UV-Guard

What UV-Guard does

UV-Guard (legal entity: UV Guard Australia Pty Ltd) is a 100% Australian-owned, privately-held water purification company founded in Sydney in 2008. The company designs, distributes, and services UV-based water disinfection systems, water conditioning equipment, and a multi-brand spare parts catalog for residential, commercial, and industrial customers in Australia and internationally. Its product portfolio spans UV systems (Armour, Armour X, CWP LED, CWP-Series, Guardian/GMP, LED-Series, MPX, P, S, SLT, T, X-Series) covering flows from point-of-use to 1,000 m³/hr, complemented by filtration (ABW, WF), hard water conditioning (HWC), silver ionisation (AQ Silver Ionisation), and distributed third-party validated brands (AQ UV Disinfection from Switzerland and Van Remmen VR Series from the Netherlands).

The technology stack centers on UV-C light inactivation of microorganisms by damaging their DNA, with lamp variants covering low pressure, low pressure high output, amalgam, and medium pressure UV, plus emerging LED UV systems. UV-Guard is certified to Australian WaterMark Level 1 across multiple product families, and distributed lines carry DVGW, ÖVGW, SVGW, and CEN EN 14897:2006 (NIPH-validated) certifications, supporting entry into pharmaceutical, food & beverage, healthcare, aquaculture, mining, and pool applications.

UV-Guard operates a sales-led go-to-market combining direct website and phone enquiry with a distributor and trade services recruitment channel. Revenue is generated through one-time capital equipment sales, recurring spare parts replacement (annual lamp cycles of 9,000–12,000 hours), and professional services for installation and maintenance delivered by in-house commercially-qualified electricians. Pricing is custom quote-based and not publicly disclosed. Named reference customers include Coca-Cola, AstraZeneca, Nu-Pure Beverages, Tropical Ice, Veolia, and International Fountains. The company is a member of the Australian Water Association, WIOA Australia, and the International Ultraviolet Association.

Name

UV-Guard

Legal name

UV Guard Australia Pty Ltd

Website

https://uvguard.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

UV-Guard is a privately-held Australian company that designs, distributes, and services UV water disinfection systems, spare parts, and complementary water treatment solutions for residential, commercial, and industrial customers across Australia and internationally.

Ownership category

akta.pro rank

Product category

UV Water Disinfection Systems

NAICS

Irradiation Apparatus Manufacturing (334517)

SIC

X-Ray Apparatus & Tubes & Related Irradiation Apparatus (3844)

akta.pro primary industry

Disinfection & Oxidation (Chlorine/Chloramine, UV, Ozone, AOP) (EUANABAD)

akta.pro secondary industries

Disinfection & Remedial Works (Chlorination, Thermal, Shock Treatments) (BPABAJAF), Disinfection & Pathogen Control (UV/Chlorine/Ozone) (EUANADAI), Replacement Filter Cartridges & Consumables (CRAJAJAH)

Keywords

• UV disinfection systems
• Water purification systems
• UV water treatment
• Water disinfection equipment
• UV lamp spare parts

Headquarters

HQ city

Castle Hill

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. UV Disinfection Systems Sales: Sale of UV water treatment systems for residential, commercial, and industrial applications. Systems include various series (CWP LED, Armour, X-Series, S-Series, P-Series, MPX-Series, etc.) with different flow rates and specifications.
2. Spare Parts Sales: Comprehensive range of replacement parts for all UV disinfection system brands and models, including UV lamps, quartz sleeves, electronic ballasts, controllers, and other components. Same-day despatch with fast delivery.
3. Servicing and Maintenance: Technical support and servicing by commercially-qualified electricians for UV water disinfection systems, including routine maintenance, lamp replacement, quartz sleeve cleaning, and complex electrical works and repairs.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

UV-Guard manufactures and supplies ultraviolet (UV) water disinfection and purification systems for residential, commercial, and industrial applications, ranging from under-sink units to high-flow industrial systems up to 1000 m3/hr. The company also sells replacement spare parts (UV lamps, quartz sleeves, ballasts, controllers, filters) and provides technical servicing by commercially-qualified electricians. Product lines include proprietary UV-Guard brands (Armour, CWP LED, X-Series, S-Series, MPX-Series, etc.) plus distributed third-party validated systems (AQ UV, Van Remmen).

Product overview

UV-Guard is a 100% Australian owned and operated company founded in Sydney in 2008, specializing in UV water purification and disinfection systems. The product portfolio consists of multiple distinct product lines: (1) UV Disinfection Systems including the Armour, Armour X, CWP LED, CWP-Series, Guardian (GMP-Series), LED-Series (Residential and Commercial variants), MPX-Series, P-Series, S-Series, SLT-Series, T-Series, X-Series, plus the third-party distributed brands AQ UV Disinfection and Van Remmen VR series (C, LT, SUV, V, W); (2) Non-UV Water Treatment Systems including ABW-Series (backwashing filters), AQ Silver Ionisation, HWC-Series (water conditioners), and WF-Series (cartridge/bag filters); (3) Spare Parts including UV Lamps, Quartz Sleeves, Electronic Ballasts, Controllers, and other components; and (4) Accessories including Lamp Testers, ZED TinyMeter, and UV Disc. The systems serve residential, commercial, and industrial applications across diverse sectors including drinking water, aquaculture, swimming pools, food & beverage, medical/pharmaceutical, mining, and HVAC. The company provides both manufactured products under the UV-Guard brand and distributes internationally-validated UV systems.

Differentiator

Problem solved

Functional benefit

Brands

• CWP LED: Compact, all-in-one UV water filtration solution for homes and light commercial settings
• Armour
• Armour X
• Guardian
• X-Series
• S-Series
• P-Series
• MPX-Series
• CWP-Series
• LED-Series
• SLT-Series
• T-Series
• HWC-Series
• WF-Series
• ABW-Series
• AQ Silver Ionisation
• AQ UV Disinfection
• VR Series

Products and services

• Armour Versatile UV water disinfection system for moderate-flow Industrial and Commercial applications. Most compact UV system in its class, suitable for high pressure installations up to 16 bar, with Australian WaterMark Level 1 certification.
• Armour X Compact UV disinfection system for large-flow Commercial and Industrial applications. Achieves even UV dose distribution with low pressure drops, ideal for liquids with low UV Transmittance (UVT).
• CWP LED Compact, all-in-one solution delivering safe, clean, and great-tasting water. Combines powerful filtration, adsorption, and LED UV disinfection for homes and light commercial settings using 12V LED technology.
• CWP-Series Complete water purification solution in one compact, weather-resistant unit. Three-stage treatment: filtration, adsorption, and UV disinfection. Suitable for rainwater, bore water, and town water.
• Guardian (GMP-Series) Integrated water treatment solutions combining filtration and UV disinfection, providing comprehensive protection for drinking water applications.
• LED-Series Innovative chemical-free UV water disinfection systems utilizing LED technology. Mercury-free, energy efficient with instant UV intensity and over one million litres capacity for residential use.
• LED-Series Commercial

Quantifiable outcome

• Destroys 99.99% of pathogens including E. coli, Cryptosporidium, and Giardia
• +4 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor.

• Australian Water AssociationminorOthersUV Guard is a member of the Australian Water Association (AWA), an industry organisation supporting water professionals and businesses in Australia.
• WIOA Australia (Water Industry Operators Association)minorOthersUV Guard is a member of WIOA Australia, the Water Industry Operators Association, which focuses on excellence in water operations.
• International Ultraviolet Association (IUVA)minorOthersUV Guard is a member of the International Ultraviolet Association (IUVA), a global organisation dedicated to UV technology applications for disinfection and treatment.

Scale indicators3 records

Recent moves2 records

Expansion highlights6 records

Broad incumbents

• Halma plc (Hanovia / Aquionics): UK-listed safety and environmental technology group whose Hanovia and Aquionics brands are direct UV water disinfection competitors serving beverage, pharmaceutical, and aquaculture markets with similar mid-pressure and low-pressure UV product lines.
• Xylem Inc. Global water technology major whose Wedeco and (acquired) Trojan UV brands dominate the municipal and industrial UV market. Competes with UV-Guard indirectly on large tenders but Xylem's much broader portfolio (pumps, filtration, metering) makes it a broad incumbent rather than direct peer.
• SUEZ Water Technologies & Solutions: Global water services and technology provider with UV disinfection offerings alongside filtration, chemical, and digital water solutions. Competes for large industrial and municipal UV contracts that overlap with UV-Guard's MPX-Series and X-Series applications.

Direct peers

• AquiSense Technologies: US-based pioneer of UV-C LED water disinfection technology, directly comparable to UV-Guard's CWP LED and LED-Series products. Both companies are positioned on the mercury-free LED UV transition in point-of-use and light commercial water treatment.
• Ultraaqua UV Disinfection Systems: Danish manufacturer of UV water disinfection systems serving municipal drinking water, wastewater, aquaculture, and industrial process water. Comparable product breadth to UV-Guard with similar focus on validated, certified UV reactors (DVGW/ÖVGW/SVGW).
• LIT UV (Lit Technology): German UV water disinfection manufacturer offering low-pressure, medium-pressure, and amalgam UV systems for municipal, industrial, and aquaculture applications. Direct product overlap with UV-Guard's S/X/MPX-Series and similar regulatory certifications (DVGW).
• Atlantium Technologies: Israeli UV water disinfection specialist focused on medium-pressure UV systems for industrial, pharmaceutical, and food/beverage applications. Competes with UV-Guard's MPX-Series and Van Remmen distributed products in regulated industrial water treatment.
• Trojan Technologies (Xylem): Global leader in UV water disinfection, now part of Xylem. Trojan's municipal and industrial UV systems (Aqua, Signa, Whisper) compete directly with UV-Guard's S-Series, X-Series, and MPX-Series across pharmaceutical, beverage, and municipal potable water applications.
• Van Remmen UV Technology: Dutch manufacturer of validated UV disinfection systems for pharmaceutical, food/beverage, and industrial applications. UV-Guard distributes the Van Remmen VR series in Australia, making them a partner and a competitive benchmark for validated UV reactors.

Emerging players

• Salcor Inc. US-based manufacturer of UV disinfection units, particularly for wastewater reuse and decentralized applications. Overlaps with UV-Guard's T-Series tank and wastewater reuse products; smaller scale, making it an emerging specialist rather than direct global peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/uvguard
• Facebookfacebook.com/uvguardaustralia
• LinkedInlinkedin.com/company/uv-guard-australia-pty-ltd/about

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UV-Guard