KA BOOM Kommunikationsagentur AG

What KA BOOM Kommunikationsagentur AG does

KA BOOM Kommunikationsagentur AG is a full-service communications agency headquartered in Gossau, Switzerland, founded in 1991 and operating as a privately-held Swiss Aktiengesellschaft. The agency delivers integrated 360° communications across strategy, consulting, graphic design, web and social media, video and animation production, photography, copywriting, public relations, desktop publishing, media planning, and trade show construction, with a team of approximately 45-50 in-house specialists. It serves a mix of Swiss enterprise, government, and SMB clients — including SAP (Schweiz) AG, Arbonia AG, Appenzeller Bahnen AG, Stadtpolizei Zürich, Appenzeller Käse, Froneri, Shopping Arena St. Gallen, and KOCH GROUP — providing end-to-end campaign execution from concept through production and delivery.

The agency operates a proprietary publishing division, KA BOOM media, which owns and runs Gastrofacts (a sustainability-focused hospitality trade magazine), Energiejournal (a twice-yearly newspaper produced for the Swiss Federal Office of Energy with a circulation of 1.3 million copies per issue), gastro-tipp.ch, hotel-tipp.ch, and Gastroplanet (Zurich-region restaurant guide with a coupon app). This owned-media portfolio provides the agency with direct audience access for content distribution and advertising revenue, and distinguishes KA BOOM from typical agencies that rely solely on third-party media buys. The agency also offers Clip & Klar, a specialised animated explainer video service for municipalities and public-sector clients.

The business model is overwhelmingly professional services, with revenue generated from creative, strategic, and production work billed on project, retainer, or hourly bases under a published service-and-fee schedule (Dienstleistungsangebot und Tarife), with monthly retainer arrangements that include a 25% excess-hour buffer. A secondary revenue stream is advertising, sponsorships, and subscriptions generated through the KA BOOM media publishing platforms. The agency is partner-managed, with six named partners including the CEO, CFO, and heads of KA BOOM media, DTP/Fotografie, and advisory board; there is no external parent or holding company. The geographic footprint is concentrated in Eastern Switzerland (Ostschweiz), with a single office in Gossau serving national and select international projects.

Name

KA BOOM Kommunikationsagentur AG

Legal name

KA BOOM Kommunikationsagentur AG

Website

https://www.kaboom.ch/

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

51–100 employees

Short description

KA BOOM Kommunikationsagentur AG is a full-service communications agency in Gossau, Switzerland, delivering strategy, creative, digital, video, photography, and event services to Swiss enterprise, government, and SMB clients, with a wholly-owned media publishing subsidiary (Gastrofacts, Energiejournal, gastro-tipp, hotel-tipp, Gastroplanet).

Ownership category

akta.pro rank

Headquarters

HQ city

Gossau

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Professional Services / Project Fees: The primary revenue stream: billable creative, strategic, and production services rendered to clients on a project, retainer, or hourly basis. The AGB describes a 'Dienstleistungsangebot und Tarife' fee schedule. Monthly retainer (Pauschale) arrangements are offered with a 25% excess hour allowance.
2. In-House Media Publishing: KA BOOM media operates owned media platforms (Gastrofacts, Energiejournal, gastro-tipp.ch, hotel-tipp.ch, Gastroplanet) generating revenue through advertising, sponsorships, and subscriptions. Gastrofacts is described as the first sustainability trade magazine in hospitality, with print, E-Paper, and online portal formats.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels10 records

Core offering

KA BOOM is a full-service communications agency providing strategic consulting, graphic design, photography, film and animation, interactive/digital media, text/PR, and trade show construction. It also operates a wholly-owned media publishing division (KA BOOM media) producing Gastrofacts, Energiejournal, gastro-tipp, hotel-tipp, and Gastroplanet. Services are delivered as project-based, retainer, or hourly engagements to enterprise, government, and SME clients in Switzerland.

Product overview

KA BOOM Kommunikationsagentur AG operates as a full-service communications agency based in Gossau, Switzerland. The agency offers an integrated portfolio of services spanning strategy and consulting, creative design, photography and video production, interactive/digital media, event management, and media publishing. Their proprietary media brands include Gastrofacts (sustainable hospitality trade magazine), Energiejournal (energy newspaper for homeowners), gastro-tipp, hotel-tipp, and Gastroplanet (restaurant and hotel guides). The agency also provides specialized services like Clip & Klar explainer videos for municipalities and comprehensive trade show booth construction.

Differentiator

Problem solved

Functional benefit

Brands

• KA BOOM media: The company's publishing division responsible for hospitality and sustainability-focused media platforms including Gastrofacts, gastro-tipp, hotel-tipp, Gastroplanet, and the Energiejournal for Swiss Federal Office of Energy.

Products and services

• Employer Branding Employer branding services to enhance employer brand visibility and attract top talent while supporting long-term employee retention.
• Referenzmarketing Customer success story marketing that delivers authentic recommendations from satisfied clients.
• Messebau (Trade Show Construction) Trade show construction and exhibition booth services designed to evoke emotions, stimulate conversations, and generate sustainable leads.
• Fotografie (Photography) Professional photography services including studio photography, food photography, people photography, and reportages for client visual content needs.
• Film & Animation Video and animation production services for client communication needs, including short films, explainer videos, event documentation, motion design, 3D animation, and promotional video content.
• Interactive / Digitale Medien Web development, interactive media, online presence, and digital communication solutions.
• Text / PR Copywriting and public relations services with text specialists delivering communications across all channels.
• Clip & Klar (Animated Explainer Videos) Explainer video service for municipalities, making voting information and other content accessible through animated videos. Examples include VBZ public transport network development, BFE climate-neutral heating, and municipal planning revision videos.
• Gastrofacts (Trade Magazine) Switzerland's first sustainable trade magazine for the hospitality industry, covering gastronomy, hotels, and care homes. Published in print and as e-paper, with an online knowledge portal and buying guide.
• Energiejournal (Newspaper) Newspaper for homeowners produced on behalf of the Swiss Federal Office of Energy (BFE). Published twice yearly with a circulation of 1.3 million copies, covering energy efficiency, renewable energy, building renovation, and mobility topics.
• gastro-tipp (Gastronomy Guide) Swiss gastronomy guide allowing restaurants to present their offerings and specialties, discoverable via website or app.
• hotel-tipp (Hotel Guide) Swiss hotel guide enabling hotels to showcase their offerings and specialties for user discovery.
• Gastroplanet (Restaurant Guide) Restaurant guide for the Zurich region featuring local venues, menus, and promotional offers with a coupon app for discount vouchers.

Named customers13 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature2 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Jung von Matt: Major Swiss full-service creative agency offering integrated communications across strategy, creative, digital, and content. Directly comparable to KA BOOM in offering 360° agency services to Swiss enterprise and government clients.
• Farner Consulting: Leading Swiss PR and communications consultancy providing corporate communications, public affairs, branding, and content services. Comparable to KA BOOM in service breadth across communications disciplines.
• Wirz Communications: One of Switzerland's largest independent creative and communications agencies with full-service offerings across advertising, digital, and content production. Comparable to KA BOOM in integrated service delivery.
• Ruf Lanz: Zurich-based independent creative agency known for integrated brand campaigns. Comparable to KA BOOM in providing full-service creative and communications work for Swiss clients across industries.
• Serviceplan Switzerland: Swiss operations of Europe's largest independent agency group. Offers integrated communications across digital, content, and media, closely comparable to KA BOOM's full-service 360° model.
• Scholz & Friends Switzerland: International creative network with Swiss presence offering integrated communications, advertising, and digital services. Comparable in offering 360° capabilities to enterprise clients.
• Spillmann/Felser/Leo Burnett: Swiss creative agency (part of Publicis Groupe) offering integrated communications, brand strategy, and creative work. Directly comparable to KA BOOM in offering full-service agency services in the Swiss market.
• Hinderling Volkart: Swiss full-service creative agency offering strategy, branding, digital, and content services for B2B and B2C clients. Comparable to KA BOOM in integrated communications model.
• Kuble: Swiss digital agency specializing in digital transformation, web, content marketing, and communications. Comparable to KA BOOM in offering integrated digital and communications services to Swiss clients.

Broad incumbents

• Publicis Communications Switzerland: Swiss operations of global advertising network Publicis Groupe. Competes with KA BOOM in the broader Swiss communications market with deeper resources, broader geographic reach, and a wider portfolio of services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights5 records

Customer concentration

• Xtwitter.com/EnergieSchweiz
• YouTubeyoutube.com/channel/UCoB3v0COQmZhVghm_KLY7GQ
• Facebookfacebook.com/Branchen-facts-131749790685919
• LinkedInch.linkedin.com/in/ka-boom-media-498551150

Revenue estimate

Valuation estimate

Number of profiles

Profiles23 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KA BOOM Kommunikationsagentur AG