DB Health

What DB Health does

DB Health is a privately held Australian medical equipment and consumables distributor headquartered in Rydalmere, NSW, operating since c.2000 as part of the wider Denyer business group. The company supplies hospitals, clinics, and healthcare practices across Australia with a broad catalogue spanning patient identification systems (wristband printers, barcode scanners, wristbands, NICU safety software), diagnostic instruments (otoscopes, ophthalmoscopes, dermatoscopes, laryngoscopes, vital signs monitors), examination-room equipment (exam tables, scales, lights, X-ray viewers, seating), operating-theatre carts and hollowware, sterilization products, and consumables such as disinfectants, face shields, and ultrasound gels. Its portfolio is assembled primarily through distribution agreements with established global manufacturers including HEINE (Germany), Code, Brother, Seca, Warwick, Oxford, Brewer, Riester, and Smiths BCI, with the Mother's Milk NICU safety workflow bundling Code scanners and Brother printers into an integrated EBM verification solution.

The business operates a B2B distribution model with two principal revenue streams: one-time equipment sales (diagnostic instruments, examination tables, vital-signs monitors, surgical carts) and ongoing consumables sales (wristbands, labels, hollowware, disinfectants). Pricing is overwhelmingly quote-based across both streams, with limited publicly listed unit pricing on commodity items; ordering is conducted through the company website, freecall (1800 451 446), and email at [email protected]. Customer reach is Australia-wide, the company is privately held with no disclosed funding rounds, M&A activity, or leadership changes, and headcount is reported in the 11–50 employee range. The company's strategic positioning centres on domain specialization in patient identification and a curated multi-brand portfolio serving clinical workflow needs rather than on proprietary software, AI, or vertically integrated manufacturing.

Name

DB Health

Legal name

DB Health

Website

https://dbhealth.com.au

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

DB Health is a private Australian medical equipment distributor based in Rydalmere, NSW, supplying diagnostic instruments, exam room equipment, patient identification systems, and consumables to hospitals, clinics, and healthcare practices across Australia.

Ownership category

akta.pro rank

Product category

Medical Equipment & Supplies

NAICS

Drugs and Druggists' Sundries Merchant Wholesalers (42421), Medical Equipment and Supplies Manufacturing (3391), Medical Equipment and Supplies Manufacturing (33911)

SIC

Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047), Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Medical, Dental & Lab Supply Marketplaces (CRAFAHAG)

Keywords

• Medical equipment supply
• Patient identification systems
• Healthcare consumables
• Medical diagnostic instruments
• Surgical equipment

Headquarters

HQ city

Rydalmere

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Medical Equipment Sales: Sale of medical equipment including diagnostic instruments, examination tables, vital signs monitors, and surgical equipment
2. Consumables and Supplies: Ongoing sales of consumable medical supplies including wristbands, labels, holloware, disinfectants, and examination accessories

Pricing tiers

Distribution channels1 record

Marketing channels2 records

Core offering

DB Health is an Australian healthcare equipment and consumables supplier that distributes a broad catalog of medical products to hospitals, clinics, and medical practices. Its offering spans patient identification systems (wristband printers, barcode scanners, wristbands, and NICU safety software), examination room and diagnostic instruments (otoscopes, ophthalmoscopes, dermatoscopes, laryngoscopes, vital sign monitors, stethoscopes, sphygmomanometers), exam room equipment (lights, X-ray viewers, scales, exam tables), medical carts, sterilisation/hollowware products, surgical disposables, and miscellaneous supplies such as disinfectants, mobility aids, face shields, and ultrasound gels. The company acts as a local Australian distributor for established international manufacturers including HEINE, Seca, Warwick, Code, Brother, Spirit, Oxford, and Brewer.

Product overview

DB Health is a healthcare equipment and consumables supplier based in Australia, offering a diverse portfolio of medical products across multiple categories. The company's offering is organized as a broad product catalog rather than a unified software platform. Key product categories include: Patient Identification products (wristband printers, barcode readers including Code scanners, TrustSense and Brother printers, various wristbands and labels, plus Mother's Milk NICU safety software); Examination Room Equipment (Heine diagnostic instruments including otoscopes, ophthalmoscopes, dermatoscopes, laryngoscopes, video laryngoscopes, vital sign monitors, exam lights, scales, examination tables, and seating); Medical Carts and Theatre Equipment (Oxford stainless steel carts for operating theatres, medication carts, procedure carts, and wall-mounted workstations); Holloware and Sterilization Products (Warwick reusable autoclavable instruments, bowls, trays, and Sterilite disposable hollowware); and Miscellaneous Medical Supplies (disinfectants, mobility aids, face shields, and ultrasound gels). The company distributes products from major brands including Heine, Seca, Warwick, Code, Brother, Spirit, and Oxford.

Differentiator

Problem solved

Functional benefit

Products and services

• Hospital Disinfectant Hospital-grade disinfectant products for healthcare facility sanitation and infection control, sold to hospitals, clinics, and healthcare institutions across Australia.
• Pill Crushing and Cutting Devices Devices used by healthcare staff to crush and cut pills for medication administration in clinical settings.
• Medical Carts Range (General Purpose, Linen, Cleaning, Medication, Procedure, CSSD, Dressing, Operating Theatre, Maternity, Stock Distribution) Comprehensive range of medical carts and trolleys for general purpose, linen/laundry, cleaning and waste, medication, procedure, CSSD, dressing and instrument, operating theatre, maternity, stock distribution, and wall-mounted PPE/inventory dispensers in healthcare facilities.
• Certis C1-30 Wristband Printer Wristband printer for producing patient identification wristbands in healthcare facilities.
• Patient Identification Wristbands and Labels Range of patient identification wristbands and labels including LabelBand wristbands, Alert wristbands and snaps, Speedi-Print/SuperBand write-on wristbands, Vericolour insert wristbands, direct thermal wristbands, neonatal and paediatric identification products, and DuraSoft laser wristbands and labels for hospital patient ID workflows.
• TrustSense Direct Thermal Printer Compact direct thermal printer for wristbands and labels with LAN interface and smartphone/tablet integration, supporting ZPLII emulation and Cerner certification for healthcare IT.
• Mother's Milk NICU Safety Solutions Software Mobile software solution for NICU patient safety that integrates with Code barcode scanners and Brother printers to verify and match expressed breast milk to mothers and infants, eliminating feeding errors.
• Brother RJ-3150 Direct Thermal Printer Rugged mobile printer with IP54 rating and 1.8m drop protection, printing at 127mm/sec, with ZPL II emulation and Bluetooth or Wi-Fi connectivity for bedside patient identification labeling.
• Code Healthcare Barcode Readers (CR1100, CR1500, CR2700, CR7010) Range of disinfectant-ready barcode scanners built with CodeShield plastics for healthcare environments, with Bluetooth connectivity, IP ratings, and integration with EMR systems for patient safety workflows.
• Heine Otoscopes (Beta 400, Mini 3000, K180) LED and XHL otoscopes for ear examination with various illumination technologies including LED HQ fiber optic options and compatibility with rechargeable or battery handles, for clinical use.
• Heine Proctology Equipment (UniSpec, Instrument Heads) Proctology examination equipment including disposable anoscopes, proctoscopes, sigmoidoscopes, and reusable instrument heads with fiber optic illumination for clinical examination.
• Sphygmomanometers (Heine Gamma G5, Gamma XXL, Spirit Aneroid) Blood pressure measurement devices including aneroid sphygmomanometers with various mounting options and warranty periods ranging from 5 to 10 years, for clinical blood pressure measurement.
• Spirit Stethoscopes (Deluxe, Majestic, Cardiology) Range of stethoscopes including dual head, teaching, nurse, and cardiology models with various head sizes and tubing colour options for clinical auscultation.
• Vital Sign Monitors (RVS-100, SPECTRO2) Advanced vital sign monitors measuring NIBP, SpO2, temperature, and pulse, with EMR connectivity via HL7 standard, 3 measurement modes, wireless capability, and nurse call integration for hospital patient monitoring.
• Gynaecological Products (IUDs, Speculae, Vaginal Dilators) Range including Mona Lisa IUDs, vaginal speculae in various types (Cusco, Graves, Pederson), vaginal dilators, pessary rings, pregnancy tests, and surgical lubricants for women's health clinical use.
• Heine Dermatoscopes (Delta 20 T, DELTAOne, Mini 3000) Dermatoscopes for skin lesion examination with LED HQ technology, digital documentation capabilities, and various magnification levels for early melanoma detection in clinical dermatology.
• Heine Diagnostic Instrument Handles and Chargers (Beta 4, NT4) Rechargeable and battery handles for Heine diagnostic instruments including Beta 4 USB and NT4 table charger systems with LED HQ technology for powering diagnostic heads.
• Heine Ophthalmoscopes (Beta 200S, Beta 200, Mini 3000, K180) Ophthalmoscopes with LED and XHL illumination options, featuring aspherical optical systems and various apertures for eye examinations in clinical settings.
• Heine Laryngoscopes (Macintosh, Miller, FlexiTip, EasyClean) Laryngoscope handles and blades for airway management including LED and XHL illumination, with various blade types (Macintosh, Miller, FlexiTip) and EasyClean reprocessing handles for clinical airway management.
• Heine VisionPRO Video Laryngoscope German-made video laryngoscope with allBRIGHT transflective display, anodised aluminium construction, rechargeable lithium battery, and sustainable blades made from upcycled refrigerator materials for airway intubation.
• Heine Headlights and Loupes (HR 2.5x, LoupeLight 2, mPack Mini) Surgical headlights and binocular loupes with LED HQ illumination, various working distances, and mobile battery power source for healthcare professionals during procedures.
• Exam Lights (Heine EL10, EL3, Halux N50, Maggylamp, MLD Magnifier) Examination lights including LED and traditional options from Heine, Halux, and Maggylamp with various mounting configurations and light intensity levels for examination rooms.
• Dalcross LCD X-Ray Viewers Wall-mounted slimline LCD X-ray viewers available in single, double, and triple bay configurations with high brightness display for clinical radiology review.
• Seca Scales and Height Measures (Baby, Column, Platform, Chair, Stadiometer) Comprehensive range of medical scales including baby scales, column scales, platform/wheelchair scales, chair scales, and height measures from Seca with wireless connectivity options for clinical patient measurement.
• Exam and Procedure Tables (Dalcross, Brooksbuilt, Brewer) Examination couches and procedure tables including standard, high-low, and power-assisted models from Dalcross, Brooksbuilt, and Brewer with various weight capacities and adjustment options for clinical examination rooms.
• Clinical Chairs, Stools and Step Stools (Oxford, Dalcross Bamback) Clinical seating including blood collection chairs, gas lift chairs, micro-surgery chairs, stools, saddle chairs, and step stools from Oxford and Bamback for healthcare environments.
• Wall Mount Workstations (OmniMed) Wall-mounted storage cabinets, isolation/PPE workstations, and fold-down work desks for healthcare facility organization.
• BetterShield FaceShield Full face shield with 1.2mm thickness, anti-fog film, and EN 166:2001 and ANSI/ISEA Z87.1 certification for healthcare worker protection against airborne pathogens.
• Grip N Assist Mobility Assistance Belts Patented multifunctional mobility assistance belts for patient transfer with lift-capable and non-lift capable options, featuring adjustable buckles and velcro straps for clinical mobility support.
• Medical Imaging Supplies (Fiab Eco Gel, Konix Sterile Gel) Ultrasound gels including eco gel and sterile gel satchels for medical imaging applications, available in various package sizes for clinical ultrasound use.
• Operating Theatre Carts and Equipment (Oxford) Comprehensive range of operating theatre equipment including anaesthetic carts, bowl stands, mayo instrument tables, instrument tables, monitor carts, and surgeon's step stools in stainless steel for surgical environments.
• Sterilite Disposable Hollowware Single-use disposable hollowware including gallipots, jugs, kidney dishes, and theatre bowls made from polypropylene for steam autoclave, ETO, or gas plasma sterilization.
• Warwick Bowls, Gallipots and Kidney Dishes Reusable autoclavable polypropylene bowls, gallipots, kidney dishes, and wash bowls with Class 1 Medical Device CE marking for hospital sterilization processes.
• Warwick Instrument and Compartment Trays Autoclavable instrument trays and lids with strengthened sides, flat and ribbed bases, designed for up to 1000 washes and sterilizations for instrument reprocessing workflows.
• Warwick Sterilisation Products Autoclavable DIN style trays, mesh instrument trays, silicone protection pads, tray traceability tags, rigid scope containers, and disinfection tanks for sterilization workflows in CSSD.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature4 records

Partnerships

Ten partnerships are on record, tiered core and major.

• CodecoreTechnology or IntegrationCode is a leader in barcode scanners and technology, providing healthcare-grade barcode readers designed to withstand extensive cleaning and disinfecting. Their CodeShield disinfectant-ready plastics with various level ratings allow sanitization with different chemical cleaners. Products include CR1100, CR1500, CR2700 barcode scanners and CR7010 iPhone cases for healthcare environments.
• Rapid HealthcarecoreTechnology or IntegrationRapid Healthcare developed Mother's Milk EBM software for use with Code barcode scanners and Brother mobile printers to positively match correct mother's EBM to correct infant in NICU settings. This verification system protects both patients and nursing staff by eliminating feeding errors.
• BrothercoreTechnology or IntegrationBrother International provides mobile printing solutions including RJ-3150 direct thermal printer for printing barcoded or non-barcoded identification labels for hospital patient applications including EBM, Pathology Specimens, Blood collection, and Medication.
• HEINEcoreTechnology or IntegrationHEINE is a German manufacturer of precision medical instruments including laryngoscopes, otoscopes, ophthalmoscopes, dermatoscopes, examination lights, and diagnostic handles. Products feature LED HQ technology and are known for reliability and durability.
• SecamajorTechnology or IntegrationSeca provides medical scales and measuring systems including baby scales, column scales, platform scales, wheelchair scales, height measures, and stadiometers for healthcare facilities.
• WarwickmajorTechnology or IntegrationWarwick manufactures autoclavable sterilisation products and hollowware including instrument trays, bowls, gallipots, kidney dishes, jugs, bedpans, and sterilisation containers designed for up to 1000 washes and sterilisations.
• OxfordmajorTechnology or IntegrationOxford manufactures medical carts and surgical equipment including anaesthetic carts, instrument tables, mayo tables, monitor carts, bowl stands, kick buckets, and surgeon's step stools in stainless steel.
• BrewermajorTechnology or IntegrationBrewer provides access high-low exam tables and procedure tables designed to transform from chair position to exam table position with abundant storage, ergonomic stirrups, and safety grab bars.
• RiestermajorTechnology or IntegrationRiester manufactures vital signs monitors and pulse oximeters including ri-fox finger pulse oximeter and RVS-100 vital signs monitor with EMR connectivity following HL7 standard.
• Smiths BCImajorTechnology or IntegrationSmiths BCI provides SPECTRO2 range of pulse oximeters with patented technology for dependable readings in challenging situations including low perfusion performance and motion tolerance.

Scale indicators1 record

Recent moves1 record

Expansion highlights4 records

Broad incumbents

• Cardinal Health: Major US-listed healthcare services and products company distributing medical and surgical supplies to hospitals, ambulatory centers, and clinical labs worldwide. Overlaps with DB Health in medical/surgical supply distribution, though Cardinal Health operates at vastly greater scale.
• Patterson Companies: US-based distributor of dental and animal health products, with a presence in medical supply distribution through its Patterson Medical subsidiary. Comparable as a multi-vertical healthcare distributor with similar channel and customer-base dynamics.
• Medline Industries: One of the largest privately held medical supply manufacturers and distributors globally, serving hospitals, surgery centers, and physician offices. Comparable in the medical supplies and equipment distribution space, with significantly broader scale and vertically integrated manufacturing.
• Henry Schein: Global Fortune-500 distributor of healthcare products to dental, medical, and animal health practitioners. Operates broadly across medical supply distribution with much greater scale, broader catalogs, and integrated digital procurement — overlapping materially with DB Health's medical equipment and consumables distribution model.
• Olympus Australia (Medical): Subsidiary of Olympus Corporation, a global manufacturer of medical and surgical equipment, including laryngoscopes, endoscopes, and diagnostic instruments that overlap with DB Health's Heine-supplied diagnostic and airway-management products. Comparable in product categories distributed to Australian hospitals.

Direct peers

• Multigate Medical Devices: Australian manufacturer and distributor of single-use medical consumables and devices for hospitals, including PPE, holloware, and examination accessories. Comparable in serving the Australian hospital market with overlapping consumable product categories.
• Device Technologies Australia: Leading Australian distributor of medical devices, surgical equipment, and consumables to hospitals and healthcare professionals across Australia and New Zealand. Directly comparable to DB Health as a multi-brand medical equipment distributor with similar customer base (hospitals, specialists) and product breadth.
• Getz Healthcare Australia: Australia and New Zealand distributor of medical devices and equipment across specialties including surgery, ICU, and diagnostic imaging. Comparable as a multi-brand medical equipment distributor serving hospitals and specialists in Australia.
• McFarlane Medical: Australian medical equipment and supplies supplier serving hospitals, clinics, and aged-care providers with diagnostic instruments, examination equipment, and consumables. Comparable in product mix and customer profile to DB Health, focused on the Australian healthcare market.
• Surgico Medical & Healthcare: Australian supplier of surgical instruments, medical equipment, and consumables to hospitals and day surgeries. Directly comparable regional peer serving the same Australian market with overlapping product categories such as surgical instruments, sterilization products, and exam-room equipment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights6 records

Customer concentration

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Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DB Health