Auto Mossa Equipment
- Company typePrivate
- Founded2004
- HeadquartersAuckland, New Zealand
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
Auto Mossa Equipment firmographics
Firmographics- Name
- Auto Mossa Equipment
- Legal name
- AUTO MOSSA Equipment Ltd
- Website
- https://automossa.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Auto Mossa Equipment industry classification
Industry- Product category
- Industrial Doors & Safety Barriers
- NAICS
- Metal Window and Door Manufacturing (332321)
- SIC
- Metal Doors, Sash, Frames, Moldings & Trim (3442)
- akta.pro industry
- Commercial & Industrial Doors (Sectional, High-Speed, Fire, Security)Industrials, Manufacturing & Construction/Building Materials & Products/Doors, Windows & Architectural OpeningsArchitectural Hardware & Door Controls (Hinges, Locks, Closers, Panic Devices)Industrials, Manufacturing & Construction/Building Materials & Products/Doors, Windows & Architectural Openings
Keywords
Where Auto Mossa Equipment is headquartered
LocationHeadquarters
- HQ city
- Auckland
- HQ country
- New Zealand
- HQ region
- Oceania
Offices2 records
Markets served
Auto Mossa Equipment business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- High Speed Door Sales: Primary revenue stream from manufacturing and selling high-speed industrial door systems including the HYPERGLIDE, HYPERCHILL, and HYPERFREEZE product lines. Doors are sold as capital equipment with pricing based on specifications including size, environment rating, and wind load capacity.
- Safety Barrier Systems: Revenue from D-LINE flexible barrier solutions including goal posts, safety barriers, and safety bollards designed to protect doorways, staff, equipment, and facilities. These products feature energy-absorbing designs.
- Installation Services: Professional installation services provided through dealer branches. The company works with exclusive dealer branches (PENSA in NZ and Australia) for servicing and maintenance.
- Maintenance and Servicing: Ongoing maintenance and servicing contracts through regional dealer networks in New Zealand (PENSA LTD), Australia (PENSA PTY), and direct support for US customers. Motors can last up to 2,000,000 cycles with regular maintenance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Custom Quote-Based Pricing |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels6 records
Auto Mossa Equipment product offering
Product offeringCore offering
Auto Mossa Equipment Ltd designs, manufactures, and supplies high-speed industrial door systems for commercial and industrial facilities. Its product lines include the HYPERGLIDE family of high-speed doors, HYPERCHILL chiller doors, HYPERFREEZE freezer doors rated to -30°C, and the D-LINE range of flexible safety barriers (goal posts, safety barriers, safety bollards). The company also provides installation, servicing, and maintenance through its own team and dealer networks across New Zealand, Australia, and the United States.
Product overview
Auto Mossa Equipment is a design and manufacturing company specializing in advanced high speed door systems and flexible barrier solutions. The product portfolio centers on the HYPERGLIDE family of high speed doors (including HYPERGLIDE, HYPERGLIDE SE, HYPERGLIDE EX, and HYPERGLIDE HD variants), supplemented by temperature-controlled doors (HYPERCHILL for chiller applications to -5°C and HYPERFREEZE for freezer applications to -30°C), and the D-LINE safety barrier product line (comprising GOAL POSTS, SAFETY BARRIERS, and SAFETY BOLLARDS). The HYPERGLIDE models share a common PVC curtain design and self-repairing knock-out relocator feature, differentiated by wind rating capability, size capacity, and motor configuration. The HYPERFREEZE and HYPERCHILL specialize in thermal insulation for cold chain applications, while D-LINE barriers provide energy-absorbing impact protection for facility safety.
Differentiator
Problem solved
Functional benefit
Brands
- D-LINE: Flexible barrier solutions providing energy-absorbing safety and protection for staff, equipment and facilities.
Products and services
- HYPERGLIDE HD Heavy-duty high-speed door engineered for high wind load applications, featuring patented AIRSTRIP technology. Designed for extra-large and external openings in demanding industrial environments. Targeted at facilities requiring durable operation with high cycle capability and superior wind resistance.
- HYPERGLIDE EX High-speed door designed for exterior openings with high wind class rating, featuring the AUTO MOSSA knock-out and auto-relocating function that recovers from impacts. Targeted at industrial facilities with external openings exposed to high wind loads.
- HYPERGLIDE SE Standard high-speed door with durable PVC curtain, compact motor and controller, and simplified two-piece leg design for reliable performance. Targeted at general industrial environments requiring dependable high-speed door operation.
- HYPERGLIDE Standard high-speed door offering speeds of up to 3 m/s with dependable performance and reliability for industrial environments. Targeted at general industrial facilities needing rapid door operation for workflow efficiency.
- HYPERCHILL High-speed chiller door with superior insulation down to -5°C, featuring uninterrupted closed cell foil insulation pockets. Targeted at cold storage and chiller facilities requiring temperature control with rapid door operation.
- HYPERFREEZE High-speed freezer door with superior 30 mm and 40 mm insulation and heat trace through the frame, maintaining temperatures down to -30°C. Targeted at deep-freeze cold storage facilities and freezer rooms with R-4 insulation rating.
- D-LINE Goal Posts Flexible and impactable safety barrier with galvanised steel construction, designed to protect doorways from forklift and equipment impacts. Targeted at industrial facilities needing doorway protection in high-traffic areas.
- D-LINE Safety Barriers Energy-absorbing safety barriers providing personnel and equipment protection for industrial facilities. Targeted at warehouses, logistics facilities, and manufacturing plants needing impact protection.
- D-LINE Safety Bollards Flexible safety bollards with protective sleeve, engineered for energy absorption to protect staff, equipment, and facilities. Targeted at industrial facilities requiring impact protection for personnel and equipment zones.
- Installation, Servicing and Maintenance Services Professional installation, servicing, and maintenance services delivered through exclusive dealer branches (PENSA in NZ and Australia) and direct support for US customers. Motors rated for up to 2,000,000 cycles with regular maintenance. Targeted at enterprise customers who have purchased Auto Mossa high speed doors or barriers.
Quantifiable outcome
- Doors can withstand 120kph wind speeds while maintaining high-cycle capability (100s of movements per day)
- +4 more outcomes
Companies that use Auto Mossa Equipment
Customer profileNamed customers17 records
Segments5 records
Ideal customer profiles4 records
Auto Mossa Equipment technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Auto Mossa Equipment partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- PENSA LTD (New Zealand)coreExclusive dealer agreement for New Zealand covering all installation, servicing, and maintenance of AUTO MOSSA products. PENSA provides localized support ensuring customer satisfaction across the New Zealand market.
- PENSA PTY (Australia)coreExclusive dealer agreement for Australia covering all installation, servicing, and maintenance of AUTO MOSSA products. Provides comprehensive after-sales support for Australian customers.
- Architects and SpecifierscoreWorking closely with architects and specifiers from the earliest design stages to transform ideas into functional concepts and engineered models ready for real world use. Collaborative approach to custom solutions.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Auto Mossa Equipment competitors and assessment
Company assessmentDirect peers
- Champion Door: Champion Door is a Finnish manufacturer of high-speed industrial doors, including specialized cold storage and large-opening door systems. Directly comparable in product focus (rapid doors for demanding environments) and similar size/regional player profile to Auto Mossa.
- Chase Industries (Chase Doors): Chase Industries manufactures high-performance traffic, impact, and cold storage doors used in warehouses, food processing, and distribution. Comparable in cold-chain and logistics end-market exposure, with similar customization capabilities.
- Rite-Hite: Rite-Hite is a US-based manufacturer of loading dock equipment and high-speed industrial doors, directly serving the same logistics and cold-chain end customers as Auto Mossa. Its Dok and Rytec brands compete head-to-head in high-cycle, energy-efficient door applications.
- Butzbach: Butzbach is a German specialist in industrial doors including high-speed fabric doors and cold storage applications. It competes in the same temperature-controlled, high-cycle door categories as Auto Mossa with comparable customization capabilities.
- Dynamic Closures: Dynamic Closures is a North American manufacturer of high-speed rolling and folding doors serving industrial, cold storage, and logistics facilities. A direct peer in product offering and customer profile, though typically serving larger US customers.
- EFAFLEX: EFAFLEX is a German specialist in high-speed industrial doors, with a strong focus on cold storage, freezer, and clean-room applications — directly overlapping Auto Mossa's HYPERFREEZE and HYPERCHILL positioning. Comparable premium positioning and customization depth.
Emerging players
- TMI Group: TMI Group manufactures high-speed industrial doors and strip curtains with presence in Asia-Pacific, including Australia/New Zealand. Operates in overlapping end markets (cold storage, logistics) and shares Auto Mossa's regional footprint.
Broad incumbents
- Hörmann: Hörmann is Europe's largest manufacturer of industrial, commercial, and residential doors, including a broad high-speed door portfolio. It is the closest direct competitor to Auto Mossa across cold storage, logistics, and manufacturing segments, but operates at vastly greater scale globally.
- Assa Abloy (Albany Doors): Assa Abloy owns Albany (and previously Nergeco), making it a global leader in high-speed industrial doors. It directly competes with Auto Mossa's high-speed door lines and serves the same cold-chain and logistics end markets, but as part of a much broader access solutions portfolio.
Regional players
- Seals Group: Seals Group (formerly Nergeco, owned by Assa Abloy) is a European manufacturer of high-speed doors for industrial and logistics applications. Comparable product focus on flexible, high-cycle doors, but primarily serving European geographies rather than APAC.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Auto Mossa Equipment social profiles
Digital presenceAuto Mossa Equipment financial estimates
Financial estimateRevenue estimate
Valuation estimate
Auto Mossa Equipment leadership team
Management profileNumber of profiles
Profiles2 records
Auto Mossa Equipment funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Auto Mossa Equipment M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Auto Mossa Equipment
What does Auto Mossa Equipment do?
Auto Mossa Equipment Ltd designs, manufactures, and supplies high-speed industrial door systems for commercial and industrial facilities. Its product lines include the HYPERGLIDE family of high-speed doors, HYPERCHILL chiller doors, HYPERFREEZE freezer doors rated to -30°C, and the D-LINE range of flexible safety barriers (goal posts, safety barriers, safety bollards). The company also provides installation, servicing, and maintenance through its own team and dealer networks across New Zealand, Australia, and the United States.
Is Auto Mossa Equipment a public or private company?
Auto Mossa Equipment is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Auto Mossa Equipment founded?
Auto Mossa Equipment was founded in 2004. It employs 11 to 50 people.
Where is Auto Mossa Equipment based?
Auto Mossa Equipment is headquartered in Auckland, New Zealand, in the Oceania region.
How does Auto Mossa Equipment make money?
Four revenue lines are on record. High Speed Door Sales are the primary driver. The others are safety Barrier Systems, installation Services and maintenance and Servicing.
Who are Auto Mossa Equipment's main competitors?
Direct peers on record are Champion Door, Chase Industries (Chase Doors), Rite-Hite, Butzbach, Dynamic Closures and EFAFLEX. TMI Group is listed as an emerging player. Broad incumbents are Hörmann and Assa Abloy (Albany Doors). Seals Group is listed as a regional player.
Does Auto Mossa Equipment have an API?
No public API is recorded for Auto Mossa Equipment.
What industry is Auto Mossa Equipment in?
Auto Mossa Equipment's product category is Industrial Doors & Safety Barriers. Its primary akta.pro industry code is IMADAIAF, Commercial & Industrial Doors (Sectional, High-Speed, Fire, Security), with a secondary code of IMADAIAI, Architectural Hardware & Door Controls (Hinges, Locks, Closers, Panic Devices). Its NAICS code is 332321 and its SIC code is 3442.