Travel Voice

What Travel Voice does

Travel Voice (トラベルボイス, legal entity トラベルボイス株式会社) is a privately held Japanese B2B media company founded in 2012 and headquartered in Shinjuku, Tokyo, operating the news platform travelvoice.jp. The company self-claims to be the reader-count leader in Japan's tourism industry press and serves tourism professionals, DMOs, hotels, travel agencies, airlines, local governments, and tourism employers with daily news articles, a daily email newsletter ("Today's Headline"), and an English edition for international readers.

The core technology is a digital news platform built on a standard CMS, supplemented by a Zoom-based live webinar delivery system for the Travel Voice LIVE series. Beyond news, the product portfolio includes Travel Voice LIVE webinars (50+ events since 2020, co-hosted with partners such as NAVITIME Japan), Travel Voice REPORT research publications, infographic data series, a tourism forecasting platform that projects municipality-level accommodation and visitor numbers 5 months ahead, a curated tender/bid information service for DMOs and public institutions, a tourism-industry job board, a university guide for tourism studies, and a workation practice guide with a dedicated news feed on Japan's hometown resident system.

Travel Voice generates revenue primarily through advertising — sold as branded "Featured Company" and "Featured DMO" channels, job recruitment packages, press release distribution services, and webinar/event sponsorships — with sales conducted via inquiry to [email protected]. Distribution is exclusively digital and domestic to Japan, with no disclosed funding rounds, parent company, or external investors; CEO 鶴本浩司 (Tsurusawa Koji), formerly of the Australia Government Tourist Bureau, leads the organization alongside a team of 11–50 employees.

Name

Travel Voice

Legal name

トラベルボイス株式会社

Website

https://travelvoice.jp

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Travel Voice is a Japanese B2B media company operating the tourism industry news platform travelvoice.jp. It serves tourism professionals, DMOs, local governments, and tourism employers with daily news, webinars, research reports, a tourism forecasting tool, tender information, and job listings.

Ownership category

akta.pro rank

Headquarters

HQ city

Shinjuku

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure

Revenue model

1. Advertising: Travel Voice generates revenue primarily through advertising packages sold to tourism industry companies. They offer job recruitment advertising and tender information services as additional revenue streams.
2. Job Recruitment Advertising: Job advertisement packages with claims of reaching 1.3 million monthly users. Offers dedicated recruitment pages and multi-channel advertising promotion.
3. Event Sponsorships: Travel Voice LIVE webinars are sponsored by companies like NAVITIME, with sponsored sessions and branded content.
4. Press Release Distribution: Press release submission service for companies seeking media coverage in the tourism industry.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

Travel Voice is a B2B media company that publishes daily tourism industry news, market analysis, and data on its website and email newsletter, primarily serving Japan's travel agencies, hotels, DMOs, airlines, and government tourism organizations. Beyond editorial coverage, it monetizes its audience through sponsored webinars (Travel Voice LIVE), job recruitment advertising, curated tender/bid information, research reports, and a tourism forecasting platform.

Product overview

Travel Voice operates as a comprehensive tourism industry news platform offering a portfolio of interconnected products centered around its core news service (読者数No.1). The product ecosystem includes Live seminar events (トラベルボイスLIVE), research publications (REPORT), data visualization content (図解シリーズ), and tourism forecasting services. Supporting services include B2B tender information (入札情報 Select), job listings (求人情報), and email newsletters (今日のヘッドライン). The company also manages specialized vertical portals for workation/wellness tourism (ワーケーション実践ガイド with ふるさと住民制度新着ニュース) and tourism education (観光学がまなべる大学ガイド), plus an English-language version for international audiences.

Differentiator

Problem solved

Functional benefit

Brands

• 観光学がまなべる大学ガイド: University guide for tourism studies
• ワーケーション実践ガイド

Products and services

• Travel Voice (トラベルボイス) Tourism Industry News Platform B2B news and information platform providing comprehensive coverage of Japan's tourism industry for travel agencies, hotels, DMOs, airlines, government bodies, and tourism operators.
• Travel Voice LIVE (トラベルボイスLIVE) Webinar Series 60-minute themed online seminar series covering tourism industry trends such as inbound tourism, AI in travel, and destination management, often co-hosted with industry partners like NAVITIME Japan.
• Travel Voice REPORT (トラベルボイスREPORT) Research reports providing in-depth analysis on specialized tourism industry topics such as digital nomad trends.
• Tourism Forecasting Platform (観光予報プラットフォーム) Forecasting platform providing municipality-level accommodation and visitor predictions covering 5 months ahead, based on historical data and current bookings.
• Tender Information Select (入札情報セレクト) Curated tender/bid information service for tourism organizations including DMOs and public institutions, edited by Travel Voice editors.
• Tourism Industry Job Listings (求人情報) Job posting service for the tourism industry, accessible from dedicated recruitment pages, with self-claimed reach of 1.3 million monthly users.
• Press Release Distribution Service Press release submission service for companies seeking media coverage within Travel Voice's tourism industry audience.
• Tourism Studies University Guide (観光学がまなべる大学ガイド) University guide platform for tourism studies education, featuring university listings, related news, and career information for prospective students.
• Workation Practice Guide (ワーケーション実践ガイド) Workation practice guide covering hometown resident systems, workation destinations, facility listings, and support programs for corporate promoters and individual users.

Quantifiable outcome

• Reader reach: No. 1 in Japan's tourism industry news (self-claimed)
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• NAVITIME JapancoreStrategic or Co-development Partner · 10 July 2026NAVITIME Japan co-hosts Travel Voice LIVE webinars with Travel Voice, providing navigation and mobility data insights for inbound tourism analysis. Their senior director Fujisawa Masashi regularly appears as keynote speaker. Partnership includes data provision for tourism trend analysis and webinar content collaboration.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Regional players

• 観光経済新聞 (Kanko Keizai Shimbun): Kanko Keizai Shimbun is a long-running Japan-based tourism industry trade newspaper — the most direct domestic peer in Japanese-language B2B tourism media, covering travel agencies, hotels, and government tourism policy with similar target audience to Travel Voice.

Direct peers

• Web in Travel (WiT): WiT is a travel technology media and conference company running regional events including WiT Japan (which Travel Voice covered in 2026). Comparable as a B2B travel industry events/media platform with a similar webinar-and-conference franchise model.
• TTG Media: TTG (Travel Trade Gazette) is a UK-based travel trade media brand across print, digital, and events — directly comparable to Travel Voice as a multi-channel B2B travel trade media company with editorial, events, and advertising.
• Tourism Review: Tourism Review is an international travel industry news and media platform covering destinations, hospitality, and travel trends — comparable to Travel Voice as a B2B travel trade news outlet monetized through advertising and content partnerships.
• TravelPulse: TravelPulse is a travel industry news platform covering destinations, suppliers, agencies, and technology trends — comparable to Travel Voice as a B2B travel news platform monetized via advertising and content marketing.
• Tnooz: Tnooz (now part of Phocuswright) was a travel technology news site covering distribution, marketing, and startups — comparable to Travel Voice's digital/technology section as a specialist B2B travel trade media outlet.
• Skift: Skift is a global travel industry media company offering news, research, and events — directly comparable to Travel Voice's B2B news + webinar + research model, but operating globally in English rather than Japan-focused in Japanese.
• Phocuswright: Phocuswright is a travel industry research and events company producing research reports, conferences, and webinars — directly comparable to Travel Voice REPORT, Travel Voice LIVE, and infographic data products in B2B travel intelligence.
• Hotel News Now: Hotel News Now (now part of CoStar's STR) is a hospitality trade media outlet — directly comparable to Travel Voice's lodging/accommodation coverage and B2B news model serving hotel professionals.
• Travel Weekly: Travel Weekly is a North American travel trade publication covering travel agencies, suppliers, and destinations — directly comparable as a long-running B2B travel trade news brand serving industry professionals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/travelvoicejp
• YouTubeyoutube.com/channel/UC4TJoW9YvFmj31qoCn44-jw
• Facebookfacebook.com/travelvoice.jp
• LinkedInlinkedin.com/company/travel-voice-japan

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Travel Voice