FinanceFinder
FinanceFinder is a Dutch independent intermediary founded in 2018 that connects SMEs, entrepreneurs, and professional real estate investors with commercial real estate financing through a network of 80+ lenders, earning case and success fees per completed transaction in the Netherlands.
- Company typePrivate
- Founded2018
- HeadquartersUtrecht, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingServices
What FinanceFinder does
FinanceFinder is a Netherlands-based independent financial intermediary founded in 2018 in Utrecht that connects Dutch small and medium-sized enterprises (MKB), entrepreneurs, and professional real estate investors with commercial real estate financing through a network of more than 80 lending partners. The firm aggregates supply from major banks, commercial banks, alternative financiers, wealthy private individuals, institutional investors, investment funds, crowdfunding platforms, and microfinance providers, covering loan sizes from €50,000 (microfinance) up to €2,500,000+ (crowdfunding and institutional tickets of €1M+). Its core product is an 11-step free feasibility analysis tool that delivers a financing action plan within 24 hours, after which the company manages the full workflow — document collection, lender negotiation, and notary coordination — over a 2-4 week average processing cycle.
There is no proprietary technology platform underlying the business. FinanceFinder operates as a manual intermediary whose competitive asset is its aggregated lender panel and human advisory expertise, led by founder Sep Visser (former international rugby player and Fintech executive) and financing specialist Twan Lensvelt (ex-Fortis, Van Lanschot Bankiers, and an alternative lender, joined 2021). The go-to-market is sales-led: direct outreach, free feasibility requests via the website (financefinder.nl), and supplementary presence on LinkedIn, Facebook, and WhatsApp Business, with a 9.5/10 customer satisfaction score across 64 Feedback Company reviews as social proof.
Revenue is generated per transaction through two disclosed fees: a one-time case fee (eenmalige casusvergoeding) charged when the customer proceeds with a concrete financing project after viable options are presented, and a one-time success fee (succesvergoeding) charged upon successful financing completion. Fees are not publicly disclosed and are discussed individually with each client. The company serves only the Dutch market, with no disclosed venture capital, private equity, or external institutional ownership; founder Sep Visser retains primary ownership of a privately held firm with 1-10 employees.
FinanceFinder firmographics
Firmographics- Name
- FinanceFinder
- Legal name
- FinanceFinder
- Website
- https://financefinder.nl
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- FinanceFinder is a Dutch independent intermediary founded in 2018 that connects SMEs, entrepreneurs, and professional real estate investors with commercial real estate financing through a network of 80+ lenders, earning case and success fees per completed transaction in the Netherlands.
- Ownership category
- akta.pro rank
FinanceFinder industry classification
Industry- Product category
- Commercial Real Estate Financing Brokerage
- NAICS
- Mortgage and Nonmortgage Loan Brokers (52231)
- SIC
- Loan Brokers (6163)
- akta.pro primary industry
- Fee-Only Advisory (FSAEAAAL)
- akta.pro secondary industry
- Merchant Cash Advance & Revenue-Based Financing Enablement (FSAGALAH)
Keywords
Where FinanceFinder is headquartered
LocationHeadquarters
- HQ city
- Utrecht
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
FinanceFinder business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Case Fee (Eenmalige casusvergoeding): A one-time case fee is charged when FinanceFinder proceeds with a concrete financing project after presenting viable options to the entrepreneur. This fee is disclosed in the initial phase of engagement.
- Success Fee (Succesvergoeding): Upon successful completion of the financing, FinanceFinder charges a one-time success fee. This fee is discussed during the start of the engagement and is only charged if the financing is fully completed.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free initial consultation and feasibility analysis |
| Transaction based/ take rate | Multi-year contract | One-time case fee upon starting financing project |
| Transaction based/ take rate | Multi-year contract | One-time success fee upon successful financing completion |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
FinanceFinder product offering
Product offeringCore offering
FinanceFinder operates as an independent intermediary connecting Dutch entrepreneurs and professional investors with over 80 lenders for commercial real estate financing. The company provides free initial feasibility analysis within 24 hours and then matches clients to the best financing terms across major banks, commercial banks, alternative financiers, wealthy individuals, and institutional investors. Revenue is generated through one-time case fees and success fees upon completion of financing arrangements.
Product overview
FinanceFinder operates as an independent intermediary platform for commercial real estate financing, connecting SMEs and professional investors with over 80 lenders including major banks, trading banks, alternative financiers, wealthy private individuals, and institutional investors. The platform offers seven distinct financing products: Bridge Financing (Overbruggingsfinanciering), Private Investor Financing, Small Investment Funds, Institutional Investor Financing, Crowdfunding, and Microfinance. These products serve different financing needs based on loan amounts (from €50,000 to €2,500,000+), processing times, and term lengths. Central to the offering is the free Feasibility Analysis tool that guides users through an 11-step form to assess financing viability within 24 hours, providing an actionable plan before committing to the full financing process.
Differentiator
Problem solved
Functional benefit
Products and services
- Overbruggingsfinanciering (Bridge Financing) Short-term mortgage loan for real estate with the property as collateral, bridging until long-term financing is arranged. Maximum term of 24 months with 2-4 weeks processing time, available to Dutch entrepreneurs and professional investors.
- Financieren via Vermogende Particulieren (Private Investor Financing) Financing through an extensive network of wealthy private individuals seeking returns on capital who support entrepreneurs and professional investors in purchasing commercial property. Minimum loan amount €100,000 with 5-15 day processing time.
- Kleine Fondsen en Investeringsmaatschappijen (Small Investment Fund Financing) Financing through affiliated investment funds with which FinanceFinder has cooperation agreements. Minimum loan amount €200,000 with market-conform competitive interest rates.
- Institutionele Beleggers Financiering (Institutional Investor Financing) Financing from institutional investors such as pension funds and insurance companies that invest capital in the Dutch real estate market. Minimum loan amount €1,000,000 with 4-6 weeks processing time.
- Crowdfunding Financing through multiple investors (the crowd) who each invest relatively small amounts, sharing risk in exchange for returns. Maximum loan amount €2,500,000 with variable processing times of 14-21 days.
- Microfinancieren (Microcredit) Small business credit for enterprises, providing quick and easy access to working capital. Loan amounts €50,000-€250,000 with 3-6 weeks processing time.
- Gratis Haalbaarheidsanalyse (Free Feasibility Analysis) Free preliminary assessment tool that evaluates property value, loan amount, property type, business information, and provides an action plan within 24 hours. Accessible via an 11-step online form on the FinanceFinder website.
Quantifiable outcome
- Feasibility analysis completed within 24 hours
- +2 more outcomes
Companies that use FinanceFinder
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
FinanceFinder technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
FinanceFinder partnerships and signals
Strategic signalScale indicators5 records
Recent moves5 records
Expansion highlights5 records
FinanceFinder competitors and assessment
Company assessmentDirect peers
- Geldvoorelkaar: Dutch crowdfunding platform for business loans, offering SMEs access to a broad pool of private investors. Comparable to FinanceFinder as a Dutch intermediary channeling multiple private capital sources toward SME financing.
- Collin Crowdfund: Dutch business financing and crowdfunding platform that matches entrepreneurs and investors across a range of loan products. Comparable to FinanceFinder in intermediating Dutch SME capital raising through a multi-lender model.
- Octiva: Dutch online business financing marketplace connecting SMEs with multiple lenders for loans and credit. Comparable to FinanceFinder as a domestic alternative lender intermediary serving Dutch small businesses.
Broad incumbents
- Younited Credit: European consumer and SME lending platform operating across France, Germany, Italy, Spain, and Portugal. Comparable to FinanceFinder as a multi-source lender aggregation model, though operating at pan-European scale and focused on consumer and SME credit.
- October (formerly Lendix): European lending platform that connects SMEs with a base of professional and retail investors. Comparable to FinanceFinder as a multi-lender SME financing intermediary, though with pan-European scale and partial retail focus.
- Dynamic Credit: Dutch-origin asset manager focused on European consumer and SME loan portfolios, partnering with banks and platforms. Comparable to FinanceFinder in operating within the Dutch alternative finance ecosystem and intermediating SME loan flow.
- Funding Circle: Established UK-headquartered SMB lending platform operating across multiple European markets. Comparable to FinanceFinder as a technology-led multi-lender SME financing intermediary, but at much larger scale and with broader geographic reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
FinanceFinder social profiles
Digital presenceFinanceFinder financial estimates
Financial estimateRevenue estimate
Valuation estimate
FinanceFinder leadership team
Management profileNumber of profiles
Profiles2 records
FinanceFinder funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FinanceFinder M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FinanceFinder
What does FinanceFinder do?
FinanceFinder operates as an independent intermediary connecting Dutch entrepreneurs and professional investors with over 80 lenders for commercial real estate financing. The company provides free initial feasibility analysis within 24 hours and then matches clients to the best financing terms across major banks, commercial banks, alternative financiers, wealthy individuals, and institutional investors. Revenue is generated through one-time case fees and success fees upon completion of financing arrangements.
Is FinanceFinder a public or private company?
FinanceFinder is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was FinanceFinder founded?
FinanceFinder was founded in 2018. It employs 1 to 10 people.
Where is FinanceFinder based?
FinanceFinder is headquartered in Utrecht, Netherlands, in the Europe region.
How does FinanceFinder make money?
Two revenue lines are on record. Case Fee (Eenmalige casusvergoeding) is the primary driver. The others are success Fee (Succesvergoeding).
Who are FinanceFinder's main competitors?
Direct peers on record are Geldvoorelkaar, Collin Crowdfund and Octiva. Broad incumbents are Younited Credit, October (formerly Lendix), Dynamic Credit and Funding Circle.
Does FinanceFinder have an API?
No public API is recorded for FinanceFinder.
What industry is FinanceFinder in?
FinanceFinder's product category is Commercial Real Estate Financing Brokerage. Its primary akta.pro industry code is FSAEAAAL, Fee-Only Advisory, with a secondary code of FSAGALAH, Merchant Cash Advance & Revenue-Based Financing Enablement. Its NAICS code is 52231 and its SIC code is 6163.