Image Text Verlagsgesellschaft

What Image Text Verlagsgesellschaft does

Image Text Verlagsgesellschaft mbH is a privately held German publishing house founded in the early 1990s and headquartered in Neuss-Grimlinghausen (North Rhine-Westphalia). The company exclusively produces magazines and member communications for Kreishandwerkerschaften (regional Chambers of Crafts) and medium-sized enterprises (Mittelstand) operating within the German Handwerk (craft and trades) sector. Its services are organized as an integrated bundle: Redaktion & Gestaltung (editorial content and layout), Anzeigenservice (active solicitation and servicing of local and regional advertising customers), Druck & Versand (on-time print production and direct delivery to members), and Online-Integration (optional digital publishing of magazine content). The company also performs direct, relationship-driven sales through its Vertriebsleitung, with on-site customer engagement across regional craft organizations.

The business operates on a recurring, B2B revenue model anchored in annual or recurring magazine production contracts with craft chambers and complementary advertising sales to local and regional businesses seeking access to the craft readership. Pricing is not publicly disclosed and appears to be quote-based and tailored per engagement. The firm is family-led, with Lutz Stickel as Geschäftsleitung, Gaby Stickel in Controlling, and Stefan Nehlsen heading sales; it employs between 1 and 10 people and has no disclosed external investors, subsidiaries, or M&A activity.

The company's competitive positioning rests on more than three decades of domain specialization in craft-sector communications, an emphasis on editorial quality designed to convert mandatory chamber publications into voluntary reading, and a direct-distribution model that delivers finished magazines to craft guild members. Underlying technology consists of conventional publishing and print production tools; no proprietary platform, software products, APIs, or AI capabilities are disclosed in available data. The firm is operationally active, recently relocated its office to a Rhine-facing location in Neuss-Grimlinghausen, and maintains a compliance partnership with KHBL Service- und Wirtschaftsgesellschaft mbH for data protection oversight.

Name

Image Text Verlagsgesellschaft

Legal name

Image Text Verlagsgesellschaft mbH

Website

https://image-text.de

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

1–10 employees

Short description

Image Text Verlagsgesellschaft mbH is a family-owned German publishing house that produces magazines and member communications for Kreishandwerkerschaften (Chambers of Crafts) and Mittelstand craft-sector businesses, bundling editorial, advertising sales, print, and distribution services into recurring contracts.

Ownership category

akta.pro rank

Product category

Specialty Trade Publishing

NAICS

Periodical Publishers (513120), Periodical Publishers (51312), All Other Publishers (513199)

SIC

Periodicals: Publishing Or Publishing & Printing (2721), Miscellaneous Publishing (2741)

akta.pro primary industry

Business, Finance & Industry Trade Magazines (MPAJAEAM)

akta.pro secondary industries

Institutional & Custom Publishing (Coursepacks, Campus/Corporate Training) (MPAJABAL), Scholarly Society & Association Publishing (EDAGAFAK)

Keywords

• Trade magazine publishing
• Craft sector publishing
• Member communication services
• Advertising services
• Print distribution services

Headquarters

HQ city

Rommerskirchen

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Magazine Production & Distribution: Production and distribution of magazines for Kreishandwerkerschaften (Chambers of Crafts) and member companies. Revenue generated through subscription/license fees for magazine production services delivered to craft organizations.
2. Advertising Services: Active acquisition and servicing of local and regional advertising customers (Anzeigenservice). Revenue from advertising placements in the published magazines targeting the Handwerk (craft/trade) sector readership.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Image Text Verlagsgesellschaft is a German specialty publishing house that produces member magazines and trade publications for the Handwerk (craft/trade) sector, primarily for Kreishandwerkerschaften (Chambers of Crafts) and craft-affiliated companies. The company delivers an end-to-end publishing package comprising editorial content and graphic design, advertising sales, printing and physical distribution, and online integration of the resulting publications. Its customers are regional craft chambers and medium-sized craft businesses seeking turnkey member communications.

Product overview

Image Text Verlagsgesellschaft mbH is a publishing house serving the German crafts (Handwerk) industry for over 32 years. The company produces magazines for Kreishandwerkerschaften (chambers of crafts) and medium-sized enterprises. Its portfolio consists of four integrated service offerings: Redaktion & Gestaltung (editorial and design), Anzeigenservice (advertising services), Druck & Versand (printing and distribution), and Online-Integration (digital publishing options). The services are designed to transform trade publications from mandatory reading into voluntary reading time, combining information with quality and appealing presentation.

Differentiator

Problem solved

Functional benefit

Products and services

• Redaktion & Gestaltung (Editorial & Design) Editorial content creation and graphic design service for craft-sector publications, primarily member magazines of Kreishandwerkerschaften. For chamber clients and craft-affiliated businesses needing professionally produced editorial content and layout.
• Anzeigenservice (Advertising Service) Advertising sales and placement service into the company's craft-chamber publications. For local and regional craft businesses, trades, and service providers seeking access to the Handwerk readership.
• Druck & Versand (Printing & Distribution) Print production and physical distribution of craft-sector magazines and member publications. For Kreishandwerkerschaften and craft-affiliated organizations needing turnkey print and delivery to their members.
• Online-Integration (Online Integration) Online and digital integration of craft-sector publications, extending the magazine offering into web/digital channels. For Kreishandwerkerschaften and craft-affiliated organizations seeking to extend member communications beyond print.

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• KHBL Service- und Wirtschaftsgesellschaft mbHminorOthersKHBL Service- und Wirtschaftsgesellschaft mbH serves as the Data Protection Officer (Datenschutzbeauftragte) for Image Text Verlagsgesellschaft. Located at Altenberger-Dom-Straße 200, 51467 Bergisch Gladbach. This is a compliance/regulatory partnership rather than a commercial business partnership.

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Direct peers

• Verlag Handwerk und Technik: German publisher focused on Handwerk educational and trade publications, comparable to ITV's craft-vertical specialization.
• Schlütersche Verlagsgesellschaft: German trade and association publisher producing magazines and member communications for craft and SME organizations, overlapping with ITV's core offering.
• Holzmann Verlag (Deutscher Handwerks Verlag segment): German trade publisher with Handwerk-focused titles, providing a direct comparable for trade magazine publishing in the German crafts sector.
• Verlagsanstalt Handwerk: Specialized German publisher serving the Handwerk sector with trade publications, directly comparable to ITV's craft-focused magazine portfolio.

Broad incumbents

• Hüthig Verlag (WEKA Group): Established German professional and trade publisher within the WEKA Group, offering broader-scale B2B trade publications that overlap with ITV's market space.
• Vereinigte Fachverlage (dfv): Large German B2B trade publisher group operating across multiple verticals, serving as a broad incumbent comparison for niche regional trade publishers like ITV.
• Süddeutscher Verlag Veranstaltungen / Trade Press: Diversified German media and publishing group with B2B trade magazine operations, broader incumbent comparable to ITV's regional publishing model.

Regional players

• Müller und Schindler Verlagsgesellschaft: Regional German B2B trade publisher serving craft and SME publications, comparable in regional-association publishing model.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/image-text-verlagsgesellschaft-mbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Image Text Verlagsgesellschaft