What Florida Universitària does

Florida Universitària is a private cooperative university institution headquartered in Catarroja, Valencia, Spain, operating as part of the Florida Grup Educatiu cooperative educational group under the legal entity FLORIDA CENTRE DE FORMACIÓ, SOCIEDAD COOPERATIVA VALENCIANA. It delivers a diversified academic portfolio spanning official undergraduate degrees (Grados) affiliated with the Universitat de València and the Universitat Politècnica de València, official master's degrees, permanent training master's programs, vocational training cycles (Ciclos Formativos), and specialist certificates across business administration, engineering (industrial electronics, mechanical), education, tourism, transport and logistics, video game design and development, and cybersecurity. Its core educational methodology is the proprietary CoopLearning model, which combines cooperative values, commitment, and learn-by-doing approaches, supported by a faculty of active industry professionals from companies including Ubisoft Barcelona, Crytek, Paradox Interactive, Dambuster, and Machine Games.

The institution runs its programs across multiple delivery channels: an on-campus instruction model at the main Catarroja campus, additional sites at Alzira and Valencia, an online platform (Campus Online / Florida Oberta), and a dual education system combining classroom and workplace training. Specialized facilities include a video game production pipeline using Unreal Engine V, Blender, Zbrush, Substance Painter, and related tools, and a Security Operations Center training environment for cybersecurity students featuring Wazuh, OpenVAS, and Volatility with hands-on CTF exercises. The institution has earned The Rookies certified school recognition as one of Spain's leading video game design schools.

Florida Universitària generates revenue across multiple tuition streams: degree programs (recurring per-credit or per-program fees), postgraduate and master's programs, vocational training (including government-subsidized concertado cycles), continuing education and short courses, corporate training subsidized through FUNDAE bonifications, and student financing partnerships with CaixaBank and Caixa Popular. Its go-to-market is direct-to-consumer with an event-driven layer — prospective students are recruited through the website, WhatsApp, open house events (Jornadas de puertas abiertas), educational fairs, virtual tours, and the dedicated Future Student Attention (Atención al Futuro Estudiante) service guiding candidates through application, interview, and enrollment. B2B partnerships with industry players (S2 Grupo, Falomir Juegos, Ramboot Technology, Barraca Music Academy, IVEFA) support employment outcomes and curricular co-development. The institution also engages in EU-funded international projects (Erasmus+ Alliance4XR) spanning eight partner countries.

Name

Florida Universitària

Legal name

FLORIDA CENTRE DE FORMACIÓ, SOCIEDAD COOPERATIVA VALENCIANA

Website

https://floridauniversitaria.es

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

251–500 employees

Short description

Florida Universitària is a private cooperative university in Valencia, Spain, offering accredited undergraduate and postgraduate degrees, vocational training, and specialist certificates in fields including video game development, cybersecurity, engineering, business, and education, delivered through its proprietary CoopLearning methodology and a multi-campus and online platform.

Ownership category

akta.pro rank

Product category

Higher Education

NAICS

Colleges, Universities, and Professional Schools (6113), Technical and Trade Schools (6115), Colleges, Universities, and Professional Schools (611310)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Cooperative Education (Co-op) Technical Universities (EDAHAEAF)

akta.pro secondary industries

Comprehensive Community Colleges (Transfer + Workforce) (EDAHADAE), University/College Continuing Education (Extension) Programs (EDAAAEAA)

Keywords

• Higher education services
• University degree programs
• Vocational training
• Cooperative education
• Professional certification

Headquarters

HQ city

Catarroja

HQ country

Spain

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Tuition and Fees - Degree Programs: Revenue from official university degree programs (Grados) affiliated with Universitat de València and Universitat Politècnica de València. Students pay tuition per credit or program.
2. Tuition and Fees - Postgraduate Programs: Revenue from official master's degrees (Másteres Universitarios), permanent training master's programs (Másteres de Formación Permanente), and specialized certificates including Cybersecurity University Certificate.
3. Vocational Training Programs: Revenue from Cycles Formativos (vocational training) including both private and government-subsidized (concertado) programs in areas like video games, IT, and business.
4. Continuing Education and Specialized Courses: Revenue from specialized courses, workshops, and lifelong learning programs including La Magna (Senior University), language courses (Florida Idiomes), and Florida Holiday Lab summer programs.
5. Corporate Training Agreements: Revenue from training agreements with companies through FUNDAE (Foundation for Employment Training) bonifications, enabling working professionals to access subsidized training.
6. Financing Partnerships: Partnerships with CaixaBank and Caixa Popular provide student financing options, enabling flexible payment plans for tuition.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Florida Universitària is a cooperative university institution delivering official undergraduate degrees (Grados), master's programs, vocational training (Ciclos Formativos), and specialized professional certificates. Programs cover video game design and development, cybersecurity, industrial and mechanical engineering, business administration, education, tourism, logistics, and motorsport engineering, delivered via on-campus instruction in Catarroja, additional sites in Alzira and Valencia, and an online learning platform. The institution operates under a proprietary CoopLearning methodology that combines cooperative values with practical, industry-engaged learning.

Product overview

Florida Universitària is a cooperative university institution affiliated with the Universitat de València and Universitat Politècnica de València, offering a diverse portfolio of educational programs including official university degrees (Grados), vocational training (Ciclos Formativos), and permanent training master's programs. The institution's core product is its academic program portfolio spanning areas such as video game design and development (Grado en Diseño y Desarrollo de Videojuegos y Experiencias Interactivas, Arte para Videojuegos master's), cybersecurity (Certificado Universitario en Ciberseguridad), engineering (Industrial, Mechanical, Electronic), business administration, education, tourism, and logistics. The institution operates its proprietary CoopLearning educational model. Programs are delivered in multiple modalities including in-person at the Catarroja campus, dual format combining classroom and enterprise training, and online. The institution also provides specialized professional certifications and short courses in areas such as motorsport engineering, music therapy, and organizational wellness.

Differentiator

Problem solved

Functional benefit

Brands

• Cooplearning: Proprietary educational methodology based on cooperative values focusing on cooperation, commitment, and learning by doing
• La Magna
• Florida Holiday Lab
• Florida Centre d'Idiomes
• ÀURIA

Products and services

• Grado en Diseño y Desarrollo de Videojuegos y Experiencias Interactivas
• Certificado Universitario en Ciberseguridad
• Máster de Formación Permanente en Arte para Videojuegos
• Grado en Administración y Dirección de Empresas
• Grado en Ingeniería Electrónica Industrial y Automática
• Grado en Ingeniería Mecánica
• Grado en Liderazgo Emprendedor e Innovación LEINN
• Grado en Gestión del Transporte y la Logística
• Grado en Turismo
• Grado en Maestro/a en Educación Infantil
• Grado en Maestro/a en Educación Primaria
• Máster Universitario en Profesorado de Educación Secundaria
• Ciclos Formativos
• Máster de Formación Permanente en Motorsport. Ingeniería de Competición
• Máster de Formación Permanente en Dirección Logística y Cadena de Suministro
• Concept Art para Videojuegos
• Iniciación a la Creación de Videojuegos

Quantifiable outcome

• Portfolio-ready graduates with competitive portfolios for video game industry employment
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Caixa PopularcoreStrategic or Co-development Partner · 2 July 2026Florida Grup Educatiu and Caixa Popular have renewed their framework agreement for collaborative actions supporting educational and social development. The partnership includes scholarships recognizing student talent and provides student financing options for tuition payment flexibility.
• Barraca Music AcademyminorStrategic or Co-development Partner · 23 June 2026Partnership with Barraca Music Academy and Sulayr Music to launch the University Certificate in Professional DJ, professionalizing the DJ role through specialized training.
• IVEFA (Instituto Valenciano para el Estudio de la Empresa Familiar)minorStrategic or Co-development Partner · 27 May 2026Florida Universitària and IVEFA are developing a collaboration agreement to bring training closer to Valencian family businesses.
• Ramboot Technology S.L.minorStrategic or Co-development Partner · 27 June 2025Florida Ramboot Academy agreement to train future talent in E-Sports, signed at the beginning of the 2024-2025 academic year.
• CEEI Valencia (Centro Europeo de Empresas Innovadoras)minorStrategic or Co-development PartnerCollaboration in the Alliance4XR European project (Erasmus+) for developing methodologies and educational resources in Extended Reality for Higher Education and Vocational Training. Partner countries include Cyprus, Greece, Portugal, Belgium, Ireland, Sweden, Ukraine, and Spain.
• CaixaBankminorChannel Partner/ Reseller/ DistributorStudent financing partnership offering flexible payment options for tuition through preferential loan products for University Degrees, Master's, Postgraduate programs, and Private Vocational Training.
• S2 GrupominorStrategic or Co-development PartnerCybersecurity company specializing in threat detection and management, auditing, forensic analysis, cyber intelligence, and regulatory compliance. Students visited facilities and received professional training from S2 Grupo specialists.
• Alliance4XR ConsortiumminorStrategic or Co-development PartnerErasmus+ co-funded European project for developing digital competencies in XR (Extended Reality) for Higher Education and Vocational Training. Includes partners from Cyprus, Greece, Portugal, Belgium, Ireland, Sweden, Ukraine, and Spain.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• U-tad: Private technology-focused university in Madrid specializing in video game design, animation, cybersecurity, and digital engineering. Direct competitor for Florida Universitària's flagship video game and cybersecurity programs in the Spanish market.
• ESIC Business & Marketing School: Private Spanish business school offering undergraduate degrees, master's programs, and vocational training. Comparable in private status, multi-discipline business and marketing program offerings, and corporate training partnerships.
• La Salle Universities: Network of private universities in Spain affiliated with the De La Salle Brothers, emphasizing cooperative and values-based education. Comparable in mission orientation, private status, and multi-discipline program offerings including engineering and business.
• Mondragon University: Cooperative university in the Basque Country, Spain, with a similar cooperative ownership structure, technical/engineering focus, and work-integrated learning model. The closest structural analog to Florida Universitària's cooperative higher education approach.
• Universitat Oberta de Catalunya (UOC): Private online university in Spain offering flexible degree programs across multiple disciplines. Comparable in private status, multi-channel delivery (online + on-campus), and broad program portfolio targeting working professionals and adult learners.
• Universitat Internacional de Catalunya (UIC): Private university in Barcelona offering degree programs across health sciences, engineering, business, and education. Comparable as a Spanish private university with diverse program offerings and similar student recruitment channels.

Broad incumbents

• IE University: High-profile private Spanish university offering undergraduate, master's, and executive education programs with strong international orientation. Comparable as a private Spanish university with degree and master's offerings but with significantly larger scale and global brand.
• Universidad Europea: Major private university network in Spain with multiple campuses, extensive online programs, and broad discipline coverage. Larger incumbent offering overlapping programs in business, engineering, and health sciences with greater geographic reach.
• Universidad CEU Cardenal Herrera: One of Spain's largest private university networks with multiple campuses and broad program portfolio. Larger established player offering similar private degree and master's programs but at greater scale across multiple Spanish regions.
• ESADE: Prestigious private business school in Barcelona offering undergraduate, MBA, and executive education programs. Comparable as a private Spanish institution offering business master's programs and corporate training, though operating at higher prestige and price tier.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/floridauni
• Facebookfacebook.com/floridauniversitaria

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Florida Universitària