Emtron electronic
FORTEC Power (formerly EMTRON electronic) is a German specialty distributor and design-in partner selling AC-DC, DC-DC, and DC-AC power supplies (0.2 W to 24 kW) plus lithium batteries to medical, industrial, rail/defense, LED, building automation, and aerospace OEMs across Europe.
- Company typePrivate
- Founded1981
- HeadquartersGroß-gerau, Germany
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Emtron electronic does
FORTEC Power (formerly EMTRON electronic), founded in 1981 in Groß-gerau, Germany, is a specialty distributor and design-in partner for industrial power supply solutions, operating as a subsidiary of the FORTEC-Group. The company sells AC-DC switching power supplies, DC-DC converters, DC-AC inverters, and lithium battery systems (LiFePo4 and NMC) spanning a power range of 0.2 W to 24 kW, drawing on a distribution portfolio of nine manufacturers (Mean Well, Cincon, Cosel, Crane Interpoint, Advanced Energy, Minmax, Inission Power, Skynet) while also manufacturing its own AUTRONIC-branded high-reliability DC/DC, AC/DC, and DC/AC converters in Germany and Czech Republic since 1973 for rail, defense, and demanding industrial applications.
The business model is sales-led and hybrid: standard catalog products are sold via a public e-commerce storefront (fortec-power.de) with listed unit pricing, while custom configurations, design-in support, and series-production contracts are quote-based and supported by an in-house applications engineering team. GTM is centered on application-specific consulting from Design-In through re-designs and end-of-life support, targeting six primary verticals: medical technology (lasers, imaging, patient care, lab/analysis), industrial automation (charging stations, heat pumps, energy storage, hydrogen electrolysis, 3D printers, laser systems, intelligent lithium battery systems), rail/defense/transportation, LED lighting, building/home automation, and aerospace. The competitive position rests on a broad multi-vendor catalog, an unusually deep certification stack (IEC 60601-1 with 2xMOPP, OVC III, EN 62368-1, EN 60335-1, EN 61558-1, CE, UKCA, CCC, ISO 9001, REACH, RoHS), and 40+ years of continuous operation.
Monetization is driven by hardware unit sales and engineering-attach margin on design-in programs. The firm is privately held, with no disclosed funding, M&A, or leadership change history. Geographic footprint is concentrated in Europe, with formal UK market access via UKCA marking and Chinese market access via CCC certification on flagship product lines, supported by manufacturing operations in Germany and Czech Republic.
Emtron electronic firmographics
Firmographics- Name
- Emtron electronic
- Legal name
- FORTEC Power
- Website
- https://emtron.de
- Company type
- Private
- Founded year
- 1981
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- FORTEC Power (formerly EMTRON electronic) is a German specialty distributor and design-in partner selling AC-DC, DC-DC, and DC-AC power supplies (0.2 W to 24 kW) plus lithium batteries to medical, industrial, rail/defense, LED, building automation, and aerospace OEMs across Europe.
- Ownership category
- akta.pro rank
Emtron electronic industry classification
Industry- Product category
- Industrial Power Electronics
- NAICS
- Power, Distribution, and Specialty Transformer Manufacturing (335311)
- SIC
- Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- AC-DC Power Supplies (Industrial PSUs, DIN-rail, enclosed/open-frame) (IMAGADAA)
- akta.pro secondary industry
- DC-AC Inverters (Industrial inverters, standalone/embedded) (IMAGADAC)
Keywords
Where Emtron electronic is headquartered
LocationHeadquarters
- HQ city
- Groß-gerau
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
Emtron electronic business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
Revenue model
- Power Supply Products: Sale of AC-DC, DC-DC, and DC-AC power supply solutions ranging from 0.2W to 24kW. Products are sold through direct sales, with pricing listed for standard products and quote-based pricing for custom configurations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Power Supply Products |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Emtron electronic product offering
Product offeringCore offering
FORTEC Power (formerly Emtron electronic) is a power supply solutions provider that designs, manufactures, and distributes AC/DC power supplies, DC/DC converters, and DC/AC inverters in power ranges from 0.2 W to 24 kW. The company distributes products from multiple manufacturers (Mean Well, Cincon, Cosel, Crane Interpoint, Advanced Energy) and produces its own AUTRONIC brand of high-reliability power supplies for rail, defense, and industrial applications. It also offers lithium battery systems (LiFePo4 and NMC), accessories, and application-specific consulting including Design-In support and technical assistance through the full product lifecycle.
Product overview
FORTEC Power (formerly EMTRON electronic) is a comprehensive power supply solutions provider offering a broad portfolio of standard and custom products spanning AC/DC power supplies (0.2W to 24kW), DC/DC converters, DC/AC inverters, and lithium battery systems (LiFePo4 & NMC). The company distributes products from multiple manufacturers including Mean Well, Cincon, Cosel, Crane Interpoint, and Advanced Energy (Artesyn, Excelsys, SL Power, Ultravolt), while maintaining its proprietary AUTRONIC brand for high-reliability applications in rail, defense, and industrial sectors. Key product lines include the Mean Well LOP-400/500/600 series (3"x5" open-frame medical/industrial power supplies up to 600W) and the Cincon LFM-Serie (compact 1-inch high power supplies from 200W to 420W). The company provides application-specific consulting, design-in support, and technical assistance through the entire product lifecycle.
Differentiator
Problem solved
Functional benefit
Brands
- AUTRONIC: Own label for high-reliability power supplies for rail, defense, and industrial applications, developing and producing DC/DC, AC/DC, and DC/AC converters since 1973
Products and services
- AC/DC Power Supplies AC to DC power supply units covering a wide power range, representing one of the core product lines offered by FORTEC Power for industrial, medical, and aerospace applications.
- DC/DC Converters DC to DC voltage converter modules that transform electrical power between different DC voltage levels, used in industrial, medical, rail, and aerospace applications.
- DC/AC Inverters DC to AC inverter products that convert direct current to alternating current for various applications including high power and industrial use.
- Lithium Battery Systems (LiFePo4 & NMC) Lithium-based battery systems including Lithium Iron Phosphate (LiFePo4) and Lithium Nickel Manganese Cobalt Oxide (NMC) technologies for energy storage applications.
- AUTRONIC Power Supplies Proprietary brand of FORTEC Power offering high-reliability DC/DC, AC/DC, and DC/AC converters for rail, defense, and demanding industrial applications. Designed in Germany and manufactured in Europe since 1973.
- Mean Well LOP-400 Series 3"x5" Open-Frame power supply delivering up to 400W for medical, household, and industrial applications. Features include efficiency up to 95%, 150% peak power capability, operating temperature -40 to +80°C, 2xMOPP protection, and compliance with EN 60601-1 and EN 62368-1.
- Mean Well LOP-500 Series 3"x5" Open-Frame power supply delivering up to 500W for medical, household, and industrial applications. Features include efficiency up to 95%, compact 30.5mm height, universal input 80-264 VAC, and comprehensive safety certifications.
- Mean Well LOP-600 Series 3"x5" Open-Frame power supply delivering up to 600W for medical, household, and industrial applications. Features include efficiency up to 95%, compact 35mm height, 150% peak load for 3 seconds, and full compliance with medical and industrial safety standards.
- Cincon LFM-Serie (LFM200, LFM300, LFM420) Ultra-compact open-frame and partially potted power supplies available in 200W, 300W, and 420W variants with 1-inch (25.4mm) height. Features innovative contact cooling technology, efficiency up to 94.5%, and certifications for medical (2xMOPP) or industrial (OVC III) applications.
Quantifiable outcome
- Efficiency up to 95% reducing energy costs
- +3 more outcomes
Companies that use Emtron electronic
Customer profileSegments6 records
Emtron electronic technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Emtron electronic partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- Advanced EnergycorePartnership with Advanced Energy for distribution of Artesyn, Excelsys, SL Power, and Ultravolt branded power supply products.
- AutroniccoreCompany's own brand developed since 1973 for high-reliability power supplies for rail, defense, and demanding industrial applications. Manufactured in Germany and Czech Republic.
- CinconcoreDistribution partnership for Cincon power supply products including LFM series (200-420W open-frame power supplies) and other DC/DC and AC/DC solutions.
- CoselcoreDistribution partnership for Cosel branded power supplies, including AEA series AC/DC power supplies.
- Crane InterpointcoreDistribution partnership for Crane Interpoint branded high-reliability power supplies for demanding applications.
- Mean WellcoreMajor distribution partnership for Mean Well products including LOP series (400-600W open-frame power supplies), DDR series DC/DC converters, and comprehensive power supply solutions.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Emtron electronic competitors and assessment
Company assessmentBroad incumbents
- Murata Power Solutions: Division of Murata Manufacturing producing DC/DC converters, AC/DC supplies, and digital panel meters for industrial and telecom markets. Comparable in product taxonomy and customer mix to FORTEC Power's broad-line portfolio.
- TDK-Lambda: Division of TDK producing AC/DC and DC/DC power supplies for industrial, medical, test/measurement, and rail markets. Competes with FORTEC Power's own-brand and distributed product lines, especially in higher-power and OEM-direct engagements.
- Phoenix Contact: German industrial connectivity and power-supply specialist serving factory automation, energy, and infrastructure. Overlaps with FORTEC Power's industrial and rail verticals in the European mid-market.
- XP Power: Global power supply manufacturer with deep medical, industrial, and rail portfolios. Larger and more globally diversified than FORTEC Power, but overlapping customer segments and regulatory certifications make it a direct competitive benchmark.
Direct peers
- RECOM Power: European-headquartered specialist in AC/DC, DC/DC converters and switch-mode power supplies serving industrial, medical, rail, and lighting verticals. Closely comparable to FORTEC Power in product breadth, target customer profile, and application-engineering-led GTM.
- Traco Power: Swiss-headquartered power supply specialist focused on DC/DC converters, AC/DC modules, and industrial/rail-grade products. Comparable to FORTEC Power in European mid-market positioning and rail/industrial certification portfolio.
- BEL Power Solutions: Provider of AC/DC, DC/DC, and DIN-rail power supplies for industrial, rail, and medical applications. Directly comparable to FORTEC Power's industrial and rail-focused offering.
- Cosel: Japanese power supply manufacturer offering AC/DC, DC/DC converters across industrial and medical verticals. FORTEC Power is also a Cosel distributor, but Cosel itself directly competes for the same European OEM design wins.
- Mean Well: Taiwanese power supply manufacturer and one of FORTEC Power's principal distribution partners. Competes head-to-head for standard AC/DC and DC/DC sockets while also supplying FORTEC Power's OEM customers, creating a partner-competitor duality.
Regional players
- Friedrich Lütze: German manufacturer of power supplies, signal conditioners, and rail/automation electronics. Closely comparable European mid-market peer with overlapping rail, industrial, and automation customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Emtron electronic social profiles
Digital presenceEmtron electronic compliance and trust
Trust signalCompliance12 records
Emtron electronic financial estimates
Financial estimateRevenue estimate
Valuation estimate
Emtron electronic leadership team
Management profileNumber of profiles
Emtron electronic subsidiaries and ownership
Company hierarchySubsidiaries1 record
Emtron electronic funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Emtron electronic M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Emtron electronic
What does Emtron electronic do?
FORTEC Power (formerly Emtron electronic) is a power supply solutions provider that designs, manufactures, and distributes AC/DC power supplies, DC/DC converters, and DC/AC inverters in power ranges from 0.2 W to 24 kW. The company distributes products from multiple manufacturers (Mean Well, Cincon, Cosel, Crane Interpoint, Advanced Energy) and produces its own AUTRONIC brand of high-reliability power supplies for rail, defense, and industrial applications. It also offers lithium battery systems (LiFePo4 and NMC), accessories, and application-specific consulting including Design-In support and technical assistance through the full product lifecycle.
Is Emtron electronic a public or private company?
Emtron electronic is a private company. It is currently operating.
When was Emtron electronic founded?
Emtron electronic was founded in 1981. It employs 11 to 50 people.
Where is Emtron electronic based?
Emtron electronic is headquartered in Groß-gerau, Germany, in the Europe region.
How does Emtron electronic make money?
One revenue line is on record: power Supply Products.
Who are Emtron electronic's main competitors?
Broad incumbents on record are Murata Power Solutions, TDK-Lambda, Phoenix Contact and XP Power. Direct peers are RECOM Power, Traco Power, BEL Power Solutions, Cosel and Mean Well. Friedrich Lütze is listed as a regional player.
Does Emtron electronic have an API?
No public API is recorded for Emtron electronic.
What industry is Emtron electronic in?
Emtron electronic's product category is Industrial Power Electronics. Its primary akta.pro industry code is IMAGADAA, AC-DC Power Supplies (Industrial PSUs, DIN-rail, enclosed/open-frame), with a secondary code of IMAGADAC, DC-AC Inverters (Industrial inverters, standalone/embedded). Its NAICS code is 335311 and its SIC code is 3600.