Broad Community Connections
Broad Community Connections is a New Orleans-based 501(c)(3) nonprofit founded in 2008 that revitalizes the Broad Street and Bayou Road corridors through community-led economic development, health equity, and climate resilience programming, supporting 120+ small businesses and catalyzing $36.7M in real estate.
- Company typePrivate
- Founded2008
- HeadquartersNew Orleans, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Broad Community Connections does
Broad Community Connections (BCC) is a 501(c)(3) nonprofit community development organization founded in 2008 in New Orleans, Louisiana, in the aftermath of Hurricane Katrina. The organization operates as a community-powered intermediary for revitalizing the Broad Street corridor and adjacent Bayou Road district, working to close the 20-year racial life expectancy gap and counter disinvestment through resident-led economic development, health equity programming, and climate adaptation. BCC runs a portfolio of place-based initiatives including the ReFresh Project (a community health hub housing nine organizations including Whole Foods, Liberty's Kitchen, and Tulane's Goldring Center for Culinary Medicine), the ReFresh Collaborative (a collective impact network of 60+ organizations), the Bayou Road Business Association, the Iconic Signage Project, and Broad Green Futures (a climate resilience initiative). The organization has supported 120 small businesses, catalyzed $36.7M in real estate development, returned 100,000+ sq ft of blighted property to commerce, and created 300 jobs across its anchor projects.
BCC's revenue model is entirely philanthropic and grant-based, with no commercial pricing. Funding streams include donations from individuals (processed via PayPal), foundation and corporate grants (Kresge, W.K. Kellogg, Greater New Orleans Foundation, Capital One, JP Morgan Chase, Newman's Own, Emeril Lagasse Foundation), and government contracts (New Orleans Redevelopment Authority, Louisiana Main Street). The organization secured $1.3M for streetscape projects and $40K in direct small business grants through the Iconic Signage Project. Its go-to-market is community organizing and grassroots engagement rather than traditional sales — it mobilizes residents, organizes small business associations, and convenes collective impact initiatives. The organization is governed by a board and led by Executive Director Dasjon Jordan (appointed 2021), with a staff of approximately 8-15 including Directors of Programs, Operations, and a Project Manager.
Broad Community Connections firmographics
Firmographics- Name
- Broad Community Connections
- Legal name
- Broad Community Connections
- Website
- https://www.broadcommunityconnections.org
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Broad Community Connections is a New Orleans-based 501(c)(3) nonprofit founded in 2008 that revitalizes the Broad Street and Bayou Road corridors through community-led economic development, health equity, and climate resilience programming, supporting 120+ small businesses and catalyzing $36.7M in real estate.
- Ownership category
- akta.pro rank
Broad Community Connections industry classification
Industry- Product category
- Community Development Services
- NAICS
- Civic and Social Organizations (813410)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Community Development & Neighborhood Revitalization (CDBG, Place-Based Initiatives) (BPAIANAE)
- akta.pro secondary industries
- Community Centers & Neighborhood Support Services (BPAGAEAL), Community Foundations (BPAGAKAB)
Keywords
Where Broad Community Connections is headquartered
LocationHeadquarters
- HQ city
- New Orleans
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Broad Community Connections business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Marketing or Sales, Others, Personnel
Revenue model
- Donations: BCC accepts donations from individuals and organizations to support their work on Broad Street. Donations may be directed to specific projects such as planting trees, building health and food programming at the ReFresh Project, or creating iconic signs for local businesses. All donations are tax-deductible through PayPal.
- Foundation and Corporate Grants: BCC receives funding from multiple foundations including Capital One Foundation, Kresge Foundation, W.K. Kellogg Foundation, Greater New Orleans Foundation, Newman's Own Foundation, Emeril Lagasse Foundation, and others for specific programs and initiatives.
- Government Funding: BCC partners with government entities including New Orleans Redevelopment Authority (NORA), Louisiana Main Street, and received $1.3 million secured for two streetscape projects on Broad at Greenway and Bayou Road.
- Real Estate Development: BCC co-develops real estate projects including the ReFresh Project (community health hub) and Rose Collaborative (arts & education campus), contributing to high-impact community real estate development.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Broad Community Connections product offering
Product offeringCore offering
Broad Community Connections is a nonprofit community development organization that catalyzes revitalization of the Broad Street and Bayou Road corridors in New Orleans through small business support, health equity programming, climate adaptation initiatives, and community organizing. The organization co-develops real estate anchor projects (ReFresh Project, Rose Collaborative) and convenes a collective impact partnership of 60+ organizations to address root causes of health inequity and disinvestment.
Product overview
Broad Community Connections (BCC) is a community development organization, not a technology product company. It operates a portfolio of place-based community initiatives rather than a unified software product. The core initiatives include the ReFresh Project (a community health hub), the Bayou Road Business Association (commercial corridor management), Broad Green Futures (climate adaptation), the Iconic Signage Project (small business support), the Refresh Collaborative (collective impact), and community events programming. These programs work together to revitalize the Broad Street corridor in New Orleans through community organizing, economic development, and health equity initiatives.
Differentiator
Problem solved
Functional benefit
Brands
- Broad Green Futures: A climate resilience and adaptation initiative celebrating the past, present and future of New Orleans' Broad corridor neighborhoods.
Products and services
- ReFresh Project A community health hub located at 300 North Broad Street in Lower Mid-City, New Orleans, co-developed by BCC. The building houses nine organizations working to improve community health through fresh food access, culinary education, youth development, and workforce training. Tenants include Whole Foods Market, Liberty's Kitchen, The Goldring Center for Culinary Medicine at Tulane University, FirstLine Schools' central offices, Boys Town, SPROUT NOLA farm, and Crescent City Community Land Trust.
- Bayou Road Business Association A collaborative initiative managing the Bayou Road commercial corridor, supporting business and property owners focused on maintaining and improving the district bounded by North Broad St, Esplanade Ave, Tonti St, Bayou Rd, North Dorgenois St, and Columbus St. BCC provides partnership support and revamped the association in 2016.
- Broad Green Futures A climate adaptation initiative celebrating the past, present and future of New Orleans' Broad corridor neighborhoods. Provides a resource directory, public art installations, and community convenings supporting climate resilience.
- Iconic Signage Project An ongoing partnership with local artists and businesses providing neon signs to businesses and organizations, reminiscent of the corridor's history. Includes $40,000 in direct grants to small business owners.
- ReFresh Collaborative A collective impact organization comprised of over 60 organizations and community members working together to address the root causes of health inequity in the Broad Street neighborhoods. Offers free health programming for kids and adults and advocates for policy changes.
- Community Events Program Production of community events including the Broad Flea, Broad Street Brewhaha, Bayou Road Community Bike Fest, and NOLA Drive-In and neighborhood movie nights to activate the Broad Street corridor.
Quantifiable outcome
- 120 small businesses organized, attracted, or supported on Broad Street
- +4 more outcomes
Companies that use Broad Community Connections
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles4 records
Broad Community Connections technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Broad Community Connections partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core and supporting.
- Crescent City Community Land TrustcoreLand trust tenant at ReFresh Project working on affordable housing preservation
- SPROUT NOLAcoreOn-site teaching and community farm partnership at ReFresh Project
- Broad Street Business AssociationcoreBusiness association working with BCC on commercial district revitalization and self-determined future for Broad Street
- ReFresh CollaborativecoreCollective impact initiative comprising over 60 organizations and community members addressing root causes of health inequity in Broad Street neighborhoods. Convened by Liz Burpee.
- Bayou Road Business AssociationcoreCoalition of business, property owners, and community stakeholders focused on maintaining and improving the Bayou Road commercial corridor. BCC provides partnership support.
- LikeMindsDine ProductionssupportingCo-produced HomeFest 2022 with BCC. Multimedia and live events production company specializing in storytelling through visual productions.
- Whole Foods MarketcoreAnchor tenant at ReFresh Project providing healthy and affordable food access to Broad Street neighborhoods
- Liberty's KitchencoreTenant at ReFresh Project providing culinary work readiness and leadership program for youth
- The Goldring Center for Culinary Medicine at Tulane UniversitycoreMedical education tenant at ReFresh Project focused on nutrition and culinary medicine
- FirstLine SchoolssupportingCharter school network central offices located at ReFresh Project
- Boys TownsupportingSocial service agency tenant at ReFresh Project dedicated to helping children and families
- New Orleans Redevelopment AuthoritycoreCity agency partner through Façade Renewal & Placemaking programs garnering over $1M in small business and public space improvements
- Louisiana Main StreetcoreState program partner for commercial corridor revitalization and Main Street designation
- Community Book CentercoreLongest running Black bookstore in New Orleans, founded 2013. Creator of HomeFest. Key partner in Bayou Road cultural corridor.
- Black Bayou Cultural Heritage & Economic Development AssociationcoreCoalition of Black business and property owners supporting each other and improving economic, historical, and cultural environment for Black-owned businesses
- Rose CollaborativecoreCo-developed arts and education campus on Bayou Road, creating 300 jobs alongside ReFresh Project
Scale indicators10 records
Recent moves8 records
Expansion highlights6 records
Broad Community Connections competitors and assessment
Company assessmentDirect peers
- Local Initiatives Support Corporation (LISC): A national community development financial institution supporting place-based economic development, real estate, and small business growth in underinvested corridors. Directly comparable to BCC's model of catalyzing neighborhood revitalization through blended public-private-philanthropic capital and partnerships with local nonprofits.
- Main Street America: A national movement supporting commercial district revitalization through the Main Street Approach. BCC itself holds Main Street designation (since 2009) and operates two business associations (Broad Street, Bayou Road) along the same commercial corridor revitalization methodology that Main Street America champions and trains practitioners on.
- The Reinvestment Fund: A national CDFI that finances housing, community facilities, and equitable neighborhood development in disinvested areas. Directly comparable as a mission-aligned community development financial intermediary that blends capital, data, and policy advocacy to revitalize corridors like BCC's Broad Street.
- Hope Enterprise Corporation / Hope Credit Union: A Deep South-focused CDFI providing financing and development services to underserved communities in Mississippi, Alabama, Louisiana, Tennessee, and Arkansas. Closely comparable in mission, geography, and operational model — combining community development, small business support, and racial equity focus across the same Gulf Coast region.
- Crescent City Community Land Trust: A New Orleans community land trust preserving affordable housing and preventing displacement in the same neighborhoods BCC serves (and is a ReFresh Project tenant). Directly comparable as a peer community development organization with a shared racial-equity mission and overlapping geography along the Broad Street corridor.
Broad incumbents
- Enterprise Community Partners: A national nonprofit operating across affordable housing, community development, and equity-focused real estate. Comparable as a broader incumbent in the same community development space, with similar mission language around racial equity and place-based impact, though operating at much greater scale and geographic breadth than BCC.
Regional players
- Propeller: A Force for Social Innovation: A New Orleans-based nonprofit accelerator focused on social entrepreneurs addressing inequities in the Gulf Coast. Highly comparable as a fellow New Orleans social-innovation intermediary; Trace Allen (BCC board member) previously served as Propeller's Director of Capital and Community Advocacy, evidencing direct ecosystem overlap.
- Preservation Resource Center of New Orleans: A New Orleans nonprofit focused on historic preservation and revitalization of the city's architectural and cultural heritage. Comparable as a peer New Orleans-based community revitalization nonprofit working on the same Broad Street-adjacent neighborhoods with overlapping funding sources and small-business support programs.
- Lowernine.org: A New Orleans Lower Ninth Ward nonprofit formed post-Hurricane Katrina to lead neighborhood recovery and rebuilding. Highly comparable as a fellow post-Katrina community development organization in New Orleans with overlapping funder relationships, small-staff operating model, and focus on resident-led equitable recovery.
- Greater New Orleans Foundation: The regional community foundation serving the New Orleans metro area and a major BCC funder (supporting Broad Green Futures and capacity building). Comparable as a local philanthropic institution operating in the same community development ecosystem, with overlapping grantees and partners across the Broad Street corridor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Broad Community Connections social profiles
Digital presenceBroad Community Connections financial estimates
Financial estimateRevenue estimate
Valuation estimate
Broad Community Connections leadership team
Management profileNumber of profiles
Profiles12 records
Broad Community Connections funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Broad Community Connections M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Broad Community Connections
What does Broad Community Connections do?
Broad Community Connections is a nonprofit community development organization that catalyzes revitalization of the Broad Street and Bayou Road corridors in New Orleans through small business support, health equity programming, climate adaptation initiatives, and community organizing. The organization co-develops real estate anchor projects (ReFresh Project, Rose Collaborative) and convenes a collective impact partnership of 60+ organizations to address root causes of health inequity and disinvestment.
Is Broad Community Connections a public or private company?
Broad Community Connections is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Broad Community Connections founded?
Broad Community Connections was founded in 2008. It employs 11 to 50 people.
Where is Broad Community Connections based?
Broad Community Connections is headquartered in New Orleans, United States, in the North America region.
How does Broad Community Connections make money?
Four revenue lines are on record. Donations are the primary driver. The others are foundation and Corporate Grants, government Funding and real Estate Development.
Who are Broad Community Connections's main competitors?
Direct peers on record are Local Initiatives Support Corporation (LISC), Main Street America, The Reinvestment Fund, Hope Enterprise Corporation / Hope Credit Union and Crescent City Community Land Trust. Enterprise Community Partners is listed as a broad incumbent. Regional players are Propeller: A Force for Social Innovation, Preservation Resource Center of New Orleans, Lowernine.org and Greater New Orleans Foundation.
Does Broad Community Connections have an API?
No public API is recorded for Broad Community Connections.
What industry is Broad Community Connections in?
Broad Community Connections's product category is Community Development Services. Its primary akta.pro industry code is BPAIANAE, Community Development & Neighborhood Revitalization (CDBG, Place-Based Initiatives), with a secondary code of BPAGAEAL, Community Centers & Neighborhood Support Services. Its NAICS code is 813410 and its SIC code is 8600.