North Carolina Realtors

What North Carolina Realtors does

The NC REALTORS Housing Foundation is a 501(c)(3) charitable foundation founded in 2004 (originally as Homes4NC, rebranded in 2018) as the charitable arm of North Carolina REALTORS. Headquartered in Greensboro, NC, the foundation mobilizes the NC REALTORS network of 43 local associations and thousands of member REALTORS to deliver affordable housing programs, disaster relief, and homebuyer education across all 100 North Carolina counties.

Its core programs include the 100 Homes in 100 Counties affordable housing initiative ($125K full-house builds, critical home repairs for disabled seniors and veterans), a Downpayment Assistance Program offering $1,000 grants to first-time homebuyers, and a Disaster Relief and Mortgage/Rent Support program that has deployed $800K to 828 families after Hurricane Florence and $1.26M to 1,250+ applicants following Hurricane Helene. Supporting programs include a Matching Grant Program (up to $4,000 per local association), the NC REALTORS Gives Back Day service initiative, Gives Back Grants (up to $2,000), a Closing Contribution Program for REALTORS, and a specialty NC DMV license plate ($20/plate).

The foundation does not operate a technology product or platform. Its revenue model is entirely donation- and sponsorship-based: direct donations via Stripe and SMS (text "NCRHF" to 243725), corporate sponsorships (U.S. Bank, First Citizens Bank, NC Housing Finance Agency, TD Bank, North State Bank), specialty license plate proceeds, REALTOR closing contributions, and event-based fundraising (Golf and Give Tournaments, We R 100 Luncheon, raffles). Total community investment since 2004 exceeds $1.5 million, with deployment accelerating significantly in recent years due to major hurricane events. The foundation partners with Habitat for Humanity chapters, housing coalitions, the National Association of REALTORS REALTOR Relief Foundation, and local associations to deliver programs statewide.

Name

North Carolina Realtors

Legal name

NC REALTORS® Housing Foundation

Website

https://ncrealtorshf.org

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

The NC REALTORS Housing Foundation is a 501(c)(3) charitable foundation that provides affordable housing programs, disaster relief, and downpayment assistance to North Carolinians through partnerships with 43 local REALTOR associations and housing nonprofits statewide.

Ownership category

akta.pro rank

Product category

Housing Charity Services

NAICS

Other Community Housing Services (624229), Grantmaking and Giving Services (81321)

akta.pro primary industry

Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)

akta.pro secondary industry

Disaster Recovery & Emergency Housing Assistance Programs (FSALAKAK)

Keywords

• Affordable housing programs
• Disaster relief grants
• Down payment assistance
• Community housing initiatives
• Housing nonprofit services

Headquarters

HQ city

Greensboro

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Others, Personnel, Operations, Marketing or Sales

Revenue model

1. Donations and Charitable Contributions: The foundation raises funds from donors who want to build stable families and communities in North Carolina. Donations support affordable housing initiatives, disaster relief, and community programs. Donations may be designated for specific purposes such as disaster relief.
2. Corporate Sponsorships: Annual sponsorships from organizations like U.S. Bank, First Citizens Bank, NC Housing Finance Agency, and others support the foundation's operations and programs. Sponsors receive recognition at events and on materials.
3. License Plate Program: NC REALTORS Housing Foundation license plates are available through NC DMV. $20 of each special plate fee comes back to the foundation as a charitable contribution, which is then turned into grants for housing nonprofits.
4. Closing Contributions: REALTORS can enroll in a closing contribution program where they donate a set amount per closing or as closing gifts. This provides a small gesture that supports the foundation's mission.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

The NC REALTORS Housing Foundation is a 501(c)(3) charitable organization that delivers housing opportunities across North Carolina through education and community-based initiatives, including disaster relief. Its core offerings are grant programs: down payment assistance grants for first-time homebuyers, mortgage and rental relief grants for victims of natural disasters, the 100 Homes in 100 Counties affordable housing initiative, and matching/Gives Back grants for local REALTOR associations and housing nonprofits. Supporting programs include the NC REALTORS Gives Back community service initiative, a closing contribution program for REALTORS, and a specialty license plate fundraising program.

Product overview

The NC REALTORS Housing Foundation operates as a unified charitable organization providing housing opportunities through multiple interconnected programs. The core offerings include the 100 Homes in 100 Counties initiative for affordable housing development, the Downpayment Assistance Program for first-time homebuyers, and Disaster Relief services for natural disaster victims. Supporting programs include Matching Grants to local associations, the NC REALTORS Gives Back community service initiative, a Closing Contribution program for REALTORS, specialty license plates for fundraising, and Gives Back Grants for local community projects. The foundation functions as a 501(c)(3) nonprofit established in 2004 by North Carolina REALTORS.

Differentiator

Problem solved

Functional benefit

Products and services

• 100 Homes in 100 Counties An affordable housing initiative that supports housing projects across all 100 North Carolina counties, including full-house Habitat for Humanity builds and critical home repairs for disabled senior citizens and veterans. Designed to fund local construction and repair projects statewide.
• Downpayment Assistance Program Provides $1,000 down payment assistance grants toward closing costs to first-time homebuyers in North Carolina. Supplements bank down payment assistance grants (e.g., $10,000 from U.S. Bank, First Citizens Bank) and is paired with home buyer education seminars.
• Disaster Relief and Mortgage/Rent Support Emergency disaster relief program for North Carolinians who have lost their primary home through natural disasters such as hurricanes, tornadoes, or floods. Provides mortgage and rental assistance grants (e.g., $1M Hurricane Helene program, $800K Hurricane Florence grants, $315K+ Hurricane Matthew aid, $50K Hurricane Fred). Delivered in partnership with NAR's REALTOR Relief Foundation.
• Matching Grant Program Matches contributions up to $4,000 that local NC REALTORS associations donate to housing-related nonprofits. Each local association may apply for up to two matching grants per year to amplify local fundraising efforts.
• NC REALTORS Gives Back Initiative Annual statewide initiative where NC REALTORS members and 43 local associations participate in housing-related community service projects. Aligned with NAR's REALTOR Volunteer Days and supported by matching grants from the Housing Foundation.
• Closing Contribution Program Program that allows NC REALTORS to make contributions to the Housing Foundation at each real estate closing. REALTORS decide the amount and frequency (per-closing, quarterly, or year-end), and customizable contribution certificates are provided for client presentations.
• NC REALTORS Housing Foundation License Plate Specialty NC DMV license plate program where $20 of each plate fee is returned to the Housing Foundation as a charitable contribution, which is then turned into grants for housing nonprofits. Renewable annually with vehicle registration.
• Gives Back Grant Program Grants of up to $2,000 for NC REALTORS local associations to support community outreach activities and housing-related projects, including partnerships with organizations such as Four CASA Affordable Housing Properties, Life Skills Foundation, and the City of Murphy.

Quantifiable outcome

• $1.5 Million+ in community investment across North Carolina
• +4 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core, major and minor.

• First Citizens BankcoreGTM or Marketing Partner · 2 June 2025Provided $10,000 grant for Down Payment Assistance Grant Program supporting first-time homebuyers in North Carolina.
• North Carolina Housing CoalitioncoreStrategic or Co-development Partner · 2 June 2020Received $200,000 combined contribution from NC REALTORS and Housing Foundation for COVID-19 mortgage and rental relief. Coalition's network of 20 housing counseling agencies provided assistance to 200 families.
• NC Housing Finance AgencycoreGTM or Marketing PartnerAnnual sponsor of NC REALTORS Housing Foundation. Provides support for affordable housing initiatives and down payment assistance programs across North Carolina.
• U.S. BankcoreGTM or Marketing PartnerAnnual sponsor and contributor to Down Payment Assistance Grant Program. Has provided $10,000 grants since 2022 to help first-time homebuyers with closing costs.
• Raleigh Area Land Trust (RALT)coreStrategic or Co-development PartnerNCRHF is the largest private donor to Cottages of Idlewild affordable housing project with $150,000 contribution. Project enables 18 condos for families at 50-80% AMI. Groundbreaking held August 25, 2025.
• Habitat for Humanity (NC Chapters)coreStrategic or Co-development PartnerMultiple partnerships with Habitat for Humanity chapters including Alexander County, Cabarrus County, and others for 100 Homes in 100 Counties initiative. NCRHF provides funding for full house builds and critical home repairs.
• Housing Assistance CorporationmajorGTM or Marketing PartnerReceived $8,000 contribution in July 2025 for long-term Hurricane Helene relief. Has assessed 140 homes for storm damage and is serving 73 families in repair process.
• National Association of REALTORS (NAR)coreStrategic or Co-development PartnerNAR's REALTOR Relief Foundation provides major disaster relief funding. Contributed $500,000 for Hurricane Florence and $1 million for Hurricane Helene recovery efforts in North Carolina.
• TD BankminorGTM or Marketing PartnerSponsor of home buyer education seminars and event catering. Representative Nicole Dubs participates in workshops educating attendees about loan options for various income levels.
• North State BankminorGTM or Marketing PartnerAnnual sponsor providing service t-shirts for NC REALTORS Gives Back events.
• Harrah's Cherokee Casino ResortminorGTM or Marketing PartnerHost venue for NC REALTORS Annual Convention where Foundation hosts We R 100 Luncheon and raffle events.
• NC REALTORScoreStrategic or Co-development PartnerParent organization and founding partner. NC REALTORS founded the Housing Foundation in 2004 and provides matching contributions for disaster relief and programs. The foundation is the charitable arm of NC REALTORS.

Scale indicators9 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Habitat for Humanity International: National nonprofit that builds affordable homes and partners with REALTOR associations globally; NCRHF directly funds multiple NC Habitat chapters (Alexander, Cabarrus, Rutherford). Broadly comparable mission of affordable homeownership but at much larger national scale and operating model.
• NeighborWorks America: National network of 240+ affordable-housing nonprofits providing grants, training, and capital for community development and homeownership. Comparable mission and grant-making role; operates at substantially greater scale than NCRHF and supports similar end-beneficiaries.
• Local Initiatives Support Corporation (LISC): National CDFI that finances affordable housing and community development, including disaster-recovery funds in hurricane-affected regions. Comparable as a funder of affordable-housing nonprofits and disaster-relief grantees with broader national footprint than NCRHF.
• Enterprise Community Partners: National nonprofit investing in affordable housing and community development through grants, loans, and policy work. Comparable in affordable-housing mission and grant-making activity to NCRHF, but operates as a large national CDFI rather than a regional REALTOR-affiliated foundation.

Emerging players

• Raleigh Area Land Trust (RALT): NC-based community land trust developing permanently affordable homeownership (e.g., Cottages of Idlewild, $150K NCRHF-funded). Closely comparable in NC-specific affordable-housing and community land trust focus, but operates as a developer/land trust rather than a grant-making foundation.

Direct peers

• Texas REALTORS Housing Foundation: Charitable foundation of Texas REALTORS providing housing-related grants, scholarships, and disaster-relief support across Texas. Mirrors NCRHF's structure as a state-association charitable arm funding affordable housing and disaster recovery through member donations.
• North Carolina Housing Coalition: Statewide coalition of 20+ housing counseling agencies and nonprofits that has received $200K+ from NCRHF for COVID-19 and disaster mortgage/rental relief. Operates the same nonprofit affordable-housing mission in NC and is both a partner and a near-peer statewide housing advocacy organization.
• Florida REALTORS Housing Foundation: Charitable arm of Florida REALTORS providing housing-opportunity and disaster-relief grants; has been a recipient of NCRHF's interstate disaster solidarity funding (e.g., $25K for Hurricane Ian relief). Closely aligned in mission, funding model, and disaster-response role.
• California REALTORS Housing Foundation (CAR Housing Foundation): State-level charitable arm of the California Association of REALTORS, operating housing-assistance, disaster-relief, and scholarship programs for Californians. Directly comparable as a sister state-REALTOR housing foundation with the same member-funded, grant-distribution model.

Regional players

• NC Housing Finance Agency: State government agency administering affordable-housing finance programs (down-payment assistance, rental subsidies) and a long-standing annual sponsor of NCRHF. Operates in the same NC affordable-housing ecosystem with overlapping beneficiary populations but as a public-sector entity, not a nonprofit foundation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ncrealtorsncrhf

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about North Carolina Realtors