Silver Crystal Group
- Company typePrivate
- Founded2005
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
Silver Crystal Group firmographics
Firmographics- Name
- Silver Crystal Group
- Website
- https://silvercrystalgroup.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Acquired
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Silver Crystal Group industry classification
Industry- Product category
- Sports Apparel Embellishment
- SIC
- Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Team Sports & On-Field Performance Apparel (CRAAAEAE)
- akta.pro secondary industry
- Customized & Personalized Fan Gear Retail (CRAMAOAJ)
Keywords
Where Silver Crystal Group is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Markets served
Silver Crystal Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Silver Crystal Group product offering
Product offeringCore offering
Silver Crystal Group provides sports apparel embellishment and customization services, enabling sports apparel companies and athletic brands to apply branded embellishments, logos, and personalization to athletic apparel, team uniforms, and sports gear. The company also operates its Fanzones system to bring innovation and excitement to fans of sports brands. Silver Crystal Group was acquired by Avery Dennison to expand its capabilities in the sports gear customization and apparel brand identity market.
Product overview
Silver Crystal Group operates as a sports apparel embellishment company providing sports gear customization and apparel brand identity solutions. The company was acquired by Avery Dennison for approximately $30 million in revenue to expand its capabilities in sports gear customization and apparel brand identity. The company serves the sports apparel embellishment market, which was valued at USD 732.84 million in 2024 and is projected to reach USD 1168.44 million by 2033.
Differentiator
Problem solved
Functional benefit
Products and services
- Sports Gear Customization Customization services for sports gear that enable branded embellishments and personalization for athletic apparel and equipment, serving sports apparel companies and athletic brands.
- Apparel Brand Identity Solutions Services focused on establishing and enhancing brand identity for apparel through customization and embellishment capabilities, supporting sports apparel companies and athletic brands.
- Fanzones System An innovation system operated through Silver Crystal Sports that brings engagement and excitement to sports fans, used by sports brands to enhance fan experiences.
Companies that use Silver Crystal Group
Customer profileSegments1 record
Ideal customer profiles1 record
Silver Crystal Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Silver Crystal Group partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights3 records
Silver Crystal Group competitors and assessment
Company assessmentDirect peers
- SquadLocker: SquadLocker is a custom team sports apparel and gear platform that offers branded uniforms and fan gear to teams and leagues, comparable to Silver Crystal's sports apparel customization and team branding capabilities.
- Transfer Express: Transfer Express specializes in custom heat transfers and apparel decoration supplies for the sports, team, and promotional markets, overlapping directly with Silver Crystal's embellishment and customization offering.
- Lion Brothers: Lion Brothers is an apparel embellishment and brand identity company acquired by Avery Dennison alongside Silver Crystal, serving as a near-perfect direct comparable in sports and team apparel customization.
- Logo Sportswear: Logo Sportswear provides custom decorated apparel and team uniforms, offering sports apparel customization and embellishment services directly comparable to Silver Crystal's brand identity and team sports offerings.
- Prolook Sports: Prolook Sports designs and produces custom athletic uniforms and team apparel, comparable to Silver Crystal's sports apparel customization focus on team and league branding.
- Boathouse Sports: Boathouse Sports is a custom team sports apparel manufacturer producing branded athletic apparel and uniforms, overlapping with Silver Crystal's team sports apparel embellishment and brand identity services.
- Stahls' (HEA Enterprises): Stahls' is a leading provider of heat transfer technology, custom apparel decoration equipment, and embellishment services, directly comparable to Silver Crystal's sports apparel customization and brand identity capabilities.
Broad incumbents
- 4imprint: 4imprint is a large promotional products and customized merchandise company serving sports teams and corporate customers with branded apparel and gear, broadly comparable to Silver Crystal's customization and embellishment services.
- Avery Dennison (Embelex): Avery Dennison's Embelex division is the parent platform that now houses Silver Crystal, offering a broader portfolio of heat transfers, textiles, and specialty embellishments across apparel categories including sports and team wear.
Emerging players
- CustomInk: CustomInk is a custom apparel and accessories platform for groups, teams, and organizations, offering branded apparel decoration services that overlap with Silver Crystal's team sports customization capabilities.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights6 records
Customer concentration
Silver Crystal Group social profiles
Digital presenceSilver Crystal Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Silver Crystal Group leadership team
Management profileNumber of profiles
Silver Crystal Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Silver Crystal Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Silver Crystal Group
What does Silver Crystal Group do?
Silver Crystal Group provides sports apparel embellishment and customization services, enabling sports apparel companies and athletic brands to apply branded embellishments, logos, and personalization to athletic apparel, team uniforms, and sports gear. The company also operates its Fanzones system to bring innovation and excitement to fans of sports brands. Silver Crystal Group was acquired by Avery Dennison to expand its capabilities in the sports gear customization and apparel brand identity market.
Is Silver Crystal Group a public or private company?
Silver Crystal Group is a private company. It is classified as corporate owned and is currently acquired.
When was Silver Crystal Group founded?
Silver Crystal Group was founded in 2005. It employs 11 to 50 people.
Where is Silver Crystal Group based?
Silver Crystal Group is headquartered in Toronto, Canada, in the North America region.
Who are Silver Crystal Group's main competitors?
Direct peers on record are SquadLocker, Transfer Express, Lion Brothers, Logo Sportswear, Prolook Sports, Boathouse Sports and Stahls' (HEA Enterprises). Broad incumbents are 4imprint and Avery Dennison (Embelex). CustomInk is listed as an emerging player.
Does Silver Crystal Group have an API?
No public API is recorded for Silver Crystal Group.
What industry is Silver Crystal Group in?
Silver Crystal Group's product category is Sports Apparel Embellishment. Its primary akta.pro industry code is CRAAAEAE, Team Sports & On-Field Performance Apparel, with a secondary code of CRAMAOAJ, Customized & Personalized Fan Gear Retail. Its SIC code is 3949.