Dallas Gun Club

What Dallas Gun Club does

Dallas Gun Club is a private, member-owned shooting sports club chartered as a non-profit organization under Texas law on April 23, 1946, currently operating a 600+ acre facility at 3601 South Stemmons Freeway in Lewisville, Texas. The club operates eight shooting disciplines on a single campus — 36 sporting clays stations across three courses, 10 skeet fields (8 lighted), American Trap and Olympic Bunker Trap, Five-Stand, FITASC, Super Sporting, two dedicated Helice (ZZ Bird) fields, a rifle and pistol range, and a shotgun patterning board — supported by a clubhouse with the Three Founders restaurant (Executive Chef Luca Banfi), a pro shop, gun storage lockers, and a 144+ seat covered pavilion.

The business model combines recurring subscription revenue from five membership tiers (Junior, Resident, Non-Resident, Corporate, Global) capped at 700 members with transaction-based revenue from nine nationally recognized tournaments annually, 8-week shooting leagues, corporate and private events, food and beverage, pro shop sales, and golf cart and parking rentals. GTM is sales-led through a dedicated Membership Sales Director and an Events Coordinator, supplemented by an event-driven motion via tournament hosting and tour-based discovery for prospects.

Dallas Gun Club has been selected All-Around Club of the Year by both the NSSA and NSCA across 2008-2012 and 2014, hosts two NSSA World Championship qualifying Helice events per year, and employs an instructor roster that includes Olympic gold medalist Amber English and world champions. The club is led by President & CEO Samuel Lutz and General Manager Karl Alden, with governance provided by a Board of Directors chaired by Mimi Wilfong. Revenue, pricing, and financial performance are not publicly disclosed.

Name

Dallas Gun Club

Legal name

Dallas Gun Club

Website

https://www.dallasgunclub.com

Company type

Private

Founded year

1946

Operating status

Operating

Headcount range

11–50 employees

Short description

Dallas Gun Club is a private, non-profit shooting sports club chartered in 1946, operating a 600+ acre Lewisville, Texas facility with eight shooting disciplines, capped at 700 members, and serving individual shooting enthusiasts and corporate event clients through memberships, tournaments, leagues, and on-site hospitality.

Ownership category

akta.pro rank

Product category

Private Shooting Sports Club

NAICS

Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro industry

PRIMARYCRAEADAI

Specialty Membership Clubs (Category-Focused)

Consumer Products & Retail/Discount, Club & Value Retail/Warehouse Clubs & Membership-Based Retail

SECONDARYCRAMAKAG

Shooting Sports Equipment Retail (Targets, Clay, Range Gear, Hearing/Eye Protection)

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Hunting, Shooting & Archery Retail

SECONDARYCRAMAKAI

Firearm Storage & Safety Retail (Safes, Cases, Locks)

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Hunting, Shooting & Archery Retail

Keywords

• Shooting sports club
• Shotgun shooting facilities
• Skeet and trap ranges
• Sporting clays courses
• Private gun club

Headquarters

HQ city

Lewisville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Membership Dues and Initiation Fees: Primary revenue stream from initiation fees and recurring membership dues. Multiple tiers: Junior (ages 21-35) at half initiation fee of Individual Membership; Resident Membership for those within 200 miles; Non-Resident at half the dues of Resident; Corporate Membership for businesses; Global Membership for members abroad at reduced dues.
2. Tournament and League Fees: Revenue from hosting nine nationally recognized open and invitational tournaments annually across Skeet, Sporting Clays, Trap, Helice, FITASC, and Super Sporting disciplines. Additional revenue from shooting leagues (8-week Summer Sporting League, 8-week Summer Mixed Skeet League).
3. Corporate and Private Event Bookings: Revenue from hosting corporate events, private shooting events, fundraisers, holiday parties, and team building outings. Includes custom craft cocktail menus, upscale dining packages, and dedicated service staff.
4. Food and Beverage (Three Founders Restaurant): On-site dining through Three Founders restaurant operated by Executive Chef Luca Banfi. Restaurant serves upscale and personalized dining options, craft cocktails, and fully curated bar program. Open to members and event guests Wednesday through Sunday.
5. Pro Shop Sales: Pro Shop revenue from 12-gauge shotgun rentals, ammunition sales, and Dallas Gun Club branded apparel including shooting vests and casual wear.
6. Golf Cart and Parking Rentals: Revenue from covered and uncovered golf cart storage parking spots, trailer parking spots, and golf cart rentals for use on the course.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Dallas Gun Club is a private, member-owned shooting sports club operating 600+ acres in Lewisville, Texas, offering access to eight shooting disciplines (Sporting Clays, Skeet, Trap, Five-Stand, FITASC, Super Sporting, Helice, and Rifle & Pistol Range), along with three on-site dining at Three Founders restaurant, a Pro Shop, secure firearm storage, nine nationally recognized tournaments per year, shooting leagues, corporate and private event hosting, and professional shooting instruction from Olympic and world champion instructors. Membership is capped at 700 with five tier options (Junior, Resident, Non-Resident, Corporate, Global) sold on an annual subscription basis.

Product overview

Dallas Gun Club is a private shooting sports club offering a platform-plus-modules architecture centered around world-class shotgun shooting facilities. The core offering consists of multiple shooting disciplines including Sporting Clays (36 stations across 3 courses), Skeet (10 fields), Trap (American and Olympic Bunker), Five-Stand, FITASC, Super Sporting, Helice, Rifle & Pistol Range, and a Shotgun Patterning Board—all situated on 600+ acres. The club enhances the shooting experience with supporting modules including Three Founders restaurant (on-site dining), Pro Shop (equipment and rentals), five membership tiers (Junior, Resident, Non-Resident, Corporate, Global), event hosting services (private and corporate), shooting leagues, tournament organization, and professional instruction programs. The club operates as a membership-based private club model with amenities designed to support the complete shooting sports lifestyle.

Differentiator

Problem solved

Functional benefit

Brands

• Three Founders: The on-site restaurant at Dallas Gun Club, named in honor of the club's founders Wallace Moore, A.H. Meadows, and W.H. Sanford. The restaurant offers farm-to-table cuisine with locally sourced chicken and eggs, Texas Hill Country olive oil, and Heartbrand Akaushi beef.

Products and services

• Junior Membership

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators8 records

Recent moves17 records

Expansion highlights5 records

Direct peers

• Nilo Farms (Nilo Shooting Club): Premier private shooting club and hunting preserve in Brandywine, MD offering world-class upland bird hunting and shooting sports on a multi-thousand-acre estate. Directly comparable as a high-end private membership destination for elite shooting sports enthusiasts.
• Mound Bottom Club: Private shooting and hunting club on a large property in Tennessee. Directly comparable as a private membership shooting sports destination emphasizing hospitality, sporting clays, and upland hunting.
• Orvis Sandanona Shooting Grounds: Historic private sporting clays and wingshooting facility in Millbrook, NY operated by Orvis. Comparable as a destination shooting facility with premium instruction, hospitality, and tournament hosting.
• The Fork at Bob's Cove: Private sporting club in Tarrytown, NY offering sporting clays, skeet, and corporate events on a premium property. Directly comparable as an exclusive shooting club with corporate event and hospitality offerings.
• Hermitage Sporting Club: Private shooting and quail-hunting destination in Nashville, TN providing sporting clays, instruction, and corporate hospitality. Comparable as a premium private membership shooting venue with adjacent dining and events.

Broad incumbents

• Ben Avery Shooting Facility: One of the largest publicly operated shooting facilities in the U.S. (Phoenix, AZ) managed by Arizona Game and Fish. Comparable as a multi-discipline shooting complex with shotgun, rifle, and pistol venues — though publicly operated rather than private membership.

Others

• National Shooting Sports Foundation (NSSF): The trade association for the firearms and shooting sports industry. Relevant as the broader industry body that the club engages with through NSSA/NSCA affiliations and that shapes competitive shooting standards.

Emerging players

• Five Star Tactical & Sporting Clays: Multi-discipline shooting facility offering sporting clays, skeet, trap, and rifle/pistol ranges with private events. Comparable as a diversified shooting venue targeting corporate and member clients, though smaller in scale.

Regional players

• Caesar Creek Sportsman Club: Private hunting and shooting club in Ohio. Comparable as a private membership club offering upland hunting and shooting sports, though operating on a smaller scale and in a different regional market.
• Winchester Sport Hunters Club: Private sporting club in Maryland offering hunting and shooting facilities to members. Comparable as a private membership shooting destination, primarily serving Mid-Atlantic clientele rather than DFW.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/DallasGunClub
• Instagraminstagram.com/dallasgunclub

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dallas Gun Club