Dena Energy

What Dena Energy does

Dena Energy Inc. is a private energy engineering and consulting firm founded in 2022 and headquartered in San Jose, California, with an additional office in Los Angeles and operational reach into Oregon. The firm provides a portfolio of professional services for industrial, commercial, and multifamily building owners, including ASHRAE Level 1/2/3 energy audits, energy and water benchmarking for California ordinance compliance (AB 802, EBEWE, San Jose BPO, Berkeley BESO, San Francisco EBEO), carbon footprint assessment and decarbonization planning, retro-commissioning, ENERGY STAR certification, training programs, implementation and incentive management, strategic energy management, and fleet electrification planning.

Its flagship product is the Energy Management System (EnMS), a software-powered platform delivered through a February 2025 strategic partnership with Energiency. The EnMS is sold in three tiers: ENLIGHT (self-service software), ENPOWER (software plus dedicated energy coach), and ENFORCE (software plus coach plus custom AI models with digital twin modeling and machine learning). The platform integrates universal data sources including utility meters, sub-meters, building management systems, ERP systems, IoT devices, and process sensors, and supports real-time monitoring, automated anomaly alerts, regression modeling, KPI tracking, predictive analytics, and ISO 50001 compliance workflows.

Dena Energy operates a multi-channel sales-led go-to-market combining direct consulting engagements, website and phone inquiries (888-302-DENA), industry event participation (Facilities Expo Central Valley, Association of Manufacturers Bay Area Annual Summit), and a referral network of contractors, engineering firms, utilities, program implementers, and property managers. Revenue is generated through project-based professional services fees for audits and assessments, tiered monthly SaaS subscriptions for the EnMS platform, ongoing managed-services performance monitoring with three levels (Basic, Active Optimization, Strategic Partnership), and implementation/incentive management work. Customers include manufacturing facilities, commercial property portfolios, schools, hospitals, museums, and government agencies such as the Oregon Department of Energy.

Name

Dena Energy

Legal name

Dena Energy Inc.

Website

https://dena.energy

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Dena Energy is a San Jose-based energy engineering firm providing ASHRAE audits, benchmarking, decarbonization planning, and an Energiency-powered Energy Management System SaaS for industrial, commercial, and multifamily building owners across California and the Pacific Northwest.

Ownership category

akta.pro rank

Product category

Energy Efficiency Consulting and Energy Management

NAICS

Environmental Consulting Services (541620)

SIC

Electric, Gas & Sanitary Services (4900)

akta.pro primary industry

Performance Contracting & Energy-as-a-Service (EaaS) for Buildings (BPABAGAN)

Keywords

• Energy efficiency audits
• Energy management systems
• Decarbonization consulting
• Carbon footprint assessment
• Industrial energy consulting

Headquarters

HQ city

San Jose

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Energy Efficiency Consulting Services: Professional consulting services including energy audits (ASHRAE Level 1, 2, and 3), energy benchmarking, carbon footprint assessments, and decarbonization planning. Delivered as project-based engagements with one-time fees.
2. Energy Management System (EnMS) Subscriptions: Three-tiered software-as-a-service offering: ENLIGHT (self-service software), ENPOWER (Software + Coach), and ENFORCE (Software + Coach + AI). Subscription tiers include monthly/annual billing with dedicated support and optimization services at higher tiers.
3. Performance Monitoring Services: Ongoing energy performance monitoring and optimization services with tiered service levels (Basic, Active Optimization, Strategic Partnership) including monthly data review, quarterly reports, and site visits.
4. Training Programs: Energy efficiency and sustainability training programs for client organizations, including employee awareness workshops, energy treasure hunts, and customized curriculum. Also offers public training series through PG&E Energy Center.
5. Implementation and Incentive Management: Project development and incentive application management services for energy efficiency projects, helping clients navigate utility incentives and financing options.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Dena Energy is an energy engineering firm providing consulting and audit services across industrial, commercial, and multifamily building sectors. Its core offering includes ASHRAE Level 1/2/3 energy efficiency audits, an AI-powered Energy Management System (EnMS) and analytics platform delivered through a strategic partnership with Energiency, carbon footprint assessments, decarbonization planning, performance monitoring, and California municipal benchmarking compliance. Services target manufacturing facilities, commercial property owners, multi-site enterprises, and government programs.

Product overview

Dena Energy is an energy engineering and consulting firm providing a comprehensive portfolio of energy efficiency and sustainability services. The core offering centers on the Energy Management System (EnMS) and Analytics Platform, powered by a strategic partnership with Energiency, which provides software-based energy monitoring and optimization across three service tiers (ENLIGHT, ENPOWER, ENFORCE). This is complemented by professional services including ASHRAE Level 1/2/3 Energy Efficiency Audits, Carbon Footprint Assessment & Decarbonization Planning, Performance Monitoring & Optimization, Energy and Water Benchmarking for California compliance, and Strategic Energy Management (SEM). Additional services include Implementation & Incentive Management, Retro-commissioning, ENERGY STAR Certification support, Training Programs, and Fleet Electrification Planning. The firm serves industrial, commercial, and multifamily building sectors across California and the Pacific Northwest.

Differentiator

Problem solved

Functional benefit

Products and services

• Energy Management System (EnMS) and Analytics Platform

Quantifiable outcome

• 5-25% reduction in energy costs within first year
• +5 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability5 records

Feature7 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• PG&E Energy CenterminorStrategic or Co-development Partner · 1 May 2026Dena Energy Principal Dr. Farzan Kazemifar offers a 4-course series on Industrial Decarbonization through the PG&E Energy Center. The training series covers industrial decarbonization opportunities, design and O&M considerations, management systems, and controls, available at no cost to participants.
• EnergiencycoreTechnology or Integration · 21 February 2025Strategic partnership to integrate Energiency's AI-powered energy analytics tools into Dena Energy's consulting services. The collaboration combines Dena Energy's industrial energy efficiency audit expertise with Energiency's AI capabilities to offer comprehensive energy management solutions. Energiency's AI platform is used by global manufacturing leaders including SKF, L'Oréal, and Stellantis in over 30 countries.
• Oregon Department of EnergycoreStrategic or Co-development Partner · 20 August 2024Dena Energy was awarded a contract by the Oregon Department of Energy to conduct energy audits and assessments for farms, ranches, and rural small businesses under the Oregon Rural & Agricultural Energy Assistance Program. The program is funded through the Energy Audit and Renewable Energy Development Assistan (REDA) grant from the U.S. Department of Agriculture.
• California GoGreen Financing ProgramminorStrategic or Co-development Partner · 20 June 2024Dena Energy was approved as a Project Developer in the California GoGreen Financing Program, which makes more private capital available for energy upgrades. Customers can access financing for energy efficiency projects including Dena Energy's energy efficiency audits, with loans up to $5 million.
• Contractor PartnerscoreChannel Partner/ Reseller/ DistributorDena Energy collaborates with mechanical (HVAC), controls, electrical, refrigeration, compressed air, and industrial retrofit contractors to provide value-added services including project scoping, energy savings calculations, utility incentive strategy, and Measurement & Verification (M&V).
• Engineering and Design FirmscoreChannel Partner/ Reseller/ DistributorDena Energy works alongside mechanical engineering firms, MEP consultants, industrial engineering firms, commissioning providers, and design-build teams to provide utility incentive strategy, project development, Owner's Representative support, M&V, and ongoing performance monitoring.
• Portfolio Owners and Property ManagerscoreImplementation/ SI/ Consulting PartnerDena Energy helps commercial property owners, industrial companies, real estate investment firms, hotel groups, healthcare organizations, school districts, and municipal agencies develop long-term energy investment strategies across their building portfolios.
• Utility and Program ImplementerscoreImplementation/ SI/ Consulting PartnerDena Energy collaborates with utilities, program administrators, implementation contractors, public agencies, and government-funded energy programs to support successful program delivery with ASHRAE energy audits, project scoping, engineering analysis, and performance verification.

Scale indicators12 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Carbon Lighthouse: Carbon Lighthouse delivers decarbonization assessments and ongoing energy reduction services for commercial real estate and industrial clients, with software-enabled analytics — closely aligned with Dena's industrial decarbonization + EnMS model.
• Willdan Energy Solutions: Willdan provides energy efficiency audits, benchmarking, and energy management services for commercial, industrial, and government clients across the U.S. — directly comparable to Dena Energy's core audit, benchmarking, and SEM offerings.
• Franklin Energy: Franklin Energy delivers energy efficiency program design and implementation, energy audits, and performance verification for utilities and government clients — overlapping strongly with Dena's energy audit and government contract work.
• CLEAResult: CLEAResult is one of the largest North American energy efficiency program implementers, offering energy audits, benchmarking, and utility program support — directly comparable in service mix and customer segments to Dena.

Emerging players

• GridPoint: GridPoint offers an energy management and analytics platform for commercial and retail portfolios with sub-metering and benchmarking — a comparable SaaS-side peer to Dena's ENLIGHT/ENPOWER tiers.
• Measurabl: Measurabl provides SaaS for carbon and ESG data management, benchmarking, and decarbonization planning for real estate and corporate portfolios — directly comparable to Dena's carbon footprint assessment and benchmarking services at the software layer.
• EnergyHub: EnergyHub provides an energy management software platform for utilities and enterprise customers with analytics, DER orchestration, and demand response — overlaps with Dena's EnMS SaaS tier, though focused more on DER than industrial efficiency.

Broad incumbents

• Schneider Electric (EcoStruxure / Energy & Sustainability Services): Schneider Electric offers industrial energy management software, ISO 50001 advisory, and sustainability/carbon services — competes broadly with Dena's full stack of audits, EnMS, and decarbonization planning from a much larger incumbent base.
• DNV (Energy Systems): DNV provides energy advisory, ISO 50001 certification support, and energy management system services globally — directly comparable to Dena's ISO 50001 compliance and EnMS offerings, but with a much broader portfolio.
• ICF International: ICF is a large management and technology consulting firm with a substantial energy and climate practice including energy efficiency, decarbonization, and benchmarking advisory — competes with Dena in the broader energy consulting space with much wider capabilities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/dena-energy

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dena Energy