Tiger Training Academy

What Tiger Training Academy does

Tiger Training Academy is a privately-held, founder-led beauty training business established in 2017 by Sinéad and David in Mallow, Co. Cork, Ireland. The company delivers VTCT- and ABT-accredited courses in makeup artistry, brow treatments (hybrid tint, lamination, henna), dermaplanning, microneedling, and lash lift, with roughly 200 students trained per year across both in-person sessions at its Mallow facility and online cohorts. Its core technology is a tutor-supported online training platform built around downloadable step-by-step videos and recurring weekly tutor reviews, paired with proprietary in-classroom curriculum and live sessions.

The business operates a multi-stream revenue model combining one-time course fees (e.g., €650 online / €1,500 in-class for microneedling, €690 for trainer mentoring, ~€575 total for the 12-week makeup course paid via €93.20 deposit plus €95 weekly installments) with a proprietary branded product line sold through its own e-commerce storefront with worldwide shipping via An Post. Products include Ireland's first hybrid tint family (multiple shades with proprietary henna/aloe/almond oil formula), developer, brow brushes, brow shampoo, nourishing oil, lamination and aftercare SKUs, and salon kits. Distribution spans direct website bookings, phone/email sales, Teachable for the Lash Lift course, and direct e-commerce shipping globally. Customer segments are predominantly individual aspiring beauty professionals and working makeup artists seeking insurance-accredited qualifications; a secondary segment of salon owners is addressed via the Beauty Business Blueprint digital guide.

The company is bootstrapped with no disclosed funding, no M&A activity, and a small team (Sinéad as Owner plus Educators Avril Murray and Shaunagh Brereton). Strategic positioning leans on VTCT/ABT accreditation (qualifications recognized in 100+ countries), the proprietary Tiger Hybrid Tint formulation, and a 'Training Academy of the Year' brand claim. Acceptance of TESG social welfare grants and installment payment plans are explicit affordability levers targeting entry-level trainees.

Name

Tiger Training Academy

Legal name

Tiger Training Academy

Website

https://tigertrainingacademy.com

Company type

Private

Founded year

2017

Operating status

Operating

Short description

Tiger Training Academy is a privately-held Irish beauty training company offering VTCT- and ABT-accredited online and in-person courses in makeup artistry, brow treatments, and skincare, alongside a proprietary branded hybrid tint and brow care product line shipped worldwide.

Ownership category

akta.pro rank

Product category

Beauty Training and Education

NAICS

Cosmetology and Barber Schools (611511), Technical and Trade Schools (6115), Other Technical and Trade Schools (611519), Technical and Trade Schools (61151)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Permanent Makeup & Cosmetic Tattoo Training (HSALANAH)

Keywords

• Beauty training courses
• Makeup artistry education
• Brow lamination training
• Professional beauty certification
• Hybrid tint products

Headquarters

HQ city

Mallow

HQ country

Ireland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Professional Makeup Courses: 12-week professional makeup course offered online with step-by-step videos, weekly tutor support, and kit. Payment plans available. Graduates receive ABT and worldwide accredited certification.
2. Microneedling Training: Microneedling courses offered at €650 online (training kit excluded) or €1500 in-class (full training kit included). Includes MTS machine, serums, aftercare products, and 10 MTS needles. Worldwide accredited certification.
3. Lamination Courses: One-day lamination course with online option available. Includes vegan and cruelty-free kit. Fully accredited for insurance. Step-by-step video training.
4. Branded Beauty Products: Proprietary product line including hybrid tints (various colors), developers, brow brushes, nourishing oils, brow shampoos, lamination products, and salon kits. Sold through e-commerce platform with worldwide shipping.
5. Makeup Course Bookings: Course deposit of €93.20 includes mini kit, brush set, makeup palette, foundations, primer, lip gloss, liner and brow pencil. Weekly payment plan of €95 available. Full course total excluding shipping.
6. Beauty Business Blueprint Digital Guide: Digital guide for salon and beauty business success, priced at €10 (reduced from €17). Includes AI content strategies, pricing guides, and exclusive trainer course discount.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels3 records

Core offering

Tiger Training Academy is a beauty and makeup training academy that delivers accredited professional courses in makeup artistry, brow treatments (hybrid tint, lamination, henna), dermaplanning, microneedling, and lash lift through in-person classes at its Mallow, Cork location and via an online platform with weekly tutor reviews. The academy supplements its training revenue with sales of its own proprietary Tiger-branded product line including hybrid tints, developers, brow care products, lamination solutions, and professional tools.

Product overview

Tiger Training Academy is a beauty and makeup training academy offering a portfolio of professional courses and proprietary beauty products. The academy provides in-class and online training across multiple disciplines including makeup artistry, brow treatments (hybrid tint, lamination, henna), dermaplanning, microneedling, and lash services. All courses are ABT and VTCT accredited with worldwide recognition. The product line includes Tiger-branded hybrid tints (in multiple shades including red, brown, dark brown, grey, black, and blonde), developer solutions, lamination products (Aon one-step formula), brow care products (shampoo, nourishing oil, maintenance treatments), lash lift glue, and professional tools. The academy operates from Mallow, Co. Cork, Ireland and offers installment payment plans with TESG social welfare grant acceptance.

Differentiator

Problem solved

Functional benefit

Products and services

• Beginners Hybrid Tint Course
• Dermaplanning Course
• Lamination Course
• 12 Week Professional Makeup Course
• Microneedling Course
• Lash Lift Course
• Henna Course
• Beauty Business Blueprint
• AIT Trainer Mentoring Course
• Tiger Hybrid Tint Product Line
• Hybrid Tint Salon Kit
• Aon One-Step Lamination and Lash Lift
• Tiger Cream Developer
• Tiger Brow Shampoo
• Tiger Nourishing Oil
• Brow Maintenance Treatment
• Tiger Sharp Brow Brush
• Tiger Lash Lift Glue
• College Basic Tint Kit
• Makeup Course Booking Package

Quantifiable outcome

• Over 200 students trained annually
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered core and minor.

• VTCT (Vocational Training Charitable Trust)coreOthersVTCT recognized course provider status. As VTCT educators, graduates can avail of professional insurance and earn VTCT qualifications recognized in over 100 countries with higher affiliation than ITEC or FETEC.
• ABT (Associated Beauty Therapists)coreOthersABT accreditation for beauty courses including the 12-week professional makeup course. All courses are ABT and worldwide accredited.
• AIT (Academy of International Tattooing)minorStrategic or Co-development PartnerAIT train the trainer course offering. Allows setting up an AIT accredited academy with full mentoring and guidance. Distinct from VTCT/ITEC certification.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Babe Bay Beauty: Brow-focused education brand offering online training, kits, and educator programs for brow and lash artists—a niche but direct competitor in the brow/lamination training segment where Tiger is active.
• Brows by Bex: Educator-led brow training brand offering hybrid tint, lamination, and henna courses with kit bundles—emerging specialist peer directly comparable to Tiger's brow-focused curriculum and kit-based delivery.

Direct peers

• The Beauty Academy: UK-based beauty training academy offering VTCT-accredited in-class and online courses across makeup, brows, lashes, and skincare—a direct competitor for VTCT-certified beauty students in the British Isles.
• Dermapen World: Microneedling device brand that runs its own accredited practitioner training programs—a direct competitor for Tiger's microneedling course, especially in markets where Dermapen's certification is the industry standard.
• LashBase: UK-based lash and brow training brand offering accredited courses, professional kits, and consumer/pro products—direct overlap with Tiger's lash lift, lamination, and tint training offerings.
• QC Makeup Academy: Online makeup and beauty training school offering self-paced courses with tutor support, kit bundles, and internationally recognized certifications—closely mirrors Tiger's online/hybrid delivery model and target student.

Broad incumbents

• International Dermal Institute: Globally recognized skincare and beauty therapy education provider offering postgraduate training and certifications—adjacent incumbent competing for the same aspiring skin/beauty professional students.
• London School of Beauty & Makeup: Established UK beauty school with a broad professional makeup, beauty therapy, and nail curriculum; competes for the same entry-to-professional beauty student but with a wider portfolio and longer operating history.
• Makeup Forever Academy: Global professional makeup brand with training academies and certified programs for working makeup artists; a broader incumbent offering makeup-focused certification at a higher-end price point than Tiger.

Others

• VTCT: UK-based vocational awarding body whose accreditation Tiger relies on for insurance and international recognition; not a direct competitor but a key ecosystem enabler and gatekeeper for Tiger's value proposition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/640980102675545

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tiger Training Academy