Heart & Vascular Institute of Michigan

What Heart & Vascular Institute of Michigan does

Heart & Vascular Institute of Michigan (HVIMI) is a privately-held, single-specialty cardiovascular and vascular medicine practice founded in 2015 by Dr. Majed Nounou, MD, FACC, FSCAI, RPVI, operating from two office locations in Lapeer and Flint, Michigan. The practice diagnoses and manages cardiovascular conditions including Congestive Heart Failure, Coronary Artery Disease, Arrhythmias, Heart Valve Disease, Venous Diseases, and Peripheral Arterial Disease, serving adult patients across the Lapeer/Flint region who are typically referred by primary care physicians or self-referred for cardiovascular symptoms.

The practice's core offering is in-office diagnostic testing — EKG, Nuclear Stress Test, Echocardiogram, Venous Mapping, Ultrasound Doppler, Ankle Brachial Index, Aorta Scan, Holter Monitor, Pacemaker Check, and Coumadin Clinic — supplemented by interventional procedures performed at four regional hospital systems (McLaren-Lapeer, McLaren-Flint, Genesys Regional Medical Center, Hurley Medical Center) where Dr. Nounou holds privileges. Treatment services include lifestyle counseling (nutrition, smoking cessation), medication management, and interventional cardiology. The practice holds IAC accreditations in vascular testing and echocardiography and operates an athenahealth-powered patient portal for scheduling, billing, and results access.

The business model is fee-for-service medicine funded primarily through commercial insurance, Medicare, and Medicaid reimbursement, with copays collected at the point of service. There is no subscription, capitated, or concierge revenue component disclosed, and the practice does not waive copays or deductibles. Marketing is limited to physician referrals and patient testimonials surfaced on the company website; there is no digital advertising footprint, no explicit go-to-market infrastructure, and no institutional or venture capital ownership — HVIMI is founder-owned and operated by Dr. Nounou with Nicole Beeman, LPN, as practice manager.

Name

Heart & Vascular Institute of Michigan

Legal name

Heart & Vascular Institute of Michigan

Website

https://hvimi.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Heart & Vascular Institute of Michigan is a privately-held, founder-owned cardiology and vascular medicine practice founded in 2015 by Dr. Majed Nounou, operating two offices in Lapeer and Flint, Michigan, serving adult cardiovascular patients through in-office diagnostics, hospital-based interventional procedures, and lifestyle-focused treatment.

Ownership category

akta.pro rank

Product category

Cardiology and Vascular Medicine

NAICS

Offices of Physicians (62111), Ambulatory Health Care Services (621), Diagnostic Imaging Centers (621512)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093), Services-Health Services (8000)

akta.pro industry

PRIMARYHLAKABAB

Interventional Cardiology (PCI/Structural Heart)

Healthcare & Life Sciences/Specialist Medical Practice/Cardiology & Vascular Medicine

SECONDARYHLAKABAA

General Cardiology (Consultative)

Healthcare & Life Sciences/Specialist Medical Practice/Cardiology & Vascular Medicine

SECONDARYHLAKABAG

Vascular Medicine (Peripheral Arterial/Venous Disease)

Healthcare & Life Sciences/Specialist Medical Practice/Cardiology & Vascular Medicine

SECONDARYHLAFAKAE

Cardiac Diagnostic Centers (Echo/Stress Testing/Holter)

Healthcare & Life Sciences/Healthcare Providers & Systems/Diagnostic & Imaging Centers

SECONDARYHLAFABAK

Ambulatory Cardiology Diagnostic & Procedure Centers (Non-hospital-based)

Healthcare & Life Sciences/Healthcare Providers & Systems/Ambulatory & Outpatient Care Centers

Keywords

• Cardiology services
• Vascular diagnostics
• Interventional cardiology
• Cardiovascular treatments
• Heart disease management

Headquarters

HQ city

Lapeer

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Patient Care Services: Revenue generated from medical consultations, diagnostic procedures, and treatments for cardiovascular conditions. The practice accepts most major insurance plans and files charges on behalf of patients.
2. Hospital-Based Procedures: Revenue from procedures performed at affiliated hospitals including McLaren-Lapeer, McLaren-Flint, Genesys Regional Medical Center, and Hurley Medical Center.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Heart & Vascular Institute of Michigan is a private cardiology and vascular medicine practice that diagnoses and treats cardiovascular conditions in patients. The practice provides in-office diagnostic testing (EKG, Nuclear Stress Test, Echocardiogram, Venous Mapping, Ultrasound Doppler, Ankle Brachial Index, Aorta Scan, Holter Monitor, Pacemaker Check, Coumadin Clinic) and treatment services (nutrition/lifestyle counseling, smoking cessation, medications, and interventional procedures) for heart disease, venous disease, and peripheral arterial disease across two Michigan office locations and four affiliated hospitals.

Product overview

Heart & Vascular Institute of Michigan is a medical practice offering cardiovascular care through an integrated set of services. The practice provides diagnostic testing (EKG, Nuclear Stress Test, Echocardiogram, Venous Mapping, Ultrasound Doppler, Ankle Brachial Index, Aorta Scan, Holter Monitor, Pacemaker Check, Coumadin Clinic), treatment services (Nutrition and Health Lifestyle, Smoking Cessation, Medications, Interventions), and cardiovascular condition management (Congestive Heart Failure, Coronary Artery Disease, Arrhythmias, Heart Valve Disease, Venous Diseases, Peripheral Arterial Disease). All services are connected through an athenahealth-powered patient portal for accessing medical information, lab results, and appointments.

Differentiator

Problem solved

Functional benefit

Products and services

• Diagnostic Testing Services In-office and hospital-based cardiovascular diagnostic tests including EKG, Nuclear Stress Test, Echocardiogram, Venous Mapping, Ultrasound Doppler, Ankle Brachial Index, Aorta Scan, Holter Monitor, Pacemaker Check, and Coumadin Clinic, offered to patients with suspected or known cardiovascular conditions.
• Treatment Services Cardiovascular treatment services including Nutrition and Health Lifestyle guidance, Smoking Cessation programs, Medications management, and Interventional procedures for patients with cardiovascular disease.
• Cardiovascular Condition Management Longitudinal management of heart diseases including Congestive Heart Failure, Coronary Artery Disease, Arrhythmias, Heart Valve Disease, Venous Diseases, and Peripheral Arterial Disease.

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• athenahealthcoreTechnology or Integrationathenahealth provides the practice management and patient portal service used by Dr. Nounou. Patients have access to their medical information, lab results, appointment information, and billing through the athenahealth patient portal.
• McLaren-LapeercoreOthersOne of four area hospitals where Dr. Nounou has privileges to perform cardiovascular procedures and see patients.
• McLaren-FlintcoreOthersOne of four area hospitals where Dr. Nounou has privileges to perform cardiovascular procedures and see patients.
• Genesys Regional Medical CentercoreOthersOne of four area hospitals where Dr. Nounou has privileges to perform cardiovascular procedures and see patients.
• Hurley Medical CentercoreOthersOne of four area hospitals where Dr. Nounou has privileges to perform cardiovascular procedures and see patients.
• American College of CardiologyminorOthersDr. Nounou holds fellowship status in the American College of Cardiology, a prestigious professional organization for cardiovascular specialists.
• Society for Cardiovascular Angiography and InterventionsminorOthersDr. Nounou holds fellowship status in SCAI, demonstrating expertise in cardiac angiography and interventional procedures.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/heart-and-vascular-institute-of-michigan

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heart & Vascular Institute of Michigan