Hauser Reisen

Name

Hauser Reisen

Legal name

Hauser Reisen

Website

https://hauser-reisen.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Leisure Travel Services

NAICS

Tour Operators (561520), Scenic and Sightseeing Transportation, Land (48711), Scenic and Sightseeing Transportation, Water (487210)

SIC

Trucking & Courier Services (No Air) (4210), Water Transportation (4400)

akta.pro primary industry

Escorted Coach & Bus Package Tour Operators (THAKADAA)

akta.pro secondary industries

Luxury Multi-Day Tour Operators (THAKADAE), Group, Family & Multi-Generational Travel Planning (HSACAKAK)

Keywords

• Luxury bus tours
• Group travel packages
• European coach tours
• Guided excursion tours
• Premium leisure travel

Headquarters

HQ city

Freudenstadt

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales

Revenue model

1. Package Tours: Revenue from selling all-inclusive travel packages including transportation, accommodation, meals, and excursion programs. Tours range from day trips (starting at 89€) to multi-day premium experiences (up to 1,898€). Revenue is generated primarily through upfront customer payments for tour packages.
2. Early Booking Discounts: Time-limited promotional pricing to incentivize advance bookings, driving cash flow and capacity planning.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Hauser Reisen is a family-run German tour operator that sells all-inclusive escorted group travel packages across Europe using its 5* Panorama-Luxusbus fleet. Offerings include day trips (from €89), short breaks, multi-day bus tours, accompanied river/sea cruises (e.g., MS VIVA TWO on the Danube), and accompanied flight trips, each bundling transportation, hotel accommodation, meals, and guided excursions. Customers can book via the website catalog or by phoning the owners directly.

Product overview

Hauser Reisen is a German travel company offering a portfolio of tour packages centered around its 5* Panorama-Luxusbus (luxury coach) service. The core offering consists of Gruppenreisen (group bus tours) to destinations across Europe including Switzerland, Italy, Austria, Germany, Croatia, and the Mediterranean, supplemented by Tagesfahrten (day trips), Schiffsreisen (ship cruises), and Flugreisen (flight trips). Specific destination packages include the Trauminsel Elba island tour, Schweizer Nostalgie-Schwärmerei heritage rail tour, and Sardinien Caribbean-style beach vacation. All tours feature the company's signature luxury bus with amenities including Wi-Fi, air conditioning, panoramic roof, and onboard catering. Customers can browse and book via the website or request a printed catalog.

Differentiator

Problem solved

Functional benefit

Products and services

• 5* Panorama-Luxusbus Luxury Coach Service

Quantifiable outcome

• Strong customer loyalty with repeat bookings across multiple years documented in testimonials

Named customers1 record

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• Königssee SchifffahrtsbetriebeminorOthersPartnership with Königssee boat cruise operator for excursions to St. Bartholomä pilgrimage church on Königssee lake. Includes echo demonstration with Flügelhorn at the famous echo wall.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• TUI Deutschland: Germany's largest integrated tourism group operating tours, cruises, flights, and hotels. Overlaps with Hauser Reisen on accompanied tours and European coach packages, but at vastly different scale and with a more mass-market positioning.
• DER Touristik: One of Germany's largest travel groups operating tour packages, bus tours, and cruises across multiple brands. Overlaps with Hauser Reisen on the multi-day European bus tour and cruise product lines, but operates at much larger scale and broader portfolio.
• FTI Touristik: Major German tour operator offering package tours, bus tours, and cruises. Competes in the same European multi-day tour market but at much larger scale, broader portfolio, and with different distribution (OTA-led vs. direct).

Regional players

• 1-2-Fly / ETI (German tour operators): German tour operator offering package tours to European and Mediterranean destinations. Comparable product overlap in escorted European tours, though more mass-market and OTA-driven than Hauser's direct-to-consumer model.

Direct peers

• Schauinsland-Reisen: German tour operator with strong bus tour and package holiday offerings targeting German-speaking travelers. Directly competes in the multi-day European coach tour segment with comparable price points and destination coverage.
• Knecht Reisen: German family-run bus tour operator offering multi-day European coach tours with comparable premium positioning. Overlaps directly on product (luxury bus tours), customer (German-speaking 50+), and business model (small family operator).
• Gebeco (Gesellschaft für internationale Begegnung und Cooperation): German escorted tour operator specializing in multi-day package tours across Europe and worldwide. Direct competitor in the German-language multi-day tour market with comparable premium positioning and similar tour formats.
• Vetter Touristik: Family-run German bus tour operator based in Baden-Wuerttemberg offering multi-day luxury coach tours across Europe. Highly comparable in operating model (family ownership, premium bus fleet, multi-day European destinations) and regional German customer base.
• Studiosus Reisen: German premium escorted tour operator offering guided multi-day European tours with a similar target customer (affluent, often 50+ German-speaking travelers). Highly comparable in product format and customer profile, though Studiosus is significantly larger and uses hotels rather than a fleet-owned bus.

Others

• MS VIVA Cruises: Operator of MS VIVA TWO river cruise ships, which Hauser Reisen uses for accompanied Danube cruises. Comparable as a partner/vendor in the cruise segment rather than a competitor; reflects Hauser's multi-modal product strategy.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/Hauser-Reisen-100057469721261
• LinkedInlinkedin.com/company/hauser-reisen-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hauser Reisen