Enlace Television

What Enlace Television does

Enlace Televisión is a local free-to-air television station headquartered in Barrancabermeja, Santander department, Colombia, founded in 2014 and operated as an entity of the Fundación Magdalena Medios de Comunicación, a non-profit foundation. The station serves the Barrancabermeja metropolitan area and surrounding municipalities in the Santander department, with content spanning local actuality, judicial matters, regional events, national news, sports, politics, culture, and health topics. It functions primarily as a community information provider filling the coverage gap left by national networks that do not focus on the Magdalena Medio region.

The company's product offering centers on three integrated platforms: "Señal en Vivo," a live broadcast streaming service accessible via its website; "Portal de Noticias," a digital news portal organized into multiple content categories (Actualidad, Judicial, Regional, Nacional, Deportes, Política, Cultura, Salud); and "Enlace Radio," a sub-brand for integrated radio programming. Distribution combines traditional local over-the-air television broadcast with digital streaming through enlacetelevision.com, supported by an active social media presence on Facebook, Instagram, X (Twitter), YouTube, and WhatsApp. The underlying technology stack is conventional local broadcasting plus a WordPress-based content website.

The business model is free-to-air content delivery to local community viewers; pricing is not publicly disclosed and revenue is not reported in available data. The operating entity is classified as a non-profit organization under Colombian jurisdiction, with no venture capital, private equity, or public shareholders indicated, suggesting operations are funded through the parent foundation or sponsorship/advertising arrangements that are not disclosed in the source material. Headcount is reported as 1–10 employees, consistent with a small regional broadcaster.

Name

Enlace Television

Legal name

Enlace Televisión una entidad de la Fundación Magdalena Medios de Comunicación

Website

https://enlacetelevision.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Enlace Televisión is a free-to-air local television station in Barrancabermeja, Santander, Colombia, providing local news, sports, cultural content, and live streaming to community viewers in the Santander department under a non-profit foundation structure.

Ownership category

akta.pro rank

Product category

Local Television Broadcasting

NAICS

Television Broadcasting Stations (51612), Radio and Television Broadcasting Stations (5161)

SIC

Television Broadcasting Stations (4833), Radio Broadcasting Stations (4832)

akta.pro primary industry

Local Translator/Repeater & Low-Power Stations (LPTV, Translators, Fill-In) (MPABACAM)

akta.pro secondary industry

Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE)

Keywords

• Local television broadcasting
• Regional news coverage
• Community broadcasting
• Live news streaming
• Digital news portal

Headquarters

HQ city

Barrancabermeja

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Distribution channels2 records

Marketing channels6 records

Core offering

Enlace Televisión operates a local television station in Barrancabermeja, Santander, Colombia, broadcasting free-to-air programming covering local news, judicial matters, regional events, national news, sports, politics, culture, and health topics. Content is distributed via traditional TV broadcast and complemented by a digital news portal (Portal de Noticias), a live streaming feed (Señal en Vivo), and integrated radio programming (Enlace Radio) on the enlacetelevision.com website.

Product overview

Enlace Televisión is a local television station based in Barrancabermeja, Santander, Colombia, operated by Fundación Magdalena Medios de Comunicación. The company offers a unified media platform consisting of live television broadcasting (Señal en Vivo), a digital news portal with content across multiple categories (Actualidad, Judicial, Regional, Nacional, Deportes, Politica, Cultura, Salud), and integrated radio programming (Enlace Radio). The platform serves the Barrancabermeja metropolitan area and surrounding regions in the Magdalena Medio.

Differentiator

Problem solved

Functional benefit

Products and services

• Señal en Vivo Live broadcast streaming service allowing viewers to watch Enlace Televisión's programming in real time via the station's website, serving local residents of Barrancabermeja and the Santander region.
• Portal de Noticias Digital news portal providing local, regional, and national news coverage across multiple categories including Actualidad, Judicial, Regional, Nacional, Deportes, Politica, Cultura, and Salud, targeted at Barrancabermeja and Santander community readers.
• Enlace Radio Radio programming content integrated within the Enlace Television platform, covering news and entertainment for the Barrancabermeja region and accessible via the station's website.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Caracol Televisión: One of Colombia's two largest national broadcast networks. Overlaps with Enlace's news and entertainment programming as a broader, national-scale incumbent in Colombian television.
• Señal Colombia: RTVE's Colombian national public television channel. Adjacent public-broadcaster counterparty operating free-to-air cultural and news programming.
• RCN Televisión: Major Colombian national broadcaster offering news, telenovelas, and sports. Broad incumbent with overlapping news coverage in Santander department.
• NTN24: Colombia-based 24/7 news channel owned by RCN. Comparable cable/digital news operations with Colombian editorial roots and broader geographic reach.
• Canal 1 Colombia: National public television channel in Colombia serving as a national-content counterpart. Comparable as a free-to-air broadcast model operating under public/media framework.

Direct peers

• Canal TRO: Regional Colombian TV channel serving Santander and northeastern departments. One of the closest peers given geographic and target-market overlap in Colombian regional broadcasting.
• Teleantioquia: Regional public television channel in Antioquia, Colombia. Direct comparable as a locally-focused Colombian TV broadcaster serving a single department with news, culture, and community programming.
• Canal Capital: Bogotá's public television channel operating under a public/nonprofit foundation structure. Comparable locally-rooted public broadcaster model, though larger in scale and resources.
• Citytv Bogotá: Local Bogotá television station operated under a public media foundation. Similar regional focus, web streaming, and multi-platform content distribution approach.
• Telecafé: Regional television channel serving Colombia's coffee region (Eje Cafetero). Comparable regional TV operating model with local news, culture, and community programming.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Enlace_TV
• YouTubeyoutube.com/enlacetelevision
• Facebookfacebook.com/enlacetelevision
• Instagraminstagram.com/enlacetelevision

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Enlace Television