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Eventfloor Portable Floor Hire

Full company profile

uuid0033qt9

Namestring
Eventfloor Portable Floor Hire
Legal namestring
Event Floor Australia
Company typeenum
Private
Founded yearint
2006
Descriptiontext

Eventfloor Portable Floor Hire, trading as Event Floor Australia, is a privately held Australian portable flooring hire company founded in 2006 and headquartered in Coolaroo, Victoria. The company specializes exclusively in the hire of portable flooring systems, making it the only firm in Australia focused solely on this niche. It operates through a small team of 1-10 employees and provides national coverage across Australia.

The company offers three proprietary, Australian-designed and manufactured product lines: Pro-Floor EF (lightweight event flooring for crowds and turf protection), Pro-Track (portable roadway for heavy vehicles and machinery), and Pro-Zone (heavy-duty platform for extreme load distribution). These modular systems are used for concerts, festivals, carnivals, expos, sporting events, racing carnivals, and government events, with applications spanning grass/turf protection, stage flooring, marquee floors, and temporary access roads. The company's customer base is concentrated in Australian major events, including high-profile contracts with AAMI Park, Australian Grand Prix Corporation, Victorian Racing Club, Melbourne Racing Club, Royal Agricultural Society of Victoria, and major concert promoters.

Eventfloor generates revenue through quote-based rental of its portable flooring inventory, with pricing dependent on event requirements, surface area, product type, and hire duration. Its go-to-market is direct sales to event organizers, stadiums, government bodies, and event management companies, with project coordination handled by a National Project Manager. The company relies on its reputation, an events-and-clients photo gallery, and word-of-mouth within the Australian events industry for demand generation.

Short descriptiontext

Eventfloor Portable Floor Hire is an Australian specialist rental company providing proprietary portable flooring systems (Pro-Floor, Pro-Track, Pro-Zone) for major events, stadiums, concerts, festivals, and government functions across Australia.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersAltona, Australia
HQ citystring
Altona
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
portable flooring hire, event flooring rental, temporary floor protection, grass protection matting, portable roadway hire
Industry2 codes
PRIMARYHSACAFAI
Temporary Flooring & Ground Protection Rentals
Home & Personal Services/Event & Personal Concierge Services/Event Rentals (Tents, Furniture, Decor)
SECONDARYHSACAFAD
Dance Floor, Staging & Platform Rentals
Home & Personal Services/Event & Personal Concierge Services/Event Rentals (Tents, Furniture, Decor)
NAICS code1 code
  • Spectator Sports7112
SIC code1 code
  • Services-Amusement & Recreation Services7900
Product category
Portable Event Flooring Hire
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Portable Event Flooring Hire
TypeSubscription Recurring
Description

Eventfloor generates revenue through the hire/rental of portable event flooring, access roadways, and turf protection systems. They supply temporary flooring solutions for major events, concerts, exhibitions, carnivals and festivals across Australia. The business specializes in major contracts and large quantity supplies nationwide.

eventfloor.com.au
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Pricing details1 tier
1Custom quote-based pricing for event flooring hire
ModelOtherBilling cadencePay-as-you-go
Notes

Quote-based pricing based on event requirements, surface area (quantity), use of product, and duration. No standard pricing tiers publicly available.

eventfloor.com.au
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Eventfloor is Australia's specialist in the hire of portable event flooring, access roadways, and turf protection systems. The company rents three proprietary product lines (Pro-Floor EF, Pro-Track, and Pro-Zone) to event organizers, stadiums, government bodies, and event management companies for use at major concerts, festivals, sports events, expos, and heavy-vehicle applications nationwide.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Eventfloor is a portable flooring hire company offering three main product lines: Pro-Floor® EF for event flooring (lightweight surface protection for crowds and spectators), Pro-Track® for portable roadways (heavy-load access solutions for vehicles and machinery), and Pro-Zone® for heavy duty platforms (extreme load distribution for construction and industrial applications). All products are Australian-made, designed for quick installation and removal, and provide grass and turf protection. The company operates as a hire service throughout Australia, specializing in major events, concerts, exhibitions, and industrial applications.

Product and service3 records
1Pro-Floor® EF (Event Flooring)
CategoryPortable Event Flooring
Description

Lightweight portable flooring system that withstands large crowds while protecting underlying grass surfaces. Slip-resistant, easy to assemble, and works in wet and dry conditions. Suitable for indoor and outdoor surfaces including ice arenas, synthetic turf, natural grass, stage flooring, marquee floors, carnivals, expos, and festivals. Hired to event organizers, stadiums, and entertainment production companies.

2Pro-Track® (Portable Roadway)
CategoryPortable Roadway
Description

Strong and flexible floor protection tile designed for heavy loads including trucks, aircraft, forklifts, earth-moving equipment, machinery, and cars. Accommodates uneven ground with geotextile underlay and offers custom-built ramp systems. Hired for access roadways, garage flooring, machinery exhibitions, and vehicle or aircraft displays.

3Pro-Zone® (Heavy Duty Platform)
CategoryHeavy Duty Platform
Description

Heavy-duty protection mat designed to distribute extreme loads and protect surfaces, providing temporary access and roadway solutions for stage construction, maintenance, and vehicle movement over sensitive surfaces. Withstands weight from equipment, forklifts, trucks, semi-trailers, military, and construction vehicles. Hired to construction, staging, and industrial clients.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Market position
Competitive moat4 records

Each record includes

Type, Details

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers17 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Eventfloor Portable Floor Hire

Portable Event Flooring Hireeventfloor.com.au

Eventfloor Portable Floor Hire is an Australian specialist rental company providing proprietary portable flooring systems (Pro-Floor, Pro-Track, Pro-Zone) for major events, stadiums, concerts, festivals, and government functions across Australia.

What Eventfloor Portable Floor Hire does

Eventfloor Portable Floor Hire, trading as Event Floor Australia, is a privately held Australian portable flooring hire company founded in 2006 and headquartered in Coolaroo, Victoria. The company specializes exclusively in the hire of portable flooring systems, making it the only firm in Australia focused solely on this niche. It operates through a small team of 1-10 employees and provides national coverage across Australia.

The company offers three proprietary, Australian-designed and manufactured product lines: Pro-Floor EF (lightweight event flooring for crowds and turf protection), Pro-Track (portable roadway for heavy vehicles and machinery), and Pro-Zone (heavy-duty platform for extreme load distribution). These modular systems are used for concerts, festivals, carnivals, expos, sporting events, racing carnivals, and government events, with applications spanning grass/turf protection, stage flooring, marquee floors, and temporary access roads. The company's customer base is concentrated in Australian major events, including high-profile contracts with AAMI Park, Australian Grand Prix Corporation, Victorian Racing Club, Melbourne Racing Club, Royal Agricultural Society of Victoria, and major concert promoters.

Eventfloor generates revenue through quote-based rental of its portable flooring inventory, with pricing dependent on event requirements, surface area, product type, and hire duration. Its go-to-market is direct sales to event organizers, stadiums, government bodies, and event management companies, with project coordination handled by a National Project Manager. The company relies on its reputation, an events-and-clients photo gallery, and word-of-mouth within the Australian events industry for demand generation.

Eventfloor Portable Floor Hire firmographics

Firmographics
Name
Eventfloor Portable Floor Hire
Legal name
Event Floor Australia
Website
https://eventfloor.com.au
Company type
Private
Founded year
2006
Operating status
Operating
Headcount range
1–10 employees
Short description
Eventfloor Portable Floor Hire is an Australian specialist rental company providing proprietary portable flooring systems (Pro-Floor, Pro-Track, Pro-Zone) for major events, stadiums, concerts, festivals, and government functions across Australia.
Ownership category
akta.pro rank

Eventfloor Portable Floor Hire industry classification

Industry
Product category
Portable Event Flooring Hire
NAICS
Spectator Sports (7112)
SIC
Services-Amusement & Recreation Services (7900)
akta.pro industry
PRIMARYHSACAFAI
Temporary Flooring & Ground Protection Rentals
Home & Personal Services/Event & Personal Concierge Services/Event Rentals (Tents, Furniture, Decor)
SECONDARYHSACAFAD
Dance Floor, Staging & Platform Rentals
Home & Personal Services/Event & Personal Concierge Services/Event Rentals (Tents, Furniture, Decor)

Keywords

  • Portable flooring hire
  • Event flooring rental
  • Temporary floor protection
  • Grass protection matting
  • Portable roadway hire

Where Eventfloor Portable Floor Hire is headquartered

Location

Headquarters

HQ city
Altona
HQ country
Australia
HQ region
Oceania

Offices1 record

Markets served

Eventfloor Portable Floor Hire business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

  1. Portable Event Flooring Hire: Eventfloor generates revenue through the hire/rental of portable event flooring, access roadways, and turf protection systems. They supply temporary flooring solutions for major events, concerts, exhibitions, carnivals and festivals across Australia. The business specializes in major contracts and large quantity supplies nationwide.

Pricing tiers

ModelBillingPrice
OtherPay-as-you-goCustom quote-based pricing for event flooring hire

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Eventfloor Portable Floor Hire product offering

Product offering

Core offering

Eventfloor is Australia's specialist in the hire of portable event flooring, access roadways, and turf protection systems. The company rents three proprietary product lines (Pro-Floor EF, Pro-Track, and Pro-Zone) to event organizers, stadiums, government bodies, and event management companies for use at major concerts, festivals, sports events, expos, and heavy-vehicle applications nationwide.

Product overview

Eventfloor is a portable flooring hire company offering three main product lines: Pro-Floor® EF for event flooring (lightweight surface protection for crowds and spectators), Pro-Track® for portable roadways (heavy-load access solutions for vehicles and machinery), and Pro-Zone® for heavy duty platforms (extreme load distribution for construction and industrial applications). All products are Australian-made, designed for quick installation and removal, and provide grass and turf protection. The company operates as a hire service throughout Australia, specializing in major events, concerts, exhibitions, and industrial applications.

Differentiator

Problem solved

Functional benefit

Products and services

  • Pro-Floor® EF (Event Flooring) Lightweight portable flooring system that withstands large crowds while protecting underlying grass surfaces. Slip-resistant, easy to assemble, and works in wet and dry conditions. Suitable for indoor and outdoor surfaces including ice arenas, synthetic turf, natural grass, stage flooring, marquee floors, carnivals, expos, and festivals. Hired to event organizers, stadiums, and entertainment production companies.
  • Pro-Track® (Portable Roadway) Strong and flexible floor protection tile designed for heavy loads including trucks, aircraft, forklifts, earth-moving equipment, machinery, and cars. Accommodates uneven ground with geotextile underlay and offers custom-built ramp systems. Hired for access roadways, garage flooring, machinery exhibitions, and vehicle or aircraft displays.
  • Pro-Zone® (Heavy Duty Platform) Heavy-duty protection mat designed to distribute extreme loads and protect surfaces, providing temporary access and roadway solutions for stage construction, maintenance, and vehicle movement over sensitive surfaces. Withstands weight from equipment, forklifts, trucks, semi-trailers, military, and construction vehicles. Hired to construction, staging, and industrial clients.

Companies that use Eventfloor Portable Floor Hire

Customer profile

Named customers17 records

Segments5 records

Ideal customer profiles3 records

Eventfloor Portable Floor Hire technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Eventfloor Portable Floor Hire partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Eventfloor Portable Floor Hire competitors and assessment

Company assessment

Market position

Competitive moat4 records

Key highlights6 records

Customer concentration

Eventfloor Portable Floor Hire social profiles

Digital presence

Eventfloor Portable Floor Hire financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Eventfloor Portable Floor Hire leadership team

Management profile

Number of profiles

Profiles1 record

Eventfloor Portable Floor Hire funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Eventfloor Portable Floor Hire M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eventfloor Portable Floor Hire

What does Eventfloor Portable Floor Hire do?

Eventfloor is Australia's specialist in the hire of portable event flooring, access roadways, and turf protection systems. The company rents three proprietary product lines (Pro-Floor EF, Pro-Track, and Pro-Zone) to event organizers, stadiums, government bodies, and event management companies for use at major concerts, festivals, sports events, expos, and heavy-vehicle applications nationwide.

Is Eventfloor Portable Floor Hire a public or private company?

Eventfloor Portable Floor Hire is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Eventfloor Portable Floor Hire founded?

Eventfloor Portable Floor Hire was founded in 2006. It employs 1 to 10 people.

Where is Eventfloor Portable Floor Hire based?

Eventfloor Portable Floor Hire is headquartered in Altona, Australia, in the Oceania region.

How does Eventfloor Portable Floor Hire make money?

One revenue line is on record: portable Event Flooring Hire.

Does Eventfloor Portable Floor Hire have an API?

No public API is recorded for Eventfloor Portable Floor Hire.

What industry is Eventfloor Portable Floor Hire in?

Eventfloor Portable Floor Hire's product category is Portable Event Flooring Hire. Its primary akta.pro industry code is HSACAFAI, Temporary Flooring & Ground Protection Rentals, with a secondary code of HSACAFAD, Dance Floor, Staging & Platform Rentals. Its NAICS code is 7112 and its SIC code is 7900.

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