What G2G Lighting does

G2G Lighting is a US-based, privately-held LED lighting company founded in 2011, operating from Delran, New Jersey, with a product portfolio centered on channel letter lighting, architectural lighting, sign cabinet lighting, controllers, power supplies, and QIS accessories. Its core technology platform is the proprietary QIS (Quick Installation System), a modular LED architecture with companion Power Distribution Splitters, multi-port connectors, and accessories designed to reduce sign installation labor. The portfolio is anchored by the WOW Series LED modules (marketed as a 10-year market favorite) and the 2025-launched WOW II MAX, which the company positions as the market's first 200lm/w LED module. The Aurora Flex family (RGB, Mini, 360, Micro) and EQ Micro Flex address the neon-replacement category, while the Oona Slim Wall Washer, G2G D50, and Trico RGB/RGBW lines serve architectural, decorative, and color-controllable signage applications. The company has also expanded into fabrication tooling with the ClipCap 3D Printer Gen 3, targeted at sign shops producing channel letter molds.

G2G's go-to-market is exclusively indirect: products are sold through an authorized distributor network, with the company website functioning as a marketing and lead-routing layer (catalog/spec downloads, Find Your Distributor tool, Layout & Quote request, and tech support contact). End-customer segments are sign manufacturers and channel letter shops (primary), architectural lighting installers, neon retrofit projects, and outdoor advertising applications. Pricing is quote-based and not publicly disclosed. G2G also markets the Talent WIFI controller, NOLA controller, and G2G Cloud System as connected control infrastructure, and provides an app for RGB programming and firmware upgrades. The company does not disclose revenue, headcount specifics, ownership structure, or capital raises; no patents, regulatory actions, M&A, or named end-customer logos are recorded in the source material.

Name

G2G Lighting

Legal name

G2G Lighting

Website

https://g2glighting.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

G2G Lighting is a US-based, privately-held LED lighting manufacturer selling channel letter modules, architectural lighting, controllers, and the proprietary QIS installation system through an authorized distributor network, serving sign shops, channel letter makers, and architectural lighting installers.

Ownership category

akta.pro rank

Product category

Commercial LED Lighting (Signage and Architectural)

NAICS

Electric Lamp Bulb and Other Lighting Equipment Manufacturing (335139), Electric Lighting Equipment Manufacturing (33513)

SIC

Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior) (IMAGAIAB)

akta.pro secondary industries

LED Drivers, Ballasts & Power Modules for Lighting (Constant-current/voltage drivers, ballasts, control gear) (IMAGAIAJ), Lighting Controls & Building Integration (Drivers, sensors, dimming, lighting control panels, networked lighting) (IMAGAIAI)

Keywords

• Channel letter lighting
• Architectural LED lighting
• Sign cabinet lighting
• LED power supplies
• LED controllers

Headquarters

HQ city

Riverside

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. LED Lighting Hardware Sales: G2G generates revenue through the sale of LED modules, power supplies, controllers, flex lighting products, and accessories. Products are sold through a distributor network with B2B transactions.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

G2G Lighting designs, manufactures, and sells LED lighting modules and accessories for channel letters, sign cabinets, and architectural lighting installations. Its product lines include LED modules (WOW, Trico, Anpro, G2G Micro, Bracing Micro, Aurora Flex variants, EQ Micro Flex), controllers, DC power supplies, QIS accessories, and the ClipCap 3D printer. Products are sold B2B through an authorized distributor network serving sign manufacturers, channel-letter fabricators, architectural lighting installers, and outdoor advertisers in the United States.

Product overview

G2G Lighting offers a comprehensive LED lighting solutions portfolio centered around its proprietary QIS (Quick Installation System) technology platform. The product lineup comprises eight main categories: Channel Letter Lighting (LED modules including WOW Series, Trico, Anpro, G2G Micro, G2G Yo, and Bracing Micro for sign applications), Architectural Lighting (Aurora Flex RGB/Mini/360/Micro, EQ Micro Flex, G2G D50, and Oona Slim Wall Washer for neon replacement and decorative applications), Sign Cabinet Lighting, Controllers (DMX, SPI, WIFI systems for lighting control), Power Supplies (60W-320W in 12VDC/24VDC configurations), QIS Accessories (PDS units, connectors, cables), 3D Printer (ClipCap Gen 3 for channel letter molds), and RGB Program and Upgrade Tools. The QIS platform serves as the unifying technology across multiple product lines, enabling simplified LED installation with proprietary connectors and distribution systems.

Differentiator

Problem solved

Functional benefit

Brands

• QIS: Revolutionizing the LED industry with its new labor saving design. Quick Installation System for LED modules.
• WOW Series
• Aurora Flex
• Aurora Flex Mini
• Aurora Flex 360
• Aurora Flex Micro
• EQ Micro Flex
• G2G-Edge V2
• Anpro-United Stick
• G2G QIS Module
• G2G QIS Stick
• Trico
• Talent Controller
• NOLA Controller
• G2G Cloud System
• G2G Power Distribution Connector
• G2G QIS Flex Series
• G2G QIS Edge
• Power Distribution Splitter (PDS)
• Edge board tube
• Oona Slim Wall Washer
• G2G D50
• RGB
• G2G X50

Products and services

• Channel Letter Lighting (LED Modules) A family of LED modules (WOW, Trico, Anpro, G2G Micro, G2G Yo, Bracing Micro) designed for illuminating channel letters, including shallow letters, halo-lit letters, and flat cut-out letters; sold to sign manufacturers through authorized distributors.
• Architectural Lighting Flexible neon-replacement lighting (Aurora Flex, Aurora Flex Mini, Aurora Flex 360, Aurora Flex Micro, EQ Micro Flex, G2G D50, G2G X50) and decorative fixtures including the Oona Slim Wall Washer for building outlines, landscapes, billboards, bridges, and commercial spaces.
• Sign Cabinet Lighting LED lighting solutions specifically designed for illuminating sign cabinets and enclosures.
• Controllers (LED Control Systems) LED control systems including DMX, SPI, WIFI, and smart controllers (Talent Controller, NOLA Controller, G2G Cloud System) for managing lighting effects, colors, and animations.
• Power Supplies DC power supplies available in 60W to 320W configurations and 12VDC/24VDC variants for powering LED lighting systems.
• QIS Accessories Accessories supporting the QIS LED system, including Power Distribution Splitters (PDS), multi-port connectors, data cables, indoor/outdoor wires, and wire extensions.
• ClipCap 3D Printer Gen 3 Cutting-edge multi-filament 3D printer designed for sign makers to fabricate channel letter molds and custom signage components.
• WOW II MAX LED Module High-efficiency LED module for channel letters delivering 200 lumens per watt; positioned as the market's first module to achieve this efficiency.
• G2G-Edge V2 Edge Board Tube Lighting Edge board tube LED lighting solution, Version 2 upgrade for edge-lit signage applications.
• Anpro-United Stick RGB Module RGB Stick LED module designed for channel letter applications.
• EQ Micro Flex Neon-Sign Tape Solderless LED tape designed to simplify neon-sign manufacturing, with separate flex covers in various colors and routing accessories for corners and curves.

Quantifiable outcome

• 200lm/w efficiency achieved by WOW II MAX module
• +1 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Market position

Strengths4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/incg2g
• Facebookfacebook.com/g2glighting
• LinkedInlinkedin.com/company/g2glighting

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about G2G Lighting