Passalen
Passalen is a Swedish non-profit association that enables children and young adults with functional variations to participate in mainstream leisure, cultural, and summer-job activities via its proprietary 'Integrerad arena' method, funded primarily by municipal contracts across Gothenburg, Stockholm, and Mölndal/Härryda.
- Company typePrivate
- Founded2006
- HeadquartersGöteborg, Sweden
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Passalen does
Passalen is a Swedish non-profit association (ideell, allmännyttig förening) founded in 2006 and headquartered in Göteborg. Its mission is to enable children and young adults with functional variations to participate in mainstream leisure, cultural, and labour-market activities through a proprietary methodology called 'Integrerad arena' (Integrated Arena). The organization directly serves end participants (children and young adults with physical, intellectual, or neuropsychiatric functional variations) and indirectly serves their families, alongside sports associations and cultural schools seeking inclusion guidance, and Swedish municipalities that procure inclusive leisure services.
The operating model is built around a portfolio of interconnected programs: Klubbar by Passalen (weekly leisure clubs across Gothenburg, Stockholm, Mölndal and Härryda, with more than 30 activities per week in Gothenburg alone), Weekendklubben (smaller-group social-skills practice), Jubileumsparken (an inclusive sailing/swimming/sauna meeting place in Gothenburg owned by the city and operated by Passalen staff), Feriearbete för alla (summer-job inclusion program), Passalenkören (youth and hero choir), Specialvarvet (an inclusive running event), and the Maria Bergs Minne scholarship fund. Supporting technology is modest: a custom-developed iOS/Android app (Passalen App) for activity browsing and sign-up, plus website and email channels. No AI, APIs, or advanced digital infrastructure are disclosed.
Passalen is funded primarily through municipal/public-sector contracts (Göteborgs Stad across multiple administrations, seven Stockholm-area municipalities, Mölndal, Härryda), supplemented by individual and corporate donations (Swish and Bankgiro) and small participant fees (1,895 SEK per semester for the choirs; most activities are free). In 2024, Passalen reported approximately 85,000 participant attendances and operates with 51–100 employees. The organization has no disclosed revenue figure, no parent company, no subsidiaries, and no funding rounds on record; it is governed by a board chaired by Elisabeth Whitefield with Ia Kjellsdotter serving as Verksamhetsledare.
Passalen firmographics
Firmographics- Name
- Passalen
- Legal name
- Passalen
- Website
- https://passalen.se
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Passalen is a Swedish non-profit association that enables children and young adults with functional variations to participate in mainstream leisure, cultural, and summer-job activities via its proprietary 'Integrerad arena' method, funded primarily by municipal contracts across Gothenburg, Stockholm, and Mölndal/Härryda.
- Ownership category
- akta.pro rank
Passalen industry classification
Industry- Product category
- Disability and inclusion services
- NAICS
- Other Amusement and Recreation Industries (7139), All Other Amusement and Recreation Industries (713990), Arts, Entertainment, and Recreation (71)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900), Services-Membership Organizations (8600)
- akta.pro primary industry
- Accessibility & Inclusion Services (ADA Access, Adaptive Programs, Multilingual Support) (THAAAGAJ)
- akta.pro secondary industries
- Recreation & Activity Services (Hiking, Boating, Climbing, Fishing—Guided/Authorized) (THAAAGAF), Permitting, Reservations & Visitor Information Services (Passes, Booking, Visitor Centers) (THAAAGAD)
Keywords
Where Passalen is headquartered
LocationHeadquarters
- HQ city
- Göteborg
- HQ country
- Sweden
- HQ region
- Europe
Offices3 records
Markets served
Passalen business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Municipal/Public Funding: Passalen's operations are primarily funded through collaborations with municipal governments (Göteborgs Stad, Stockholm municipalities). The organization receives funding to deliver inclusive leisure services on behalf of public authorities.
- Donations and Gifts: Individual and corporate donations collected via Swish (123 189 66 79) and Bankgiro (5280-9233). Donations support activities for children and young adults with functional variations.
- Membership Fees (Choir): Choir participation fees of 1895 SEK per semester for Ungdomskören and Hjältekören. Most other activities are free.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free activities - Klubbar by Passalen, Weekendklubben, Feriearbete för alla, Jubileumsparken |
| Subscription | Multi-year contract | Choir membership - 1895 SEK per semester |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
Passalen product offering
Product offeringCore offering
Passalen is a non-profit association that organizes inclusive leisure, recreation, and community programs for children and young adults with functional variations (disabilities). Through its proprietary 'Integrerad arena' (Integrated Arena) method, Passalen enables participants to take part in mainstream municipal services such as leisure clubs, summer jobs, choir, and community events across Gothenburg and Stockholm.
Product overview
Passalen is a non-profit association that operates multiple interconnected social programs supporting children and young adults with functional variations. The core programs include Klubbar by Passalen (leisure activities across Gothenburg, Stockholm, Mölndal, and Härryda), Weekendklubben (social skills training on weekends), Jubileumsparken (accessible swimming and sailing venue), Feriearbete för alla (summer job support), Passalenkören (choir activities), and Specialvarvet (inclusive running event). These programs work together to provide inclusive leisure opportunities, from entry-level activities like Weekendklubben that lead to more independent participation in Klubbar by Passalen. Passalen also offers a mobile app for activity discovery and registration, and a scholarship fund (Maria Bergs Minne) to remove financial barriers. The organization uses its proprietary 'Integrerad arena' (Integrated Arena) method to enable participation in mainstream municipal services.
Differentiator
Problem solved
Functional benefit
Brands
- Integrerad arena: Passalen's proprietary methodology that enables persons with functional variations to participate in public services such as leisure activities, summer jobs, associations, and events.
- Klubbar by Passalen
- Weekendklubben
- Jubileumsparken
- Feriearbete för alla
- Passalenkören
- Maria Bergs minne stipendiefond
Products and services
- Klubbar by Passalen
Quantifiable outcome
- 85,000 participant attendances estimated in 2024
- +3 more outcomes
Companies that use Passalen
Customer profileSegments3 records
Ideal customer profiles3 records
Passalen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Passalen partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core and minor.
- Göteborgs Stad - Socialförvaltningarna (Centrum, Nordost, Sydväst, Hisingen)coreGöteborgs Stad's four social administrations collaborate with Passalen to deliver inclusive leisure services. Passalen's programs operate within municipal facilities, and social services refer participants and provide funding.
- Göteborgs Stad - Idrott och föreningsförvaltningencoreSports and recreation department partnership enabling access to municipal sports facilities and promotion of inclusive sports activities.
- Göteborgs Stad - Förvaltningen FunktionsstödcoreFunctional support administration partners with Passalen on Weekendklubben and other programs targeting individuals requiring additional support.
- Göteborgs Stad - HälsolotsminorHealth liaison partnership for health promotion activities integrated into Passalen's leisure programs.
- Arbetsmarknad och vuxenutbildning (Arb.vux), Göteborgs StadcorePartnership for Feriearbete för alla project, supporting youth with functional variations in municipal summer jobs.
- Västra Götalandsregionen (VGR)minorRegional healthcare partnership supporting health-related aspects of Passalen's programs.
- Haninge kommuncoreStockholm-area municipality partner for Klubbar by Passalen activities.
- Tyresö kommuncoreStockholm-area municipality partner for Klubbar by Passalen activities.
- Stockholm Stad (Järva)coreStockholm municipality district partner for inclusive leisure activities.
- Sundbyberg stadcoreStockholm-area municipality partner for Klubbar by Passalen activities.
- Sollentuna kommuncoreStockholm-area municipality partner for Klubbar by Passalen activities.
- Vallentuna kommuncoreStockholm-area municipality partner for Klubbar by Passalen activities.
- Järfälla kommuncoreStockholm-area municipality partner for Klubbar by Passalen activities.
- Göteborgs StadcoreJubileumsparken is owned by Göteborgs Stad but operated with Passalen staff. Partnership for inclusive public recreation.
- GKSS (Göteborgs Kungliga Segelsällskap)minorSailing club partnership for Accessibility project at Jubileumsparken, providing inclusive sailing experiences.
- Mölndal och Härryda kommunercoreMunicipal partners for Klubbar by Passalen activities in the Gothenburg metropolitan area.
- Side by SideminorInternational music camp collaboration where Passalen participates in Open Choir track for participants with functional variations.
Scale indicators5 records
Recent moves1 record
Expansion highlights5 records
Passalen competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights7 records
Customer concentration
Passalen social profiles
Digital presencePassalen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Passalen leadership team
Management profileNumber of profiles
Profiles8 records
Passalen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Passalen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Passalen
What does Passalen do?
Passalen is a non-profit association that organizes inclusive leisure, recreation, and community programs for children and young adults with functional variations (disabilities). Through its proprietary 'Integrerad arena' (Integrated Arena) method, Passalen enables participants to take part in mainstream municipal services such as leisure clubs, summer jobs, choir, and community events across Gothenburg and Stockholm.
Is Passalen a public or private company?
Passalen is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Passalen founded?
Passalen was founded in 2006. It employs 51 to 100 people.
Where is Passalen based?
Passalen is headquartered in Göteborg, Sweden, in the Europe region.
How does Passalen make money?
Three revenue lines are on record. Municipal/Public Funding is the primary driver. The others are donations and Gifts and membership Fees (Choir).
Does Passalen have an API?
No public API is recorded for Passalen.
What industry is Passalen in?
Passalen's product category is Disability and inclusion services. Its primary akta.pro industry code is THAAAGAJ, Accessibility & Inclusion Services (ADA Access, Adaptive Programs, Multilingual Support), with a secondary code of THAAAGAF, Recreation & Activity Services (Hiking, Boating, Climbing, Fishing—Guided/Authorized). Its NAICS code is 7139 and its SIC code is 7990.