Moduleo

What Moduleo does

Moduleo is a Belgium-based manufacturer of luxury vinyl flooring (LVT), operating as a brand under IVC Group (International Vinyl Flooring Group), which is itself part of Unilin and ultimately owned by Mohawk Industries. The company designs, produces, and distributes 264+ product variants across three core collections — Roots (natural wood- and stone-look glue-down vinyl), LayRed (rigid click waterproof vinyl positioned for renovations), and Moods (creative patterned vinyl for design-led interiors) — alongside a full accessories range covering skirtings, profiles, stair solutions, underlays, adhesives, finishing tools, and maintenance products. All manufacturing takes place in-house in Belgium, including an owned circular recycling facility that reuses old Moduleo floors into new product, supporting the brand's sustainability positioning. The company also operates three installation systems (Dryback glue-down, Flex Pro floating, and Click) to address different project requirements.

The business operates a dual-channel go-to-market. Consumer demand is generated through a website featuring a room visualizer, sample ordering, and brochure downloads, with localized country sites across 15+ European markets; conversion is handled by a network of dedicated dealers and retailers who set final pricing. A separate B2B channel targets trade professionals via pro.moduleo.com and the Moduleo Academy training program, supporting installer certification and product education. For overseas markets (Australia and New Zealand), Moduleo relies on dedicated distribution partners — Godfrey Hirst and Robert Malcolm respectively — who handle local sales and service. The primary customer segment is residential homeowners across Europe, with a secondary trade-professional segment; revenue is generated through one-time product sales of flooring and accessories.

Name

Moduleo

Legal name

Moduleo

Website

https://moduleo.com

Company type

Private

Operating status

Operating

Short description

Moduleo is a Belgium-based manufacturer of luxury vinyl flooring under IVC Group/Unilin, producing 264+ LVT variants across three collections and distributing through a dealer network across 15+ European countries and partner distributors in Australia and New Zealand.

Ownership category

akta.pro rank

Product category

Luxury Vinyl Flooring (LVT)

NAICS

Furniture and Related Product Manufacturing (337), Floor Covering Retailers (449121), Flooring Contractors (23833)

SIC

Miscellaneous Plastics Products (3080), Unsupported Plastics Film & Sheet (3081)

akta.pro primary industry

Resilient Flooring (Vinyl/LVT/LVP, Linoleum, Rubber) (IMADAJAA)

akta.pro secondary industries

Vinyl (LVP/LVT/Sheet) Flooring Installation (HSAPAGAD), Luxury Vinyl (LVP/LVT) Flooring Retail (CRAIAGAD), Flooring Installation Materials & Accessories (Adhesives, Grouts, Trims, Transitions) (IMADAJAL), Resilient Floor Coverings Manufacturing (Vinyl/LVT/Linoleum/Rubber/Cork) (IMAOAJAH)

Keywords

• Luxury vinyl flooring
• LVT manufacturing
• Resilient flooring
• Vinyl floor accessories
• Waterproof vinyl planks

Headquarters

HQ city

Derby

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Luxury Vinyl Flooring Products: Moduleo generates revenue through the sale of luxury vinyl flooring products including planks, tiles, and accessories. Products are sold through a network of dealers and retailers across Europe and through distribution partners in overseas markets.
2. Vinyl Accessories: Sale of complementary products including skirtings, profiles, stair solutions, underlays, adhesives, finishing tools, and maintenance products.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Moduleo designs, manufactures, and distributes luxury vinyl flooring (LVT) products in planks, tiles, and herringbone formats across three core collections — Roots (natural-look vinyl), LayRed (rigid click waterproof vinyl), and Moods (creative patterned vinyl). The company complements its flooring with a full accessories range (skirtings, profiles, stair solutions, underlays, adhesives, finishing tools, maintenance products) and serves residential and commercial customers through a Europe-wide dealer network, dedicated overseas distribution partners, an own-brand website, and a trade professional portal with training (Moduleo Academy).

Product overview

Moduleo is a luxury vinyl flooring manufacturer offering three distinct product collections: LayRed (waterproof rigid click vinyl), Roots (natural-look glue-down vinyl), and Moods (creative patterned vinyl). The product portfolio includes planks in standard, medium, and small formats; tiles in square, medium, and small sizes; and herringbone patterns. Moduleo also provides complementary accessories and a room visualizer digital tool. The company operates from Belgium, controlling all research, design, and production in-house, and distributes through a network of dealers across Europe with distribution partners in Australia and New Zealand.

Differentiator

Problem solved

Functional benefit

Brands

• Roots: Collection featuring natural look and feel with soft, warm characteristics.
• LayRed
• Moods

Products and services

• Roots Collection

Quantifiable outcome

• Floors can last 10-20 years with proper care

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core and flagship.

• Godfrey Hirst (Australia)coreChannel Partner/ Reseller/ DistributorDedicated distribution partner for Moduleo products in Australia. Customers in Australia are redirected to Godfrey Hirst's website to purchase Moduleo LVT flooring products.
• Robert Malcolm (New Zealand)coreChannel Partner/ Reseller/ DistributorDedicated distribution partner for Moduleo products in New Zealand. Customers in New Zealand are redirected to Robert Malcolm's website to purchase Moduleo LVT flooring products.
• Unilin GroupflagshipTechnology or IntegrationModuleo is a brand under Unilin Group (part of IVC Group). Unilin provides the corporate infrastructure, resources, and manufacturing expertise. Moduleo leverages Unilin's cookie policy and privacy infrastructure on its websites. The company is described as 'Created with Sketch' indicating Unilin design/marketing resources.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Karndean Designflooring: UK-based manufacturer of luxury vinyl tiles with a comparable design-led LVT portfolio and similar European dealer-distribution model. Most direct head-to-head competitor to Moduleo in the premium residential LVT segment.
• CFL Flooring: Specialist LVT manufacturer (NovoCore, FirmFit) focused on rigid-core click flooring. Comparable technology platform and growing international dealer footprint.
• Amtico: British LVT manufacturer with overlapping design-forward planks, tiles, and herringbone offerings. Targets the same residential and light-commercial specification channel as Moduleo across the UK and Europe.
• COREtec (USFloors / Shaw Industries): Shaw Industries' flagship LVT brand; built around rigid-core click LVT analogous to Moduleo's LayRed range. Highly comparable product architecture and dealer-channel distribution.

Broad incumbents

• Forbo Flooring Systems: European flooring manufacturer offering resilient vinyl and LVT ranges alongside other flooring categories. Competes with Moduleo for commercial and residential specification work across Europe.
• Gerflor: French manufacturer of resilient floor coverings including LVT and vinyl sheet products. Overlaps with Moduleo across European residential, commercial, and healthcare flooring segments.
• Mannington Mills: US-headquartered broad-line flooring manufacturer with residential LVT offerings. Less direct in Europe but a meaningful comparator for Moduleo's product breadth and dealer-channel go-to-market.
• Quick-Step: Sister brand under IVC Group/Unilin/Mohawk Industries; shares Moduleo's corporate parent and manufacturing backbone but competes more in laminate and rigid LVT. Internal peer comparison for Moduleo inside the Mohawk flooring portfolio.
• Tarkett: Global flooring manufacturer with significant LVT and resilient flooring lines sold through European dealer and contract channels. Competes with Moduleo in both residential renovation and commercial specification projects.
• Beauflor: Belgian-headquartered resilient flooring manufacturer with sheet vinyl and LVT product lines. Geographic and category overlap with Moduleo, particularly in European residential and project channels.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ModuleoUK
• Instagraminstagram.com/moduleo_polska/?hl=pl
• Pinterestpinterest.com/moduleo
• LinkedInlinkedin.com/company/ivccommercial

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Moduleo