Rosapark
Rosapark is a Paris-based private advertising agency founded in 2012, operating as ROSA PARIS, that provides social web, CRM, publishing, point-of-sale communication, and brand content services to brand clients.
- Company typePrivate
- Founded2012
- HeadquartersParis, France
- Headcount101–250
- GTM typeB2B
- OfferingServices
Rosapark firmographics
Firmographics- Name
- Rosapark
- Website
- https://rosapark.fr
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Rosapark is a Paris-based private advertising agency founded in 2012, operating as ROSA PARIS, that provides social web, CRM, publishing, point-of-sale communication, and brand content services to brand clients.
- Ownership category
- akta.pro rank
Rosapark industry classification
Industry- Product category
- Advertising Services
- NAICS
- Indoor and Outdoor Display Advertising (541850), Advertising Material Distribution Services (54187)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Customer Journey Orchestration & Campaign Management (BPAFAFAF)
- akta.pro secondary industries
- Customer Engagement & Messaging (Email, SMS, Push, In-App) (BPAFAFAI), CRM Strategy, Implementation & Managed Services (MPAAAIAD)
Keywords
Where Rosapark is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Markets served
Rosapark business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Rosapark product offering
Product offeringCore offering
Rosapark is an advertising agency that delivers social web campaigns, CRM communications, publishing work, point-of-sale communications, and brand content for client brands. The firm operates as a multi-disciplinary creative shop providing integrated marketing and communication services across digital and physical retail touchpoints.
Differentiator
Problem solved
Functional benefit
Products and services
- Social Web Advertising Advertising and creative services focused on social web channels for brand clients seeking digital engagement campaigns.
- CRM Communication Customer relationship management communication services designed to support brand-client retention and engagement programs.
- Publishing Services Publishing-related advertising and content services for brand clients producing editorial or print-style brand communications.
- Point of Sale Communication Advertising and creative services delivered at the point of sale, supporting retail and in-store brand activation for client brands.
- Brand Content Production Creative brand content production services for advertisers seeking integrated storytelling across channels and formats.
Companies that use Rosapark
Customer profileIdeal customer profiles1 record
Rosapark technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Rosapark competitors and assessment
Company assessmentBroad incumbents
- AKQA: Global digital experience and advertising agency with a Paris presence, offering digital-first brand, CRM and content services. Comparable to Rosapark's digital/CRM and brand content offerings but at much larger scale.
- Publicis Groupe: Paris-headquartered global advertising and communications holding company with multiple creative, media, digital and CRM/digital experience agencies. Comparable as the dominant French incumbent whose scale Rosapark competes against.
- Wieden+Kennedy: Independent global creative agency with a strong brand content and advertising heritage. Comparable to Rosapark in offering integrated brand and content campaigns, though at significantly larger scale.
- Havas: Paris-based global advertising network with creative, media, health and digital experience agencies including BETC. Operates in the same geographic and competitive market as Rosapark.
Direct peers
- TBWA\Paris: Paris office of the TBWA global creative network, offering brand advertising, digital and content services. Comparable as a similarly positioned Paris creative agency competing for the same client briefs.
- Saatchi & Saatchi France: French arm of the Saatchi & Saatchi global creative network, providing brand, digital and integrated advertising services. Directly comparable in geography and service mix.
- BBDO Paris: Paris office of the BBDO Worldwide creative network, offering advertising, digital and content services. Comparable Paris-based creative agency competing for the same client roster.
- Marcel (Publicis): Paris-based creative agency within the Publicis network, focused on integrated brand campaigns. Comparable as a French creative agency of similar scale competing in the same market.
- BETC Paris: Paris-based creative advertising agency owned by Havas, operating across brand, digital and CRM-like engagements. Highly comparable to Rosapark in geography, full-service creative offering and client mix.
- DDB Paris: Paris office of the DDB Worldwide creative network, providing brand, digital and integrated advertising services. Directly comparable as a network-affiliated Paris creative agency.
Market position
Customer concentration
Rosapark social profiles
Digital presenceRosapark financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rosapark leadership team
Management profileNumber of profiles
Rosapark funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rosapark M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rosapark
What does Rosapark do?
Rosapark is an advertising agency that delivers social web campaigns, CRM communications, publishing work, point-of-sale communications, and brand content for client brands. The firm operates as a multi-disciplinary creative shop providing integrated marketing and communication services across digital and physical retail touchpoints.
Is Rosapark a public or private company?
Rosapark is a private company. It is classified as unknown and is currently operating.
When was Rosapark founded?
Rosapark was founded in 2012. It employs 101 to 250 people.
Where is Rosapark based?
Rosapark is headquartered in Paris, France, in the Europe region.
Who are Rosapark's main competitors?
Broad incumbents on record are AKQA, Publicis Groupe, Wieden+Kennedy and Havas. Direct peers are TBWA\Paris, Saatchi & Saatchi France, BBDO Paris, Marcel (Publicis), BETC Paris and DDB Paris.
Does Rosapark have an API?
No public API is recorded for Rosapark.
What industry is Rosapark in?
Rosapark's product category is Advertising Services. Its primary akta.pro industry code is BPAFAFAF, Customer Journey Orchestration & Campaign Management, with a secondary code of BPAFAFAI, Customer Engagement & Messaging (Email, SMS, Push, In-App). Its NAICS code is 541850 and its SIC code is 7311.