Yunnan Agricultural Reclamation Group Menghai Bajiaoting Tea

What Yunnan Agricultural Reclamation Group Menghai Bajiaoting Tea does

Yunnan Agricultural Reclamation Group Menghai Bajiaoting Tea Co., Ltd. (云南农垦集团勐海八角亭茶业有限公司) is a state-owned Pu-erh tea manufacturer and distributor headquartered in Menghai County, Yunnan Province, China. The company traces its operational lineage to the Liming Farm established in 1955 and was formally founded in 1964, operating today under the Yunnan Agricultural Reclamation Group parent. It produces compressed Pu-erh tea in both raw (sheng) and ripe (shou) styles, offered in cake, brick, and tuocha formats under the Bajiaoting (八角亭) brand. Following a 2017 technical renovation, annual production capacity stands at 3,000 tons, supported by a Mengku Branch established in Lincang in May 2022.

The company's go-to-market model is built on a three-tier dealer network covering more than 28 Chinese provinces, complemented by direct-operated flagship stores and a Guangzhou marketing center. Revenue mechanics span a wide price range, from daily-drinking SKUs through premium heritage and collector editions priced up to ¥9,999 per cake. Customer segments include individual collectors, health-oriented consumers, regional dealers, and institutional or government buyers — exemplified by selection as an official tea for COP15. The company holds a Pu-erh tea museum and a repository of more than 1,000 product varieties, alongside certifications including China Time-Honored Brand (granted February 1, 2024), Yunnan Province Time-Honored Brand, and multiple industry designations.

Profitability and pricing power derive from heritage-driven brand premium, state-owned enterprise access to raw material and capital, and traceable-origin product authentication via QR codes. Distribution breadth and certification stack provide barriers to competitive imitation, though the absence of disclosed financial data and the traditional rather than technology-driven operating model constrain visibility into margin structure and growth velocity.

Name

Yunnan Agricultural Reclamation Group Menghai Bajiaoting Tea

Legal name

云南农垦集团勐海八角亭茶业有限公司

Website

https://limingpuer.com

Company type

Private

Founded year

1964

Operating status

Operating

Short description

State-owned Pu-erh tea manufacturer in Yunnan, China, founded 1964, producing and distributing Bajiaoting brand compressed teas through a multi-tier dealer network across 28+ provinces.

Ownership category

akta.pro rank

Product category

Pu'er Tea Manufacturing

NAICS

Coffee and Tea Manufacturing (311920), Coffee and Tea Manufacturing (31192)

SIC

Beverages (2080)

akta.pro primary industry

Tea Processing (Withering, Rolling, Fermentation, Drying) (AFAFADAF)

akta.pro secondary industries

Specialty Coffee & Tea (Single-Origin, Micro-lot, Premium) Processing (AFAFADAJ), Tea Blending & Flavoring (AFAFADAG), Tea (Leaf, Bagged, Instant, Concentrates) (CRADAHAE)

Keywords

• Pu'er tea production
• Compressed tea manufacturing
• Chinese tea distribution
• Organic tea processing
• Aged tea blending

Headquarters

HQ city

Yünnan

HQ country

China

HQ region

Asia

Offices4 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Revenue model

1. Pu-erh Tea Production and Sales: Core business producing, processing and selling 'Bajiaoting' series Pu-erh tea products. Products sold through multi-tiered distribution network, e-commerce (Tmall flagship store, WeChat store), and franchise counters. Revenue generated from both wholesale (dealer) and retail channels.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels7 records

Core offering

Yunnan Agricultural Reclamation Group Menghai Bajiaoting Tea is a state-owned Pu'er tea manufacturer founded in 1964. The company produces, processes, and sells the "Bajiaoting" (八角亭) series of compressed Pu'er teas, including raw (sheng) and ripe (shou) varieties in cake, brick, tuo, and loose-leaf forms. Products are sourced from cooperative tea gardens in the Xishuangbanna, Pu'er, and Lincang famous tea mountain regions.

Product overview

Yunnan Agricultural Reclamation Group Menghai Bajiaoting Tea (八角亭) is a state-owned Pu'er tea manufacturer founded in 1964, producing a comprehensive portfolio of compressed Pu'er teas including raw (生茶) and ripe (熟茶) varieties in cake, brick, and沱茶 forms. The company's core brand '八角亭' encompasses multiple product lines: the premium 冠千山 series featuring Lao Bang Zhang, Xigui, and Bingdao origins; the 甲冠天下 series showcasing rare mountain teas like Fenghuangwo and Mintang; the 魅力老寨 series featuring classic famous tea villages; organic certified products; annual zodiac commemorative releases (生肖系列); and classic traditional products like 7590 and 里程碑. The company also produces small青柑 (tangerine peel tea), 龙珠 (pearl-shaped tea), and white tea products. All products are sourced from tea gardens in Xishuangbanna's famous tea mountains including Bulang, Menghai, Jingmai, and Lincang regions.

Differentiator

Problem solved

Functional benefit

Brands

• 八角亭 (Bajiaoting): Main Pu-erh tea brand under Yunnan Agricultural Reclamation Group Menghai Bajiaoting Tea Co., Ltd., featuring raw and ripe Pu-erh tea products including famous mountain series, organic series, zodiac series, and classic series.

Products and services

• Bajiaoting Pu'er Tea Series (八角亭系列普洱茶)
• Yuzang Gongrui 2025 (御藏贡蕊2025)
• 2025 Bulang Heijin (2025布朗黑金)
• 2025 Heijun Jinzhuan (2025黑菌金砖)
• 2025 Jingmai Zaochun (2025景迈早春)
• 2024 Guanqianshan Liujin Dissolving Tea (2024冠千山·鎏金解散茶)
• 2024 Guanqianshan Liujin (2024冠千山·鎏金)
• 2024 Guanqianshan Banzhang Laozhai (2024冠千山·班章老寨)
• 2024 Lao Banzhang Gushu Qingbing (2024老班章古树青饼)
• Feilong Zaitian Zodiac Series (飞龙在天生肖系列)
• 2024 Snake Year Organic Raw Cake - Shilail Yunzhuan (2024蛇年有机生饼-势来运转)
• Guanqianshan Xigui (冠千山昔归)
• Guanqianshan Bingdao (冠千山冰岛)
• Jiaguan Tianxia Fenghuangwo (甲冠天下凤凰窝)
• 2024 Meili Laozhai Bingdao (2024魅力老寨冰岛)
• Luanhe Mijing Jingmai (鸾和秘境·景迈)
• 2024 Banzhang Organic Zhencang Jingpin (2024班章有机珍藏精品)
• 2024 Snake Year Organic Ripe Cake - Shilail Yunzhuan (2024蛇年有机熟饼-势来运转)
• 2024 Jiaguan Tianxia Bohe Tang (2024年甲冠天下薄荷塘)
• Classic Series (经典常规系列)
• Organic Series (有机系列)
• Bingdao Longzhu (冰岛龙珠)
• Xiaoqinggan (小青柑)

Quantifiable outcome

• 连续三年荣获云南省'10大名茶'荣誉称号
• +5 more outcomes

Named customers7 records

Segments4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• 广西农垦茶业集团 (Guangxi State Farm Tea Group)coreStrategic or Co-development Partner · 25 May 2022Strategic cooperation framework agreement signed on May 25, 2022 in Wuzhou, Guangxi. Alliance of Guangxi and Yunnan state farm tea groups collaborating with Wuzhou Zhongcha Tea Co. Joint cooperation focuses on: raw material supply, product R&D, sales platform development, technology exchange, project investment, and tea-tourism integration. Goal to build the China tea industry aggregation center, commercial center, and drive industry integration across Guangxi, Yunnan, and nationwide.
• 广西梧州中茶茶业有限公司 (Wuzhou Zhongcha Tea Co., Ltd.)coreStrategic or Co-development Partner · 25 May 2022Founded in 2007, wholly-owned subsidiary of China Tea Co., Ltd. Has been producing, processing and selling Liubao tea since 1952. Annual production exceeds 3,000 tons of Liubao tea. National high-tech enterprise and autonomous region-level leading agricultural enterprise. Partnering for product R&D, sales platform development, and technology exchange with Yunnan and Guangxi state farm tea groups.
• 云南农垦集团 (Yunnan Agricultural Reclamation Group)coreStrategic or Co-development Partner · 25 May 2022Parent company and state-owned enterprise. Yunnan Agricultural Group is the controlling shareholder of Yunnan Yunken Tea Group. Provides strategic direction, resource support, and governance oversight. Yunnan Agricultural Group is deepening cooperation with Guangxi Agricultural Group and Wuzhou Zhongcha to build the tea industry 'north-south' cooperation model.
• 云南云垦茶业集团有限责任公司 (Yunnan Yunken Tea Group)coreStrategic or Co-development Partner · 15 May 2022Yunnan Yunken Tea Group is the parent group company of Bajiaoting. Formerly Yunnan Agricultural Tea Development Co., Ltd., renamed on December 22, 2017. Core enterprise of Yunnan Agricultural Group's tea business. Holds and manages Bajiaoting brand and operations, including Bajiaoting Mengku Branch established in 2022.
• 云南省茶叶电商协会 (Yunnan Tea E-commerce Association)minorStrategic or Co-development Partner · 17 March 2021Signed cooperation agreement on March 17, 2021. Partnership leverages Yunken Tea Group's production advantages and association's e-commerce resources to promote Yunnan tea industry development under national rural revitalization strategy.
• 中信红河公司 (CITIC Honghe Company)minorStrategic or Co-development Partner · 17 March 2021Partnership agreement signed March 17, 2021 as part of Yunnan Agricultural Group's strategic cooperation with CITIC Construction. Joint efforts to promote tea industry development under rural revitalization strategy.
• 湖南东尚农业公司 (Hunan Dongshang Agriculture Company)minorStrategic or Co-development Partner · 17 March 2021Cooperation agreement signed March 17, 2021. Three-party cooperation with Yunnan's tea e-commerce association and CITIC to expand tea market channels and promote agricultural product sales.
• 北大荒文化创意产业集团 (Beidahuang Cultural Creative Industry Group)minorGTM or Marketing Partner · 19 August 2019'North-South' cooperation model partnership at '北上南下' promotion event in Harbin, August 19, 2019. Yunnan tea, coffee, and flower products promoted in northern China while northern agricultural products introduced to southern markets.

Scale indicators6 records

Recent moves13 records

Expansion highlights5 records

Broad incumbents

• China Tea Co., Ltd. (中茶公司): Largest state-owned tea conglomerate under COFCO, parent of Wuzhou Zhongcha and a strategic partner of Bajiaoting. Comparable as a state-owned tea giant but with much broader product categories and nationwide scale well beyond Pu-erh.
• Tenfu Group (天福集团): Largest integrated tea manufacturer and retailer in China with chain-store retail network. Overlapping as a multi-category tea company but broader portfolio including green, oolong, and black tea, with retail-store-led distribution rather than the dealer-counter model.

Direct peers

• Langhe Group (澜沧古茶): Pu-erh tea manufacturer based in Lancang, Yunnan, with comparable product range spanning premium famous-mountain teas, traditional compressed cakes, and aged Pu-erh. Listed on Hong Kong Stock Exchange (HK: 6918).
• Mengku Tea / Shuangjiang Mengku (勐库戎氏): Lincang-based Pu-erh tea manufacturer and direct competitor in the same Lincang region where Bajiaoting opened its Mengku Branch. Comparable product portfolio including famous-mountain (Bingdao, Xigui) and traditional teas.
• Dayi Group (Menghai Tea Factory): China's largest and most famous Pu-erh tea manufacturer, also based in Menghai County. Directly comparable as a premium Pu-erh producer with nationwide distribution and significant brand equity, though considerably larger in scale than Bajiaoting.
• Chen Sheng Hao (陈升号): Private Pu-erh tea manufacturer with strong brand in premium and aged Pu-erh categories. Comparable as a specialty Pu-erh producer competing for the same premium consumer segment with significant single-mountain and aged-tea offerings.
• Haiwan Tea (海湾茶业): Pu-erh tea manufacturer headquartered in Menghai with comparable scale and product portfolio including premium famous-mountain series. Direct regional competitor for distribution and raw materials.
• Xiaguan Tea Factory (下关沱茶): Historic Pu-erh tea manufacturer specializing in tuocha (bowl-shaped compressed tea), based in Dali, Yunnan. Comparable as another state-owned-heritage Pu-erh producer with national distribution and similar regulatory certifications.
• Yunnan Pu'er Tea Group (云南普洱茶集团): Regional state-owned Pu-erh tea producer with similar size and Yunnan-focused operations. Comparable as another state-affiliated Pu-erh manufacturer competing for the same mid-premium consumer and dealer channels.
• Wuzhou Zhongcha Tea (中茶·梧州公司): Wholly-owned subsidiary of China Tea Co., Ltd. (中茶公司), also a state-owned tea producer and a strategic partner of Bajiaoting since May 2022. Comparable as a state-owned tea manufacturer with similar regulatory and certifications profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance20 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yunnan Agricultural Reclamation Group Menghai Bajiaoting Tea