GM Travel
GM Travel (Winsford) Ltd is a privately held UK private hire taxi operator based in Northwich, Cheshire, providing 24/7 taxi, airport transfer, executive hire, courier, and wheelchair accessible services across Northwich, Winsford and surrounding areas.
- Company typePrivate
- Founded-
- HeadquartersNorthwich, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What GM Travel does
GM Travel (Winsford) Ltd, trading as GM Travel, is a privately held UK private hire taxi operator registered in England (Company Number 07385187) and headquartered at 121 Witton Street, Northwich, with a registered office in Hartford, Cheshire. The company has operated for over 15 years and provides 24/7, 365-day private hire taxi services across Northwich, Winsford and surrounding areas within a 20-mile primary radius, with willingness to travel further afield. Its customer base comprises local individual consumers, business and corporate clients, airport travellers to major UK airports (Manchester, Liverpool, Heathrow, Gatwick, Stansted, Luton, Birmingham, Leeds Bradford), and accessibility passengers needing wheelchair-friendly transport.
The company's core service portfolio is delivered through a diversified fleet of 4, 5, 6, 8 and 16-seater vehicles, including a Tesla electric taxi and wheelchair accessible vehicles, with all drivers stated to be DBS-checked and BTEC-qualified. Operations are supported by a modern computerised dispatch and control system with satellite GPS tracking for real-time driver location, and an automated SMS notification flow that sends booking confirmations and vehicle dispatch alerts. Customer transactions are executed through a third-party iabbi Dispatch online booking platform, multiple phone lines, and website contact forms.
GM Travel generates revenue primarily through transaction-based per-journey fees across four streams: standard taxi services, airport transfers, executive and corporate contracts, and courier services for local document and parcel delivery. Pricing is quote-based rather than publicly disclosed; corporate and executive clients operate under multi-year contract arrangements with quoted rates, while airport transfer and standard taxi services are transacted on a pay-as-you-go basis. Distribution is direct-to-consumer via phone, self-serve web booking, and Yell.com business directory presence, with growth reliant on local SEO and organic word-of-mouth referrals.
GM Travel firmographics
Firmographics- Name
- GM Travel
- Legal name
- GM TRAVEL (WINSFORD) LTD
- Website
- https://taxinorthwich.co.uk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- GM Travel (Winsford) Ltd is a privately held UK private hire taxi operator based in Northwich, Cheshire, providing 24/7 taxi, airport transfer, executive hire, courier, and wheelchair accessible services across Northwich, Winsford and surrounding areas.
- Ownership category
- akta.pro rank
GM Travel industry classification
Industry- Product category
- Taxi and Private Hire Services
- NAICS
- Taxi and Limousine Service (4853), Other Transit and Ground Passenger Transportation (48599), Limousine Service (485320)
- SIC
- Transportation Services (4700), Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)
- akta.pro primary industry
- On-Demand Private Ride-Hailing (Solo Rides) (THADADAA)
Keywords
Where GM Travel is headquartered
LocationHeadquarters
- HQ city
- Northwich
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
GM Travel business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Taxi and Private Hire Services: On-demand taxi services charged per journey. Pricing varies by distance, vehicle size, time of day, and trip type. Customers pay per ride at completion.
- Airport Transfers: Pre-booked airport transportation services with quoted rates based on destination and vehicle type
- Executive and Corporate Contracts: Regular business travel arrangements with contracted rates for local businesses requiring staff or customer transport
- Courier Services: Local document and parcel delivery services for important items across Northwich and Winsford
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard taxi services |
| Transaction based/ take rate | Multi-year contract | Executive and business contracts |
| Transaction based/ take rate | Pay-as-you-go | Airport transfers |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
GM Travel product offering
Product offeringCore offering
GM Travel is a local taxi and private hire company providing 24/7 on-demand transportation across Northwich, Winsford, and surrounding Cheshire areas within a roughly 20-mile radius. The company sells private hire taxi rides, pre-booked airport transfers to major UK airports, executive hire and corporate transport contracts, wheelchair accessible taxi services, and local courier deliveries using a fleet that ranges from 4-seaters to 16-seater minibuses, including a Tesla electric taxi.
Product overview
GM Travel (Winsford) Ltd operates as a local taxi company offering a unified private hire taxi service across Northwich and Winsford, Cheshire. The company provides multiple service categories — Private Hire Taxis, Airport Transfers, Executive Hire & Business Contracts, Wheelchair Accessible Taxis, and Courier Services — all delivered through a modern fleet of 4 to 16-seater vehicles including Tesla electric taxis. The service integrates satellite driver tracking, computerised dispatch, and text message notifications for booking confirmations and vehicle dispatch.
Differentiator
Problem solved
Functional benefit
Products and services
- Private Hire Taxis
Quantifiable outcome
- 20-mile service radius around Northwich and Winsford
- +1 more outcomes
Companies that use GM Travel
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
GM Travel technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
GM Travel partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights4 records
GM Travel competitors and assessment
Company assessmentMarket position
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
GM Travel social profiles
Digital presenceGM Travel compliance and trust
Trust signalCompliance1 record
GM Travel financial estimates
Financial estimateRevenue estimate
Valuation estimate
GM Travel leadership team
Management profileNumber of profiles
GM Travel funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GM Travel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GM Travel
What does GM Travel do?
GM Travel is a local taxi and private hire company providing 24/7 on-demand transportation across Northwich, Winsford, and surrounding Cheshire areas within a roughly 20-mile radius. The company sells private hire taxi rides, pre-booked airport transfers to major UK airports, executive hire and corporate transport contracts, wheelchair accessible taxi services, and local courier deliveries using a fleet that ranges from 4-seaters to 16-seater minibuses, including a Tesla electric taxi.
Is GM Travel a public or private company?
GM Travel is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was GM Travel founded?
GM Travel was founded in -1. It employs 11 to 50 people.
Where is GM Travel based?
GM Travel is headquartered in Northwich, United Kingdom, in the Europe region.
How does GM Travel make money?
Four revenue lines are on record. Taxi and Private Hire Services are the primary driver. The others are airport Transfers, executive and Corporate Contracts and courier Services.
Does GM Travel have an API?
No public API is recorded for GM Travel.
What industry is GM Travel in?
GM Travel's product category is Taxi and Private Hire Services. Its primary akta.pro industry code is THADADAA, On-Demand Private Ride-Hailing (Solo Rides). Its NAICS code is 4853 and its SIC code is 4700.