Cloudrexx

Content Management Softwarecloudrexx.com

Cloudrexx AG is a Swiss-hosted SaaS content management system headquartered in Thun, Switzerland, serving professional web, communications, and graphics agencies with a modular PHP-based CMS, integrated e-commerce, and complementary development, design, and domain services.

Company typePrivate
Founded2015
HeadquartersThun, Switzerland
Headcount1–10
GTM typeB2B
OfferingSoftware

What Cloudrexx does

Cloudrexx AG is a privately held Swiss software company headquartered in Thun, Switzerland, operating for over 10 years (originally under the Contrexx brand, rebranded to Cloudrexx and trademarked with the Swiss Federal Institute of Intellectual Property). It sells a Swiss-hosted SaaS content management system and complementary services primarily to professional web, communications, and graphics agencies, which in turn deploy websites for end-client businesses in the DACH region.

The platform is built on a PHP-based modular CMS architecture using Doctrine ORM for database abstraction, a component-based module system, and a RESTful API with OpenAPI/Swagger documentation and API-key authentication. Core features include a Block-Editor (drag-and-drop page composition, scheduled for Q3/2025), Content Manager, multilingual support (German, English, French, Italian with custom language additions), Theme Manager (HTML/CSS/JS templates with free placeholders), Version History with scheduled publishing, and SEO & Social Media tooling. Three fully integrated modules — Forms, Catalog, and Online-Shop (with payment and shipping management, VAT handling, vouchers, and automated email templates) — extend the platform without third-party plugin dependencies. Integrations with hCaptcha, PrivacyBee, Payrexx, and PayPal augment security, compliance, and commerce functionality.

The business model combines recurring SaaS CMS subscriptions with adjacent professional services — custom software development, custom module development, design implementation, and technical consulting — plus domain registration, DNS management, and email services. Pricing is not publicly disclosed; sales are conducted via direct contact forms and project-based engagement with agency partners. Distribution occurs through an agency partner network (including a flagship partnership with Stageone GmbH), direct services, and an open-source Bitbucket repository enabling self-service adoption. Ownership is concentrated in the management team: Reto Spring as Managing Director and Michael Ritter as Board Chairman. The company shows no disclosed funding, no M&A activity, and a deliberately Swiss-only operating geography.

Cloudrexx firmographics

Firmographics

Name: Cloudrexx
Legal name: Cloudrexx AG
Website: https://cloudrexx.com
Company type: Private
Founded year: 2015
Operating status: Operating
Headcount range: 1–10 employees
Short description: Cloudrexx AG is a Swiss-hosted SaaS content management system headquartered in Thun, Switzerland, serving professional web, communications, and graphics agencies with a modular PHP-based CMS, integrated e-commerce, and complementary development, design, and domain services.
Ownership category
akta.pro rank

Where Cloudrexx is headquartered

Location

Headquarters

HQ city: Thun
HQ country: Switzerland
HQ region: Europe

Offices1 record

Markets served

Cloudrexx business model

Business model

GTM type: B2B
Offering type: Software
Cost components: Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

SaaS CMS Subscriptions: Cloud-based CMS platform delivered as a service with ongoing maintenance, updates, and support included. The company provides a complete Swiss-hosted solution targeting professional agencies.
Professional Services: Additional revenue from software development, custom module development, design implementation, and technical consulting services for agency partners and their clients.
Domain and Email Services: Domain registration, DNS management, and email services provided as complementary offerings to CMS customers.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Cloudrexx product offering

Product offering

Core offering

Cloudrexx AG provides a Swiss-hosted SaaS Content Management System targeted at professional web, communication, and graphics agencies. The CMS bundles core features (block editor, multi-language support, SEO, theme manager, version history) and integrated modules (Forms, Catalog, Online-Shop e-commerce) into a single architecture without third-party plugin dependencies. Cloudrexx complements the platform with services including custom software development, custom module creation, design implementation, domain/DNS, and email services.

Product overview

Cloudrexx is a Swiss SaaS content management system consisting of a core CMS platform with integrated modules and features. The core Cloudrexx CMS provides essential website management capabilities including a Block-Editor, Content Manager, multilingual support, SEO & Social Media tools, Theme Manager, and Version History. The product ecosystem includes three integrated modules: Formulare (Forms) for contact forms, Kataloge (Catalog) for media organization, and Online-Shop for e-commerce functionality. Additional services include Software Development, Email Service, Custom Modules, Domain & DNS, and Design Implementation. All modules are fully integrated into the core architecture without third-party plugin dependencies.

Differentiator

Problem solved

Functional benefit

Products and services

Cloudrexx CMS Swiss-made SaaS Content Management System providing professional web, communication, and design agencies with an integrated platform for modern websites, including block-based editing, multi-language support, SEO tools, theme management, version history, and e-commerce capabilities.
Online-Shop Module E-commerce module for Cloudrexx CMS enabling direct product sales on websites, with product attributes and groups, quantity discounts, multi-currency and VAT management, vouchers, payment (PayPal, Payrexx) and shipping options, and automated email templates.
Formulare (Forms Module) Module for creating custom contact forms with a large selection of fields, options, and validations; allows flexible form design in a few clicks for any website built on Cloudrexx CMS.
Kataloge (Catalog Module) Module for efficient media organization with multi-dimensional categorization and flexible templates; ideal for lists, team members, references, and other content types on Cloudrexx-powered websites.
Software Development Services Custom software development services provided by Cloudrexx for extending or customizing the CMS platform, offered to agencies and their end clients.
Individuelle Module (Custom Module Development) Custom module development services for creating individualized extensions to the CMS for agency partners and their clients.
Design-Umsetzung (Design Implementation) Professional design implementation services that bring an agency's pixel-perfect designs to the web exactly as designed on the Cloudrexx CMS.
Domain & DNS Service Domain registration and DNS management services, including migration from any provider, offered as a complementary subscription service alongside the Cloudrexx CMS.
E-Mail-Service Email service offering for Cloudrexx website operations, including migration from any prior email provider, offered as a complementary recurring service.

Companies that use Cloudrexx

Customer profile

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Cloudrexx technology and API

Technology

Technology focussed Yes

API detail

Has API: Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration4 records

Feature10 records

Cloudrexx partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered core.

StageonecoreStrategic or Co-development PartnerStageone is a web, design, and development agency that has partnered with Cloudrexx. They developed the Cloudrexx website itself and serve as an agency partner demonstrating expertise in building websites with the Cloudrexx CMS platform.
Agency PartnerscoreChannel Partner/ Reseller/ DistributorCloudrexx maintains a network of agency partners who develop websites using the Cloudrexx CMS for their clients. The company provides technical support, collaboration resources, and partner designation to these agencies.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Cloudrexx competitors and assessment

Company assessment

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Cloudrexx financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Cloudrexx leadership team

Management profile

Number of profiles

Profiles2 records

Cloudrexx funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Cloudrexx M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cloudrexx

What does Cloudrexx do?

Is Cloudrexx a public or private company?

Cloudrexx is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Cloudrexx founded?

Cloudrexx was founded in 2015. It employs 1 to 10 people.

Where is Cloudrexx based?

Cloudrexx is headquartered in Thun, Switzerland, in the Europe region.

How does Cloudrexx make money?

Three revenue lines are on record. SaaS CMS Subscriptions are the primary driver. The others are professional Services and domain and Email Services.

Does Cloudrexx have an API?

Yes. Cloudrexx provides a RESTful API that allows programmatic access to the CMS. The API supports CRUD operations (GET, POST, PUT, PATCH, DELETE) on entities. API documentation is available through OpenAPI/Swagger specification. The system uses API keys for authentication with a minimum key length of 32 characters. Developer documentation is at dev.cloudrexx.com/RESTful%20API.