FTA

What FTA does

Festival TransAmériques (FTA) is a Montreal-based non-profit cultural organization that operates an annual international contemporary dance and theatre festival in Montreal, Canada. Founded in 2007, FTA is currently in its 20th year (the 20th edition ran May 27 to June 10, 2026, and the 21st edition is scheduled for May 26 to June 10, 2027). The festival presents approximately 14 days of live performances, artist encounters, and community programming at multiple venues across Montreal including Place des Festivals, with curatorial focus on showcasing creative forces from across the Americas (North, Central, and South America).

The festival is led by co-artistic directors Martine Dennewald and Jessie Mill, who curate the anniversary programming. Beyond the annual festival, FTA operates the FTA en tournée program, which distributes co-produced works to international venues globally, extending the organization's reach beyond the Montreal festival window. The organization also runs community engagement initiatives (artist talks, dramaturgical clinics, accessible programming), an eco-responsibility program, and an annual donation campaign processed through the Zeffy platform.

Revenue derives from ticket sales across multiple Montreal venues, individual donations, and a portfolio of public and private partners including Conseil des arts de Montréal (core public funder), Cole Foundation, La Caisse d'économie, and La Presse as media partner. The organization is privately held as a non-profit, with no parent company, no disclosed funding rounds, and no subsidiaries. Headcount is reported at 11-50 employees.

Name

FTA

Legal name

Festival TransAmériques

Website

https://fta.ca

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Festival TransAmériques (FTA) is a Montreal-based non-profit organization running an annual international contemporary dance and theatre festival, serving Montreal audiences and showcasing performing artists from across the Americas.

Ownership category

akta.pro rank

Product category

Performing Arts Festival

NAICS

Performing Arts Companies (7111), Dance Companies (711120), Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Cultural & Community Festivals (Ticketed) (THAJAFAI)

akta.pro secondary industries

Dance Festivals & Dance Series (MPAGADAJ), Community Theatre & Storytelling Festivals (MPAGAEAI)

Keywords

• Performing arts festival
• Contemporary dance programming
• Theatre productions
• Live arts events
• Cultural arts organization

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Ticket Sales: The festival generates revenue through ticket sales for dance and theatre performances across multiple venues in Montreal.
2. Donations and Philanthropy: FTA operates a donation campaign (Campagne de dons) accepting charitable contributions from supporters, with mention of Zeffy platform for processing donations.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Festival TransAmériques (FTA) is an annual international contemporary dance and theatre festival held over approximately 14 days in Montreal, Canada, presenting live performances and artistic programming from creators across the Americas. Each edition is curated by co-artistic directors and showcases works at multiple venues across the city, complemented by artist encounters, dramaturgical clinics, accessible programming, and community initiatives. The festival also operates a touring program (FTA en tournée) that distributes co-produced works to international venues and presenters.

Product overview

FTA (Festival TransAmériques) is a single, unified cultural festival offering — an international dance and theatre festival in Montreal, Canada. The festival presents live performances, artistic programming, co-productions, and touring productions. The core offering consists of annual festival editions featuring dance and theatre works from artists across the Americas, complemented by initiatives such as artist talks (Entretiens avec les artistes), touring co-productions (FTA en tournée), dramaturgical clinics, and community engagement programs like the Charlablabla game and accessible horizons programming.

Differentiator

Problem solved

Functional benefit

Products and services

• Festival TransAmériques (Annual Festival) Annual international contemporary dance and theatre festival presenting live performances and artistic programming across multiple Montreal venues (including Place des Festivals), celebrating creative forces from across the Americas. Ticket-based service for individual arts audiences.
• FTA en tournée (Touring Co-productions) Touring productions co-produced by FTA that travel to other venues and cities internationally, extending the festival's reach beyond Montreal. Targeted at international presenters and venues seeking curated contemporary dance and theatre works from the Americas.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered media partner and supporting partner.

• La Pressemedia partnerGTM or Marketing PartnerLa Presse is listed as a media partner for the festival, providing media coverage and promotional support for FTA events and programming.
• Cole Foundationsupporting partnerGTM or Marketing PartnerCole Foundation appears as a partner logo on the FTA website, supporting the festival's operations and programming.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Danse Danse: Montreal-based dance presenter programming contemporary dance seasons across multiple venues. Directly competes for the same Montreal dance audience and shares the same touring/dance ecosystem as FTA.
• Fall for Dance North: Toronto-based international dance festival presenting contemporary dance across multiple venues. Operates on a similar multi-day, multi-venue festival model with international programming.
• Dance Umbrella: London-based international contemporary dance festival presenting biennial programming. Closely comparable as an international-curation dance festival with ticketed performances and artist programming.
• Tangente: Montreal dance organization and venue presenting contemporary dance and supporting choreographic development. Comparable as a dance-focused presenter in the same Montreal ecosystem.
• Festival de Danse de Cannes: Major international dance festival presenting contemporary dance works from around the world. Highly comparable operating model: ticketed multi-day festival focused on contemporary dance with international programming.

Broad incumbents

• Sadler's Wells: London's premier dance venue and producer of dance festivals/series. Operates at a larger scale but shares the model of programming international contemporary dance and touring co-productions globally.
• Festival d'Avignon: One of the world's largest performing arts festivals, presenting theatre and dance across Avignon each summer. Comparable multi-disciplinary performing arts festival model, though at substantially larger scale.

Others

• Place des Arts: Montreal's largest performing arts venue complex, which serves as a host venue for FTA programming. Relationship is ecosystem/partnership rather than direct competition.

Regional players

• Festival International de Jazz de Montréal: Major Montreal-based ticketed music festival. Comparable as a peer Montreal cultural festival competing for the same audience, donor, and sponsor pool, though in a different artistic discipline.
• Just for Laughs: Montreal-based comedy festival. Comparable as a peer Montreal cultural festival with similar ticketed, multi-venue, multi-day operating model and overlapping audience/tourism competitive dynamics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/ftamontreal
• Facebookfacebook.com/Festival.TransAmeriques

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FTA