Quick Step

Name

Quick Step

Legal name

Unilin Distribution Ltd

Website

https://quick-step.co.uk

Company type

Private

Founded year

1991

Operating status

Operating

Ownership category

akta.pro rank

Product category

Residential Flooring Manufacturing

NAICS

Floor Covering Retailers (449121), Flooring Contractors (23833)

SIC

Retail-Lumber & Other Building Materials Dealers (5211), Wholesale-Furniture & Home Furnishings (5020)

akta.pro primary industry

Laminate Flooring Retail (CRAIAGAC)

akta.pro secondary industries

Luxury Vinyl (LVP/LVT) Flooring Retail (CRAIAGAD), Hardwood Floor Installation (HSAPAGAA), Engineered Wood & Laminate Flooring Installation (HSAPAGAC)

Keywords

• Laminate flooring
• Vinyl flooring
• Engineered hardwood
• Flooring manufacturer
• Click installation systems

Headquarters

HQ city

Newry

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel, Infrastructure

Revenue model

1. Flooring Product Sales: Primary revenue from selling laminate, vinyl, and wood flooring products directly to consumers through the webshop and through dealer/fulfillment partner network. One-time purchase model with prices ranging from approximately £40.99/m² for laminate to £84.99/m² for hardwood.
2. Flooring Accessories: Sales of complementary products including underlays, skirting boards, profiles, cleaning products, repair kits, and installation tools.
3. Professional Installation Services: Through certified Master Installer network, offering professional installation with free lifetime warranty on installation work.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Quick-Step manufactures and distributes laminate, luxury vinyl tile (LVT), and engineered hardwood flooring products under its own brand, selling directly to consumers through an official UK webshop and through a network of local dealers and certified Master Installers. The company also provides installation accessories, digital planning tools (FloorExplorer, RoomViewer), and professional installer training via the Quick-Step Flooring Academy. Products feature the patented Uniclic/Unizip click installation systems enabling glue-free, DIY-friendly floating installation across all flooring categories.

Product overview

Quick-Step is a flooring manufacturer offering three main product categories: laminate flooring (with sub-brands including Capture, Classic, Creo, Eligna, Impressive, Impressive Ultra, Impressive Design, Majestic, and Muse), luxury vinyl flooring (including Alpha Vinyl rigid core, Ciro, and Bloom), and engineered hardwood flooring (featuring Cala, Cascada waterproof wood, Amato waterproof wood, Palazzo, Massimo, Disegno, and Intenso). The products are connected through proprietary installation technologies including the patented Uniclic and Unizip click systems that enable glue-free floating installation across all flooring types. Quick-Step also provides complementary accessories (underlays, profiles, skirtings, finishing tools, cleaning products) and digital tools (FloorExplorer for floor selection guidance, RoomViewer for visual room preview) to support the purchase and installation process. The company operates an official webshop alongside a network of dealers and certified Master Installers.

Differentiator

Problem solved

Functional benefit

Products and services

• Capture Laminate Flooring Premium laminate flooring collection featuring authentic wood textures with patented Surface Integrity Technology for enhanced durability, designed for residential rooms.
• Impressive Water-Resistant Laminate Flooring Water-resistant laminate flooring with extra matt finish and enhanced scratch protection, designed for high-traffic residential areas.
• Impressive Ultra Laminate Flooring Premium water-resistant laminate flooring with ultra-strong core and maximum scratch protection for demanding residential environments.
• Majestic Laminate Flooring Premium laminate collection with the longest and widest planks, featuring highly realistic wood textures for spacious residential interiors.
• Quick-Step Laminate Flooring Range (Classic, Creo, Eligna, Muse) Standard and contemporary laminate flooring collections offering a balance of quality and affordability for everyday residential use, including slim-profile long planks, contemporary designs, and tile-effect patterns mimicking stone, concrete, and ceramic.
• Alpha Vinyl Flooring Rigid high-performance vinyl flooring combining robust practical features with exquisite surface detailing. Waterproof and suitable for demanding residential areas including kitchens and bathrooms.
• Ciro Vinyl Flooring Flexible vinyl plank flooring with authentic wood grain patterns and easy click installation for residential interiors.
• Bloom Vinyl Flooring Vinyl flooring collection featuring soft, natural wood aesthetics with enhanced comfort underfoot, designed for residential living spaces.
• Cala Engineered Hardwood Flooring Engineered oak hardwood flooring with extra matt finish, offering authentic wood beauty with dimensional stability for residential use.
• Cascada Waterproof Wood Flooring First 100% watertight wood flooring collection, enabling authentic wood installation in kitchens and bathrooms where moisture is present.
• Amato Waterproof Hardwood Flooring Waterproof engineered hardwood flooring collection with extra matt finish for modern residential interiors.
• Quick-Step Hardwood Flooring Range (Palazzo, Massimo, Disegno, Intenso) Engineered hardwood flooring collection including natural oiled/matt finishes, long-plank designs for spacious interiors, design-focused patterns including herringbone options, and traditional elegant herringbone installations.
• Flooring Installation Accessories Complete range of installation accessories including underlays for soundproofing and moisture protection, matching profiles and skirtings for finishing edges, cleaning and maintenance products, and installation tools for residential flooring projects.
• Master Installer Professional Installation Service Professional flooring installation service provided through a certified Master Installer network, including a free lifetime warranty on installation workmanship for residential customers.
• Quick-Step Flooring Academy Training Program Professional training and certification program for installers covering proper installation techniques for Quick-Step flooring products.

Quantifiable outcome

• Vinyl floors can be used for up to 25 years
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Quick-Step Alpha Vinyl Pro Cycling TeamminorGTM or Marketing Partner · 1 January 1999Quick-Step has sponsored a professional men's cycling team since 1999, beginning with co-sponsorship of the Mapei-Quick-Step Team. The partnership has produced many champions over two decades and serves as a key marketing vehicle for building brand awareness and association with performance and quality. The team competes at the highest professional level, helping maintain Quick-Step's brand visibility globally.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Kährs Group: Swedish engineered wood flooring specialist with global distribution including the UK. Comparable in hardwood category and premium positioning, with similar sustainability messaging.
• Amtico: UK-headquartered manufacturer of LVT flooring with comparable product range and multi-channel distribution. Closest direct competitor in the UK LVT space with overlapping dealer and specification channels.
• Woodpecker Flooring: UK-based designer and distributor of engineered and solid wood flooring sold via dealer network and direct channels. Direct peer in the UK engineered wood category with comparable go-to-market approach.
• Karndean Designflooring: UK-based designer and distributor of luxury vinyl tile flooring serving residential and commercial markets via dealer networks. Directly comparable to Quick-Step in product category, UK distribution model, and target customer base.
• Pergo: Sister brand under Unilin/Mohawk and the original inventor of laminate flooring. Closely comparable on product technology (laminate click systems), category focus, and parent-level R&D, operating across European and North American markets.

Broad incumbents

• Tarkett: Global flooring manufacturer with broad portfolio spanning vinyl, laminate, wood, and commercial solutions. Overlaps with Quick-Step in multiple categories but serves a broader market footprint with major commercial segment exposure.
• Shaw Industries: Major US flooring conglomerate (Berkshire Hathaway subsidiary) with multi-category residential and commercial flooring offerings. Comparable as a broad-line competitor pursuing premium hard-surface categories.
• Mannington Mills: US private flooring manufacturer with residential and commercial offerings across laminate, LVT, and hardwood. Comparable as a multi-category producer focused on design-led residential flooring.
• Mohawk Industries: US-listed parent company of Unilin (and therefore Quick-Step) and one of the world's largest flooring manufacturers. Relevant as the corporate parent and benchmark for category economics, though not a direct market competitor in the UK.
• Forbo Flooring Systems: Swiss-headquartered global flooring manufacturer with strong presence in commercial and residential vinyl flooring. Comparable in European market presence, multi-category breadth, and sustainability positioning.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/rocksoliddist

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Quick Step