Maidment Group
Maidment Group is a privately held, vertically integrated residential property developer in Townsville, North Queensland, delivering master planned land estates, turn-key homes, luxury residences, landscaping, and finance advisory services to first home buyers, investors, families, and defence families.
- Company typePrivate
- Founded2001
- HeadquartersTownsville, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Maidment Group does
Maidment Group is a privately held, vertically integrated property development company headquartered in Townsville, North Queensland, Australia, founded in 2001 and led by Managing Director Glen Maidment with Chief Financial Officer Annette Maidment. The company operates through wholly-owned operating divisions covering the full residential development lifecycle: M Land (master planned community land sales across estates including Sanctum, MacKinnon's Reach, Harris Crossing, and Allendale), M Homes (turn-key home construction with 22 floor plans from 149m² to 364m²), M Civil (residential subdivision civil construction), M Scapes (residential and commercial landscaping), M Residences (luxury boutique projects including Marina Residences, Paxton Street Residences, and Stanley Street Residences), and Maidment Finance (buyer advisory on government grants and schemes).
The business operates four master planned communities anchored by Sanctum, a 4,800-lot community at Mount Low with 70+ hectares of parklands, alongside a pipeline of more than 4,000 residential lots across active projects. Revenue is generated through one-time transactional sales of land lots ($199K-$499K), turn-key fixed-price homes ($769K-$809K), house and land packages, and luxury residences exceeding $1M, with 2,000+ families served across 24 years of operation. Distribution combines seven-day physical sales offices and display villages with an online Buy Now property search portal, supported by content marketing across website, Instagram, LinkedIn, and Facebook.
The company holds Queensland Building and Construction Commission (QBCC) licence 15071391 and is the 2025 exclusive supply partner with Defence Housing Australia under the New Builds Volume Leasing Program to deliver 400 homes for defence families. Recent recognition includes UDIA National Boutique Development of the Year 2025 for Marina Residences, UDIA Qld Regional Project of the Year in 2021 and 2024, and consecutive HIA North Queensland Spec Home of the Year awards from 2022 through 2025. The company employs 11-50 staff and engages over 1,000 local subcontractors across North Queensland.
Maidment Group firmographics
Firmographics- Name
- Maidment Group
- Legal name
- Maidment Group
- Website
- https://maidment.com.au
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Maidment Group is a privately held, vertically integrated residential property developer in Townsville, North Queensland, delivering master planned land estates, turn-key homes, luxury residences, landscaping, and finance advisory services to first home buyers, investors, families, and defence families.
- Ownership category
- akta.pro rank
Maidment Group industry classification
Industry- Product category
- Residential Real Estate Development
- NAICS
- Land Subdivision (2372), Residential Building Construction (23611), Landscaping Services (56173), Real Estate Property Managers (53131)
- SIC
- Land Subdividers & Developers (No Cemeteries) (6552), General Bldg Contractors - Residential Bldgs (1520), Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Master-Planned Community & POA Management (BPAJAHAD)
Keywords
Where Maidment Group is headquartered
LocationHeadquarters
- HQ city
- Townsville
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Maidment Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Residential Land Sales: Sale of residential land lots within master planned communities including Sanctum, Harris Crossing, MacKinnon's Reach, and Allendale. Land sizes range from 300m² to 8,971m²
- Turn-Key Home Sales: Sale of fully completed, fixed-price new homes positioned within residential communities. Homes include quality finishes and are ready for immediate occupation or rental
- House and Land Packages: Combined land and home construction packages allowing buyers to purchase land and build simultaneously with streamlined process
- Luxury Residences: Premium residential projects including Paxton Street Residences, Oxley Street Residences, and Marina Residences offering executive-style homes
- M Scapes Landscaping Services: Residential and commercial landscaping solutions for projects throughout North Queensland
- M Civil Construction Services: Civil construction division responsible for planning, delivery, and maintenance of residential subdivisions
- Defence Housing Partnership: Exclusive supply partner with Defence Housing Australia under New Builds Volume Leasing Program delivering homes for defence families
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Turn-key Homes at MacKinnon's Reach - Fixed price fully completed homes |
| One time/ perpetual license | Pay-as-you-go | Turn-key Homes at Sanctum Estate - Fixed price completed homes |
| Unit Pricing | Pay-as-you-go | Standard Land Sales - Residential lots |
| One time/ perpetual license | Pay-as-you-go | Luxury Residences - Premium waterfront and executive homes |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Maidment Group product offering
Product offeringCore offering
Maidment Group is an integrated residential property developer that subdivides land, designs and constructs turn-key homes, delivers master-planned communities, and offers landscaping and finance advisory services across North Queensland. Its portfolio spans residential land lots (300m² to 8,971m²), fixed-price turn-key house-and-land packages, premium luxury residences, and supporting civil construction and landscaping services, primarily through its sub-brands M Land, M Homes, M Scapes, M Residences, and M Civil.
Product overview
Maidment Group operates as an integrated property development company offering a comprehensive suite of property solutions centered on residential development, new home design, construction, and real estate services in North Queensland. The company's product portfolio consists of five integrated divisions: M Land (master-planned land development with parcels from 300m² to 8,971m² across communities including MacKinnon's Reach, Allendale, Harris Crossing, Sanctum, and completed estates), M Homes (turn-key home construction and custom home design featuring 22 floor plans from 149.16m² to 363.71m²), M Residences (luxury boutique developments including Paxton Street Residences, Oxley Street Residences, Marina Residences, and Stanley Street Residences), MScapes (residential and commercial landscaping services), and Maidment Finance (advisory services for government grants including the $30,000 First Home Owner Grant and schemes like the 5% Deposit Scheme and Help to Buy). The Buy Now portal provides unified property search across all divisions, creating a vertically integrated property ecosystem from land development through construction, landscaping, and financing.
Differentiator
Problem solved
Functional benefit
Brands
- Sanctum: Master planned community located in Mount Low with over 4800 residential lots, featuring over 70 hectares of parklands and open space.
- MacKinnon's Reach
- Allendale
- Harris Crossing
- Paxton Street Residences
- Oxley Street Residences
Products and services
- M Land
- M Homes
- M Scapes
- M Residences
- Maidment Finance
- Sanctum Master-Planned Community
- MacKinnon's Reach Community
- Allendale Acreage Community
- Harris Crossing Community
- Paxton Street Residences
- Marina Residences
- Defence Housing Australia New Builds Program
Quantifiable outcome
- Over 2,000 families have found property solutions through Maidment Group
- +3 more outcomes
Companies that use Maidment Group
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Maidment Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Maidment Group partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Defence Housing AustraliaflagshipExclusive supply partner for New Builds Volume Leasing Program announced by Defence Australia and Albanese government. Maidment Group will deliver 400 new homes for defence families in Townsville as part of this major national program.
Scale indicators8 records
Recent moves9 records
Expansion highlights6 records
Maidment Group competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key highlights7 records
Customer concentration
Maidment Group social profiles
Digital presenceMaidment Group compliance and trust
Trust signalCompliance1 record
Maidment Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Maidment Group leadership team
Management profileNumber of profiles
Profiles11 records
Maidment Group subsidiaries and ownership
Company hierarchySubsidiaries4 records
Maidment Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Maidment Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Maidment Group
What does Maidment Group do?
Maidment Group is an integrated residential property developer that subdivides land, designs and constructs turn-key homes, delivers master-planned communities, and offers landscaping and finance advisory services across North Queensland. Its portfolio spans residential land lots (300m² to 8,971m²), fixed-price turn-key house-and-land packages, premium luxury residences, and supporting civil construction and landscaping services, primarily through its sub-brands M Land, M Homes, M Scapes, M Residences, and M Civil.
Is Maidment Group a public or private company?
Maidment Group is a private company. It is classified as family owned and is currently operating.
When was Maidment Group founded?
Maidment Group was founded in 2001. It employs 11 to 50 people.
Where is Maidment Group based?
Maidment Group is headquartered in Townsville, Australia, in the Oceania region.
How does Maidment Group make money?
Seven revenue lines are on record. Residential Land Sales are the primary driver. The others are turn-Key Home Sales, house and Land Packages, luxury Residences, M Scapes Landscaping Services, M Civil Construction Services and defence Housing Partnership.
Does Maidment Group have an API?
No public API is recorded for Maidment Group.
What industry is Maidment Group in?
Maidment Group's product category is Residential Real Estate Development. Its primary akta.pro industry code is BPAJAHAD, Master-Planned Community & POA Management. Its NAICS code is 2372 and its SIC code is 6552.