What Crivello Carlson does

Crivello, Nichols & Hall, S.C., doing business as Crivello Carlson, is a privately-held Wisconsin professional services corporation operating a regional litigation law practice. The firm specializes in trial, appeal, mediation, and arbitration representation, serving publicly-traded and privately-held corporations, family-owned businesses, tax-exempt organizations, and individuals. Its client base spans enterprise, mid-market, nonprofit, and individual segments, with engagement driven by complex disputes requiring experienced trial and appellate counsel.

The firm is headquartered in Milwaukee, Wisconsin at 710 North Plankinton Avenue, Suite 500, and maintains eight offices across two states: five in Wisconsin (Milwaukee, Eau Claire, Madison, Delafield, Mukwonago) and three in Illinois (Chicago, Peoria, Madison County). It derives revenue through traditional legal services billing, with engagement structured around hourly billing tied to attorney time and expertise, retainer arrangements, and matter-specific fee structures. Pricing is not publicly disclosed. Distribution is direct, via attorney-to-client engagement at each office location, supplemented by referrals from existing clients, peer firms, and professional networks. Marketing activity centers on a professional website (crivellolaw.com), LinkedIn, Twitter, and Facebook, with ongoing content publication through Firm News, Presentations and Publications, and Legal Updates sections.

There is no disclosed technology product, proprietary software platform, or AI offering; the firm's value proposition rests on attorney expertise and reputation rather than technology. Award-tier recognition by U.S. News & Best Lawyers, Best Lawyers, Martindale-Hubbell, and Super Lawyers indicates sustained peer validation. No parent company, private equity ownership, or institutional investment is identified; the firm operates as an independent professional corporation typical of partnership-based law practices.

Name

Crivello Carlson

Legal name

Crivello, Nichols & Hall, S.C.

Website

https://crivellocarlson.com

Company type

Private

Founded year

1948

Operating status

Operating

Headcount range

51–100 employees

Short description

Crivello, Nichols & Hall, S.C. is a privately-held Midwest litigation law firm serving corporations, family-owned businesses, nonprofits, and individuals across Wisconsin and Illinois via eight offices.

Ownership category

akta.pro rank

Headquarters

HQ city

Milwaukee

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Legal Services Billing: Traditional legal services revenue model typical of law firms, involving professional fees for legal representation in trial, appeal, mediation, and arbitration matters. Revenue is generated through billable hours, retainer arrangements, and potentially contingency or fixed-fee arrangements depending on practice area.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Crivello, Nichols & Hall, S.C. (doing business as Crivello Carlson) is a law firm that provides legal representation in trial, appeal, mediation, and arbitration matters. The firm serves publicly-traded and privately-held corporations, family-owned businesses, tax-exempt organizations, and individuals through offices in Wisconsin and Illinois.

Product overview

Crivello, Nichols & Hall, S.C. is a law firm offering legal services rather than a technology product platform. The firm provides trial, appeal, mediation, and arbitration services to publicly-traded and privately-held corporations, family-owned businesses, tax-exempt organizations, and individuals.

Differentiator

Problem solved

Functional benefit

Products and services

• Legal Services - Trial, Appeal, Mediation & Arbitration Core legal representation services covering trial, appeal, mediation, and arbitration for publicly-traded and privately-held corporations, family-owned businesses, tax-exempt organizations, and individuals.

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• Reinhart Boerner Van Deuren: Milwaukee-based full-service law firm with offices in Wisconsin and Illinois. Closely comparable as a regional litigation and corporate firm operating in the same metro markets and serving similar enterprise and family-business clients.
• Quarles & Brady: AmLaw 200 full-service firm headquartered in Milwaukee with deep Wisconsin and Illinois presence. Directly comparable as a multi-office upper-Midwest litigation and corporate practice serving similar publicly-traded, privately-held, and family-business clients.
• Foley & Lardner: Major Milwaukee-founded firm with offices across the Midwest and nationally. Comparable as a Wisconsin-rooted full-service litigation and corporate practice competing for the same upper-Midwest enterprise and family-business clients.
• Godfrey & Kahn: Milwaukee-headquartered full-service firm with multiple Wisconsin offices and Illinois presence. Direct comparable as a Wisconsin-anchored litigation and corporate practice competing for the same regional corporate and nonprofit clients.
• Husch Blackwell: Multi-state Midwestern firm with offices in Wisconsin, Illinois, and across the U.S. Comparable as a regional litigation and corporate practice with similar client mix spanning publicly-traded corporations, private companies, and nonprofits.
• Whyte Hirschboeck Dudek (Husch Blackwell): Historic Milwaukee-based firm now part of Husch Blackwell; previously a direct regional competitor. Comparable as a Wisconsin-rooted litigation and corporate practice that served the same upper-Midwest enterprise and family-business market.
• von Briesen & Roper: Wisconsin-based full-service law firm with offices in Milwaukee, Madison, and other Midwest cities. Comparable regional litigation and corporate practice serving similar family-business, corporate, and nonprofit clients.
• Michael Best & Friedrich: Wisconsin-headquartered full-service firm with offices across the Midwest and nationally. Directly comparable as a regional litigation and business law practice serving similar corporate, family-owned, and nonprofit clients in the upper Midwest.

Broad incumbents

• Baker Hostetler: Large national AmLaw firm with a Chicago presence and broad litigation capabilities. Comparable as a much larger full-service competitor operating in the same Illinois markets and targeting similar enterprise litigation mandates.
• Jenner & Block: Premier Chicago-based litigation and corporate firm. Comparable as a much larger full-service competitor with nationally recognized trial and appellate capabilities operating in the same Illinois geography and competing for similar corporate and nonprofit clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/CrivelloCarlson
• Facebookfacebook.com/Crivello-Carlson-SC-189761324378201
• LinkedInlinkedin.com/company/crivello-carlson-s-c-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crivello Carlson