Wica Cold
Wica Cold AB manufactures commercial refrigeration and freezing equipment — including refrigerated cabinets, freezer units, and cold rooms — for grocery retailers across the Nordic region, operating as the Nordic subsidiary of Italy's Arneg Group.
- Company typePrivate
- Founded1957
- HeadquartersVislanda, Sweden
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Wica Cold does
Wica Cold AB is a Swedish manufacturer of commercial refrigeration and freezing equipment for grocery retailers, headquartered in Vislanda with primary production in Småland, Sweden. Founded in 1957 and operating today as the Nordic subsidiary of Italian refrigeration conglomerate Arneg S.p.A., the company produces refrigerated display cases, freezer units, and heated cabinets — including proprietary lines such as TITAN 2, TITAN 2 HOT, GENIUS 2, SENDAI 2, and MEGA — alongside glass door fronts, Panorama Box enclosures, and (via Incold) cold-room panels and rapid roll-up doors. Wica claims to manufacture more than 80% of all cooling displays sold to the Scandinavian market and serves major Nordic grocery chains including ICA, Hemköp, Coop, City Gross, Stora Coop, and Matvärlden.
The company's technology stack centers on commercial refrigeration systems using natural refrigerants (notably R290 propane), plug-in self-contained units, remote cooling configurations, and energy-efficient LED lighting — positioning it to meet tightening EU environmental regulations on F-gases. Beyond hardware, Wica operates a service ecosystem including Care by Wica maintenance contracts, WICA Rental equipment leasing, technical support, spare-parts supply, and an Energy Solutions retrofit/lighting-replacement line that targets the installed base.
Wica's business model is a combination of capital-equipment hardware sales (the dominant stream) and a growing recurring component of after-sales services, rentals, and energy retrofits. GTM is enterprise field sales targeting grocery chains on a project basis (new-store construction, renovations, and retrofits), supplemented by industry events such as EuroShop and digital channels. Pricing is quote-based and not publicly disclosed, consistent with a B2B project-driven sales motion. Revenue, funding, and headcount trend data are not publicly disclosed; Wica is reported to have 101–250 employees.
Wica Cold firmographics
Firmographics- Name
- Wica Cold
- Legal name
- Wica Cold
- Website
- https://wica.se
- Company type
- Private
- Founded year
- 1957
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Wica Cold AB manufactures commercial refrigeration and freezing equipment — including refrigerated cabinets, freezer units, and cold rooms — for grocery retailers across the Nordic region, operating as the Nordic subsidiary of Italy's Arneg Group.
- Ownership category
- akta.pro rank
Wica Cold industry classification
Industry- Product category
- Commercial Refrigeration Equipment
- NAICS
- Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341)
- SIC
- Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Refrigeration & Service Industry Machinery (3580)
- akta.pro primary industry
- Chillers & Cooling Plant Equipment (IMAHAKAE)
- akta.pro secondary industry
- Cold Room Panels, Doors & Seals Repair (HSAOAJAK)
Keywords
Where Wica Cold is headquartered
LocationHeadquarters
- HQ city
- Vislanda
- HQ country
- Sweden
- HQ region
- Europe
Offices2 records
Markets served
Wica Cold business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Commercial Refrigeration Equipment Sales: Sale of commercial refrigeration displays including serve-over counters, islands, semi-verticals, verticals, plug-in units, glass door fronts, and cold storage rooms to grocery retailers
- After-sales Services: Care by Wica maintenance programs, WICA Rental for temporary equipment, service and technical support, and spare parts supply
- Energy Solutions: Retrofit services, lighting replacement, and energy efficiency upgrades for existing refrigeration equipment
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Wica Cold product offering
Product offeringCore offering
Wica Cold manufactures and sells commercial refrigeration and freezer display cases for grocery retailers, including serve-over counters, gondola islands, semi-verticals, vertical wall units, plug-in cabinets, glass door fronts, cold rooms, and rapid roll-up doors. The company produces more than 80% of all cooling displays sold to the Scandinavian market from its Småland facility and offers accompanying services such as maintenance, rental, technical support, and energy retrofit solutions.
Product overview
Wica Cold is a commercial refrigeration company that produces a comprehensive portfolio of refrigerated display cases for grocery stores in the Nordic market. The product lineup includes serve-over counters (Betjäningsdiskar), gondola/island displays (Gondoler), semi-vertical cases (Semivertikal), vertical wall cases (Väggdiskar), plug-in display cases, glass door fronts with Panorama Box, cold rooms and rapid roll-up doors (Kylrum & snabbrullportar), and stock/warehouse display cases (Lagerdiskar Plug-in). Named product lines include TITAN 2 HOT (heated cabinet), TITAN 2 (multi-temperature stock cabinet), GENIUS 2 (open semi-vertical plug-in), SENDAI 2 (flexible display case), and MEGA (impulse gondola). The company also provides services including Care by Wica, WICA Rental, service & technical support, spare parts, and energy solutions. Wica Cold operates as part of the Arneg Group with production facilities in Småland, Sweden.
Differentiator
Problem solved
Functional benefit
Brands
- Incold: Cold rooms, isothermal and high-speed doors
- Intrac
- Oscartielle
- Frigo Tecnica
Products and services
- Serve-over Counters (Betjäningsdiskar) Service counters for grocery stores where staff serve customers directly from refrigerated display cases. Used by grocery retailers for fresh produce, dairy, meat, and delicatessen merchandising.
- Gondola/Island Displays (Gondoler) Open island and horizontal display cases for self-service shopping in grocery stores. Used in grocery retail for impulse purchases and high-traffic merchandising.
- Semi-Vertical Displays (Semivertikal) Semi-vertical display cases combining features of vertical and island displays for versatile product presentation. Used by grocery retailers for flexible product placement.
- Vertical Wall Displays (Väggdiskar) Vertical wall display cases for efficient use of store space along walls. Used in grocery retail for space-efficient refrigerated merchandising.
- Plug-in Refrigeration Units Self-contained refrigerated display cases with built-in refrigeration units for easy installation without requiring complex remote cooling infrastructure. Used by grocery retailers for flexible store layouts.
- Glass Door Front & Panorama Box Glass door fronts and Panorama Box solutions for enclosed refrigerated display cases. Used by grocery retailers for energy-efficient enclosed refrigerated merchandising.
- Cold Rooms & Rapid Roll-up Doors (Kylrum & snabbrullportar) Cold rooms and rapid roll-up doors for industrial and commercial refrigeration facilities. Used by logistics operators, food industry facilities, and industrial refrigeration customers.
- Stock/Warehouse Plug-in Displays (Lagerdiskar) Stock/warehouse plug-in display cases for storage and bulk display purposes. Used by grocery retailers for backroom storage and bulk merchandising.
- TITAN 2 HOT Heated cabinet plug-in designed for the Nordic market. First self-developed heated cabinet by Wica Cold, featuring new heating technology for long-term functionality and reduced heating time. Used by grocery retailers for heated food displays such as cooked meals, rotisserie, and hot deli items.
- TITAN 2 Multi-temperature stock plug-in cabinet developed for the Nordic market. Uses R290 natural gas for low environmental impact, features LED lighting and quiet operation. Used by grocery retailers for fresh, chilled, and frozen food displays across all store types.
- GENIUS 2 Open semi-vertical plug-in for all store types. Available in heights H125 and H145 without doors, featuring modern design with large product display, fully glazed ends, and reduced floor height. Used by grocery retailers for self-service fresh product merchandising.
- SENDAI 2 Flexible display case available as service counter, impulse gondola, or semi-vertical for self-service. Features telescopic construction for multiple display configurations, excellent product visibility, customizable design, and energy efficiency with R290 natural gas. Used by grocery retailers for versatile merchandising configurations.
- MEGA Iconic impulse gondola with dual temperature function, suitable for frozen foods, meat, cheese, fresh products, and other food items. Available with or without lid, convertible between refrigeration and freezer. Uses R290 natural gas. Used by grocery retailers for impulse purchase areas and specialty food merchandising.
- Care by Wica Maintenance and service program providing ongoing care for Wica Cold refrigeration equipment. Used by grocery retailers to ensure reliability and longevity of installed refrigeration systems.
- WICA Rental Equipment rental service providing temporary refrigeration units to grocery retailers. Used for seasonal demand spikes, store renovations, or temporary capacity needs.
- Service & Technical Support Technical support service for installed refrigeration equipment, providing troubleshooting, repairs, and technical assistance. Used by grocery retailers for ongoing operational support.
- Spare Parts Supply Spare parts supply service for refrigeration equipment. Used by grocery retailers and service technicians for maintenance and repairs.
- Energy Solutions / Retrofit Energy retrofit, lighting replacement, and energy efficiency upgrade services for existing refrigeration equipment. Used by grocery retailers seeking to improve energy performance and meet EU regulatory requirements on existing installations.
Quantifiable outcome
- Over 80% market share in Scandinavian cooling display market
Companies that use Wica Cold
Customer profileNamed customers11 records
Segments2 records
Ideal customer profiles2 records
Wica Cold technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Wica Cold partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered flagship and core.
- Arneg GroupflagshipWica Cold is a subsidiary of Arneg Group, an international player in commercial and retail refrigeration. The partnership provides access to global technology, 19 offices worldwide, and 15 manufacturing companies across Europe, America, Asia, Africa, and Oceania.
- Incold (Italy)coreIncold is Arneg's sister company specializing in cold rooms, isothermal panels, rapid doors, and insulated cold storage doors. Wica Cold distributes Incold products in the Nordic market.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Wica Cold competitors and assessment
Company assessmentBroad incumbents
- Carrier Commercial Refrigeration: Global incumbent in commercial refrigeration systems, cabinets and cold rooms serving grocery, foodservice and industrial customers. Competes with Wica Cold in Nordic grocery projects and represents a much larger but less Nordic-specialized rival.
- Hoshizaki Europe: Japanese-headquartered global manufacturer of commercial refrigeration and ice machines, with a broad European footprint targeting retail and foodservice. Overlaps with Wica Cold in refrigerated display cases for grocery and convenience retail.
- True Manufacturing: US-based global manufacturer of commercial refrigeration including reach-ins and display cases. A broad incumbent whose product categories overlap with Wica Cold's serve-over and display cabinet range for grocery and food retail.
- Daikin Refrigeration: Global HVAC and refrigeration major with commercial refrigeration products for retail and food service. A broad incumbent whose commercial refrigeration line competes with Wica Cold for large Nordic grocery chain contracts.
- Frigoglass: Greek-listed global manufacturer of commercial refrigeration (ice-cold merchandisers, bottle coolers, display cases) for the beverage and retail industries. Comparable product categories and enterprise retail customers to Wica Cold.
- Viessmann Refrigeration Solutions: German-headquartered provider of commercial and industrial refrigeration, including plug-in cabinets and integrated systems. Competes with Wica Cold in the European grocery refrigeration segment.
Direct peers
- AHT Cooling Systems: Austrian specialist in plug-in commercial refrigeration for grocery retail, including freezers and refrigerated cabinets using natural refrigerants. Competes head-to-head with Wica Cold's TITAN and plug-in range for Nordic and European grocery accounts.
- Arneg S.p.A. Italian parent group and direct manufacturer of commercial and retail refrigeration equipment (display cases, plug-ins, cold rooms). Operates the same product categories as Wica Cold and provides the technology and Incold cold-room portfolio that Wica distributes in the Nordics.
- ISA S.p.A. Italian manufacturer of commercial refrigeration display cases, serve-over counters, semi-verticals and plug-ins for supermarkets and food retail. Highly comparable product portfolio and target customer (grocery chains) to Wica Cold.
Regional players
- FrigorTec (HUURRE / FrigorTec GmbH): European (German/Swiss heritage) specialist in industrial and commercial refrigeration, including cold rooms and process cooling. Comparable to Wica Cold's Incold cold-room offering and broader industrial refrigeration work outside the Nordics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Wica Cold social profiles
Digital presenceWica Cold financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wica Cold leadership team
Management profileNumber of profiles
Wica Cold funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wica Cold M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wica Cold
What does Wica Cold do?
Wica Cold manufactures and sells commercial refrigeration and freezer display cases for grocery retailers, including serve-over counters, gondola islands, semi-verticals, vertical wall units, plug-in cabinets, glass door fronts, cold rooms, and rapid roll-up doors. The company produces more than 80% of all cooling displays sold to the Scandinavian market from its Småland facility and offers accompanying services such as maintenance, rental, technical support, and energy retrofit solutions.
Is Wica Cold a public or private company?
Wica Cold is a private company. It is classified as corporate owned and is currently operating.
When was Wica Cold founded?
Wica Cold was founded in 1957. It employs 101 to 250 people.
Where is Wica Cold based?
Wica Cold is headquartered in Vislanda, Sweden, in the Europe region.
How does Wica Cold make money?
Three revenue lines are on record. Commercial Refrigeration Equipment Sales are the primary driver. The others are after-sales Services and energy Solutions.
Who are Wica Cold's main competitors?
Broad incumbents on record are Carrier Commercial Refrigeration, Hoshizaki Europe, True Manufacturing, Daikin Refrigeration, Frigoglass and Viessmann Refrigeration Solutions. Direct peers are AHT Cooling Systems, Arneg S.p.A. and ISA S.p.A.. FrigorTec (HUURRE / FrigorTec GmbH) is listed as a regional player.
Does Wica Cold have an API?
No public API is recorded for Wica Cold.
What industry is Wica Cold in?
Wica Cold's product category is Commercial Refrigeration Equipment. Its primary akta.pro industry code is IMAHAKAE, Chillers & Cooling Plant Equipment, with a secondary code of HSAOAJAK, Cold Room Panels, Doors & Seals Repair. Its NAICS code is 33341 and its SIC code is 3585.