Jus De Citron

What Jus De Citron does

Jus De Citron is a privately held strategic communication agency operating under the French legal entity SARL La Main Web (SIREN: 978770915), headquartered in Reims, France. The agency serves small and medium-sized businesses (TPE and PME) in the Reims metropolitan area and surrounding region, with a stated focus on helping clients build distinctive, coherent, and memorable brand identities. Its service portfolio spans brand identity creation (logo design, graphic charter, brand strategy), website creation (WordPress-based showcase sites, custom e-commerce platforms), and print communication materials (business cards, brochures, flyers, posters, kakemonos, catalogs, packaging, event stands). The agency also offers SEO audits, Google Ads campaign management, and optional annual maintenance and backup contracts.

The agency's core technology stack is WordPress, deployed as a custom-built platform with clients retaining full ownership and editing rights of their sites. Sites are positioned as mobile-responsive, SEO-optimized, scalable, and secure. The agency has developed an internal monitoring tool that tracks form functionality on client websites as part of its maintenance contracts, providing a differentiated service layer beyond standard design delivery. Print materials are produced through external print vendor partners managed by the agency on behalf of clients.

Commercially, Jus De Citron operates a sales-led, project-based business model with custom quote-based pricing per engagement. Revenue is predominantly one-time project fees (brand identity, website creation, print runs), supplemented by a smaller recurring revenue stream from optional annual maintenance contracts. The agency acquires clients through its own website portfolio, verified Google reviews, client referrals, and direct contact — without paid advertising or marketplace channels. Customer engagements appear to begin with a free discovery conversation and evolve into either stand-alone projects or ongoing strategic accompaniment. The agency is founder-led by Arthur Lepagnol (Director of Publication) and Chloé Barbe, with a small, privately held team and no disclosed institutional or external investors.

Name

Jus De Citron

Legal name

SARL La Main Web

Website

http://www.agence-jusdecitron.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Jus De Citron is a privately held French communication agency in Reims that provides brand identity, WordPress website creation, SEO, Google Ads, and print collateral to small and medium businesses in the Reims region.

Ownership category

akta.pro rank

Product category

Creative & Brand Strategy Services

NAICS

Public Relations Agencies (541820)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Consumer & Lifestyle PR (MPAAADAB)

Keywords

• Brand identity design
• Website development
• Graphic design services
• Communication strategy
• Print production

Headquarters

HQ city

Fismes

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Brand Identity & Strategy Services: Project-based and retainer-based fees for brand identity creation, brand strategy, logo design, and graphic charter development. Services are tailored to each client and sold as one-time projects or ongoing strategic accompaniment.
2. Website Creation & E-commerce: Fees for designing and building custom websites and e-commerce platforms, including SEO optimization and launch. Clients own the final product outright. Optional annual maintenance and backup contracts provide recurring revenue.
3. Print & Communication Support Production: Production of print materials including business cards, brochures, flyers, posters, kakemonos, catalogs, packaging, and event stands. Print procurement is managed through partner vendors on behalf of clients.
4. Maintenance & Backup Contracts: Optional annual maintenance contracts covering updates, backups, security monitoring, and site monitoring. Generates recurring revenue from existing client base.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Jus De Citron is a strategic communication agency that builds brand identities, websites, and print/digital communication supports for small and medium businesses. Core deliverables include logo and graphic charter design, brand strategy, custom WordPress websites (showcase and e-commerce), SEO optimization, and production of print materials such as business cards, brochures, flyers, posters, kakemonos, and event stands. Optional annual maintenance and backup contracts provide recurring revenue from the existing client base.

Product overview

Jus De Citron is a strategic communication agency based in Reims, France, offering a comprehensive suite of communication and brand development services. The core offering centers on brand identity (logo design, graphic charters, brand strategy), website creation (showcase sites, e-commerce, SEO optimization), and communication supports (business cards, brochures, flyers, posters, kakemonos, catalogs, packaging). The agency also provides digital marketing services including Google Ads campaigns and optional website maintenance and backup contracts. Services are designed for SMEs and small businesses seeking to build strong, coherent, and memorable brand images, with deliverables spanning both digital (websites, SEO, e-commerce) and print (print collateral, signage, event materials) channels.

Differentiator

Problem solved

Functional benefit

Products and services

• Identité de marque (Brand Identity) Brand identity services including logo design, graphic charter creation, and brand strategy development to help small and medium businesses create strong, memorable, and differentiated visual identities. Targeted at TPE and PME in Reims and surrounding areas seeking to build or transform their brand image.
• Site web (Website Creation) Custom WordPress website creation including showcase sites, e-commerce platforms, and SEO audits. Deliverables are mobile-responsive, SEO-optimized, scalable, and secure, with full ownership and editing rights retained by the client. Targeted at TPE/PME needing a professional, search-optimized digital presence.
• Supports de communication (Communication Supports) Production of print and digital communication materials including business cards, commercial brochures, flyers, posters, kakemonos, catalogs, packaging, and event stands. Print procurement is managed by the agency through external partner vendors on behalf of clients, with the agency overseeing quality control.
• Stratégie de marque (Brand Strategy) Brand strategy service involving market analysis, positioning definition, and brand platform development to guide communication and visual expression for client businesses. Sold as one-time projects or as ongoing strategic accompaniment.
• E-commerce sur mesure (Custom E-commerce) Custom e-commerce website development designed to convert visitors into customers and support business growth, combining a digital storefront with operational back-office. Targeted at retail and boutique businesses looking to expand beyond their physical location.
• SEO & Référencement (SEO & Search Optimization)

Quantifiable outcome

• Clients report high satisfaction: multiple Google reviews cite deadlines met, professional quality delivered, and ongoing working relationships maintained.

Named customers8 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Print Production PartnersminorImplementation/ SI/ Consulting PartnerThe agency partners with external print vendors to produce client deliverables including business cards, brochures, posters, kakemonos, and other print materials. The agency manages the vendor relationship and quality control on behalf of its clients.
• La Main WebcoreTechnology or IntegrationLa Main Web is the SARL entity that owns and operates the Jus De Citron brand. It is also listed as the designer, developer, and operator of the agency's website. The legal entity is registered at 8 grande rue, 51380 Vaudemange, France (SIREN: 978770915). The agency and the web development entity share the same principals.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Eskimoz: French digital marketing and SEO agency serving SMEs with website creation, SEO, and Google Ads services. Directly comparable service mix and similar French SME customer focus.
• Alioze: French web agency offering WordPress site creation, SEO, and digital marketing to small and mid-sized businesses. Comparable technology stack and target customer profile.
• Heaven: Paris-based creative and brand strategy agency serving SME and mid-market clients with brand identity and communications work. Overlapping service offering with comparable client base.
• CosaVostra: French creative agency providing brand identity, web design, and digital strategy for SMEs. Closely comparable in service mix, customer segment, and French regional focus.
• Spintank: French content and communication agency offering brand strategy and digital content services. Comparable creative agency model serving French organizations.
• La Netscouade: French digital communication agency delivering web, brand, and content strategy to organizations of varying sizes. Comparable integrated digital and brand communications offering.

Broad incumbents

• Publicis Groupe: Global French advertising and communications holding company. Operates across the full spectrum of brand, digital, and media services and dwarfs the anchor's scale.
• BETC: Paris-based creative agency within the Havas network. Operates broadly in brand and integrated communications with significantly larger scale and resources.
• Havas Paris: Global French-headquartered communications group with deep Paris presence. Competes in the same broad brand and digital communications category but at vastly larger scale.
• Elan Edelman: French PR and communications agency operating within the Edelman global network. Overlaps with the anchor in communications strategy and brand storytelling at significantly larger scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/search/results/all/?keywords=agence+jus+de+citron+%F0%9F%8D%8B&origin=RICH_QUERY_SUGGESTION&heroEntityKey=urn%3Ali%3Aorganization%3A108877250&position=0

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jus De Citron