Name

Tact Home

Legal name

タクトホーム株式会社

Website

https://tacthome.co.jp

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Residential Real Estate Development

NAICS

New Housing For-Sale Builders (236117)

akta.pro primary industry

Spec Home / Production Homebuilding (Tract & Volume Builders) (IMAFABAD)

akta.pro secondary industry

Custom Home Building (IMAFABAC)

Keywords

• Residential home construction
• Custom home building
• Real estate development
• Home renovation services
• Condominium development

Headquarters

HQ city

Nishi

HQ country

Japan

HQ region

Asia

Offices13 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. New Build Detached Houses (分譲住宅): Sale of pre-built single-family homes under the GRAFARE brand. Includes design houses, land with build conditions, and color-select properties. Revenue from completed property sales.
2. Custom Build Homes (注文주택): Custom-built homes where customers design floor plans, select specifications, and customize finishes. Includes standardized and free-design options.
3. TOCHI FULL Land + Custom Home Package: Complete package offering finished residential land combined with custom home construction. Includes all land-related costs (demolition, grading, ground improvement) in a single transparent price.
4. GRAFARE REUSE (認定再生住宅): Certified reused/restyled homes under the reuse brand.
5. New Build Condominiums (新建分譲マンション): New condominiums under the DOLFINO brand.
6. Renovation and Reform Services: Home maintenance, repair, and renovation services through group companies. Includes optional work on new properties.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels9 records

Core offering

Tact Home is a Tokyo-based residential home builder that designs, constructs, and sells detached single-family homes under the multi-tier GRAFARE brand portfolio (Design House spec homes, My Select build-on-land with customization, Order Housing fully custom homes, Tochi Full land-plus-home packages, and certified Reuse House resale homes), along with DOLFINO condominiums and renovation/maintenance services. The company operates a nine-showroom nationwide sales network supported by online (Zoom) consultation, free design consultation, and a 60-year long-term warranty program, while operating as part of the Iida Group Holdings group leveraging its parent company's land acquisition pipeline.

Product overview

Tact Home operates as a comprehensive housing development company offering multiple integrated product lines under the GRAFARE brand umbrella: (1) GRAFARE DESIGN HOUSE for move-in ready new spec homes; (2) GRAFARE MY SELECT for semi-custom build-on-lot homes allowing floor plan, specification and color customization; (3) GRAFARE COLOR SELECT free color selection system for exterior and interior personalization; (4) GRAFARE ORDER HOUSING for fully custom homes with complete design freedom; (5) GRAFARE TOCHI FULL for land-plus-custom-home packages with transparent total cost pricing; (6) GRAFARE REUSE HOUSE for certified renovated homes; and (7) DOLFINO for new condominiums. The company supplements these core products with customer-facing services including 9 nationwide showrooms, ZOOM-based online consultations, owner support with inspections and extended warranties, and a customer referral program. GRAFARE SOLAR provides solar energy integration as an add-on option across the housing lineup.

Differentiator

Problem solved

Functional benefit

Brands

• GRAFARE DESIGN HOUSE: Detached housing brand offering new built-for-sale houses under the GRAFARE brand with design customization options
• GRAFARE MY SELECT
• GRAFARE COLOR SELECT
• GRAFARE ORDER HOUSING
• GRAFARE TOCHI FULL
• GRAFARE REUSE HOUSE
• DOLFINO
• GRAFARE SEARCH
• TACT BLOG

Products and services

• GRAFARE DESIGN HOUSE (グラファーレ デザインハウス) Tact Home's built-for-sale design-spec detached home line offering architect-designed plans with full customization of exterior colors and free layout changes within the base plan; intended for individual homebuyers seeking a custom-feeling move-in-ready home on Tact Home-sourced land.
• GRAFARE MY SELECT (グラファーレ マイセレクト) Semi-custom detached home line where the buyer selects from a base plan and adds preferred customizations (exterior color, interior options); positioned for first-time buyers and families wanting personalization without full bespoke architect engagement.
• GRAFARE ORDER HOUSING (グラファーレ 注文住宅) Fully custom detached home product line where the buyer works with Tact Home's design team from planning through construction on a customer-supplied or Tact Home-sourced parcel; positioned for land-owning buyers seeking single-partner design-build accountability.
• GRAFARE TOCHI FULL (グラファーレ トチフル) Integrated land-plus-custom-home package where Tact Home assists the customer with land acquisition in addition to designing and building the home, addressing buyers who do not yet own land but want a single-source design-build partner.
• GRAFARE REUSE HOUSE (グラファーレ リユースハウス) – Certified Reused Home (Certified 既存住宅) Inspected and certified resale-detached-home product sold with a 2-year warranty under the Japanese Certified Existing Housing framework, providing buyers with a lower-priced move-in-ready alternative to new construction while maintaining builder-backed quality assurance.
• DOLFINO (ドルフィーノ) Tact Home's condominium / multi-family housing product line for buyers seeking an urban or multi-unit residential property, complementing the company's single-family detached home portfolio.
• GRAFARE Housing Renovation / Renovation Services (T-Around, Solid One, First Life) Post-sale renovation and remodeling services performed by Tact Home's group subsidiaries T-Around, Solid One, and First Life for existing homeowner customers; offered as both add-on warranty / after-sales support to GRAFARE buyers and as a standalone service to the broader owner-occupied housing stock.

Quantifiable outcome

• Monthly payments starting from 67,354円 on a 2,500万円 property with 270万円 down payment and 35-year fixed loan at 1.415%
• +5 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eleven partnerships are on record, tiered flagship, core and minor.

• Iida Group Holdings (飯田グループホールディングス株式会社)flagshipOthersParent company and umbrella organization for TacT Home. As a member of Japan's largest housing development group, TacT Home benefits from group-wide synergies in technology, purchasing power, and operational resources. The group includes multiple housing companies (一建設, 飯田産業, 東栄住宅, アーネストワン, アイディホーム, etc.) and support companies covering insurance, financial services, and building materials.
• T Around (ティーアラウンド株式会社)coreStrategic or Co-development PartnerGroup company providing housing maintenance, renovation, and repair services. Also develops and sells housing brands. Critical for after-sales service and maintaining customer relationships post-delivery.
• Solid One (株式会社ソリド・ワン)coreStrategic or Co-development PartnerGroup company specializing in ground/soil investigation and improvement. Provides rigorous site evaluation before construction to ensure safe building conditions. Essential for the company's 20-year ground warranty commitment.
• First Life (株式会社ファーストライフ)coreStrategic or Co-development PartnerGroup company providing renovation construction and optional work on new properties. Supports customization services and post-purchase modifications for customers.
• TACTHOME Global Design CorporationminorStrategic or Co-development PartnerPhilippines-based subsidiary producing 3D architectural renderings. Supports international design visualization and marketing materials for overseas operations.
• TACT HOME CO.,LTD. (Philippines)minorStrategic or Co-development PartnerPhilippines-based real estate development and sales operation. Part of TacT Home's international expansion strategy in Southeast Asia.
• TACT HOME INDONESIAminorStrategic or Co-development PartnerIndonesia-based real estate development and sales operation headquartered in Jakarta. Represents the company's presence in the Indonesian market.
• すまいーだPLUS (Sumaiida PLUS)minorChannel Partner/ Reseller/ DistributorGroup benefit program partner. Provides homeowner benefits and services through the platform. Referenced on company websites as a partner benefit program.
• Financial Institutions (Banks/Lenders)coreOthersPartner financial institutions providing mortgage lending services. References Flat 35 partnership for home loans. Essential for enabling customer purchases through financing.
• Rinnai (リンナイ)minorOthersEquipment manufacturer providing kitchen and household appliances. Referenced in company content about home technology and energy efficiency.
• ReFa (リファ)minorOthersProduct partnership for home equipment. Referenced in PR Times article about ReFa ULTRA FINE BUBBLE SUIGEN water technology for homes.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Tama Home: Tama Home is one of Japan's leading volume spec homebuilders, targeting first-time buyers with affordable, energy-efficient detached homes. It competes head-to-head with Tact Home in the entry-level and mid-market segments across Kanto and other regions.
• Panasonic Homes: Panasonic Homes is a major Japanese homebuilder selling spec and custom homes with a focus on energy efficiency and smart home integration. It competes directly with Tact Home in the GRAFARE lineup across similar price points and customer segments.
• Misawa Homes: Misawa Homes is a major Japanese homebuilder offering both custom-built and spec homes with proprietary wood-frame construction technology. It shares Tact Home's focus on quality, durability, and earthquake-resistant housing for Japanese families.
• Toyota Home: Toyota Home is a Japanese homebuilder leveraging parent-group manufacturing expertise, offering custom and spec detached housing with strong seismic and energy-efficiency features. It competes with Tact Home in the family- and quality-focused segment.
• Asahi Kasei Homes: Asahi Kasei Homes is a large Japanese homebuilder operating in both custom and spec segments, with strengths in long-life housing and seismic resilience. It overlaps with Tact Home's positioning around durable, long-warranty housing for Japanese families.

Broad incumbents

• Nomura Real Estate Holdings: Nomura Real Estate is a major Japanese real estate developer with a significant housing brand (PROUD) and community development operations. As a broad incumbent, it competes with Tact Home in the for-sale housing and condominium segments.
• Sekisui House: Sekisui House is one of Japan's top-tier homebuilders, offering detached and custom homes with strong technology and sustainability positioning. As a broad incumbent, it competes with Tact Home across premium and mid-market segments while operating internationally.
• Daiwa House Industry: Daiwa House is the largest homebuilder in Japan and one of the world's largest, operating across detached homes, condominiums, commercial, and logistics real estate. It is a broad incumbent whose housing division overlaps with Tact Home but at much greater scale and diversification.
• Sumitomo Forestry: Sumitomo Forestry is a major Japanese homebuilder with strengths in wood-frame construction and a growing custom home platform. As a broad incumbent, it competes with Tact Home on quality, customization, and long-term housing value.
• Haseko Corporation: Haseko is a major Japanese construction and real estate developer with a significant condominium business and a growing custom home segment. It overlaps with Tact Home's DOLFINO condominium brand and competes in the broader housing development market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/IGH_tacthome
• YouTubeyoutube.com/channel/UCX1U61v2yv6BjN9rPmwBDVg
• Instagraminstagram.com/tacthome_official

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tact Home