rank

Product category

Real Estate Appraisal and Consulting Services

NAICS

Offices of Real Estate Appraisers (53132), Offices of Real Estate Appraisers (531320)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Real Estate Development & Feasibility Advisory (Highest-and-Best-Use, Entitlements Support) (BPAJANAC)

Keywords

• Real estate appraisal services
• Property valuation services
• Commercial real estate consulting
• Conservation easement valuation
• Litigation support services

Headquarters

HQ city

Acton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Real Estate Valuation Services: One-time valuation assignments for various property types including commercial, industrial, retail, multi-family, vacant land, golf properties, and special use properties. Assignments range from single-family homes to large-scale developments and conservation easements. Revenue recognized upon completion of appraisal reports.
2. Advisory and Consulting Services: Marketability studies, financial feasibility analyses, arbitrator services for real estate disputes, and consultation on development projects. Includes ongoing consulting assignments such as property record systems development for MassDevelopment at Devins. Revenue generated through professional service engagements.
3. Litigation Support and Expert Witness Services: Expert testimony and litigation support for probate, eminent domain, environmental contamination cases, and arbitration proceedings. Jonathan Avery has served on AAA panels for 20+ years. Revenue recognized for professional testimony and consulting in legal proceedings.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Avery Associates provides real estate appraisal and consulting services across commercial, industrial, retail, multi-family, vacant land, golf, conservation easement, and special-use property types. The firm also delivers advisory services including marketability studies, financial feasibility analyses, highest and best use studies, arbitration, and litigation support/expert witness testimony. Services are delivered by credentialed professionals (MAI, SRA, CRE, FRICS) to financial institutions, corporations, government agencies, law firms, and nonprofit organizations.

Product overview

Avery Associates is a real estate appraisal and consulting firm established in 1979, offering a comprehensive suite of valuation and advisory services. The core offering centers on real estate valuation services spanning multiple property types (commercial, industrial, retail, multi-family, residential, golf, and special-use properties). Conservation restriction/easement valuation represents a specialized practice area with over 100 completed assignments. The advisory services portfolio includes marketability studies, arbitration services, financial feasibility analyses, litigation support, highest and best use studies, and USPAP instruction. The firm operates as a single-practice firm without a platform-plus-modules architecture—services are delivered through professional staff utilizing modern technological and information resources.

Differentiator

Problem solved

Functional benefit

Products and services

• Real Estate Valuation Services Comprehensive real estate appraisal services covering bank facilities, vacant land (up to 9,500 acres), office buildings (up to 1.2 million square feet), retail, industrial (exceeding 1,000,000 square feet), golf, and residential (single-family to multi-family) properties. Delivered to lenders, developers, federal/state agencies, and Fortune 500 corporations.
• Conservation Restriction/Easement Valuation Specialized valuation of conservation restrictions and easements affecting property throughout Massachusetts, including Cape Cod and the Islands. Serves national and regional land trusts, state agencies, local municipalities, and individual landowners with preservation through gift or conservation restriction.
• Marketability Studies Marketability analyses for retail properties, residential developments, and commercial developments to assess demand and viability for investment or development decisions.
• Arbitration Services Arbitrator services to resolve real estate disputes through formal arbitration proceedings; Jonathan Avery has served on American Arbitration Association (AAA) panels for over 20 years.
• Financial Feasibility Analyses Financial feasibility analyses tailored to the specific criteria and needs of clients involved in investment and development properties.
• Litigation Support and Expert Witness Services Expert testimony and litigation support services for probate, eminent domain, and environmental contamination cases, including class action suits. Provided to law firms requiring credible expert witnesses for legal proceedings.
• Highest and Best Use Studies Analysis determining the most profitable, legally permitted, physically possible, and financially feasible use of a property, supporting acquisition, disposition, and development decisions.
• Property Record Systems and Assessed Valuations Development of property record systems and assessed valuations for municipal service fee collection, including ongoing consulting for MassDevelopment at Devens, MA, covering 30+ buildings with approximately 2.5 million square feet of commercial, industrial, and retail space.

Quantifiable outcome

• 100+ conservation restriction/easement valuations completed
• +4 more outcomes

Named customers19 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and supporting.

• Appraisal InstitutecoreOthersGlobal membership association of professional real estate appraisers with 25,000+ members and 91 chapters worldwide. Mission is to advance professionalism and ethics, global standards, methodologies, and practices through professional development. Founded 1932.
• The Counselors of Real EstatecoreOthersMembership organization for real estate advisors providing intelligent, unbiased, and trusted advice. Serves 1,100 members worldwide, all holding the CRE designation. Committed to integrity, competence, community, trust, and service with strict Code of Ethics and Standards of Professional Practice. Founded 1953.
• Royal Institution of Chartered Surveyors (RICS)coreOthersWorld's leading professional body for qualifications and standards in land, property and construction. RICS status is the recognized mark of property professionalism providing assurance of certified standards and ethics.
• Lambda Alpha InternationalsupportingOthersLand Economics Society promoting the study and advancement of land economics and land value taxation. Professional organization for real estate professionals.
• Land Trust AlliancesupportingOthersNational convener, strategist and representative of land trusts. Promotes voluntary private land conservation to benefit communities and natural systems. Represents 1,600+ land trusts across America. Serves as referral source and professional network for conservation easement work.

Scale indicators6 records

Recent moves4 records

Expansion highlights3 records

Regional players

• LandVest: New England-based real estate services firm providing appraisal, consulting, and brokerage for high-end and conservation-oriented properties — comparable regionally and in conservation easement work.

Broad incumbents

• CBRE Valuation & Advisory Services: Global commercial real estate services firm's valuation arm provides MAI-quality appraisals, highest-and-best-use studies, and feasibility analyses for Fortune 500 and institutional clients — overlapping with Avery's enterprise client work.
• Colliers Valuation & Advisory Services: Global real estate services firm providing valuation and consulting across commercial, industrial, retail, and specialty property types — overlapping with Avery's diversified property-type practice.
• JLL Valuation Advisory: Global real estate services firm offering appraisal, consulting, and advisory services to lenders, corporations, and government entities — competes for many of the same institutional mandates as Avery.
• Cushman & Wakefield Valuation & Advisory: Major global real estate services firm providing valuation, market analysis, and feasibility consulting across all major property types — competes for enterprise and government valuation mandates comparable to Avery's.
• Newmark Valuation & Advisory: Full-service commercial real estate advisor offering appraisal, market research, and consulting services for institutional clients — comparable scope and target market to Avery's professional services offering.

Direct peers

• Integra Realty Resources: One of the largest U.S. appraisal and valuation consulting firms, providing MAI-signed commercial, residential, and specialty property appraisals — directly comparable to Avery's core valuation practice across multiple property types.
• Valbridge Property Advisors: National network of commercial real estate appraisal and consulting offices delivering valuation, market study, and feasibility services for institutional clients — closely aligned with Avery's professional services model.
• American Realty Appraisers: Multi-office commercial real estate appraisal firm providing valuation, feasibility, and consulting services — directly comparable boutique-to-mid-market appraisal peer.
• Peakstone Realty Advisors: Commercial real estate valuation and advisory firm providing appraisals and market analyses for institutional clients — closely comparable in scale and service mix to Avery Associates.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Avery Associates