Global Money Week
Global Money Week is a non-profit annual global awareness campaign coordinated by the OECD/INFE that delivers financial literacy education to children and youth across 176 countries via national coordinators, free resource toolkits, and ecosystem partnerships.
- Company typePrivate
- Founded2012
- HeadquartersParis, France
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What Global Money Week does
Global Money Week (GMW) is an annual global awareness-raising campaign initiated in 2012 by Child & Youth Finance International (CYFI) and transferred in June 2019 to the OECD International Network on Financial Education (OECD/INFE). The campaign targets children and young people worldwide with the goal of building financial literacy, money management skills, savings habits, and understanding of financial products. GMW is implemented through national coordinators — typically central banks, ministries of finance/education, and financial regulators — in 176 countries and territories, with participating organizations including 80+ stock exchanges, 85+ money museums, schools, universities, and financial institutions. Since 2012, the campaign has reached over 71 million children and young people cumulatively.
GMW's product surface consists of a suite of free, downloadable educational resources — including the GMW Toolkit, branding guidelines, logos and design templates, social media toolkits, activity guides, annual reports, and recorded webinars — distributed through the globalmoneyweek.org website. The underlying technology is a standard digital content distribution platform supporting social media channels (Facebook, Instagram, Twitter/X, LinkedIn, YouTube), webinar delivery, and downloadable assets; there is no proprietary software product, app, or API. Annual themed campaigns (e.g., GMW2026 'Smart Money Talks') provide topical focus and refresh the content surface each year.
GMW does not generate revenue. It operates as a non-profit awareness campaign under the auspices of the OECD, funded through institutional channels rather than commercial activity. All resources are provided free of charge to participating organizations and individuals, and the go-to-market model is event-driven: national coordinators, high-profile endorsements (e.g., H.M. Queen Maxima launching GMW2021), and ecosystem partnerships (e.g., the European Banking Federation's European Money Week) drive annual participation. The initiative functions as a coordination and content platform for global financial education rather than a commercial enterprise.
Global Money Week firmographics
Firmographics- Name
- Global Money Week
- Legal name
- Global Money Week Initiative
- Website
- https://globalmoneyweek.org
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Global Money Week is a non-profit annual global awareness campaign coordinated by the OECD/INFE that delivers financial literacy education to children and youth across 176 countries via national coordinators, free resource toolkits, and ecosystem partnerships.
- Ownership category
- akta.pro rank
Global Money Week industry classification
Industry- Product category
- Financial Education / Awareness Campaign
- NAICS
- Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)
- akta.pro primary industry
- Personal Finance & Financial Literacy for Students (EDAMAIAH)
- akta.pro secondary industry
- Budgeting & Cash-Flow Management (EDAAAJAA)
Keywords
Where Global Money Week is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Global Money Week business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Non-commercial Initiative: Global Money Week is a non-profit global awareness-raising campaign that does not generate revenue. It operates as a coordination and awareness platform for financial education, with resources provided free of charge to participating organizations. The initiative is organized by the OECD/INFE with support from participating countries' national coordinators.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Annual | Free participation for all organizations and individuals |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Global Money Week product offering
Product offeringCore offering
Global Money Week is an annual global awareness-raising campaign coordinated by the OECD International Network on Financial Education (OECD/INFE). It provides free toolkits, branding guidelines, social media assets, webinars, activity guides, and annual reports to support national coordinators, schools, and financial institutions in organizing financial literacy activities for children and youth across 176 countries and territories.
Product overview
Global Money Week is an annual global awareness-raising campaign coordinated by the OECD International Network on Financial Education (OECD/INFE) to ensure young people acquire financial knowledge, skills, attitudes and behaviours. The organization does not offer a software product but provides a suite of educational resources including the GMW Toolkit, GMW Brochure, GMW Branding Guidelines, GMW Logos and Designs, GMW Reports, GMW Social Media Toolkit, GMW Webinars, GMW Resources, and GMW Activity Ideas. These resources support national coordinators and participants in organizing financial education activities across 176 countries and territories.
Differentiator
Problem solved
Functional benefit
Products and services
- GMW Toolkit A guidebook for everyone interested in participating in Global Money Week, providing information about the Campaign, planning steps, activity ideas, publicity tips, branding guidelines, and available resources.
- GMW Brochure A promotional brochure used in events prior to GMW to promote the Campaign and raise awareness, including information about GMW, activities, resources, and organisation.
- GMW Branding Guidelines Guidebook covering the Campaign's logos, colours, typefaces, and design templates for consistent GMW brand application across all promotional materials.
- GMW Logos and Designs Downloadable GMW logos in various formats (jpeg, png, EPS) and color variants, plus branded virtual background images for Zoom, Cisco Webex, Google Meet, and social media visuals.
- GMW Reports Annual reports published after each GMW edition containing overviews of activities and events, featuring ideas from children, youth, communities, and countries worldwide.
- GMW Social Media Toolkit Guidebook for participants to raise awareness about Global Money Week through social media, including campaign details, suggestions, sample posts, and visuals.
- GMW Webinars Recorded webinars and presentations from previous GMW editions covering topics such as engaging teachers, monitoring GMW activities, national coordinator coordination, and shifting to digital activities.
- GMW Resources Collection of resources including photo consent forms, core competencies documents, post-campaign forms, and planning materials for GMW participants.
- GMW Activity Ideas Examples of activities for financial education including digital activities, visits to parliaments, stock exchanges, money museums, banks, schools, workshops, fairs, competitions, rallies, and research projects.
Quantifiable outcome
- 71 million+ children and young people reached since 2012
- +3 more outcomes
Companies that use Global Money Week
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Global Money Week technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Global Money Week partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and flagship.
- OECD International Network on Financial Education (OECD/INFE)coreSince June 2019, OECD/INFE has been the official coordinating body for Global Money Week, having received the campaign handover from Child & Youth Finance International (CYFI). OECD/INFE manages the global campaign, provides resources, coordinates national coordinators, and organizes annual launch events.
- Child & Youth Finance International (CYFI)coreCYFI initiated Global Money Week in 2012 and organized the campaign through 2019. CYFI is a global NGO focused on increasing financial literacy and financial inclusion of young people. The organization officially handed over the GMW Campaign to OECD/INFE in June 2019.
- National Coordinators (176 countries)coreNational coordinators (central banks, ministries of finance/education, financial regulators) in 176 countries and territories implement GMW activities nationally. They include Bank of Albania, Banco Nacional de Angola, Central Bank of Armenia, Oesterreichische Nationalbank, ASIC (Australia), and many others.
- European Banking Federation (European Money Week)flagshipEuropean Banking Federation coordinates European Money Week, which aligns with Global Money Week and celebrates financial education across Europe through national banking associations.
- H.M. Queen Maxima of the NetherlandsflagshipQueen Maxima serves as UN Secretary-General's Special Advocate for Inclusive Finance for Development and launched the 2021 Global Money Week campaign, providing high-profile support for financial inclusion initiatives.
- Money Museums (85+ worldwide)coreOver 85 money museums worldwide participate in Global Money Week, offering educational visits and workshops for children and youth. Examples include the British Museum's Citi Money Gallery, Federal Reserve Bank of Atlanta Monetary Museum, and various central bank money museums.
- Stock Exchanges (80+ worldwide)coreOver 80 stock exchanges participate in GMW through the 'Ring Around the World' initiative, inviting children and youth to ring opening/closing bells. Includes NYSE, NASDAQ, London Stock Exchange, Tokyo Stock Exchange, and many emerging market exchanges.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
Global Money Week competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Global Money Week social profiles
Digital presenceGlobal Money Week financial estimates
Financial estimateRevenue estimate
Valuation estimate
Global Money Week leadership team
Management profileNumber of profiles
Global Money Week funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Global Money Week M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Global Money Week
What does Global Money Week do?
Global Money Week is an annual global awareness-raising campaign coordinated by the OECD International Network on Financial Education (OECD/INFE). It provides free toolkits, branding guidelines, social media assets, webinars, activity guides, and annual reports to support national coordinators, schools, and financial institutions in organizing financial literacy activities for children and youth across 176 countries and territories.
Is Global Money Week a public or private company?
Global Money Week is a private company. It is classified as state government owned and is currently operating.
When was Global Money Week founded?
Global Money Week was founded in 2012. It employs 1,001 to 5,000 people.
Where is Global Money Week based?
Global Money Week is headquartered in Paris, France, in the Europe region.
How does Global Money Week make money?
One revenue line is on record: non-commercial Initiative.
Does Global Money Week have an API?
No public API is recorded for Global Money Week.
What industry is Global Money Week in?
Global Money Week's product category is Financial Education / Awareness Campaign. Its primary akta.pro industry code is EDAMAIAH, Personal Finance & Financial Literacy for Students, with a secondary code of EDAAAJAA, Budgeting & Cash-Flow Management. Its NAICS code is 813.