Light of Day Venture
Light of Day Venture is an Asbury Park, NJ-based for-profit entity (founded 2016) that invests in non-publicly traded companies, with its largest reported investment in Kivra. Its operations are tightly linked to the affiliated Light of Day Foundation, a non-profit that uses live music events to fund Parkinson's, ALS, and PSP research.
- Company typePrivate
- Founded2000
- HeadquartersAsbury Park, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What Light of Day Venture does
Light of Day Venture is described in firmographic records as a for-profit private company founded in 2016 and based in Asbury Park, New Jersey, that invests in non-publicly traded companies, with its largest investment reported to be in Kivra. The richer operational data provided, however, pertains to the affiliated Light of Day Foundation, a 501(c)(3) non-profit charitable organization founded in 2000 that utilizes live music performances to raise money and awareness for Parkinson's disease, ALS (Amyotrophic Lateral Sclerosis), and PSP (Progressive Supranuclear Palsy). The two entities appear to share branding and operational geography but are distinct in legal form and stated purpose; any investment analysis should treat the Foundation as the primary revenue-generating/operational entity and the Venture as the holding or investment vehicle.
The Foundation operates an event-based fundraising model. Its flagship is WinterFest, an annual multi-venue January music festival spanning Asbury Park, Red Bank, Montclair, New York City, Piermont, and New Hope, PA. Secondary events include the Mini Golf Classic at Barnacle Bill's Amusements in Ortley Beach, NJ ($13 per person per round) and Light of Day Woodbridge, a free outdoor benefit concert at Parker Press Park. Revenue is generated through ticket sales, donations, corporate sponsorships (ShopRite, Keratin Complex, Monmouth University, Silverball Museum, Tim McLoone's Supper Club, Berkeley Hotel, and others), and a direct-to-consumer merchandise e-commerce store at lodstore.org. Pricing is event-based with optional FestPass packages for WinterFest reserved seating and VIP wristbands.
The Foundation has expanded internationally through mutually branded chapters in Europe (Light of Day Europe, operating a 15th-Anniversary Tour in November 2025 across Sweden, Denmark, Germany, Italy, Belgium, Switzerland, the Netherlands, and England), Canada (Light of Day Canada), and Australia (Light of Day Australia). Core venue partnerships anchor the organization to The Stone Pony in Asbury Park and the Count Basie Center for the Arts in Red Bank, with additional programming at Wonder Bar and Asbury Lanes. Talent relationships with Bruce Springsteen, Joe Grushecky, Joan Jett & The Blackhearts, John Rzeznik, Max Weinberg, Michael J. Fox, and others provide a recurring supply of donated performances. Governance is via a board of directors, with execution heavily volunteer-driven and no disclosed headcount or financial figures.
Light of Day Venture firmographics
Firmographics- Name
- Light of Day Venture
- Legal name
- Light of Day Foundation
- Website
- https://lightofday.org
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Short description
- Light of Day Venture is an Asbury Park, NJ-based for-profit entity (founded 2016) that invests in non-publicly traded companies, with its largest reported investment in Kivra. Its operations are tightly linked to the affiliated Light of Day Foundation, a non-profit that uses live music events to fund Parkinson's, ALS, and PSP research.
- Ownership category
- akta.pro rank
Light of Day Venture industry classification
Industry- Product category
- Charitable Event Fundraising
- NAICS
- Performing Arts Companies (7111), Convention and Trade Show Organizers (56192)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- General Consumer Expos & Trade Shows (MPAGAFAA)
Keywords
Where Light of Day Venture is headquartered
LocationHeadquarters
- HQ city
- Asbury Park
- HQ country
- United States
- HQ region
- North America
Markets served
Light of Day Venture business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Others
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Event admission - Mini Golf Classic |
Distribution channels3 records
Marketing channels6 records
Light of Day Venture product offering
Product offeringCore offering
Light of Day Venture is described in firmographics as a private for-profit company that invests in non-public traded companies, with its largest investment in Kivra. The associated public-facing operations under the Light of Day brand center on hosting annual live music festivals and benefit concerts (WinterFest, Mini Golf Classic, Light of Day Woodbridge) and selling branded merchandise through an online store to raise money and awareness for Parkinson's disease, ALS, and PSP research.
Product overview
Light of Day Foundation is a non-profit organization that utilizes the power of music to raise money and awareness in the fight against Parkinson's disease, ALS (Amyotrophic Lateral Sclerosis), and PSP (Progressive Supranuclear Palsy). The organization operates primarily as an event-based foundation offering: (1) WinterFest - an annual January music festival spanning multiple venues across New Jersey and New York, (2) Mini Golf Classic - an annual family-friendly mini golf fundraiser, (3) Light of Day Woodbridge - free outdoor benefit concerts, (4) Light of Day Europe - international touring shows across Europe, and (5) Light of Day Merchandise Store - an online store for branded merchandise. The foundation partners with various music venues (Stone Pony, Count Basie Center, Wonder Bar, Asbury Lanes) and relies on artist performances from musicians who donate their talents to support the cause.
Differentiator
Problem solved
Functional benefit
Brands
- Light of Day WinterFest: Annual winter music festival featuring multiple venues across Asbury Park, Red Bank, and surrounding areas
- Light of Day Mini Golf Classic
- Light of Day Woodbridge
Products and services
- WinterFest Annual winter music festival held across multiple venues in New Jersey and New York, featuring eclectic live music performances by artists including Bruce Springsteen affiliates to raise money and awareness for Parkinson's disease, ALS, and PSP.
- Mini Golf Classic Annual family-friendly mini golf fundraiser at Barnacle Bill's Amusements in Ortley Beach, NJ, featuring mini golf, arcade games, food, and live music, with admission priced at $13 per person per round.
- Light of Day Woodbridge Free outdoor benefit concert held at Parker Press Park in Woodbridge, NJ, featuring live music, food, beer, wine, and vendors to support Parkinson's research.
- Light of Day Merchandise Store Online e-commerce storefront selling branded Light of Day Foundation merchandise including apparel and accessories to supporters worldwide.
- Light of Day Europe European tour of Light of Day shows spanning multiple countries including Denmark, Sweden, Germany, Italy, Belgium, Switzerland, the Netherlands, and England, raising Parkinson's research funds internationally.
Companies that use Light of Day Venture
Customer profileSegments1 record
Ideal customer profiles1 record
Light of Day Venture technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Light of Day Venture partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Light of Day EuropecoreInternational organization conducting LOD shows in Sweden, Denmark, Germany, Italy, Belgium, Switzerland, The Netherlands, and England. 15th Anniversary Tour November 2025.
- ShopRiteminorMajor sponsor of Light of Day Foundation events. Logo appears on sponsor page.
- Keratin ComplexminorSponsor of Light of Day Foundation. Logo appears on sponsor page.
- Monmouth UniversityminorEducational institution sponsor and venue partner for events including Bruce Springsteen Center for American Music.
- The Stone PonycoreIconic Asbury Park music venue - primary host venue for Light of Day events. Core venue partner for annual concerts.
- Count Basie Center for the ArtscoreMain event venue for WinterFest Bob's Birthday Bash annual concert.
- Transparent Clinch GalleryminorFine art photography gallery selling Bruce Springsteen and Joe Grushecky prints with proceeds benefiting Light of Day Foundation.
- Light of Day CanadaminorCanadian chapter of Light of Day Foundation.
- Light of Day AustraliaminorAustralian chapter of Light of Day Foundation.
- Bruce SpringsteencoreIconic musician who supports Light of Day Foundation. Signed prints available through Transparent Clinch Gallery fundraiser.
Recent moves6 records
Expansion highlights5 records
Light of Day Venture competitors and assessment
Company assessmentDirect peers
- MusiCares: Music industry charitable organization that uses benefit concerts, galas and celebrity performances to raise funds; shares Light of Day's model of mobilizing the music community for charitable causes.
- Rainforest Foundation Fund: Long-running charity that uses benefit concerts and artist-led fundraising galas; shares Light of Day's model of pairing iconic performers with cause-based events over multiple decades.
- Farm Aid: Long-running benefit concert series using headline musicians to raise money and awareness for a cause (family farmers); a direct analogue to Light of Day's WinterFest format and longevity.
- Michael J. Fox Foundation for Parkinson's Research: The largest Parkinson's research-focused non-profit, which similarly leverages celebrity involvement (Michael J. Fox himself performed at Light of Day events) and entertainment-led fundraising galas to drive disease research donations.
- Sweet Relief Musicians Fund: Non-profit that supports musicians in need via benefit concerts and donations; comparable in scale and mission of leveraging the music community to fundraise for a charitable cause.
- Playing for Change Foundation: Global non-profit using music performances and recorded songs to drive charitable impact; comparable as a music-as-fundraising vehicle with international reach.
- Music for Relief: Founded by Linkin Park to use music events and artist networks for disaster relief and humanitarian fundraising; structurally similar to Light of Day's celebrity-led concert-for-cause model.
Broad incumbents
- Global Citizen: Larger international organization using mass concerts and festivals to drive fundraising and advocacy; broader scope and scale than LOD but operates in the same concert-for-cause category.
Emerging players
- Brian Grant Foundation: Parkinson's-focused non-profit founded by former NBA player Brian Grant that incorporates music and entertainment into awareness events; smaller scale than LOD but comparable mission overlap.
Regional players
- American Parkinson's Disease Association: National Parkinson's non-profit that funds research and patient support; comparable as a Parkinson's-focused fundraising organization, though primarily grant-based rather than concert-led.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks4 records
Key highlights6 records
Customer concentration
Light of Day Venture social profiles
Digital presenceLight of Day Venture financial estimates
Financial estimateRevenue estimate
Valuation estimate
Light of Day Venture leadership team
Management profileNumber of profiles
Light of Day Venture subsidiaries and ownership
Company hierarchySubsidiaries3 records
Light of Day Venture funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Light of Day Venture M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Light of Day Venture
What does Light of Day Venture do?
Light of Day Venture is described in firmographics as a private for-profit company that invests in non-public traded companies, with its largest investment in Kivra. The associated public-facing operations under the Light of Day brand center on hosting annual live music festivals and benefit concerts (WinterFest, Mini Golf Classic, Light of Day Woodbridge) and selling branded merchandise through an online store to raise money and awareness for Parkinson's disease, ALS, and PSP research.
Is Light of Day Venture a public or private company?
Light of Day Venture is a private company. It is classified as unknown and is currently operating.
When was Light of Day Venture founded?
Light of Day Venture was founded in 2000.
Where is Light of Day Venture based?
Light of Day Venture is headquartered in Asbury Park, United States, in the North America region.
Who are Light of Day Venture's main competitors?
Direct peers on record are MusiCares, Rainforest Foundation Fund, Farm Aid, Michael J. Fox Foundation for Parkinson's Research, Sweet Relief Musicians Fund, Playing for Change Foundation and Music for Relief. Global Citizen is listed as a broad incumbent. Brian Grant Foundation is listed as an emerging player. American Parkinson's Disease Association is listed as a regional player.
Does Light of Day Venture have an API?
No public API is recorded for Light of Day Venture.
What industry is Light of Day Venture in?
Light of Day Venture's product category is Charitable Event Fundraising. Its primary akta.pro industry code is MPAGAFAA, General Consumer Expos & Trade Shows. Its NAICS code is 7111 and its SIC code is 7990.