Christopher Wagner

What Christopher Wagner does

Union Pier Summer House is a privately-held, single-property luxury vacation rental located at 9663 Berrien Street in Union Pier, Michigan, within the Harbor Country region adjacent to Lake Michigan. The property comprises five individually themed suites (Amsterdam, Strawberry Fields, Bamboo, Casablanca, and Herringbone) that can be booked individually or together as a whole-property rental accommodating up to 25 guests across eight bedrooms, five kitchens, and five bathrooms. Each suite features fully equipped kitchens, in-unit washer/dryers, smart TVs, key-less entry, individually controlled HVAC, and private outdoor decks; the property also offers shared outdoor amenities including a fire pit, gas grill, outdoor shower, and a one-block private path to Lake Michigan beach access.

The business operates a direct-to-consumer go-to-market model, accepting reservations through its own website (theunionpierswinterhouse.com), powered by ThinkReservations, and via phone. Pricing is per-suite on a nightly basis, ranging from $225 to $275 depending on suite size and season, with minimum-stay requirements of 2–4 nights and tiered guest counts. Ancillary revenue is generated through optional enhancement packages (local wine, roses, s'mores kits, charcuterie) and gift certificates. The primary customer segments are families and friend groups seeking premium multi-suite accommodations near Lake Michigan, with couples as a secondary segment; the property is marketed as the most exclusive summer lodging in Harbor Country, positioned within reach of Chicago and South Bend.

Name

Christopher Wagner

Legal name

Union Pier Summer House

Website

https://theunionpiersummerhouse.com

Company type

Private

Operating status

Operating

Short description

Union Pier Summer House is a privately-held luxury vacation rental in Union Pier, Michigan, offering five themed suites near Lake Michigan to families, friend groups, and couples booking through its own website.

Ownership category

akta.pro rank

Product category

Vacation Rental Lodging

NAICS

All Other Traveler Accommodation (721199)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro industry

PRIMARYTHAMAAAF

Beachfront & Lakefront Homes

Travel & Hospitality/Vacation Rentals & Short-Term Stays/Whole-Home Vacation Rentals

Keywords

• Vacation rental lodging
• Luxury vacation suites
• Lake Michigan lodging
• Harbor Country rentals
• Short-term beach accommodations

Headquarters

HQ city

Union Pier

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Short-term Vacation Rental Income: The primary revenue stream is nightly rental fees charged for individual suites or the entire property. Properties are rented as vacation accommodations with varying minimum night requirements (2-4 nights depending on suite). Additional fees apply for extra guests beyond base occupancy. Seasonal promotional rates are offered, such as 10% off for stays of five nights or more in June using promo code June2026.
2. Enhancements and Add-ons: Optional add-on packages including local wine bottles (white, red, sparkling), dozen red roses, s'mores kit, and charcuterie platter available for purchase upon reservation. These items are delivered to guests upon check-in.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Union Pier Summer House operates a luxury short-term vacation rental property offering five uniquely themed suites (Amsterdam, Strawberry Fields, Bamboo, Casablanca, Herringbone) plus whole-property rental in Harbor Country, Michigan, one block from Lake Michigan. Each suite includes a fully equipped kitchen, in-unit washer/dryer, luxury spa bathroom, private outdoor deck, smart TV, and modern amenities. The property accommodates up to 25 guests and sells optional enhancement packages (wine, roses, s'mores kits, charcuterie) and gift certificates.

Product overview

Union Pier Summer House is a luxury vacation rental property offering five individually themed suites in Harbor Country, Michigan near Lake Michigan. The portfolio includes: The Amsterdam Suite (one-bedroom, Dutch-inspired), The Strawberry Fields Suite (two-bedroom, tile-themed), The Bamboo Suite (two-bedroom, Asian-inspired), The Casablanca Suite (two-bedroom, Moroccan-inspired), and The Herringbone Suite (one-bedroom, ADA-accessible). Guests can book individual suites or reserve the entire property (All Five Suites) which accommodates up to 25 guests across eight bedrooms with five kitchens. Additional offerings include vacation enhancement packages (wine, roses, charcuterie, s'mores kits) and gift certificates. All suites feature fully equipped kitchens, in-unit washers/dryers, smart TVs, USB outlets, and private outdoor decks.

Differentiator

Problem solved

Functional benefit

Products and services

• The Amsterdam Suite
• The Strawberry Fields Suite
• The Bamboo Suite
• The Casablanca Suite
• The Herringbone Suite
• All Five Suites (Whole Property Rental)
• Vacation Enhancement Packages
• Gift Certificates

Quantifiable outcome

• Accommodates up to 25 guests across 8 bedrooms, 5 bathrooms, and 5 kitchens when booking the entire property
• +2 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• ThinkReservationscoreTechnology or IntegrationThinkReservations provides the property's booking engine, property management system, and website platform. The website (theunionpiersummerhouse.com) is powered by ThinkReservations, which handles reservations, availability calendars, and booking transactions.

Scale indicators4 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Vrbo: Major whole-home short-term rental marketplace within Expedia Group, targeting family- and group-oriented leisure travelers. Broad incumbent and likely alternative distribution channel for comparable Lake Michigan rentals, overlapping the same guest profile.
• Marriott Homes & Villas: Marriott Bonvoy's curated, professionally managed whole-home vacation rental program offering hotel-like amenities and loyalty integration. Broad incumbent in the upscale short-stay space, increasingly competing in leisure destinations like Harbor Country.
• Airbnb: Dominant global short-term rental marketplace connecting guests to vacation rental hosts. Broad incumbent in the same space and likely alternative distribution channel for Harbor Country operators, though not a direct operator of Union Pier Summer House-style properties.

Direct peers

• Plum Guide: Curation-focused vacation rental platform offering vetted, design-led whole-home short stays. Comparable as a premium-positioning competitor targeting the same quality- and aesthetics-driven guests, with similar themed-unit focus.
• Sonder: Operated design-forward boutique short-stay apartments and suites with direct booking and standardized guest experience. Comparable as a DTC-focused, design-led short-stay operator with similarly curated, themed units marketed to leisure travelers.
• Vacasa: Largest U.S. vacation rental management company operating professionally managed short-term rental homes across multiple destinations. Directly comparable as a whole-home short-stay operator serving leisure travelers, with similar revenue model (nightly rates, fees, local property management) and overlapping guest base in markets like Harbor Country.
• Evolve: Vacation rental management company partnering with property owners to professionally manage and market whole-home short-term rentals. Directly comparable as the same business model (professionally managed whole-home short stays) with similar guest base, owner-operator economics, and revenue model.

Emerging players

• Kasa: Tech-enabled operator of professionally managed apartment-style and leisure short-stay rentals expanding across U.S. markets. Emerging player with similar DTC, design-led operating model and overlapping guest base in leisure destinations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/UnionPierSummerHouse

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Christopher Wagner