Custom Made Jeans Company

What Custom Made Jeans Company does

Custom Made Jeans Company is a private B2B made-to-measure denim manufacturer founded in 2016 and headquartered in Almelo, the Netherlands, with regional offices in London, Zürich, and Düsseldorf. The company serves professional tailors, bespoke clothiers, modern menswear retailers, and travelling tailors across Europe, North America, and Oceania through a network of more than 400 partners, and explicitly does not sell directly to consumers. Its product set comprises two core offerings: MTM (Made-to-Measure) jeans, individually fitted from a set of curated fit models with more than ten adjustable fit points, and MTO (Made-to-Order) jeans, which enable partners to build small curated collections with a minimum order quantity of two pieces. Orders are placed through 'Denim Defined', a proprietary online ordering platform that handles measurement entry, design selection, client profiles, and real-time order tracking on a 24/7 basis, with a stated turnaround of 4 to 5 weeks.

The underlying platform is conventional rather than AI-driven, relying on standardized fit libraries, design option catalogs (over 20 color variants, multiple pocket and detailing configurations), and per-partner profile management. Manufacturing uses exclusively Italian Candiani denim, marketed as the greenest mill in the world, with documented quality-control protocols covering shrinkage, color stability, and durability evaluation per fabric roll. Production is ISO 9001:2026 audited, and value-added services include Private Branding (logo patches, branded waistbands, branded buttons, custom labels) and a Starter Kit onboarding package (Design Options Kit, marketing database access, try-on models, online training, and ongoing support). The go-to-market is hybrid channel-partner plus enterprise field sales: structured 20-minute introductory calls demonstrate the platform and walk partners through onboarding.

The revenue model rests on three streams: per-order manufacturing fees for MTM and MTO jeans, the one-time Starter Kit investment, and optional Private Branding services. Pricing is quote-based and not publicly disclosed. The combination of low MOQ, no inventory requirement for partners, premium material sourcing, and embedded platform tooling targets tailors seeking to extend their offering beyond formalwear into casual denim without taking on stock or markdowns, while collecting repeat orders from clients whose fit profiles are permanently stored in the system.

Name

Custom Made Jeans Company

Legal name

Custom Made Jeans Company

Website

https://custommadejeans.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Custom Made Jeans Company is a private Dutch B2B manufacturer of made-to-measure denim, supplying bespoke tailors, menswear retailers, and travelling tailors worldwide through the proprietary Denim Defined ordering platform using Italian Candiani fabric.

Ownership category

akta.pro rank

Product category

Custom Denim Manufacturing

NAICS

Cut and Sew Apparel Manufacturing (except Contractors) (315250), Cut and Sew Apparel Manufacturing (3152)

SIC

Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Men's & Boys' Furnishgs, Work Clothg, & Allied Garments (2320)

akta.pro primary industry

Denim & Bottoms Cut & Sew (Jeans/Trousers/Shorts) (IMAOAEAD)

akta.pro secondary industries

Luxury Denim & Premium Casualwear (CRAAAFAK), Denim & Casualwear Brands (CRAAAAAE)

Keywords

• Made-to-measure jeans
• Custom denim manufacturing
• B2B apparel production
• Tailor wholesale jeans
• Private label denim

Headquarters

HQ city

Almelo

HQ country

Netherlands

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. MTM Jeans Manufacturing: Custom Made Jeans Company manufactures and sells made-to-measure jeans to professional tailors and retailers. The company handles manufacturing, quality checks, packaging, and shipping while partners focus on sales and client relationships. Turnaround time is 4 to 5 weeks with no large inventory requirements.
2. MTO Jeans Manufacturing: Made-to-order jeans allow partners to build curated collections with flexible inventory. Partners order small quantities across different sizes, fits, and denim colors with low MOQ of just 2 pieces per order. Each style can be reordered at any time for dependable stock flow.
3. Starter Kit: One-time investment providing the foundation for offering MTM and MTO jeans professionally. Includes Design Options Kit, personal account in online ordering tool, access to marketing database, try-on models, online training, and ongoing support.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Custom Made Jeans Company manufactures made-to-measure (MTM) and made-to-order (MTO) jeans from Italian Candiani denim, sold exclusively to professional tailors, menswear retailers, and travelling tailors worldwide. Partners use the proprietary "Denim Defined" online ordering tool to capture measurements, customize designs, and track orders 24/7. All production is handled in-house with ISO 9001:2026 quality controls, while partners resell the finished garments under their own branding.

Product overview

Custom Made Jeans Company offers a B2B platform for tailors and retailers to provide premium custom-made jeans. The core offerings consist of MTM Jeans (Made to Measure) — fully bespoke jeans customized to individual client measurements using try-on fit models — and MTO Jeans (Made to Order) — series-produced jeans designed entirely by the partner without large inventory requirements. Both products are powered by the Denim Defined online ordering platform for order management and client profiles. Additional offerings include a Starter Kit for onboarding new partners (comprising fit models, training, and marketing materials) and Private Branding options (custom logo patches, waistband branding, and buttons). All jeans are crafted from Italian Candiani denim.

Differentiator

Problem solved

Functional benefit

Products and services

• MTM Jeans (Made to Measure) Fully bespoke jeans crafted to individual client measurements using curated try-on fit models for both men and women, with personalization across more than 10 fit points. Designed for tailors to offer as an extension of their bespoke services year-round.
• MTO Jeans (Made to Order) Ready-to-wear jeans with a tailored identity, produced in series and designed by the partner. Allows tailors and retailers to curate collections across sizes, fits, and denim colors with reorder capability and a 2-piece MOQ.
• Starter Kit (Partner Onboarding Package) One-time onboarding package that provides tailors and retailers the foundational materials to offer MTM and MTO jeans professionally, including a Design Options Kit, Denim Defined platform account, marketing database access, try-on models, and training.
• Private Branding Solution Custom branding add-on that lets partners apply logo patches, branded waistband lining, branded buttons, and custom labels to finished jeans so they can sell under their own store identity.

Quantifiable outcome

• Lead time of just 4 weeks with no minimum order policy
• +3 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• CandianicoreStrategic or Co-development PartnerCandiani is the exclusive denim supplier for Custom Made Jeans Company. Founded in 1938 near Milan and still family-owned, Candiani is renowned as the greenest denim mill in the world, known for innovation, low-impact production, and true Made in Italy excellence. Each roll of fabric is evaluated for shrinkage, color stability, durability, and overall feel before production.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hiut Denim Co: Wales-based made-to-measure jeans maker that, like Custom Made Jeans, focuses exclusively on custom denim production and serves a small, premium customer base. The two compete for mindshare in the 'no-stock, custom-built denim' category.
• Self Edge: Multi-city premium denim retailer and brand operator. While not a manufacturer, it sits in the same premium denim ecosystem as Custom Made Jeans' partners and competes for end-customer mindshare in raw and selvedge denim.
• Tellason: San Francisco-based premium denim brand focused on small-batch, responsibly-made jeans. Comparable in craft-driven, no-fast-fashion positioning that resonates with the same high-end menswear and bespoke-tutor customers.
• Unspun: Tech-enabled custom jeans brand using 3D scanning and on-demand production. Competes for the same 'made-to-measure denim' customer and pushes the technology-led boundary of the category Custom Made Jeans operates in.
• Naked & Famous Denim: Canadian premium and selvedge denim brand known for innovation and quality. Sits in the same premium denim segment that Custom Made Jeans' tailoring partners serve, and overlaps in the high-end menswear retail channel.
• Imogene + Willie: Nashville-based premium denim maker producing made-to-order jeans with strong craft credentials. Comparable in positioning as a small-batch, quality-first denim producer serving style-conscious customers through curated channels.
• 3x1: New York-based premium denim specialist with deep custom and bespoke jean programs. Overlaps with Custom Made Jeans in offering fully personalized denim to high-end menswear clients and made-to-measure fits.

Broad incumbents

• ISKO: Major Turkish denim mill supplying premium fabrics to leading denim brands worldwide. Comparable as an upstream denim producer and broader industry incumbent shaping the premium denim supply chain Custom Made Jeans draws from.
• Soorty: Pakistan-based vertically integrated denim and apparel manufacturer serving global brands. Comparable as a large-scale denim production peer, contrasting with Custom Made Jeans' custom, low-volume, B2B-tailor model.
• Bossa: One of the world's largest integrated denim manufacturers, supplying fabric and finished jeans to global brands. Comparable as a denim manufacturing incumbent, though at vastly larger scale and broader (non-custom) scope than Custom Made Jeans.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/custommadejeans
• LinkedInlinkedin.com/company/cjcbv
• Instagraminstagram.com/custommade.jeans

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Custom Made Jeans Company