CashMaster
- Company typePrivate
- Founded2004
- HeadquartersArdmore, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
CashMaster firmographics
Firmographics- Name
- CashMaster
- Legal name
- CashMaster
- Website
- https://yourcashmaster.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
CashMaster industry classification
Industry- Product category
- Consumer Short-Term Lending
- NAICS
- Credit Intermediation and Related Activities (522)
- SIC
- Personal Credit Institutions (6141)
- akta.pro primary industry
- Check Cashing with Deferred Presentment (FSAKAMAL)
- akta.pro secondary industry
- Title Loans (Vehicle-Backed Short-Term Credit) (FSAKAMAD)
Keywords
Where CashMaster is headquartered
LocationHeadquarters
- HQ city
- Ardmore
- HQ country
- United States
- HQ region
- North America
Offices13 records
Markets served
CashMaster business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Check Advances: Short-term loans against incoming paycheck, providing customers with emergency cash between pay periods. Customers provide post-dated check held until their next payday.
- Car Title Loans: Secured short-term loans using vehicle title as collateral. Customer retains vehicle use while repaying the loan with interest.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Check Advance loans - short-term emergency cash against paycheck |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
CashMaster product offering
Product offeringCore offering
CashMaster provides short-term, small-dollar consumer loans through two core products: Check Advance loans (cash advances secured by a post-dated personal check held until the next payday) and Car Title Loans (short-term loans secured by a vehicle's clear title, with the borrower retaining use of the vehicle). Loans are originated in person at the company's 13 retail branches in Alabama and Tennessee, or via the toll-free 1-866-936-CASH phone line.
Product overview
CashMaster is a short-term lending company offering two core financial products: Check Advance loans (emergency cash loans) and Title Loans (vehicle-backed loans). The company operates physical branch locations across Alabama and Tennessee, providing in-person lending services to customers who need immediate access to funds. Both products require applicants to provide documentation for verification purposes.
Differentiator
Problem solved
Functional benefit
Products and services
- Check Advance Short-term emergency cash loan provided to individual borrowers against an incoming paycheck. The borrower provides a post-dated check that CashMaster holds until the next payday. Requires photo ID, a local checking account, a paystub from work, and Social Security verification. Designed for working consumers in Alabama and Tennessee who need immediate funds between pay periods.
- Car Title Loan Short-term secured loan using the borrower's vehicle title as collateral. The borrower retains use of the vehicle while repaying the loan with interest. Requires a clear title, photo ID, verifiable income, an extra set of keys, and Social Security verification. Targeted at individual consumers in Alabama and Tennessee who own a vehicle outright and need larger or longer-tenor short-term financing.
Companies that use CashMaster
Customer profileSegments1 record
Ideal customer profiles1 record
CashMaster technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
CashMaster partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights2 records
CashMaster competitors and assessment
Company assessmentDirect peers
- TitleMax: One of the largest U.S. title-loan specialists, with dense branch presence across the Southeast including Tennessee. Direct overlap on the title-loan side of CashMaster's business.
- Speedy Cash: Storefront and online short-term lender offering payday and title loans. Direct competitor on check-advance-style products and vehicle-secured credit.
- Advance America: One of the largest storefront payday and title lenders in the U.S., offering check advances and title-secured loans across multiple states including the Southeast. Highly comparable to CashMaster in product mix and target borrower.
- ACE Cash Express: National storefront and online provider of payday loans, title loans, and check-cashing services. Direct competitor to CashMaster on check advance and title-loan products across overlapping Southeast markets.
- EZ Money: Regional storefront payday and title lender operating across the Midwest and Southeast. Comparable product set and customer segment to CashMaster's check advance and title loan offerings.
- Check Into Cash: Multi-state payday, title, and installment lender with a heavy Southeastern branch footprint and direct overlap with CashMaster's check-advance and title-loan product set.
Broad incumbents
- Lendmark Financial Services: Branch-based consumer lender offering personal loans and auto-secured credit across the Southeast. Adjacent overlap with CashMaster's title-loan and small-dollar credit products.
- World Finance: Large personal-installment lender with deep Southeastern branch footprint including Alabama and Tennessee. Overlaps with CashMaster on small-dollar consumer credit, though its core product is installment rather than single-payment payday.
Emerging players
- Dave: Mobile app offering small-dollar cash advances and budgeting tools to paycheck-to-paycheck consumers. Emerging alternative to storefront payday lenders competing for CashMaster's target borrower via digital channels.
- MoneyLion: Digital-first consumer finance platform offering cash advances, Instacash, and credit-building products. Targets the same emergency-cash borrower segment as CashMaster but via a mobile/app-based model rather than storefront.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
CashMaster social profiles
Digital presenceCashMaster financial estimates
Financial estimateRevenue estimate
Valuation estimate
CashMaster leadership team
Management profileNumber of profiles
CashMaster funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CashMaster M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CashMaster
What does CashMaster do?
CashMaster provides short-term, small-dollar consumer loans through two core products: Check Advance loans (cash advances secured by a post-dated personal check held until the next payday) and Car Title Loans (short-term loans secured by a vehicle's clear title, with the borrower retaining use of the vehicle). Loans are originated in person at the company's 13 retail branches in Alabama and Tennessee, or via the toll-free 1-866-936-CASH phone line.
Is CashMaster a public or private company?
CashMaster is a private company. It is classified as unknown and is currently operating.
When was CashMaster founded?
CashMaster was founded in 2004. It employs 1 to 10 people.
Where is CashMaster based?
CashMaster is headquartered in Ardmore, United States, in the North America region.
How does CashMaster make money?
Two revenue lines are on record. Check Advances are the primary driver. The others are car Title Loans.
Who are CashMaster's main competitors?
Direct peers on record are TitleMax, Speedy Cash, Advance America, ACE Cash Express, EZ Money and Check Into Cash. Broad incumbents are Lendmark Financial Services and World Finance. Emerging players are Dave and MoneyLion.
Does CashMaster have an API?
No public API is recorded for CashMaster.
What industry is CashMaster in?
CashMaster's product category is Consumer Short-Term Lending. Its primary akta.pro industry code is FSAKAMAL, Check Cashing with Deferred Presentment, with a secondary code of FSAKAMAD, Title Loans (Vehicle-Backed Short-Term Credit). Its NAICS code is 522 and its SIC code is 6141.