What David Werfel Group does

The David Werfel Group is a private residential real estate brokerage serving buyers, sellers, and investors across Northern Virginia. The firm operates under Samson Properties (MLS# 14799) as its affiliated brokerage and is led by founder David Werfel. Service coverage spans more than 20 submarkets including Chantilly, McLean, Vienna, Reston, Ashburn, Leesburg, Fairfax, Loudoun, Prince William, and Arlington counties.

The core service offering is segmented into Buyer Services (search strategy, negotiation support), Seller Services (pricing strategy, professional marketing, listing exposure), and Investment Services (data-backed acquisition analysis), supplemented by a third-party mortgage referral channel. The technology stack is conventional for the category: an IDX-enabled website at davidwerfel.com built on the GGMS CRM/IDX platform, providing MLS-integrated property search, saved properties, saved searches, and a client dashboard.

The business model is transaction-based, earning commissions on completed residential buy-side and sell-side deals. Lead generation runs through a direct-to-consumer website, a Zillow agent profile, a Google Business Profile, organic social presence on LinkedIn/Facebook/Instagram, and paid advertising across Google, Facebook, LinkedIn, Microsoft, Pinterest, and TikTok. The firm markets itself on local expertise, communication quality, and a 5-star reputation on Google and Zillow, with no disclosed enterprise contracts, recurring revenue, or institutional backing.

Name

David Werfel Group

Legal name

The David Werfel Group with Samson Properties

Website

https://davidwerfel.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The David Werfel Group is a private residential real estate brokerage in Northern Virginia, operating under Samson Properties. It serves individual buyers, sellers, and investors across 20+ submarkets via transaction-based commissions, an IDX-enabled website, and multi-channel lead generation.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)

akta.pro secondary industry

Real Estate M&A / Joint Venture Advisory (Platform Deals, Partnerships) (BPAJANAF)

Keywords

• Residential real estate
• Real estate brokerage
• Home buyer services
• Home seller services
• Property search platform

Headquarters

HQ city

Chantilly

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Real Estate Commission: The company earns revenue through real estate transaction commissions on buying and selling of residential properties. As a licensed real estate agent/broker operating under Samson Properties (MLS# 14799), commissions are earned on completed transactions for buyer services, seller services, and investment property services.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

David Werfel Group is a residential real estate brokerage serving buyers, sellers, and investors in Northern Virginia. Operating under Samson Properties (MLS# 14799), the firm provides buyer representation, seller representation, and real estate investment advisory services, supported by an IDX-enabled website for property search across the Northern Virginia market. Revenue is generated through real estate transaction commissions on completed buy/sell deals.

Product overview

The David Werfel Group is a real estate brokerage operating under Samson Properties, offering a unified suite of services for residential real estate transactions in Northern Virginia. The core offering consists of Buyer Services, Seller Services, Investment Services, and an IDX-powered Property Search platform. The company also provides access to mortgage services through third-party partnerships. The product portfolio centers on personalized, client-first real estate advisory rather than a software platform with modules or add-ons.

Differentiator

Problem solved

Functional benefit

Products and services

• Buyer Services Expert guidance, tailored search strategies, and strong negotiation support for residential home buyers purchasing property in Northern Virginia. Designed for first-time buyers, move-up buyers, and relocating households seeking a confident purchase process.
• Seller Services Strategic pricing, professional marketing, and data-driven exposure to maximize sale outcomes for residential home sellers in Northern Virginia. Includes full-service transaction handling from listing through closing.
• Investment Services Data-backed insights and financial analysis to help real estate investors identify high-potential residential opportunities in the Northern Virginia area, including undervalued property identification and return analysis.
• Property Search and Listings Platform IDX-enabled property search platform on davidwerfel.com allowing buyers to search homes for sale across Northern Virginia, with filtering by property type, price, location, and features. Includes saved properties, saved searches, and a client dashboard.

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Samson PropertiescoreChannel Partner/ Reseller/ DistributorThe David Werfel Group operates under Samson Properties as its affiliated real estate brokerage (MLS# 14799). This affiliation provides MLS access, brokerage services, compliance oversight, and brand positioning within the Samson Properties network of agents.

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Emerging players

• HomeLight: Tech-enabled real estate platform connecting consumers with top-performing agents. Comparable as an adjacent player operating in the same Northern Virginia buyer/seller funnel with a data-driven agent-matching approach that competes for the same lead pool.

Direct peers

• Samson Properties: The parent brokerage under which David Werfel Group operates (MLS# 14799). Directly comparable as a residential real estate brokerage serving Northern Virginia with MLS access, agent networks, and transaction-based commissions.

Broad incumbents

• Redfin: Tech-enabled residential brokerage operating in Northern Virginia. Directly comparable buyer/seller service model with a discount commission structure and proprietary platform, putting pricing pressure on traditional agents in the same submarkets.
• eXp Realty: Cloud-based national brokerage with agents across Northern Virginia. Comparable residential brokerage model with low-overhead structure and MLS-backed service offering targeting the same buyer/seller segments.
• Compass: National tech-enabled residential brokerage with significant agent presence in Northern Virginia. Competes for the same buyer, seller, and investor transactions with deeper marketing budgets and proprietary tech tools.
• Long & Foster Real Estate: Dominant Mid-Atlantic residential brokerage with deep Northern Virginia presence. Comparable as a transaction-commission residential brokerage operating across the same submarkets, with a larger agent roster and broader brand recognition.
• Coldwell Banker Realty: Major national residential brokerage franchise with established Northern Virginia offices. Comparable in offering residential buyer/seller representation across the same counties and submarkets.
• TTR Sotheby's International Realty: Luxury-focused residential brokerage with strong Northern Virginia/DC presence. Comparable in serving the same affluent NoVA submarkets (McLean, Great Falls, Arlington) at the high end of the price spectrum David Werfel Group targets.
• Keller Williams Realty: Largest US residential brokerage by agent count with significant Northern Virginia market centers. Comparable residential brokerage services with similar commission-based revenue model and MLS-driven lead generation.
• Berkshire Hathaway HomeServices: National residential brokerage franchise with Northern Virginia affiliates. Competes directly for buyer and seller mandates in the same affluent NoVA submarkets with strong brand recognition.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/DavidWerfelGroup
• LinkedInlinkedin.com/in/davidwerfel
• Instagraminstagram.com/davidwerfel_

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about David Werfel Group