Viajes Presstour

What Viajes Presstour does

Viajes Presstour (legal entity VIAJES PRESSTOUR ESPAÑA, S.A.) is a privately held, Madrid-based B2B travel agency founded in 1997 that delivers corporate travel management, MICE event planning, incentive travel, and destination management services to large Spanish and international enterprises. Operating with a headcount in the 51–100 range, the firm runs six core service lines — Corporate Travel, Events, Incentives, DMC (Spain and Portugal), and two specialized sub-brands: Luxury Atelier by Presstour and Presstour Peregrinaciones — under a unified multi-service platform. Services are delivered through a sales-led GTM model that assigns a dedicated Project Manager to each engagement, supplemented by 24/7 in-house personal assistance, certified multilingual guides, and an integrated quality and environmental management system (ISO 9001 and ISO 14001 certified, EcoVadis Bronze Medal 2023).

The underlying technology stack is conventional travel-agency tooling for booking, coordination, and logistics management; no proprietary platform, app, API, or AI/ML capability is disclosed. Service differentiators are human-centric rather than technology-centric: a senior team with an average of 20+ years of experience, a 100K+ project delivery track record, and a roster of named enterprise references across automotive (BMW, Stellantis, Renault, Lexus), energy (Shell, CEPSA), financial services (BBVA, Bankinter), pharmaceuticals (GSK, Abbott), security (Prosegur), beverages (Licor 43), glass manufacturing (Vidrala), and technology (Huawei).

Commercially, revenue is generated through professional-services fees, supplier commissions, and preferential agreements secured via membership in the Travel Solutions International (TSI) network and Spanish/European industry associations (GEBTA, Spain DMC, Madrid Convention Bureau, Madrid Unique Destination, Circuit de Barcelona). Pricing is quote-based and not publicly disclosed; engagements are structured as multi-year contracts with enterprise clients. The company is family-led, with founder Ángel Prieto serving as CEO and Oliver Prieto as Managing Director, with no institutional investment, parent company, subsidiaries, or M&A activity on record. Sustainability positioning (CO2 footprint tracking, waste management, social impact measurement in partnership with NGO Ayuda en Acción) is a documented procurement credential rather than a software capability.

Name

Viajes Presstour

Legal name

VIAJES PRESSTOUR ESPAÑA, S.A.

Website

https://presstour.es

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

51–100 employees

Short description

Viajes Presstour is a privately held Madrid-based B2B travel agency (founded 1997) that delivers corporate travel management, MICE event planning, incentive travel, and Iberian destination management services to large national and multinational enterprises.

Ownership category

akta.pro rank

Product category

Corporate Travel and Event Management Services

NAICS

Travel Agencies (56151), Tour Operators (561520)

SIC

Transportation Services (4700)

akta.pro primary industry

Meetings & Group Travel Management (Corporate/MICE) (THALANAH)

akta.pro secondary industries

Bespoke Multi-Day Itinerary Planning & Custom Tour Design (THAJALAB), Cultural/Heritage Multi-Day Tour Operators (THAKADAF)

Keywords

• Corporate travel management
• Event management services
• Incentive travel programs
• Destination management services
• MICE services

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Corporate Travel Services: Full-service corporate travel management including flight bookings, hotel reservations, car rentals, train tickets, and meeting space coordination. Revenue generated through service fees, commissions from providers, and preferential agreements with airlines and hotels.
2. Events and Congresses: Planning and execution of conventions, congresses, product presentations, and corporate events. Services include design, logistics, audiovisual production, and event coordination.
3. Incentive Travel: Design and organization of incentive trips and experiences for corporate clients, from small campaigns to events with 1000+ attendees.
4. DMC Services (Destination Management): Logistics management and destination services for MICE sector in Spain and Portugal, including venue finding, staff, transportation, and experiences.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Viajes Presstour is a Madrid-based corporate travel agency (founded 1997) that delivers full-service corporate travel management, corporate event planning, incentive travel programs, and destination management (DMC) services across Spain and Portugal. Each client project is assigned a dedicated Project Manager, supported by 24/7 in-house multilingual assistance and preferential supplier agreements via TSI network membership.

Product overview

Viajes Presstour operates as a unified multi-service travel agency platform organized around six core service lines: Corporate Travel (24-hour business travel management), Events (conventions, congresses, product launches, formations), Incentives (incentive trip design and execution), DMC (destination management across Spain and Portugal), and two specialized sub-brands — Luxury Atelier (luxury experiences globally) and Peregrinaciones (religious pilgrimages). All services are coordinated through a project-manager-led model, with shared back-office infrastructure, sustainability practices, and quality management aligned to ISO 9001 and ISO 14001 standards. An exclusive product line called Presstour Plus is also referenced within the service portfolio.

Differentiator

Problem solved

Functional benefit

Brands

• Luxury Atelier by Presstour: Specialized luxury travel experiences globally
• Presstour Peregrinaciones
• Presstour Plus

Products and services

• Corporate Travel Full-service corporate travel management for business travelers, including flight bookings, hotel reservations, car rentals, train tickets, meeting space coordination, and 24/7 in-house assistance, delivered nationally and internationally for enterprise clients.
• Events Comprehensive event planning and execution for corporate clients, covering conventions, congresses, product presentations, training formations, and custom events, including design, logistics, and audiovisual production.
• Incentives Design and management of incentive travel programs, ranging from tailor-made trips to large-scale events for 1,000+ participants, including logistics coordination, audio/photo/video production, and booking management for corporate incentive campaigns.
• DMC (Destination Management Company) Destination management services covering Spain and Portugal, including event logistics, venue finding, multilingual staffing, transportation, audiovisual production, and creative experiences for meetings, incentives, and corporate programs.
• Luxury Atelier by Presstour Specialized luxury travel design brand creating unique and personal high-end experiences worldwide, converting destinations into bespoke luxury experiences for high-net-worth travelers and corporate luxury buyers.
• Presstour Peregrinaciones Specialized pilgrimage travel service organizing trips to religious destinations worldwide, transforming pilgrimages into soul-enriching experiences for religious and faith-based travelers.

Quantifiable outcome

• 100K+ successful projects completed
• +2 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Travel Solutions International (TSI)coreStrategic or Co-development PartnerPresstour is a member of the Travel Solutions International network, providing access to preferential agreements with airlines, hotels, and ground transportation providers in major international markets.
• AAI (Association of Association of the Industry)minorOthersMembership in industry association for travel and events sector.
• Madrid Convention BureauminorOthersMembership in Madrid Convention Bureau for MICE industry visibility and destination promotion.
• Spain DMCminorOthersMembership in Spain DMC network for destination management industry representation.
• Leading Hotels of the World (LHW)minorChannel Partner/ Reseller/ DistributorPartnership providing access to luxury hotel accommodations for clients requiring high-end lodging services.
• GEBTAminorOthersMembership in European business travel association for industry networking and best practices.
• Circuit de BarcelonaminorOthersPartnership with Circuit de Barcelona for events and incentive programs.
• Madrid Unique DestinationminorOthersPartnership promoting Madrid as a unique destination for events and travel.
• Ayuda en Acción (NGO)minorStrategic or Co-development PartnerCollaboration with NGO 'Ayuda en Acción' for social responsibility initiatives and community projects in event management.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Avoris (Halcón Viajes / Barceló Viajes): Spanish travel group (part of Barceló) operating Halcón Viajes, Barceló Viajes, and corporate/MICE lines. Competes with Presstour in Spanish corporate travel and events; much larger scale through retail branch network.
• FCM Travel Solutions: Global TMC and meetings & events division of Flight Centre, serving corporate and government clients. Comparable in MICE and corporate travel services, with a global footprint that competes for the multinational accounts Presstour serves in Iberia.
• BCD Travel: Global corporate travel management company serving multinational enterprise clients with TMC, meetings & events, and consulting. Comparable as a competitor for the same multinational RFPs Presstour participates in, but at vastly greater scale and global scope.
• American Express Global Business Travel: Largest dedicated global TMC, providing corporate travel, meetings & events, and consulting to multinationals. Direct competitor for global enterprise mandates; Presstour's DMC service in Spain/Portugal can be either a partner or competitor depending on account structure.
• CWT (Carlson Wagonlit Travel): Global corporate travel and meetings & events management company serving large multinational accounts. Competes for the same enterprise MICE and corporate travel mandates Presstour wins with its Spanish blue-chip clients, with broader geographic coverage.

Emerging players

• TravelPerk: Tech-enabled corporate travel platform targeting mid-market European enterprises with self-serve booking and inventory. Competes for the same corporate travel wallet that funds Presstour's TMC line, though via a fundamentally different delivery model.

Direct peers

• ATPI Griffinstone: Global travel management and marine/offshore travel specialist with strong European MICE and corporate event capabilities. Comparable as a mid-sized international TMC competing for European enterprise MICE and incentive travel programs.
• Ovation Global DMC: Global destination management company with deep coverage in Spain, Portugal, and Latin America, serving corporate incentive and event clients. Most directly comparable to Presstour's DMC line, with similar multilingual, multi-country event delivery capability.
• Viajes El Corte Inglés: The corporate and leisure travel division of Spain's El Corte Inglés group, offering corporate travel, MICE, and incentive services in Spain. Directly comparable in product mix, customer profile, and Iberian footprint, though larger and owned by a retail conglomerate.
• Nautalia Viajes: Spanish travel agency chain offering corporate and leisure travel, MICE, and group services across Spain. Operates in the same Iberian corporate travel and MICE market as Presstour with comparable mid-market positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/PresstourSpain
• LinkedInes.linkedin.com/company/presstour
• Instagraminstagram.com/presstour_experience
• Xx.com/viajespresstour

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Viajes Presstour