NaZemi

What NaZemi does

NaZemi, z. s. is a Czech civic association (non-profit) founded in 2006 and headquartered at Kounicova 42, Brno. The organization delivers global and transformative education programs for educators, young adults (17–30), and civil-society actors, with primary topics covering critical thinking methodology, degrowth (nerůst) advocacy, climate education, and garment-industry labor rights. Core products include the MŠMT-accredited 80-hour "Critical Thinking in Global Topics" course priced at 15,500–23,500 CZK with tiered rates, shorter degrowth workshops (4-hour and 8-hour formats), facilitation services, immersive multi-day programs such as Generace symbiocén and Futuropolis: Škola emancipace, and the "Brod/Брод" program for young Ukrainian newcomers. The organization also publishes Czech-language degrowth and methodological content (notably the book čas : dorůst), operates a WooCommerce e-shop for publications and merchandise, and runs a free downloadable resource library at ke-stazeni.nazemi.cz.

The underlying technology stack is a conventional WordPress CMS deployment with Polylang for multilingual content (Czech/English), Wordfence for security, Google Site Kit for analytics, Complianz for GDPR/cookie compliance, and WooCommerce for e-commerce — there is no proprietary platform, and no AI/ML components are evidenced. Revenue mechanics are diversified across five streams: educational program fees (tiered pricing including sponsored, standard, and reduced-rate tiers), publication sales through the e-shop, institutional grants from the Czech Ministry of Education (MŠMT) and EU programs (Erasmus+), individual donations via a dedicated "Chci vás podpořit" pathway, and accommodation revenue from the wholly-owned subsidiary NaNebi s.r.o., which operates a community lodging space at the historic Porta Coeli monastery in Předklášteří. Annual awareness campaigns such as Den důstojné mzdy (Dignified Wage Day) and Férová snídaně (Fair Breakfast, reaching 8,000+ participants across 172 locations at peak) provide top-of-funnel demand generation, while direct enrollment through website forms converts to flagship courses.

The organization is the Czech national coordinator for the pan-European Clean Clothes Campaign (10+ year membership), leads the European Floor Wage / Platforma pro minimální důstojnou mzdu advocacy in the Czech Republic, and participates in European degrowth networks and Erasmus+ mobility programs. Operational footprint is domestic with European network participation — NaZemi does not maintain commercial sales channels outside the Czech Republic. Subscriptions are bundled into the multi-session course calendar (not software SaaS), and the 11–50 employee organization is governed as a civic association without venture or private-equity backing.

Name

NaZemi

Legal name

NaZemi, z. s.

Website

https://nazemi.cz

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

NaZemi is a Czech civic association (z. s.) founded in 2006 and based in Brno that delivers accredited global and transformative education programs, degrowth advocacy, climate education, and garment-industry labor-rights campaigns for educators, young adults, and civil-society actors, funded by course fees, EU/Ministry of Education grants, donations, and publication sales.

Ownership category

akta.pro rank

Product category

Civic Education and Advocacy Services

NAICS

Educational Support Services (611710), Professional and Management Development Training (61143), All Other Schools and Instruction (61169)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Teacher’s Editions, Methodology & Professional Resources (TESOL/TEFL) (EDAGAHAJ)

Keywords

• Global education programs
• Transformative learning services
• Degrowth education
• Fair trade advocacy
• Civic association programs

Headquarters

HQ city

Brno

HQ country

Czechia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Educational Program Fees: Revenue from accredited courses (e.g., 80-hour Critical Thinking course priced at 15,500-23,500 CZK), shorter seminars, and workshops for educators and the public. Tiered pricing includes sponsored, standard, and reduced rates for students/parents/unemployed.
2. Publication Sales: E-shop sales of publications including books (Čas : dorůst), methodological guides, studies, and educational materials. Physical store at Kounicova 42, Brno, plus online sales.
3. Institutional Grants and Funding: Funding from Ministry of Education (MŠMT), European Union programs (Erasmus+), and other institutional donors. Organization operates as z. s. (civic association) and mentions 'Naši donoři' (Our donors) on website.
4. Donations and Support: Individual donations through 'Chci vás podpořit' (I want to support you) section. Crowdfunding campaigns and one-time contribution opportunities.
5. NaNebi Accommodation Services: NaNebi s.r.o. operates accommodation space (NaNebi – komunitní prostor) at Porta coeli in Předklášteří, hosting retreats, workshops, and educational stays. Revenue from lodging and venue rental.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

NaZemi is a Czech civic association that delivers accredited educator training courses (notably the 80-hour Critical Thinking in Global Topics program), shorter workshops and lectures on degrowth and global topics, professional group facilitation, advocacy and educational programming on garment industry labor rights and the future of work, traveling exhibitions, and Czech-language publications and methodological materials. It also operates the NaNebi community accommodation space in Porta Coeli and an e-shop selling its own books, guides, and educational resources.

Product overview

NaZemi is a Czech civic association offering a diverse portfolio of educational programs and services focused on transformative education, degrowth (nerůst), global development education, and advocacy for fair labor conditions. The core offerings include accredited courses such as the 80-hour 'Critical Thinking in Global Topics' program, alongside shorter workshops on degrowth and facilitation. The organization operates an e-commerce shop for publications, maintains community spaces (NaNebi accommodation and Centrum Syřiště), and produces extensive educational materials including studies on living wages, compilations on climate education, and methodological guides. Programs target various audiences including educators, students, young adults (Generace symbiocén), and professionals, while advocacy work focuses on the textile/clothing industry transformation, future of work, and environmental justice. The organization functions as both a service provider (facilitation, workshops) and educational resource producer (publications, methodologies, exhibitions).

Differentiator

Problem solved

Functional benefit

Brands

• NaNebi: Community space operated by NaZemi in Porta Coeli, providing accommodation and gathering space.

Products and services

• Critical Thinking in Global Topics (80 hours) Accredited methodological course for educators (primary, secondary, vocational, university) exploring critical thinking development in an interconnected world; combines pedagogical and thematic approaches over 80 hours across 9 full-day sessions, includes 8 methodological guides, study materials, and refreshments. Tiered pricing at 19,500 CZK standard / 23,500 CZK sponsored / 15,500 CZK reduced.
• Degrowth Full-Day Workshop (8 hours) Full-day workshop introducing degrowth concepts and principles for sustainable economics, intended for educators, students, and the general public seeking deeper engagement with post-growth economics.
• Degrowth Half-Day Workshop (4 hours) Half-day introductory workshop on degrowth concepts and sustainable economic alternatives, designed for audiences with limited time who want an accessible entry point to post-growth thinking.
• Degrowth Lecture with Discussion (1–2 hours) One- to two-hour lecture with discussion on degrowth, intended for audiences seeking an accessible introduction to post-growth economics and its implications.
• Facilitation Services Professional facilitation services to help groups navigate complex discussions and decision-making processes, offered to organizations, teams, and civil-society initiatives seeking experienced neutral facilitators.
• NaNebi Community Accommodation Space Community accommodation and venue space in Porta Coeli, Předklášteří, providing lodging and gathering space for retreats, workshops, and educational stays; bookings via [email protected].
• NaZemi E-shop (Publications and Educational Materials) Own-branded online shop selling NaZemi's publications, methodological guides, studies, and educational materials, with physical point of sale at Kounicova 42, Brno.
• Generace symbiocén Annual transformative education program for young adults aged 17–23 exploring their purpose in a world of crises and supporting the transition to a symbiotic era.
• Brod / Брод Educational program for young newcomers from Ukraine providing transformative learning experiences within NaZemi's transformative education portfolio.
• Global Development Education Programs Global development education programs for schools and communities exploring interconnected global issues, including fair trade, climate change, and inequality.
• Systems Thinking Programs Systems thinking educational programs teaching participants to understand complex interconnections, feedback loops, and leverage points in socio-ecological systems.
• Futuropolis: Škola emancipace Three-year pedagogical experiment applying Paulo Freire's critical pedagogy combined with systems thinking and futures thinking for selected cohorts of young learners.
• Climate Education Programs Climate education programs addressing the climate crisis and its societal impacts through transformative learning approaches for schools, educators, and civil-society groups.
• Garment Industry Advocacy and Education Programs Advocacy and educational programs focused on transforming the textile and clothing industry for fair labor conditions, including campaigns such as Den důstojné mzdy and Manifest spravedlivé transformace, in coalition with Clean Clothes Campaign and European Floor Wage.
• Future of Work Programs Educational programs exploring the future of work, addressing automation, digitalization, and transformation of labor markets for educators, students, and civil-society participants.
• Self-Management Programs Self-management education programs exploring organizational structures without traditional hierarchies, intended for organizations and activist groups seeking alternative governance models.
• Čas : dorůst (Publication) NaZemi-published book on degrowth — described as the first Czech book on the topic — making academic debates accessible to the general public and situating them in the Czech context; sold via the NaZemi e-shop.
• Výstava na stromech (Tree Exhibition) Nationwide outdoor traveling exhibition showcasing photography and stories about labor conditions and global issues, available for scheduling/rental by schools and public venues.
• Open Space Seminars and Conferences Open Space format seminars and conferences enabling participatory dialogue on topics such as climate education and societal transformation, hosted at Syřiště, Porta Coeli, and partner venues.
• Výdejna chutí (Fair Trade Food Distribution) Food distribution service at the NaZemi center in Brno offering fair-trade and local products to visitors and members.

Quantifiable outcome

• 80+ educators trained annually through accredited Critical Thinking course
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Clean Clothes CampaigncoreStrategic or Co-development Partner · 1 January 2024NaZemi has been a member of the Clean Clothes Campaign (international alliance advocating for garment worker rights) for over 10 years. Collaborates on campaigns including Fashioning a Just Transition, Good Clothes Fair Pay, and annual Rana Plaza commemorations. Participates in European working groups and coordinates Czech activities.
• Fairtrade Česko a SlovenskocoreStrategic or Co-development PartnerCoordinates Fairtradová města (Fairtrade Towns) campaign in Czech Republic. Collaborates on events, awareness campaigns, and advocacy for fair trade principles.
• Junák – český skautminorStrategic or Co-development PartnerJoint publication of methodological guide 'Lidé v pohybu' (People on the Move) for working with migration and refugee topics in scouting and educational settings.
• Multikulturní centrum PrahaminorStrategic or Co-development PartnerCollaborated on publication 'La ngonpo – místo setkávání' providing 24 methodologies for international school partnerships.
• Divadlo FesteminorStrategic or Co-development PartnerJoint program 'Robot/a' combining theater and educational content on work/future themes for civic engagement.
• European Floor Wage / Europe Floor WagecoreStrategic or Co-development PartnerNaZemi supports the European Floor Wage initiative aimed at establishing enforceable measures for higher wages for garment workers in Central, Eastern, and Southeastern Europe. Published CCC 2022 policy paper on minimum dignified wage.
• Platforma pro minimální důstojnou mzducoreStrategic or Co-development PartnerAnnual support and collaboration on dignified wage calculations for Czech Republic. NaZemi participates in presenting the 'minimální důstojná mzda' (minimum dignified wage) figures and related advocacy.
• Fashioning a Just Transition (Serbia)minorChannel Partner/ Reseller/ DistributorSerbian partner in European project on fashion industry transformation. Co-organized Youth Meets Workers Forum in Belgrade with participation from NaZemi staff.
• Zkouška sirénminorStrategic or Co-development PartnerTheatrical collective collaborating on school program 'Peče (se) celá země' addressing fashion industry, sustainability, and overconsumption through interactive theater.
• Rethinking EconomicsminorStrategic or Co-development PartnerCollaborated on seminar 'Vzdělávání je politické' (Education is Political) exploring how students can organize for universities serving people and planet.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Glopolis: Prague-based civic association focused on global education, sustainable development, and responsible consumption; highly comparable profile as a Czech non-profit operating in education and activism with similar publications and campaigns.
• INKOTA-netzwerk e.V. German NGO running textile supply chain campaigns and global education programs; comparable textile-industry advocacy and Clean Clothes Campaign participation, with overlapping public and grant funding streams.
• ARPOK, z.s. Czech NGO focused on global development education in schools; directly comparable mission (global/transformative education, teacher training, methodological materials) and overlapping funding sources (Erasmus+, MŠMT).
• FEMNET e.V. German non-profit focused on fair production conditions in the garment industry and women's rights; closely aligned with NaZemi's clothing industry transformation and dignified wage advocacy work.
• Fairtrade Česko a Slovensko: Czech coordinator of Fairtrade Towns and fair trade awareness; direct partner in Fairtradová města and likely to share educators, schools, and corporate ESG audiences with NaZemi.

Broad incumbents

• Clean Clothes Campaign (international secretariat): International alliance of which NaZemi is a member covering garment worker rights; comparable garment advocacy but at international/network level, representing the broader umbrella NaZemi participates in.
• Brot für die Welt (Bread for the World): Large German development and relief organization running extensive global education programs; comparable global education and advocacy focus, with substantially larger scale and resources.
• Člověk v tísni (People in Need): One of the largest Czech NGOs with global education, humanitarian, and One World Festival programming; broader in scale and activities, but overlapping audience and educational content focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/NaZemicz
• Facebookfacebook.com/nazemicz
• LinkedInlinkedin.com/company/nazemi

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NaZemi