ADB Gjensidige

What ADB Gjensidige does

ADB Gjensidige is a non-life insurance company incorporated in Lithuania (company code 110057869) with branches in Latvia and Estonia, operating under the Gjensidige brand. Founded in 2017, the company sells mandatory motor third-party liability, KASKO (comprehensive auto), home/property, travel, personal accident, and health insurance products to private individuals and business clients across the Baltic region. The portfolio is complemented by add-on modules such as roadside assistance, home assistance, valuables, bicycle, smart-device, extended warranty, and life insurance products distributed in partnership with Luminor Bank. Distribution is multi-channel, combining direct digital sales through the gjensidige.lt website with phone sales (1626), physical customer service offices, insurance intermediaries and agents, and a partner network of healthcare providers.

The company's technology stack centers on a self-service portal (Savitarna) and the Gjensidige Baltic SelfService mobile application, supported by electronic banking identity integrations (Swedbank, SEB, Luminor, Artea, Citadele) and national digital identity (Mobile-ID, Smart-ID). Claims can be registered online or via health insurance partners, with automated decisions on benefit payments based on customer-provided evidence. The platform is GDPR-compliant and conforms to WCAG 2.1 Level AA accessibility standards. As of January 2, 2026, the company is a wholly-owned subsidiary of ERGO International AG (part of Munich Re Group) following the EUR 99 million acquisition from Gjensidige Forsikring ASA. Both Gjensidige and ERGO in the Baltics are now sister companies under the ERGO Group, sharing a new 5,000 sqm headquarters at Lvivo Business Centre in Vilnius from May 2026, with a full legal merger planned for end of 2026. Revenue is generated primarily through recurring insurance premiums (annual, semi-annual, or monthly), with personalized risk-based pricing across all product lines and no publicly disclosed rate cards.

Name

ADB Gjensidige

Legal name

ADB Gjensidige

Website

https://gjensidige.lt

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

501–1,000 employees

Short description

ADB Gjensidige is a Baltic non-life insurer (Lithuania, Latvia, Estonia) offering motor, home, travel, health, and accident insurance to private and business clients via digital, phone, agent, and partner channels. Since January 2026 it has been a wholly-owned subsidiary of ERGO International AG (Munich Re).

Ownership category

akta.pro rank

Product category

Non-life Insurance

NAICS

Direct Property and Casualty Insurance Carriers (524126), Direct Life, Health, and Medical Insurance Carriers (52411), Insurance Carriers (5241)

SIC

Accident & Health Insurance (6321), Fire, Marine & Casualty Insurance (6331)

akta.pro primary industry

Individual AD&D Insurance (Direct-to-Consumer) (FSAIALAC)

Keywords

• Non-life insurance
• Motor liability insurance
• Property insurance
• Travel insurance
• Health insurance

Headquarters

HQ city

Vilnius

HQ country

Lithuania

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Non-Life Insurance Premiums: Gjensidige operates as a non-life insurance company, generating revenue through insurance premiums from various insurance products including vehicle insurance (MTPL, KASKO), home insurance, travel insurance, health insurance, and personal accident insurance. Premiums are collected through annual, semi-annual, or monthly payment arrangements.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

ADB Gjensidige is a non-life insurance company operating in the Baltic states (Lithuania, Latvia, Estonia), offering mandatory motor third party liability, KASKO (comprehensive auto), home/property, travel, personal accident, and health insurance products to private individuals and businesses. The company distributes policies through a self-service portal, mobile app, phone sales, physical offices, and partner intermediaries. Following its January 2026 acquisition by ERGO International AG, the portfolio is being transitioned to the ERGO brand while existing Gjensidige contracts remain in force.

Product overview

ADB Gjensidige is a non-life insurance company operating in the Baltic countries (Lithuania, Latvia, Estonia) that has been acquired by ERGO International AG as of January 2026. The company offers a comprehensive insurance product portfolio centered on mandatory motor liability insurance, Kasko (comprehensive auto), home/property, travel, personal accident, and health insurance products. Core offerings are complemented by add-on modules including roadside assistance, home assistance, valuables insurance, bicycle insurance, extended warranty, and investment life insurance through Luminor Bank partnership. The company provides self-service capabilities through an online portal (Savitarna) and mobile application (Gjensidige Baltic SelfService) for claims registration and policy management. The product portfolio is being transitioned to ERGO branding following the merger, with Gjensidige customer contracts remaining valid until expiration before transitioning to ERGO offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Mandatory Motor Third Party Liability Insurance (Privalomasis draudimas) Statutorily required liability insurance for vehicle owners in Lithuania covering damages caused to third parties in traffic accidents.
• KASKO Comprehensive Auto Insurance (Kasko draudimas) Comprehensive vehicle insurance covering fire, natural disasters, traffic accidents, animal collisions, theft, robbery, and broken glass, with optional add-ons and roadside assistance.
• Home and Property Insurance (Būsto draudimas) Insurance for residential property and contents covering fire, water damage, natural disasters, glass breakage, vandalism, and electrical surges, with optional home assistance.
• Travel Insurance (Kelionės draudimas) Travel insurance covering medical expenses and repatriation worldwide (excluding Russia, Belarus, and Israel), with optional add-ons for accidents, civil liability, baggage, cancellation, and document loss.
• Personal Accident Insurance (Nelaimingų atsitikimų draudimas)

Quantifiable outcome

• Claims processed quickly and fairly - company continues to handle existing customers' claims management

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature4 records

Partnerships

Three partnerships are on record, tiered minor and core.

• If InsuranceminorOthers · 4 May 2026ADB Gjensidige transferred its rights and obligations under Carrier Insurance (Vežėjų automobiliais atsakomybės draudimas) contracts in Lithuania to If insurance company. This took effect on May 4, 2026 after Bank of Lithuania approval. Customers with periodic payments continue paying Gjensidige until contract expiry.
• ERGO International AGcoreStrategic or Co-development Partner · 2 January 2026ERGO International AG completed the acquisition of ADB Gjensidige's Baltic operations on January 2, 2026. Gjensidige received approximately EUR 99 million in proceeds from the sale. The transaction positively impacts Gjensidige Forsikring ASA group's solvency ratio by approximately 5 percentage points. Both companies are now sister companies under the ERGO group and will fully merge by end of 2026.
• Health Insurance Partner NetworkminorChannel Partner/ Reseller/ DistributorExtensive network of healthcare providers across Lithuania including clinics, dental offices, pharmacies, and medical specialists. Partners include A Klinika, Affidea, Baltic American Clinic, and many others. Customers can register with partners through manodaktaras.lt platform.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• If P&C Insurance (Lithuania): Direct non-life competitor in Lithuania offering motor, home and travel insurance. Acquired ADB Gjensidige's Carrier Motor Liability portfolio in May 2026, making it an even closer substitute on the transport line.
• Compensa Vienna Insurance Group (Lithuania): Lithuanian subsidiary of Vienna Insurance Group operating alongside Lietuvos Draudimas. Offers non-life products in overlapping segments and represents another VIG distribution channel competing for the same customers.
• ERGO Lietuva: Sister company within the same ERGO/Munich Re group; same product lines (motor, home, travel, accident, health), same Lithuanian market and now sharing the Vilnius HQ. Effectively the merging counterparty in the in-progress consolidation that creates the combined entity.
• Lietuvos Draudimas (Vienna Insurance Group): Largest traditional non-life insurer in Lithuania; competes head-to-head across motor, home, travel and accident lines. Owned by Vienna Insurance Group, giving it similar multi-country scale to what ERGO/Munich Re provides ADB Gjensidige post-merger.

Emerging players

• LHV Insurance (Baltic): Estonian-headquartered digital-first financial group that has been expanding into Lithuanian insurance. Notable for its strong mobile and digital distribution, mirroring ADB Gjensidige's own self-service and Baltic SelfService app strategy.
• Swedbank Insurance (Lithuania): Bank-affiliated insurer leveraging the Swedbank retail base in the Baltics. Offers non-life and life products bundled with banking services — directly comparable distribution model and one of the SSO identity partners integrated into ADB Gjensidige's portal.
• SEB Insurance (Lithuania): Bank-affiliated insurer selling bundled non-life coverage through SEB's Baltic banking network. Competes on distribution reach via existing customer relationships and is also an SSO identity partner of ADB Gjensidige.

Others

• Gjensidige Forsikring ASA (Norway parent, pre-divestment): Former parent that divested the Baltic operations to ERGO for ~EUR 99M. Not a current competitor but useful as a strategic comparable on Nordic-Baltic insurance models, branding and capital allocation benchmarks.

Broad incumbents

• PZU Lietuva: Central European insurance heavyweight (PZU Group) operating in Lithuania across non-life lines. A broader incumbent with regional scale, providing capital-light competition to local specialists.

Regional players

• BTA Baltic Insurance Company: Baltic-focused non-life insurer operating across Lithuania, Latvia and Estonia. Same geographic footprint and product scope, making it a near-perfect regional comparable for cross-Baltic premium and combined-ratio benchmarking.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Gjensidige.draudimas.Lietuva
• LinkedInlinkedin.com/company/gjensidige-lietuva

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ADB Gjensidige