Peter Anthony
Peter Anthony is a family-run independent estate and letting agency founded in 1986, serving buyers, sellers, landlords, and tenants across Manchester, Salford, Stockport, and Liverpool in Northwest England through property sales, lettings, and full management services.
- Company typePrivate
- Founded1986
- HeadquartersManchester, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Peter Anthony does
Peter Anthony is a family-run independent estate and letting agency founded in 1986, headquartered at 834 Stockport Road, Manchester, and operating across the Northwest of England. The firm serves four end-user segments — buyers, sellers, landlords, and tenants — through a network of high street branches in Manchester (Levenshulme, Burnage), Salford, Stockport/Davenport, and Liverpool. Its core offerings are property sales services (valuation, marketing, viewings, offer negotiation, sales progression) and ARLA-approved lettings and property management (tenant sourcing, referencing, rent collection via Direct Debit, inspections, and maintenance). Add-on modules include an instant online valuation tool, VR-compatible virtual tours, an online property search portal, mortgage advisory referrals, online rent payment, and a 24/7 multi-language report repair service.
The underlying technology is standard industry tooling rather than proprietary infrastructure; the firm uses virtual tour software, conventional property management systems, and online reporting tools to augment a fundamentally branch-led service. Distribution combines physical branches with property portal listings on Rightmove and an active social media presence across Facebook, Instagram, X, Pinterest, LinkedIn, and YouTube. The business model is a mix of transaction-based sales commissions and recurring managed-services fees on a portfolio of over £144 million in landlord property assets. Accreditations from NAEA, ARLA, Propertymark, Trustmark, The Property Ombudsman, and Investors in People (Bronze) underpin a professional-services positioning aimed at owner-occupier sellers, buy-to-let landlords, and renters in the regional sub-markets it covers.
Peter Anthony firmographics
Firmographics- Name
- Peter Anthony
- Legal name
- Peter Anthony Estates Ltd.
- Website
- https://peteranthony.co.uk
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Peter Anthony is a family-run independent estate and letting agency founded in 1986, serving buyers, sellers, landlords, and tenants across Manchester, Salford, Stockport, and Liverpool in Northwest England through property sales, lettings, and full management services.
- Ownership category
- akta.pro rank
Where Peter Anthony is headquartered
LocationHeadquarters
- HQ city
- Manchester
- HQ country
- United Kingdom
- HQ region
- Europe
Offices6 records
Markets served
Peter Anthony business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Property Sales Commission: Commission earned on successful property sales. The company acts as estate agent for property transactions in the Manchester, Stockport, Liverpool, and Salford areas.
- Lettings and Property Management Fees: Ongoing management fees for landlords including tenant referencing, property management, inspections, and rent collection services.
- Valuation Services: Free valuations offered to attract sellers, with potential for future instruction on sales.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Peter Anthony product offering
Product offeringCore offering
Peter Anthony is an independent, family-run estate and letting agency providing residential property sales, lettings, and full property management services across Manchester, Salford, Stockport, and Liverpool. The agency supports sellers with valuations, marketing, viewings, and sales progression; supports landlords with tenant sourcing, referencing, rent collection, inspections, and maintenance; and supports buyers and tenants through property search, viewings, applications, and ongoing tenancy management. Technology-enabled tools such as virtual tours, instant online valuations, and online payment portals are used to enhance the traditional agency service.
Product overview
Peter Anthony is a family-run independent estate and letting agency established in 1986, operating across Manchester, Salford, Stockport, and Liverpool in the Northwest of England. The company operates as a unified service offering rather than a modular platform architecture. Its core products include Property Sales Services (handling the full sales process from valuation through to completion), Lettings & Property Management Services (full ARLA-approved landlord management including tenant sourcing, referencing, rent collection, and maintenance), and Tenant Services (property search, viewings, and ongoing tenancy support). These core services are enhanced by add-on modules including Instant Online Valuation tools, Virtual Tours (compatible with VR headsets), an online Property Search Portal, Mortgage Advisory Services, Online Payment Services with Direct Debit facilities, a 24/7 multi-language Report Repair system, and Area Guides. The company is not a SaaS platform but rather a traditional estate and lettings agency leveraging technology tools to enhance its core service delivery.
Differentiator
Problem solved
Functional benefit
Products and services
- Property Sales Services
Quantifiable outcome
- 99.7% of asking prices achieved in 2024
- +1 more outcomes
Companies that use Peter Anthony
Customer profileSegments4 records
Ideal customer profiles4 records
Peter Anthony technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Peter Anthony partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- NAEA (National Association of Estate Agents)coreProfessional membership body for estate agents in the UK. Peter Anthony is NAEA qualified, demonstrating professional standards and access to industry resources and training.
- ARLA (Association of Residential Letting Agents)coreProfessional body for letting agents. Peter Anthony offers ARLA Approved Management Service, providing assurance to landlords about professional standards.
- The Property OmbudsmanminorIndependent dispute resolution scheme. Peter Anthony is a member, providing customers with recourse for complaints.
- TrustmarkminorGovernment endorsed quality scheme. Peter Anthony is Trustmark registered, indicating compliance with quality standards.
- RightmovecoreMajor UK property portal. Peter Anthony lists properties on Rightmove to reach millions of active property seekers.
Scale indicators5 records
Recent moves5 records
Expansion highlights4 records
Peter Anthony competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat4 records
Customer concentration
Peter Anthony social profiles
Digital presencePeter Anthony financial estimates
Financial estimateRevenue estimate
Valuation estimate
Peter Anthony leadership team
Management profileNumber of profiles
Peter Anthony funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Peter Anthony M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Peter Anthony
What does Peter Anthony do?
Peter Anthony is an independent, family-run estate and letting agency providing residential property sales, lettings, and full property management services across Manchester, Salford, Stockport, and Liverpool. The agency supports sellers with valuations, marketing, viewings, and sales progression; supports landlords with tenant sourcing, referencing, rent collection, inspections, and maintenance; and supports buyers and tenants through property search, viewings, applications, and ongoing tenancy management. Technology-enabled tools such as virtual tours, instant online valuations, and online payment portals are used to enhance the traditional agency service.
Is Peter Anthony a public or private company?
Peter Anthony is a private company. It is classified as family owned and is currently operating.
When was Peter Anthony founded?
Peter Anthony was founded in 1986. It employs 11 to 50 people.
Where is Peter Anthony based?
Peter Anthony is headquartered in Manchester, United Kingdom, in the Europe region.
How does Peter Anthony make money?
Three revenue lines are on record. Property Sales Commission is the primary driver. The others are lettings and Property Management Fees and valuation Services.
Does Peter Anthony have an API?
No public API is recorded for Peter Anthony.