GRacing
GRacing is a founder-led German automotive tuning workshop founded in 2006, specializing in Honda engine swaps into classic Minis and custom dynamometer-based ECU tuning for Mini and Honda performance enthusiasts across Germany.
- Company typePrivate
- Founded2006
- HeadquartersLorch, Germany
- Headcount11–50
- GTM typeB2C
- OfferingServices
What GRacing does
GRacing is a privately-held German automotive tuning workshop founded in 2006 by Andreas Schröter and headquartered in Lorch-Oberkirneck, Germany. The firm specializes in performance work for Honda and Mini vehicles, offering custom ECU mapping (Kennfeldabstimmung) conducted on dynamometer and road, Honda engine swap conversions into classic Mini chassis (D16, B16, and B18 variants delivering approximately 140 to 210 PS), turbo and supercharger conversions, engine rebuilding, cylinder head machining, suspension setup, axle alignment, custom exhaust header fabrication, and complete vehicle conversions. GRacing operates as the exclusive MiniTec dealer and exclusive Mini tuner in Germany, performing TÜV-inspected conversions that are certified for legal road use.
The core technical proposition is individual per-engine calibration rather than universal chip-file tuning, with pre-tuning diagnostics including compression and pressure loss testing and supplementary telemetry (wideband oxygen, knock, and exhaust gas temperature sensors) used during dyno runs. The firm relies on a multi-brand parts ecosystem including Hondata and Haltech for engine management, Turbosmart and Boostconcept for forced induction, Hawk Performance, Whiteline, DBA, Xtreme Clutch, and King Race Bearings for chassis and drivetrain, and Superfast Minis for Mini-specific components. All work is delivered as project-based professional services, with parts resale and occasional completed vehicle sales (for example a MINI with a Honda B16A2 listed at €32,800-€35,000 and a BMW M3 E46 at €89,500).
GRacing runs a founder-led direct-sales motion with no e-commerce or self-serve channel: owner Andreas Schröter personally handles every inquiry via phone, email, contact form, Facebook, and WhatsApp, and the customer base consists primarily of individual Mini and Honda performance enthusiasts in Germany, with a secondary motorsport customer segment. The firm is independent, with no external investment, no parent or subsidiary structure, and no publicly disclosed financials.
GRacing firmographics
Firmographics- Name
- GRacing
- Legal name
- GRacing
- Website
- https://gracing.de
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- GRacing is a founder-led German automotive tuning workshop founded in 2006, specializing in Honda engine swaps into classic Minis and custom dynamometer-based ECU tuning for Mini and Honda performance enthusiasts across Germany.
- Ownership category
- akta.pro rank
GRacing industry classification
Industry- Product category
- Automotive Performance Tuning
- NAICS
- Motor Vehicle Gasoline Engine and Engine Parts Manufacturing (336310), Automotive Body, Paint, Interior, and Glass Repair (81112)
- SIC
- Motor Vehicle Parts & Accessories (3714)
- akta.pro primary industry
- Aftermarket Performance & Tuning Products Manufacturing (Intakes/Turbos/ECU Tuners/Superchargers) (IMACANAN)
- akta.pro secondary industry
- Aftermarket Exhaust & Emissions Components Manufacturing (Mufflers/Catalysts/DPF/EGR) (IMACANAE)
Keywords
Where GRacing is headquartered
LocationHeadquarters
- HQ city
- Lorch
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
GRacing business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D
Revenue model
- Vehicle Sales: Sale of completed project vehicles including custom-tuned MINIs with Honda VTEC engine swaps. Example: MINI with Honda B16A2 engine sold for €32,800-35,000.
- ECU Tuning Services: Custom engine calibration and mapping services conducted on dynamometer and road. Includes comprehensive pre-tuning diagnostics and testing.
- Engine and Chassis Services: Services including engine rebuilding, motor tuning, turbo conversions, compressor conversions, exhaust systems, suspension setup, axle alignment, and complete vehicle conversions.
- Parts Sales: Sales of tuning parts and components through their network of international suppliers. Acting as MiniTec dealer.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Completed Project Vehicles |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
GRacing product offering
Product offeringCore offering
GRacing is a German automotive tuning workshop that specializes in Honda and Mini performance customization. Core services include individual ECU tuning on a dynamometer, full Honda engine swaps into classic Mini chassis with TÜV certification, turbo and supercharger conversions, engine rebuilding, and suspension/chassis work. The workshop also fabricates custom exhaust headers and sells completed project vehicles and tuning parts to enthusiasts.
Product overview
GRacing is a German automotive tuning workshop specializing in Honda and Mini vehicles. The company offers individual services across engine swaps (D16 Mini Swap, B16 Mini Swap, B18 Mini Swap), engine modification (turbo conversions, supercharger conversions, engine rebuilding), ECU tuning (Kennfeldabstimmung), suspension work, and custom fabrication. GRacing works with Honda B-Series, D-Series, K-Series, H-Series, and F-Series engines, performing complete vehicle conversions that are TÜV-inspected. The company was founded in 2006 by Andreas Schröter and is located in Lorch-Oberkirneck, Germany.
Differentiator
Problem solved
Functional benefit
Products and services
- D16 Mini Swap Engine swap service installing a Honda 1.6L SOHC VTEC motor into a Mini vehicle. Delivers approximately 140 PS, 150 Nm of torque, and 7,200 RPM. Intended for classic Mini owners seeking a reliable, modern VTEC powertrain with TÜV certification for German road use.
- B16 Mini Swap Engine swap service installing a Honda 1.6L DOHC VTEC motor into a Mini vehicle. Delivers approximately 170 PS, 160 Nm of torque, and 8,000 RPM. Targeted at classic Mini owners wanting higher-performance VTEC swap conversions certified for German road use.
- B18 Mini Swap Engine swap service installing a Honda 1.8L DOHC VTEC motor into a Mini vehicle. Delivers approximately 210 PS, 200 Nm of torque, and 8,400 RPM. Designed for enthusiasts seeking maximum factory-VTEC performance in a TÜV-certified Mini conversion.
- Turboumbau (Turbo Conversion) Professional turbo conversion service for Honda engines that includes project planning, component selection using Boostconcept and Turbosmart parts, and full vehicle system integration. Targeted at Honda owners seeking forced induction upgrades with professional integration.
- Kennfeldabstimmung (Engine Mapping / ECU Tuning) Individual ECU tuning service performed on dynamometer and road that adjusts fuel injection and ignition timing based on the specific motor and installed components. Supports boost pressure control, flat shift, launch control, traction control, VTEC/i-VTEC control, flex fuel, knock regulation, and motor protection for Honda and Mini owners seeking maximum power, durability, or fuel efficiency.
- Kompressorumbau (Supercharger Conversion) Supercharger installation and conversion service for Honda engines, intended for owners seeking forced induction alternatives to turbo setups.
- Komplettumbauten (Complete Vehicle Conversions) Full vehicle conversion projects combining engine, suspension, and drivetrain modifications delivered as a single integrated build. Targeted at customers wanting a complete, one-stop custom vehicle project.
- Motorenüberholung (Engine Overhaul) Complete engine rebuilding and refurbishment service for Honda engines, intended for owners restoring worn or high-mileage motors to reliable performance.
- Motorenaufbau (Engine Assembly) Custom engine assembly service for Honda engines, allowing customers to spec the build configuration.
- Motorentuning (Engine Tuning) Engine performance modification and optimization service for Honda engines, covering tuning work beyond the standalone ECU calibration offering.
- Zylinderkopfbearbeitungen (Cylinder Head Work) Cylinder head machining and porting services for Honda engines, supporting performance builds and engine rebuilds.
- Krümmerbau (Header Fabrication) Custom exhaust manifold and header fabrication service, producing bespoke exhaust headers tailored to specific engine swaps and chassis configurations.
- Leistungsmessungen (Power Measurements) Dynamometer and power measurement testing service that quantifies engine output before and after tuning or modification work.
- Motorentechnik (Engine Technology Services) Engine overhaul, engine assembly, and engine tuning services for Honda engines covering the full technology stack of motor work.
- Fahrwerktechnik (Suspension Technology) Axle alignment, suspension installation, and suspension tuning services integrated with Whiteline chassis components for Honda and Mini performance builds.
Quantifiable outcome
- D16 Mini Swap delivers ~140 PS, ~150 NM torque at 7,200 rpm
- +2 more outcomes
Companies that use GRacing
Customer profileSegments3 records
Ideal customer profiles3 records
GRacing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
GRacing partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- MiniTeccoreOfficial MiniTec dealer and exclusive Mini tuner in Germany. MiniTec provides Mini-specific components and subframes for engine swap conversions.
Scale indicators2 records
Recent moves5 records
Expansion highlights3 records
GRacing competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
GRacing social profiles
Digital presenceGRacing financial estimates
Financial estimateRevenue estimate
Valuation estimate
GRacing leadership team
Management profileNumber of profiles
Profiles1 record
GRacing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GRacing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GRacing
What does GRacing do?
GRacing is a German automotive tuning workshop that specializes in Honda and Mini performance customization. Core services include individual ECU tuning on a dynamometer, full Honda engine swaps into classic Mini chassis with TÜV certification, turbo and supercharger conversions, engine rebuilding, and suspension/chassis work. The workshop also fabricates custom exhaust headers and sells completed project vehicles and tuning parts to enthusiasts.
Is GRacing a public or private company?
GRacing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was GRacing founded?
GRacing was founded in 2006. It employs 11 to 50 people.
Where is GRacing based?
GRacing is headquartered in Lorch, Germany, in the Europe region.
How does GRacing make money?
Four revenue lines are on record. Vehicle Sales are the primary driver. The others are ECU Tuning Services, engine and Chassis Services and parts Sales.
Does GRacing have an API?
No public API is recorded for GRacing.
What industry is GRacing in?
GRacing's product category is Automotive Performance Tuning. Its primary akta.pro industry code is IMACANAN, Aftermarket Performance & Tuning Products Manufacturing (Intakes/Turbos/ECU Tuners/Superchargers), with a secondary code of IMACANAE, Aftermarket Exhaust & Emissions Components Manufacturing (Mufflers/Catalysts/DPF/EGR). Its NAICS code is 336310 and its SIC code is 3714.