What Fresh Studio does

Fresh Studio is a Vietnam-based agricultural and food consultancy founded in 2006 and headquartered in Hanoi. The firm offers advisory services in food sourcing, quality assurance, and marketing, supported by in-house R&D farms and a food laboratory. It operates with 51-100 employees and is led by founder Siebe Van Wijk, who serves as Owner and Managing Partner. Fresh Studio serves clients primarily within Southeast Asia, with a documented focus on the Vietnamese aquaculture sector.

The firm's most prominently documented initiative is the DeltaCare project, a pangasius aquaculture welfare assessment protocol structured around four domains: environment, health, nutrition, and behaviour. Developed in collaboration with FAI and funded by the Netherlands Enterprise Agency (RVO), the protocol is being validated across more than 100 pangasius farms in Vietnam, with planned finalization and a joint scientific publication targeted for 2026 to drive adoption across the Vietnamese aquaculture industry. This positions DeltaCare as the company's flagship recent initiative alongside its broader food and agriculture consulting practice.

Fresh Studio's revenue mechanics are not publicly disclosed; the business model appears to combine fee-based consulting engagements with grant-funded development work, with the RVO-backed DeltaCare program representing a significant non-dilutive funding source. No pricing structure, named customer accounts, revenue concentration, or commercial contract terms are available in the public record, limiting visibility into commercial scale.

Name

Fresh Studio

Website

https://freshstudio.vn

Company type

Private

Founded year

2006

Headcount range

51–100 employees

Short description

Fresh Studio is a Vietnam-based agricultural consultancy offering food sourcing, quality assurance, and marketing advisory services supported by R&D farms and a food lab, currently developing the DeltaCare pangasius welfare assessment protocol in partnership with FAI and the Netherlands Enterprise Agency.

Ownership category

akta.pro rank

Product category

Agricultural and Aquaculture Consulting Services

NAICS

Aquaculture (11251), Support Activities for Animal Production (11521)

SIC

Agricultural Services (700), Services-Commercial Physical & Biological Research (8731)

akta.pro primary industry

Recirculating Aquaculture Systems (RAS) & Land-Based Farming (AFAEAAAG)

akta.pro secondary industry

Fair Trade & Ethical Supply Chains (Certification, Traceability, Producer Support) (BPAGALAL)

Keywords

• Food sourcing consulting
• Aquaculture welfare assessment
• Food quality assurance
• Agricultural research services
• Farming protocol development

Headquarters

HQ city

Hanoi

HQ country

Vietnam

HQ region

Asia

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Core offering

Fresh Studio provides consulting and advisory services in food sourcing, quality assurance, and marketing, backed by R&D farms and a food lab. Its current aquaculture focus is the DeltaCare project, which delivers a welfare assessment protocol for pangasius farming in Vietnam, structured around four welfare domains (environment, health, nutrition, behaviour) and validated in collaboration with FAI and the Netherlands Enterprise Agency across more than 100 farms.

Product overview

Fresh Studio appears to be an agricultural consultancy firm that offers research and advisory services focused on aquaculture and farming welfare. Their primary offering mentioned is the DeltaCare project, which provides welfare assessment services for pangasius farming operations in Vietnam, structured around four welfare domains: environment, health, nutrition, and behaviour. The company operates in partnership with organizations like FAI and is funded by government agencies such as the Netherlands Enterprise Agency.

Differentiator

Problem solved

Functional benefit

Products and services

• DeltaCare Welfare Assessment Protocol A welfare assessment service for pangasius aquaculture that helps fish farmers in Vietnam identify welfare issues early, reduce mortality, and improve farm decision-making through a structured four-domain assessment framework.
• Food Sourcing and Quality Assurance Consulting Advisory service offering food sourcing strategy and quality assurance support to agri-food clients, leveraging Fresh Studio's R&D farms and food lab in Vietnam to validate product quality and supply chain integrity.
• Agricultural Marketing Consulting Marketing advisory service for agricultural and food-sector clients in Vietnam and Southeast Asia, drawing on Fresh Studio's applied research capabilities to support brand and market development.

Quantifiable outcome

• Expected to reduce mortality and improve farm decision-making outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• FAIcoreStrategic or Co-development Partner · 8 January 2026FAI and Fresh Studio have announced a collaboration to develop and validate a welfare assessment protocol for pangasius farming. The partnership involves developing the protocol across more than 100 farms in Vietnam, with plans to finalize the assessment tool in 2026 and publish a joint scientific paper to encourage adoption across the Vietnamese aquaculture industry.

Scale indicators1 record

Recent moves3 records

Expansion highlights4 records

Direct peers

• Solidaridad: International civil society organisation delivering sustainable supply chain programmes across agrifood commodities, including aquaculture in Asia. Comparable to Fresh Studio as a donor-funded consultancy that combines field programmes with standards development and producer support.
• FishWise: Sustainable seafood consultancy working with retailers, suppliers, and producers on responsible sourcing and production improvements. Comparable to Fresh Studio in providing technical advisory that links producer-level practice to international buyer expectations.
• Seafood Legacy: Asia-based consultancy focused on sustainable seafood sourcing, with deep ties to Japanese buyers and Southeast Asian aquaculture producers. Comparable to Fresh Studio as a specialised advisory bridging Asian aquaculture producers with international sustainability-driven buyers.
• WorldFish: International aquaculture and fisheries research organisation that develops and disseminates improved farming practices for smallholder fish farmers in Asia and Africa. Comparable to Fresh Studio's DeltaCare work in producing field-validated aquaculture protocols for emerging-market producers.
• Sustainable Fisheries Partnership (SFP): Global NGO that works with seafood suppliers, retailers, and producers on sustainability improvements in aquaculture and wild capture fisheries. Highly comparable to Fresh Studio in driving supplier-side capacity building and sustainability standards across Asian aquaculture supply chains.
• Blue Aqua International: Singapore-headquartered aquaculture solutions and consultancy firm with operations across Southeast Asia, including shrimp and finfish farming advisory. Directly comparable to Fresh Studio as a regional aquaculture advisory combining technical expertise with on-the-ground farm services.

Broad incumbents

• Cargill Aqua Nutrition: Global agribusiness and aquaculture feed leader with extensive services and sustainability programmes for fish and shrimp farmers across Asia. Comparable to Fresh Studio as a large incumbent providing producer-facing services in Asian aquaculture, though at vastly greater scale.
• IDH - The Sustainable Trade Initiative: International foundation that convenes companies, donors, and producers to fund and scale sustainable commodity programmes, including aquaculture in Asia. Comparable to Fresh Studio as the type of donor/funding intermediary that backs projects like DeltaCare and shapes the funding ecosystem.
• Aquaculture Stewardship Council (ASC): Leading global certification and standards body for responsibly farmed seafood, with active pangasius certification programmes in Vietnam. Comparable to Fresh Studio's DeltaCare work as the existing standards regime whose requirements the welfare protocol is designed to support.
• Veramaris: Joint venture of DSM and Evonik producing algae-based omega-3 for aquaculture feed, working closely with major aquaculture producers on nutrition and sustainability outcomes. Comparable to Fresh Studio as a globally backed aquaculture sustainability input, though operating at far larger scale on the feed side.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/freshstudio

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fresh Studio